SlideShare a Scribd company logo
I Have An Idea For an
App – What to do
Next?
A step-by-step guide
apexlabs.ai
hello@apexlabs.ai
apexlabs.ai
hello@apexlabs.ai
1. Conduct a
Competitive Research
for your mobile app
apexlabs.ai
hello@apexlabs.ai
App Annie
TheTool.io
MobileAction
apexlabs.ai
hello@apexlabs.ai
This method is commonly used in mobile gaming, where users can
buy things like avatars, unlock special features, purchase game
coins, weapons, etc.
IN-APP PURCHASES
2. Formulate a Monetizing
Strategy
This method is commonly used in mobile gaming, where users can
buy things like avatars, unlock special features, purchase game
coins, weapons, etc.
IN-APP PURCHASES
2. Formulate a Monetizing
Strategy
Such apps are popularly called "freemiums," where basic features
are available for free, but users have to pay money to use other
"premium" features.
SUBSCRIPTIONS
apexlabs.ai
hello@apexlabs.ai
This method is commonly used in mobile gaming, where users can
buy things like avatars, unlock special features, purchase game
coins, weapons, etc.
IN-APP PURCHASES
2. Formulate a Monetizing
Strategy
Such apps are popularly called "freemiums," where basic features
are available for free, but users have to pay money to use other
"premium" features.
SUBSCRIPTIONS
This includes earning from ad displays(payment per impression),
clicks on the ad (pay per click), or when the user downloads the
product mentioned in the ad (payment per download).
THIRD-PARTY ADS
apexlabs.ai
hello@apexlabs.ai
Uber: When Uber came into existence, its core feature
was only to enable mobile users to communicate with
taxi drivers and pay for their cab via credit cards.
3. Design an MVP (Minimum
Viable Product)
Uber: When Uber came into existence, its core feature
was only to enable mobile users to communicate with
taxi drivers and pay for their cab via credit cards.
Facebook: Initially, Facebook was only about
connecting the students of Harvard University with
each other. And multiple iterations later, it is one of the
biggest tech giants present today.
3. Design an MVP (Minimum
Viable Product)
4. Choose the Right Development
Agency
While developing your mobile
applications, it is crucial to pick the
right app development approach
and select the right tech stack;
otherwise, you'd get lost in the
way. For that, you need to
understand the app's basics.
You can leverage online platforms like Product
Hunt, Reddit, and social media platforms like
Instagram, Facebook, etc., to create a buzz for
your marketing campaigns. Moreover, you can
collaborate with influencers for advertising
your smartphone app. Finally, you can launch a
beta version of your app in the market and
request users for initial feedback and reviews.
5. Design a Marketing Plan and
Roadmap
apexlabs.ai
hello@apexlabs.ai
6. Analyze and Pivot!
hello@apexlabs.ai
apexlabs.ai
Let's work
together

More Related Content

What's hot

App marketing-ecommbrunch
App marketing-ecommbrunchApp marketing-ecommbrunch
App marketing-ecommbrunch
SlashMobility.com
 
How to Market Your App using PR
How to Market Your App using PRHow to Market Your App using PR
How to Market Your App using PR
Pleo
 
Apple Watch App Concepts
Apple Watch App ConceptsApple Watch App Concepts
Apple Watch App Concepts
Jose Coronado
 
App Marketing: Discover all of ASO techniques
App Marketing: Discover all of ASO techniquesApp Marketing: Discover all of ASO techniques
App Marketing: Discover all of ASO techniquesSlashMobility.com
 
UBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4U
UBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4UUBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4U
UBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4U
infolearn - TEST4U
 
Market research - ICON
Market research - ICONMarket research - ICON
Market research - ICON
smgjenkins
 
apple-watchapp-concepts
apple-watchapp-conceptsapple-watchapp-concepts
apple-watchapp-concepts
Ginto Mathew
 
Uber Excel Test: How to Pass
Uber Excel Test: How to PassUber Excel Test: How to Pass
Uber Excel Test: How to Pass
Interview Steps
 
AppCodes - app store marketing toolbox
AppCodes - app store marketing toolboxAppCodes - app store marketing toolbox
AppCodes - app store marketing toolbox
AppCodes
 
