How to train your employees to use social media
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Social media guidelines for employees can be a contentious issue. While a cultural shift in behaviour means that fewer companies are forbidding their employees from using Twitter these days, some still struggle to find the balance between total freedom and overbearing policy. Here are a few thoughts to get you started, and if you would like to book me to provide some social media training for your team, either message me or head over to calendly.com/ctrevien
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The Ultimate Guide to Professional Development for Marketing & PR
The Ultimate Guide to Professional Development for Marketing & PR
Social Recruiting for Healthcare: Looking Beyond the Buzz
Social Recruiting for Healthcare: Looking Beyond the Buzz
Community Engagement: The New Social Media Mantra for Academic Libraries?
Community Engagement: The New Social Media Mantra for Academic Libraries?
How to Engage Employees in Social Media for Sales Results
How to Engage Employees in Social Media for Sales Results
How to grow your small business using social media
How to grow your small business using social media
The Insiders Guide to Employer Branding - 27 Best Practice Insights
The Insiders Guide to Employer Branding - 27 Best Practice Insights
B2B Marketing: Assess the Impact of Social Media in a B2B Setting by Julie Be...
B2B Marketing: Assess the Impact of Social Media in a B2B Setting by Julie Be...
More from Dr Claire Trévien
How to start your virtual presentation
8 great ideas from Jeremy Cassell Coaching to start your next online presentation off with a bang.
Whether you are pitching, selling, interviewing or networking virtually, you'll find Jeremy's tips perfect! https://jeremycassellcoaching.com/
How to recycle your content on a budget
Slides from a recent webinar I did, which you can watch over at: https://www.youtube.com/watch?v=tY6ZnJcmysY&index=4&list=PLqkehbEQ_kvhN00BotiNr-pj8czkhoODJ&t=0s
It's important to work smart, not hard, with your content. Save your energy and reach more people by recycling content by using different takes on a topic, and transforming it into a different format.
In this webinar I share my favourite tools and shortcuts for doing just this!
10 Steps to level up your personal Twitter profile
A quick guide to making your Twitter profile align with your professional life. You can find more tips on this topic here: https://blog.passle.net/post/102e6g6/3-steps-to-transform-your-personal-social-media-accounts-into-professional-ones
Slides to Digital Privacy in the B2B Landscape event 04/04/2017
Slides used at the Digital Privacy in the B2B Landscape panel on 04/04/2017 at WeWork Moorgate. The panel discussed the effects of GDPR and other new data privacy laws that are soon coming into effect, from a marketing, cyber security and legal perspective.
The event was organised by Kingpin and Passle.
Being our own case study: how involving sales in our content strategy increas...
So apparently, as a marketer, I should go around wearing a t-shirt that says ‘Down with Sales’. Or so I should believe from the numerous talks and articles that describe sales and marketing teams as permanently lobbing rotten eggs at each other.
That approach has never made any sense to me. Passle is a digital content marketing platform that enables busy professionals to create hub content in a timely and authentic manner. It therefore seems evident that to persuade these busy experts to use Passle, the sales team should be using it as much as the marketing team. After all, how can you sell a concept if you don’t understand and apply it yourself?
So we planned an ongoing content marketing campaign in February 2016 involving the sales, leadership and marketing teams at Passle to demonstrate that it is possible to create relevant and authentic thought leadership on a regular basis.
Here's what the plan looked like...
Full post here: http://blog.passle.net/post/102e3m0/being-our-own-case-study-how-involving-sales-in-our-content-strategy-increased-o
7 things to do after you've hit "publish"
Slides from the talk given at Startup Bootcamp on 06/03/2017 on how to distribute content once it's created!
Passle Hero Academy Seminar 1: 5 content distribution techniques to try out
Slides from Claire Trévien's talk at the first Passle Hero Academy on 5 content distribution techniques to try out.
Dr Claire El Mouden on why KPIs and annual bonuses are a waste of time
This document discusses why traditional KPIs and annual bonuses are ineffective ways to motivate employees. It notes that rational choice theory, which underpins traditional incentives, does not fully capture human behavior. Drawing from multiple fields including neuroscience, psychology and economics, it outlines several cognitive biases and heuristics that influence decision-making. It then provides recommendations for structuring incentives in ways that better align with how people actually think and behave, such as making incentives more timely, social, and framed in terms of losses rather than gains. The document concludes that incentives should be tailored to individuals and leverage behavioral insights to maximize motivation.
