This document provides guidance on how to prepare a company for impact investment. It discusses types of impact companies based on their returns, and notes that impact investors want a clear path to return on capital while also creating social or environmental good. The document outlines various funding options and recommends preparing by developing strong people, plans, financial projections, prototypes, products and partnerships. It stresses the importance of due diligence, community involvement, clearly communicating momentum, management, market size and money, and addressing investor concerns about risks, experience, scalability and returns.

1. How to Prepare your
Company for Impact
Investment

2. How to PrepareYour
Company For Impact Investing
Harare, Zimbabwe | February, 2015
Sean Murphy
Managing Partner
MiracleVentures.com
Chris Baker
Founder
OneSeedExpeditions.com

4. Types of Impact Companies

5. Financial Return (ROI)
Social Return (SROI)
Environmental Return (EROI)
Finance First vs. Impact First

6. Measuring Impact

9. What Do Investors
Actually Want?
- Economics First,Then Mission
- Clear Path to Return of Capital
- Do Well and Do Good
- BalanceValues and Economics

10. Funding Options
ForYourVenture
1. Friends & Family
2. Incubators
3.Accelerators
4. Grants
5. Crowdfunding
6.Angel
7.Venture Investors
- Impact Investors
-Venture Capital
- Private Equity

11. 12 P’s of Preparation
1. People
2. Plan
3. ProForma
4. Prototype
5. Product
6. Promotional Strategy
7. Partnerships
8. Paying Customers
9. Proof
10. Pitch Deck
11. PPM (Private Placement Memorandum)
12. Pterm Sheet
Source: RockiesVenture Club

12. Due Diligence

13. Be a Part of the
Community

14. Four Things to Communicate
1. Momentum 2. Management
3. Market Size 4. Money
What Investors Want to Know
Integrity - Passion - Experience - Knowledge
Skills - Leadership -Vision - Realism
Commitment - Coachability

15. What Investors Think About
What are the Risks?
Who are these guys?
Is this scaleable?What’s their experience?
Who else is backing this?
How can this be marketed?
Will this make money?
Does this deal make sense?
Do they know what they’re doing?

16. How to PrepareYour
Company For Impact Investing
Chris Baker
Founder
OneSeedExpeditions.com
Sean Murphy
Managing Partner
MiracleVentures.com