App Store SEO tutorial
App Store SEO tutorialApp Store SEO tutorial
App Store SEO tutorial
AppCodes
 
App Store PR
App Store PRApp Store PR
App Store PR
AppCodes
 
Fire Eagle presentation for IIT Delhi Hack U event
Fire Eagle presentation for IIT Delhi Hack U eventFire Eagle presentation for IIT Delhi Hack U event
Fire Eagle presentation for IIT Delhi Hack U event
arnab.nandi
 
Yahoo! Geo Technologies-IITD
Yahoo! Geo Technologies-IITDYahoo! Geo Technologies-IITD
Yahoo! Geo Technologies-IITD
Subramanyan Murali
 
Start up ideas - Search Engines for Apps
Start up ideas - Search Engines for AppsStart up ideas - Search Engines for Apps
Start up ideas - Search Engines for Apps
NaveenKumar Namachivayam
 
Six tips for better mobile ux design
Six tips for better mobile ux designSix tips for better mobile ux design
Six tips for better mobile ux design
Denis Riftin
 
ASO Barcamp Talk 2: Top 10 ASO Questions
ASO Barcamp Talk 2: Top 10 ASO QuestionsASO Barcamp Talk 2: Top 10 ASO Questions
ASO Barcamp Talk 2: Top 10 ASO Questions
Adapt Worldwide
 
July2013 Meetup : App Store Optimization - Shankar soma
July2013 Meetup : App Store Optimization - Shankar somaJuly2013 Meetup : App Store Optimization - Shankar soma
July2013 Meetup : App Store Optimization - Shankar somaBlrDroid
 
The future of mobile marketing and the benefits of web apps @ Riga Comm 2013
The future of mobile marketing and the benefits of web apps @ Riga Comm 2013The future of mobile marketing and the benefits of web apps @ Riga Comm 2013
The future of mobile marketing and the benefits of web apps @ Riga Comm 2013
webapptool
 
6 Tools to Help You Dominate App Store Optimization
6 Tools to Help You Dominate App Store Optimization6 Tools to Help You Dominate App Store Optimization
6 Tools to Help You Dominate App Store Optimization
Steve P Young
 
Are you ready for mobile revolution? - Babar Baig
Are you ready for mobile revolution? - Babar BaigAre you ready for mobile revolution? - Babar Baig
Are you ready for mobile revolution? - Babar Baig
OWLAI
 

What's hot (20)

App marketing-ecommbrunch
App marketing-ecommbrunchApp marketing-ecommbrunch
App marketing-ecommbrunch
 
How to Market Your App using PR
How to Market Your App using PRHow to Market Your App using PR
How to Market Your App using PR
 
Apple Watch App Concepts
Apple Watch App ConceptsApple Watch App Concepts
Apple Watch App Concepts
 
App Marketing: Discover all of ASO techniques
App Marketing: Discover all of ASO techniquesApp Marketing: Discover all of ASO techniques
App Marketing: Discover all of ASO techniques
 
UBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4U
UBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4UUBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4U
UBER Analytics Preparation Course v.3.1 & 6.16: Essay Questions - TEST4U
 
Market research - ICON
Market research - ICONMarket research - ICON
Market research - ICON
 
apple-watchapp-concepts
apple-watchapp-conceptsapple-watchapp-concepts
apple-watchapp-concepts
 
Uber Excel Test: How to Pass
Uber Excel Test: How to PassUber Excel Test: How to Pass
Uber Excel Test: How to Pass
 
AppCodes - app store marketing toolbox
AppCodes - app store marketing toolboxAppCodes - app store marketing toolbox
AppCodes - app store marketing toolbox
 
App Store SEO tutorial
App Store SEO tutorialApp Store SEO tutorial
App Store SEO tutorial
 
App Store PR
App Store PRApp Store PR
App Store PR
 
Fire Eagle presentation for IIT Delhi Hack U event
Fire Eagle presentation for IIT Delhi Hack U eventFire Eagle presentation for IIT Delhi Hack U event
Fire Eagle presentation for IIT Delhi Hack U event
 
Yahoo! Geo Technologies-IITD
Yahoo! Geo Technologies-IITDYahoo! Geo Technologies-IITD
Yahoo! Geo Technologies-IITD
 
