This document discusses business in the age of the Internet and outlines a proven methodology for training small businesses. It proposes a program called iBusiness consisting of intensive boot camps, broadcasts, and online resources to teach small businesses skills like marketing, sales, and infrastructure. The program would partner with local economic partnerships and be sponsored by commercial partners. It would measure business outcomes before and after to evaluate the program's impact on metrics like employment, revenue, and exports. The goal is to help small businesses transform through exploiting online opportunities.
Most business around the world have begun to use social media technology in one form or another. It’s really not a matter of whether a business is “on social media” the question is “does social drive business results.” This is why we need to be talking about social business, not social media.
9 Steps to a Successful Social Media Marketing Strategy for your Business Jeff Bullas
[http://www.jeffbullas.com/] Here are 9 steps to a successful social media marketing strategy that will accelerate inquiries, leads and sales.
Learn the basics and find out the steps to position your brand as an expert and thought leader in its industry.
Also find out how do you get started with social media and how do you use it to promote your business.
Charter school growth requires solid student enrollment and retention programs that position the school and engage the right audiences. Attendees will dive into digital marketing strategies with an overview of the digital landscape and learn what digital tools are relevant and how best to implement programs for maximum ROI. Best practices will also be highlighted for school leaders. Actionable items to implement at your school are key takeaways.
Presentation from Barossa GirlTalk evening held on 21st September 2011. Presenters are Tania Shirgwin from BizEez Virtual Solutions and Caroline Dunn from bunchMEDIA
At the Hill&Knowlton Demystifying Digital event in Amsterdam on April 14 2011, Stefan Kirmse Global Brand management Director delviers a presentation on Social Media learnings in Wacom
Taming the Social Media Marketing BeastJeff Bullas
What if someone said “Today we are announcing three revolutionary products that will transform your business”
The first one allows you to self publish to the world with one click
The second enables you to market your brand without begging the gatekeepers or paying big media. It doesn’t cost a cent
The third is a breakthrough two-way communication platform that is free
But they are not three separate products – it’s called “Social Media”.
This take on social media…..inspired by Steve Jobs famous iPhone announcement of the iPhone in 2007, highlights the three vital components of social media.
It’s unrivalled power to publish, market and communicate to a global community in real time.
In essence it is the biggest change to publishing in 550 years (Gutenberg would be pleased), the biggest shift in marketing since the invention of the television and the most important communication revolution since the telephone.
Read more at http://www.jeffbullas.com/?p=33698#GvQ4DWp04Cq5roy6.99
Most business around the world have begun to use social media technology in one form or another. It’s really not a matter of whether a business is “on social media” the question is “does social drive business results.” This is why we need to be talking about social business, not social media.
9 Steps to a Successful Social Media Marketing Strategy for your Business Jeff Bullas
[http://www.jeffbullas.com/] Here are 9 steps to a successful social media marketing strategy that will accelerate inquiries, leads and sales.
Learn the basics and find out the steps to position your brand as an expert and thought leader in its industry.
Also find out how do you get started with social media and how do you use it to promote your business.
Charter school growth requires solid student enrollment and retention programs that position the school and engage the right audiences. Attendees will dive into digital marketing strategies with an overview of the digital landscape and learn what digital tools are relevant and how best to implement programs for maximum ROI. Best practices will also be highlighted for school leaders. Actionable items to implement at your school are key takeaways.
Presentation from Barossa GirlTalk evening held on 21st September 2011. Presenters are Tania Shirgwin from BizEez Virtual Solutions and Caroline Dunn from bunchMEDIA
At the Hill&Knowlton Demystifying Digital event in Amsterdam on April 14 2011, Stefan Kirmse Global Brand management Director delviers a presentation on Social Media learnings in Wacom
Taming the Social Media Marketing BeastJeff Bullas
What if someone said “Today we are announcing three revolutionary products that will transform your business”
The first one allows you to self publish to the world with one click
The second enables you to market your brand without begging the gatekeepers or paying big media. It doesn’t cost a cent
The third is a breakthrough two-way communication platform that is free
But they are not three separate products – it’s called “Social Media”.
This take on social media…..inspired by Steve Jobs famous iPhone announcement of the iPhone in 2007, highlights the three vital components of social media.
It’s unrivalled power to publish, market and communicate to a global community in real time.
In essence it is the biggest change to publishing in 550 years (Gutenberg would be pleased), the biggest shift in marketing since the invention of the television and the most important communication revolution since the telephone.
Read more at http://www.jeffbullas.com/?p=33698#GvQ4DWp04Cq5roy6.99
Social Media Marketing for Business Schools?Erin Wiles
Social Media marketing is becoming more important to business of all industries every day.
This presentation speaks specifically to Universities and Graduate Business Schools.