5 Content Marketing Trends to Avoid - Integrated Live Slides
Slides from my talk at Integrated Live on 16th November 2016, on trends to avoid in content marketing!
Instagram + Business: an unlikely match?
B2B companies are still reluctant to dip their toes into the more 'fringe' social media networks. With over 500 million users, can Instagram truly be called fringe anymore?
Using real-life examples of B2B companies successfully using Instagram, I share top tips to make the most of it.
Slides from my webinar, which you can watch here: https://www.youtube.com/watch?v=Y0_Bl0XVA5E&index=2&list=PLtQrGhZCJUbIrZewWihcrApe_Kbkl43fB
Links mentioned in the slide:
https://pablo.buffer.com/app
https://ifttt.com
http://blog.passle.net/post/102ct8a/a-list-of-top-professional-services-marketing-hashtags
home.passle.net
Summary of the legal content marketing report
The slides from a recent webinar discussing the legal content marketing report. You can download the report at www.rankmyfirm.com and watch the webinar here: https://youtu.be/nG_wLCApirQ
How Passle turns busy experts into thought leaders
A quick run through of the benefits of Passle for your B2B company, and why it beats traditional blogging hands down! Find out where Passle fits into the Hub, Hero Hygiene content marketing model.
Content marketing for business
Slides from my content marketing for business talk at Marketing Camp on 23/03/2016.
Find out more about Passle at passle.net or tweet us at @passle
More from Dr Claire Trévien (13)
10 Steps to level up your personal Twitter profile
10 Steps to level up your personal Twitter profile
Slides to Digital Privacy in the B2B Landscape event 04/04/2017
Slides to Digital Privacy in the B2B Landscape event 04/04/2017
Being our own case study: how involving sales in our content strategy increas...
Being our own case study: how involving sales in our content strategy increas...
Passle Hero Academy Seminar 1: 5 content distribution techniques to try out
Passle Hero Academy Seminar 1: 5 content distribution techniques to try out
Dr Claire El Mouden on why KPIs and annual bonuses are a waste of time
Dr Claire El Mouden on why KPIs and annual bonuses are a waste of time
5 Content Marketing Trends to Avoid - Integrated Live Slides
5 Content Marketing Trends to Avoid - Integrated Live Slides
How Passle turns busy experts into thought leaders
How Passle turns busy experts into thought leaders
Recently uploaded
Dominate Reddit Discussions.............
Dominate Reddit Discussions: Become a top Reddit influencer with our proven methods. Learn More.
https://www.sociocosmos.com/product-category/reddit/
快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
学校原件一模一样【微信：741003700 】《(worcester毕业证书)伍斯特大学毕业证PDF成绩单》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
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UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
HMS Facebook Stories All V1 06092024.docx
The conversations on Facebook from the Herringswell Manor School group from 2009 to the first half of 2024
一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
AU毕业证文凭证书【微信95270640】《英国阿伯丁大学毕业证书原版制作AU成绩单》【Q微信95270640】《仿制AU毕业证成绩单英国阿伯丁大学学位证书pdf电子图》，A.为什么留学生需要操作留信认证?
留信认证全称全国留学生信息服务网认证,隶属于北京中科院。①留信认证门槛条件更低,费用更美丽,并且包过,完单周期短,效率高②留信认证虽然不能去国企,但是一般的公司都没有问题,因为国内很多公司连基本的留学生学历认证都不了解。这对于留学生来说,这就比自己光拿一个证书更有说服力,因为留学学历可以在留信网站上进行查询!