Start up ideas - Search Engines for Apps
Start up ideas - Search Engines for AppsStart up ideas - Search Engines for Apps
Start up ideas - Search Engines for Apps
 
Six tips for better mobile ux design
Six tips for better mobile ux designSix tips for better mobile ux design
Six tips for better mobile ux design
 
ASO Barcamp Talk 2: Top 10 ASO Questions
ASO Barcamp Talk 2: Top 10 ASO QuestionsASO Barcamp Talk 2: Top 10 ASO Questions
ASO Barcamp Talk 2: Top 10 ASO Questions
 
July2013 Meetup : App Store Optimization - Shankar soma
July2013 Meetup : App Store Optimization - Shankar somaJuly2013 Meetup : App Store Optimization - Shankar soma
July2013 Meetup : App Store Optimization - Shankar soma
 
The future of mobile marketing and the benefits of web apps @ Riga Comm 2013
The future of mobile marketing and the benefits of web apps @ Riga Comm 2013The future of mobile marketing and the benefits of web apps @ Riga Comm 2013
The future of mobile marketing and the benefits of web apps @ Riga Comm 2013
 
6 Tools to Help You Dominate App Store Optimization
6 Tools to Help You Dominate App Store Optimization6 Tools to Help You Dominate App Store Optimization
6 Tools to Help You Dominate App Store Optimization
 
Are you ready for mobile revolution? - Babar Baig
Are you ready for mobile revolution? - Babar BaigAre you ready for mobile revolution? - Babar Baig
Are you ready for mobile revolution? - Babar Baig
 

Similar to I have an idea for an app – what to do next?

Mobile Application Development - Guide 2020
Mobile Application Development - Guide 2020Mobile Application Development - Guide 2020
Mobile Application Development - Guide 2020
Mantha Phani Satya Anirudh
 
How to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptxHow to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptx
MobibizIndia1
 
Mobile app development guide
Mobile app development guide Mobile app development guide
Mobile app development guide
Sphinx Solution
 
Mobile App development
Mobile App developmentMobile App development
Mobile App development
Code Brew Labs
 
The App Marketing Playbook
The App Marketing PlaybookThe App Marketing Playbook
The App Marketing Playbook
Oren Todoros
 
How Much Cost to Build a Mobile App
How Much Cost to Build a Mobile AppHow Much Cost to Build a Mobile App
How Much Cost to Build a Mobile App
qsstechnosoft1
 
Mobile Application .pdf
Mobile Application .pdfMobile Application .pdf
Mobile Application .pdf
SEO Expate Bangladesh Ltd
 
3._Mobile_App_Development_Process.pptx
3._Mobile_App_Development_Process.pptx3._Mobile_App_Development_Process.pptx
3._Mobile_App_Development_Process.pptx
michellekadzutu
 
Codestrong 2012 keynote how to build a top ten app
Codestrong 2012 keynote   how to build a top ten appCodestrong 2012 keynote   how to build a top ten app
Codestrong 2012 keynote how to build a top ten appAxway Appcelerator
 
7 Lessons we learned from iOS development
7 Lessons we learned from iOS development7 Lessons we learned from iOS development
7 Lessons we learned from iOS development
Robert Mao
 
Mobile App Development Process
Mobile App Development ProcessMobile App Development Process
Mobile App Development Process
Valentine Chrizz
 
How not to fail while making an app like instagram
How not to fail while making an app like instagramHow not to fail while making an app like instagram
How not to fail while making an app like instagram
Narola Infotech
 
MOBILE APP DEVELOPMENT GUIDE
MOBILE APP DEVELOPMENT GUIDEMOBILE APP DEVELOPMENT GUIDE
MOBILE APP DEVELOPMENT GUIDE
Techinventive Software
 
Top 7 best practices to build a Great Mobile App
Top 7 best practices to build a Great Mobile AppTop 7 best practices to build a Great Mobile App
Top 7 best practices to build a Great Mobile App
Amzur Technologies Inc
 
A Guide for Anyone Who Wants to Turn App Development Idea into Reality
A Guide for Anyone Who Wants to Turn App Development Idea into RealityA Guide for Anyone Who Wants to Turn App Development Idea into Reality
A Guide for Anyone Who Wants to Turn App Development Idea into Reality
IndianAppDevelopers
 