My goal is to convince my audience of the importance of Social Media marketing in attracting prospective graduate students and explain how it can be used to gain (or keep) a competitive advantage over other Universities.
Internet Marketing is a broad field that encompasses SEO, PPC, Video, Social Media, and Websites. It is also important for local businesses in particular because of consumer behavior and the flexibility it provides.
The following is a compendium to the presentation that was given at the Nicholson School of Communications at the University of Central Florida. This document should act as a resource in guiding integrated marketing campaigns through the process of the goals and objectives; channel selection and deployment; reporting and monitoring through the final outcome.
Presented to the Kentucky Nonprofit Leadership Forum. Discussed what is new in marketing and social media for 2013 and 2014. We discussed integrated marketing communications, inbound marketing, content marketing, social media, email marketing, YouTube or video marketing, and how to marketing to Millenials.
Effective Use of Animation in Education, Advertising, and EntertainmentKiran Budhrani
Its a FLASH world after all. Adobe Flash is a 2D animation tool used to deliver rich experiences in Business Education Entertainment. Become an Interactive Developer!
Infinity Technology Ektron Social MediaMikePascucci
High level overview of thoughts when discussing Social Media implementations - Outlining many business cases.
Presented on 2/9/10 with Infinity Technologies, Green Bay, WI.
Digital Synergy was asked to speak about Social Media and Search Engine Optimization last month at Central Basin Municipal Water District. This is the slide show presentation from the event.
Joanne Sweeney-Burke teachers you how to develop your Social Media Strategy in this course developed for Clare Local Development Company. Copyright to Digital Training Institute.
Social Media - Understanding what the Hype is all aboutWSICorne
Almost every individual and company these days want to be part of Social Media. Most people think Social Media is Facebook or Twitter. When you ask them why they want to become part of Social Media and or if they have a definite plan for their Social Media Optimization, most people are not really sure what exactly Social Media is. The sad part is that unfortunately there are people out there that do sell Social Media advice with the wrong intentions. As most individuals don’t know what they want and what they need, they get fooled quickly into buying a Facebook page, etc., and still doesn’t know what to do with it. The money spent, becomes money wasted.
Work through the resentation for more information.
A look at how brand strategy needs to evolve to embrace digital technology, due to the massive disruption digital is causing companies and how it impacts their brand - digital transformation should begin with the brand
10 steps for those who know, without doubt, that there's much more out there. Build a Career Your Way, take the first step and learn more about yourself.
Social Media Marketing for Business Schools?Erin Wiles
Social Media marketing is becoming more important to business of all industries every day.
This presentation speaks specifically to Universities and Graduate Business Schools.
My goal is to convince my audience of the importance of Social Media marketing in attracting prospective graduate students and explain how it can be used to gain (or keep) a competitive advantage over other Universities.
Internet Marketing is a broad field that encompasses SEO, PPC, Video, Social Media, and Websites. It is also important for local businesses in particular because of consumer behavior and the flexibility it provides.
The following is a compendium to the presentation that was given at the Nicholson School of Communications at the University of Central Florida. This document should act as a resource in guiding integrated marketing campaigns through the process of the goals and objectives; channel selection and deployment; reporting and monitoring through the final outcome.
Presented to the Kentucky Nonprofit Leadership Forum. Discussed what is new in marketing and social media for 2013 and 2014. We discussed integrated marketing communications, inbound marketing, content marketing, social media, email marketing, YouTube or video marketing, and how to marketing to Millenials.
Effective Use of Animation in Education, Advertising, and EntertainmentKiran Budhrani
Its a FLASH world after all. Adobe Flash is a 2D animation tool used to deliver rich experiences in Business Education Entertainment. Become an Interactive Developer!
Infinity Technology Ektron Social MediaMikePascucci
High level overview of thoughts when discussing Social Media implementations - Outlining many business cases.
Presented on 2/9/10 with Infinity Technologies, Green Bay, WI.
Digital Synergy was asked to speak about Social Media and Search Engine Optimization last month at Central Basin Municipal Water District. This is the slide show presentation from the event.
Joanne Sweeney-Burke teachers you how to develop your Social Media Strategy in this course developed for Clare Local Development Company. Copyright to Digital Training Institute.
Social Media - Understanding what the Hype is all aboutWSICorne
Almost every individual and company these days want to be part of Social Media. Most people think Social Media is Facebook or Twitter. When you ask them why they want to become part of Social Media and or if they have a definite plan for their Social Media Optimization, most people are not really sure what exactly Social Media is. The sad part is that unfortunately there are people out there that do sell Social Media advice with the wrong intentions. As most individuals don’t know what they want and what they need, they get fooled quickly into buying a Facebook page, etc., and still doesn’t know what to do with it. The money spent, becomes money wasted.