B.为什么我们提供的毕业证成绩单具有使用价值？
查询留服认证是国内鉴别留学生海外学历的唯一途径，但认证只是个体行为，不是所有留学生都操作，所以没有办理认证的留学生的学历在国内也是查询不到的，他们也仅仅只有一张文凭。所以这时候我们提供的和学校颁发的一模一样的毕业证成绩单，就有了使用价值。
实体公司，专业可靠，办理加拿大毕业证|办美国成绩单|做德国文凭学历认证|办新西兰学位证，办澳洲文凭认证，办留信网认证（网上可查，实体公司，专业可靠）铸就十年品质！信誉！实体公司！
文凭办理流程：
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二：真实使馆认证（留学人员回国证明）使馆存档
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四：留信认证留学生信息网站可查
五：与学校颁发的相关证件1:1纸质尺寸制定（定期向各大院校毕业生购买最新版本毕,业证成绩单保证您拿到的是鲁昂大学内部最新版本毕业证成绩单微信95270640）
A.为什么留学生需要操作留信认证?
留信认证全称全国留学生信息服务网认证,隶属于北京中科院。①留信认证门槛条件更低,费用更美丽,并且包过,完单周期短,效率高②留信认证虽然不能去国企,但是一般的公司都没有问题,因为国内很多公司连基本的留学生学历认证都不了解。这对于留学生来说,这就比自己光拿一个证书更有说服力,因为留学学历可以在留信网站上进行查询!
B.为什么我们提供的毕业证成绩单具有使用价值？
查询留服认证是国内鉴别留学生海外学历的唯一途径但认证只是个体行为不是所有留学生都操作所以没有办理认证的留学生的学历在国内也是查询不到的他们也仅仅只有一张文凭。所以这时候我们提供的和学校颁发的一模一样的毕业证成绩单就有了使用价值。却也灵机一动立马仰起头双手拢在嘴边朝楼上大喊：“爸爸爸——有人找——那人一听朝山娃尴尬地笑笑悻悻地走了山娃立马“嘭的一声将铁门锁死心却咚咚地乱跳当山娃跟父亲说起这事时父亲很吃惊抚摸着山娃的头说还好醒得及时要不家早被人掏空了到时连电视也没得看啰不过父亲还是夸山娃能临危不乱随机应变有胆有谋山娃笑笑说那都是书上学的看童话和小说时学的不管如何父亲再也不许山娃敞开门坐到门口了父亲递给山娃钥匙说一出门就将门山
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原版制作(Hull毕业证书)赫尔大学毕业证Offer一模一样
学校原件一模一样【微信：741003700 】《(Hull毕业证书)赫尔大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
Recently uploaded (9)
Transportation_Channel_Investor_Presentation_April_2024_ Final .pdf
Transportation_Channel_Investor_Presentation_April_2024_ Final .pdf
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
How to train your employees to use social media
- 1. BY CLAIRE TREVIEN B2B Marketing Trainer HOW TO TRAIN YOUR EMPLOYEES TO USE SOCIAL MEDIA
- 2. Social media is no longer a "nice to have" but a necessity for modern business transactions. Understandably, some companies are reluctant to give their employees free reign on social media. The key is training. Here are a few guidelines to get you started. EVERYONE NEEDS "TO DO" MARKETING
- 3. THERE'S A HUMAN BEHIND THAT PROFILE YOU ARE TWEETING TO. Conduct yourself with others as you'd like them to conduct themselves with you.
- 4. DON'T JUST PROMOTE YOURSELF (SHARE INTERESTING CONTENT WRITTEN BY YOUR COLLEAGUES AND OTHER PROFESSIONALS IN YOUR FIELD TOO).
- 5. WHEN COMMENTING, QUERYING, OR GIVING FEEDBACK Stay courteous
- 6. Avoid alternative facts and/or sharing content from disreputable source (THIS IS WHERE MARKETING TEAMS CAN HELP BY SHARING VETTED CONTENT WITH EMPLOYEES)
- 7. Is the information officially released yet?1CHECK IF IT'S SENSITIVE Does it contain information not intended for the general public? 2 Are you breaching the confidence of your client(s) or employer?3
- 8. Comment on a person's ideas/research not a person's physical attributes
- 10. TEACH THEM THE BASICS PERSONAL SPIN Demonstrate best practice for sharing content in a professional yet personal way. Only concentrate on relevant social media networks. For B2B this tends to be LinkedIn, followed by Twitter (but not always). Split this between different sessions to avoid content overload. PUT IT IN PRACTICE Get them to share content during the training session to ensure they have understood. BITE-SIZED
- 11. BOOK A TRAINING SESSION HERE: CALENDLY.COM/CTREVIEN WANT SOMEONE TO HELP?