App Development Cost Singapore.pdf
App Development Cost Singapore.pdfApp Development Cost Singapore.pdf
App Development Cost Singapore.pdf
JasmeetKaur366291
 
Mobile App Development for Dummies
Mobile App Development for DummiesMobile App Development for Dummies
Mobile App Development for Dummies
Clark Davidson
 
Playbook for winning in Indian Apponomy
Playbook for winning in Indian Apponomy Playbook for winning in Indian Apponomy
Playbook for winning in Indian Apponomy
Mohit Vijay
 
Smartphone Apps Secrets.pdf
Smartphone Apps Secrets.pdfSmartphone Apps Secrets.pdf
Smartphone Apps Secrets.pdf
ACAjithcreation
 
Looksoft Mobile Transformation
Looksoft Mobile TransformationLooksoft Mobile Transformation
Looksoft Mobile Transformation
Looksoft
 

Similar to I have an idea for an app – what to do next? (20)

Mobile Application Development - Guide 2020
Mobile Application Development - Guide 2020Mobile Application Development - Guide 2020
Mobile Application Development - Guide 2020
 
How to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptxHow to Build a Successful Mobile App to Beat Competitors .pptx
How to Build a Successful Mobile App to Beat Competitors .pptx
 
Mobile app development guide
Mobile app development guide Mobile app development guide
Mobile app development guide
 
Mobile App development
Mobile App developmentMobile App development
Mobile App development
 
The App Marketing Playbook
The App Marketing PlaybookThe App Marketing Playbook
The App Marketing Playbook
 
How Much Cost to Build a Mobile App
How Much Cost to Build a Mobile AppHow Much Cost to Build a Mobile App
How Much Cost to Build a Mobile App
 
Mobile Application .pdf
Mobile Application .pdfMobile Application .pdf
Mobile Application .pdf
 
3._Mobile_App_Development_Process.pptx
3._Mobile_App_Development_Process.pptx3._Mobile_App_Development_Process.pptx
3._Mobile_App_Development_Process.pptx
 
Codestrong 2012 keynote how to build a top ten app
Codestrong 2012 keynote   how to build a top ten appCodestrong 2012 keynote   how to build a top ten app
Codestrong 2012 keynote how to build a top ten app
 
7 Lessons we learned from iOS development
7 Lessons we learned from iOS development7 Lessons we learned from iOS development
7 Lessons we learned from iOS development
 
Mobile App Development Process
Mobile App Development ProcessMobile App Development Process
Mobile App Development Process
 
How not to fail while making an app like instagram
How not to fail while making an app like instagramHow not to fail while making an app like instagram
How not to fail while making an app like instagram
 
MOBILE APP DEVELOPMENT GUIDE
MOBILE APP DEVELOPMENT GUIDEMOBILE APP DEVELOPMENT GUIDE
MOBILE APP DEVELOPMENT GUIDE
 
Top 7 best practices to build a Great Mobile App
Top 7 best practices to build a Great Mobile AppTop 7 best practices to build a Great Mobile App
Top 7 best practices to build a Great Mobile App
 
A Guide for Anyone Who Wants to Turn App Development Idea into Reality
A Guide for Anyone Who Wants to Turn App Development Idea into RealityA Guide for Anyone Who Wants to Turn App Development Idea into Reality
A Guide for Anyone Who Wants to Turn App Development Idea into Reality
 
App Development Cost Singapore.pdf
App Development Cost Singapore.pdfApp Development Cost Singapore.pdf
App Development Cost Singapore.pdf
 
Mobile App Development for Dummies
Mobile App Development for DummiesMobile App Development for Dummies
Mobile App Development for Dummies
 
Playbook for winning in Indian Apponomy
Playbook for winning in Indian Apponomy Playbook for winning in Indian Apponomy
Playbook for winning in Indian Apponomy
 
Smartphone Apps Secrets.pdf
Smartphone Apps Secrets.pdfSmartphone Apps Secrets.pdf
Smartphone Apps Secrets.pdf
 
Looksoft Mobile Transformation
Looksoft Mobile TransformationLooksoft Mobile Transformation
Looksoft Mobile Transformation
 