Work through the resentation for more information.
A look at how brand strategy needs to evolve to embrace digital technology, due to the massive disruption digital is causing companies and how it impacts their brand - digital transformation should begin with the brand
10 steps for those who know, without doubt, that there's much more out there. Build a Career Your Way, take the first step and learn more about yourself.
Social media and Business Tools Presentation Digital Journey
Digital Journey presentation in Greymouth (May 2019) on social media and online tools that a business can use. Part of the TechWeek programme.
Presented by Stuart from Digital Journey.
Description: With so many digital marketing channels for communicating your brand and online content platforms to choose from, it is difficult to determine which are best for your business.
In this lesson you will learn how to be strategic in choosing your digital marketing channels and why it’s important to be intentional about your choices.
After completing this lesson you'll be able to choose the best platforms to accomplish your goals, as well as other factors to consider, and questions to ask before making your digital marketing choices.
Social Media: An Introduction for BusinessesAren Grimshaw
A copy of the slides used on my presentations to businesses in the south west on behalf of Business Link.
Originally presented on Wednesday 11th August at the Barnstaple Hotel as part of a Business Link one day seminar on Social Media and Internet Marketing.
Business Network East Midlands - Let's start a conversationguestc58d2a
Foundations of social media. Its about understanding how to connect on line with the contacts you have off line and give you an insight in to the tools, services and platforms available to help you do that. Knowing your original location is as important as the final destination. To fix a bearing you have to know where you are to start with.
Presntation to Business Network East Midlands - 9th Feb 2010
Getting started – having a go.
Networking via the web is more than adding friends and joining groups. It’s making connections with like-minded professionals for support, advice, news updates and networking for mutual benefit. Once created, your online presence (all the platforms tool and services you sign up to) needs managing, maintaining and monitoring.
By taking control of your online assets sending them to where they can promote you and aggregating them together for maximum value to you, a current, rich and dynamic presence for all your online networking endeavours is at your finger tips.
Digital ecosystem: how to manage your paid, owned and earned mediaReading Room Singapore
What is a digital ecosystem? Learn how to manage your digital resources – owned media (such as your website), earned media (such as social engagement), down to paid media (print or online advertisements).
This slideshow will take you through:
• Types of media
• What is a customer experience ecosystem?
• How do I create a customer experience ecosystem?
• How to test, learn and evolve
• Understanding your customers
• Some questions to get you thinking about your brand and situation
Happy reading! If you have any questions or would like to know more, please get in touch with Reading Room.
How to Build and Develop Successfully your Online Brand Community? Why your Customers and Prospects join Online Groups? What is the Cost of developing an Online Community? If you look for answers, just read this presentation. I will be glad to read your comments!
Thierry Cellerin, CEO of BuzzFactory.
Business Link SW: An Introduction to Social Media for BusinessAren Grimshaw
A copy of the slides used in Aren Grimshaw's presentations on behalf of Business Link South West in the first quarter of 2011.
The presentation slides are designed to accompany a live presentation given to small groups of businesses in the south west.
To enquire about a presentation in your area please contact Aren on info@arengrimshaw.co.uk or go to www.arengrimshaw.co.uk for more information.
Presentation for Creative Exchange introduction to digital marketing course including overview of SEO, paid advertising, social media and online content.
Content Marketing Presentation to Diploma in Online Marketing, Sales and Digital Strategy for DBS. Covers the content marketing process and goes through b2b and b2c case studies.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
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"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
2. THE WORLD HAS CHANGED It is connected Successful businesses exploit the net A web page is not enough The potential is transformative
3. ECONOMIC UNDERPINNING Small businesses in particular tend to transform productivity growth in to real growth in comparison to large corporations which tend to stockpile capital reserves for M&A activity and greater returns to shareholders through dividends
4. PROVEN METHODOLOGY Based on School for Startups: Socratic Method and Action Learning Piloted at MADE In 48 Hours Ecademy is the leading small business social media training provider
5. “The delivery of the whole event appeared seamless, the quality of speakers excellent, the application of solutions was immediate.” “The intensive boot camp will show you every which way for leveraging the internet to accelerate growth, lower costs and increase profits” “The quality of the speakers- when you are being told how to do something by someone who has done it themselves, you become more focused on paying attention” 91% OF THE DELEGATES SAID THEY WERE VERY AND EXTREMELY SATISFIED WITH THE CURRICULA FOR IN 48 HOURS.