Recently uploaded

The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
Adam Smith
 
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Lviv Startup Club
 
Training my puppy and implementation in this story
Training my puppy and implementation in this storyTraining my puppy and implementation in this story
Training my puppy and implementation in this story
WilliamRodrigues148
 
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Lviv Startup Club
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
FelixPerez547899
 
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Boris Ziegler
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
dylandmeas
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
Corey Perlman, Social Media Speaker and Consultant
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lviv Startup Club
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
Adam Smith
 
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoAuthentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
Corey Perlman, Social Media Speaker and Consultant
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
Lital Barkan
 
Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431
ecamare2
 
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...
jamalseoexpert1978
 
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
AnnySerafinaLove
 
Chapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .pptChapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .ppt
ssuser567e2d
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
techboxsqauremedia
 
Premium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern BusinessesPremium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern Businesses
SynapseIndia
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
tanyjahb
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
sarahvanessa51503
 

Recently uploaded (20)

The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
 
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
 
Training my puppy and implementation in this story
Training my puppy and implementation in this storyTraining my puppy and implementation in this story
Training my puppy and implementation in this story
 
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
Evgen Osmak: Methods of key project parameters estimation: from the shaman-in...
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
 
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
 
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
 
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoAuthentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
 
Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431Observation Lab PowerPoint Assignment for TEM 431
Observation Lab PowerPoint Assignment for TEM 431
 
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...
 
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
 
Chapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .pptChapter 7 Final business management sciences .ppt
Chapter 7 Final business management sciences .ppt
 
Creative Web Design Company in Singapore
Creative Web Design Company in SingaporeCreative Web Design Company in Singapore
Creative Web Design Company in Singapore
 
Premium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern BusinessesPremium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern Businesses
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
 

I have an idea for an app – what to do next?

  • 1. I Have An Idea For an App – What to do Next? A step-by-step guide apexlabs.ai hello@apexlabs.ai apexlabs.ai hello@apexlabs.ai
  • 2. 1. Conduct a Competitive Research for your mobile app apexlabs.ai hello@apexlabs.ai
  • 6. apexlabs.ai hello@apexlabs.ai This method is commonly used in mobile gaming, where users can buy things like avatars, unlock special features, purchase game coins, weapons, etc. IN-APP PURCHASES 2. Formulate a Monetizing Strategy
  • 7. This method is commonly used in mobile gaming, where users can buy things like avatars, unlock special features, purchase game coins, weapons, etc. IN-APP PURCHASES 2. Formulate a Monetizing Strategy Such apps are popularly called "freemiums," where basic features are available for free, but users have to pay money to use other "premium" features. SUBSCRIPTIONS apexlabs.ai hello@apexlabs.ai
  • 8. This method is commonly used in mobile gaming, where users can buy things like avatars, unlock special features, purchase game coins, weapons, etc. IN-APP PURCHASES 2. Formulate a Monetizing Strategy Such apps are popularly called "freemiums," where basic features are available for free, but users have to pay money to use other "premium" features. SUBSCRIPTIONS This includes earning from ad displays(payment per impression), clicks on the ad (pay per click), or when the user downloads the product mentioned in the ad (payment per download). THIRD-PARTY ADS apexlabs.ai hello@apexlabs.ai
  • 9. Uber: When Uber came into existence, its core feature was only to enable mobile users to communicate with taxi drivers and pay for their cab via credit cards. 3. Design an MVP (Minimum Viable Product)
  • 10. Uber: When Uber came into existence, its core feature was only to enable mobile users to communicate with taxi drivers and pay for their cab via credit cards. Facebook: Initially, Facebook was only about connecting the students of Harvard University with each other. And multiple iterations later, it is one of the biggest tech giants present today. 3. Design an MVP (Minimum Viable Product)
  • 11. 4. Choose the Right Development Agency While developing your mobile applications, it is crucial to pick the right app development approach and select the right tech stack; otherwise, you'd get lost in the way. For that, you need to understand the app's basics.
  • 12. You can leverage online platforms like Product Hunt, Reddit, and social media platforms like Instagram, Facebook, etc., to create a buzz for your marketing campaigns. Moreover, you can collaborate with influencers for advertising your smartphone app. Finally, you can launch a beta version of your app in the market and request users for initial feedback and reviews. 5. Design a Marketing Plan and Roadmap