6. ECADEMY Penny Power is the leading UK expert on social media training. The Book The Online Training Tools Methodology Self-paced learning Online video teaching
7. THE TEACHING PROGRAMME BOOT CAMPS Intensive one day or multi-day learning events for all the entrepreneurs BROADCASTS Pre-recorded broadcasts for web-streaming or download covering specific topics in detail including tutorials by noted experts WEB FORUM Online, always on, forums for immediate support and keeping in touch with the community
8. BOOTCAMPS MARKETING SALES FULFULLMENT & INFRASTRUCTURE The three workshops would each be held at each of the thirty regions defined by the current Local Economic Partnerships. (LEPs) Thus a Total of 90 boot camps would be held for a total of 120 teach days (1 x 2 day + 2 x 1 day bootcamps). The boot camps would be provided between January - April 2012 on a rolling road tour basis
19. FULFILLMENT & INFRASTRUCTURE FULFILLMENT / SERVICE Fulfillment services Amazon PF/TNT/RM etc DIY Fulfillment Customer support INFRASTRUCTURE Procurement (e.g. AliBaba) Office and Productivity Tools Cloud basics - free/low cost tools Google Office suite Microsoft 365 Manymoon Basecamp Financial Sage Intuit Brightpearl CRM Salesforce, Highroose, Zoopla Storage Amazon, Google HR
20. BROADCASTS Beginning the month after the first boot camp the iBusiness team will begin to produce and deliver broadcast quality 30 minute and one hour shows for web streaming on each of the subject matter themes covered in the live events. THE THEMES WILL INCLUDE: Branding Social Media Marketing SEO Web Advertising Location based Marketing (local marketing) Mobile Marketing eCommmerce Web Shops Affiliate Marketing Fulfillment Procurement Web SAS Accounting & Financial Management eBanking Group Productivity CRM and Customer Satisfaction Human Resources
21. WEB RESOURCES TWO KEY RESOURCES: Dedicated iBusiness Programme Website Ecademy core website & community The two site will be fully integrated and inter-operable specifically for support of this programme
23. THE ECADEMY COMMUNITY PLATFORM SUMMARY Messaging: Connect to the right people with unlimited network messaging and contacts SEO : Built in Search Engine Optimization (SEO) for all content and profiles Company Profiles : Present expertise, products and services using Social Media content and assets Social Media Feeds Connect, distribute and share all your social networking and social media activity with NetNews feeds Online Brand :Build your online brand and reputation with your own blog Marketplace : Market your business with unlimited Marketplace adverts Networking Groups : Extend your brand and network running your own networking groups and events
24. BUILDING ‘SOCIAL’ CAPITAL WITHIN SME’s BY LEVERAGING THE ‘SOCIAL WEB’ Human Capital Financial Capital SOCIAL CAPITAL
25. THE GOOGLE ‘SOCIAL’ AFFECT PAGE ONE Ecademy blogs Ecademy profile YouTube My blog Slideshare Wikipedia
28. WHERE ARE THEY NOW IN THEIR SKILLS? Awareness? Motivation? Understanding? Doing? Habits?
29. UNDERSTAND THE WEB LANDSCAPE Their Internet Web Strategy Suspect, prospect, Customer Website Ecommerce Buying Selling productivity Transactional Business Tone and strategy Their formal networks LinkedIn Their Social Strategy Stranger, Friend, Follower Twitter FaceBook Ecademy LinkedIn YouTube Klout etc Social - Supportive Social Tone Their informal networks
30.
31. Ecademy – Philosophy and Framework KNOW ME Strangers Social Media Broadcasting Collecting and Sharing Knowledge Friends Social Networking Conversation Collecting and Sharing People LIKE ME Network value –Knowledge and people FOLLOW ME Leading - who are you serving? Followers
32. DEVELOPING THEIR FREEMIUM MODEL Social Media Product 4 prospects, quick win Core Business Full solution Second sale What next?
33. WE HAVE TO THINK ‘COMMUNITY’ - SME’s ARE AN ECOSYSTEM THAT ‘SHOULD’ WORK TOGETHER
34. SHARED RESPONSIBILITY iBusiness Team: Curricula, Teaching, Support, Management BIS: Endorsement, Support with Sponsors LEPS: Venue, Catering & Promotion. RGF: Funding Small Businesses: Participation, small funding Commercial Sponsors: curricula support & funding
35. SPONSORS & PARTNERS THREE LEVELS: CURRICULA PARTNERS The two site will be fully integrated and inter-operable specifically for support of this programme PRESENTATION PARTNERS Provide curricula and have opportunity to present at each of the 30 2 day events. Fee. SPONSORSHIP PARTNERS All of the above and also has branding rights across the event. Fee.
36. AUDIT & MEASUREMENT This programme will support a full outcome measurement initiative. Baseline measurement of business health at beginning of programme End of programme measurement on key metrics: # of employees, turnover, export activity, R&D activity Analysis by sector, region, business size Fully anonymized through trusted entity
