http://mindpersuasion.com/ir/ You have two resources that once spent, you'll never get them back. But when you use them correctly, they can pay dividends for life. Learn More: http://mindpersuasion.com/ir/

2. What are two of your most important
resources?

3. There's a lot of ways to answer this.

4. If you were in the middle of the
desert, you may say water and shade.

5. Once I was in this discussion group,
and as an ice breaker, we had a list of
ten items.

6. We had to choose half that we'd use if
we were stranded on an island.

7. There actually were some sensible
answers, it wasn't like one of those
goofy philosophical/psychological
questions that don't have an answer.

8. Like if you saw a penguin on railroad
track, and a box of coconuts, which
would you throw overboard first?

9. (That didn't even make sense.)

10. I read this horrible story once about a
factory explosion in North Korea that
happened many years ago.

11. Some people actually died, because as
their houses were burning down, the
rushed back inside to grab their most
prized possession.

12. A giant portrait of their Dear Leader.

13. Most of us would grab our personal
photos, or something else that had
huge personal value.

14. They have those game shows where
you go into a supermarket and you
have one minute to put as many things
in your shopping cart as you can.

15. Most people go for the meat, or the
booze, as it's the highest cost per
weight or volume.

16. There's an old saying in business:

17. "You can have it fast, it can be
inexpensive, or it can be high quality.
Choose two."

18. This is why Economics is referred to as
the "Dismal Science."

19. Because it forces us to choose.

20. Contrary to what most politicians tell
us, we can't have everything we want
without some kind of cost.

21. Unfortunately, most politicians today
have figured out how to defer the cost
a few generations out into the future.

22. (If we ever make it that far, lol)

23. So, back to the original question.

24. What are your two most important
resources, especially when it comes to
communicating with others?

25. One useful answer (there are, of
course, many) is your time and your
attention.

26. If you waste your time on something
that doesn't work, you'll never get it
back.

27. If you're looking at the wrong place at
the wrong time, you'll miss out on
opportunities.

28. Contrary to some gurus, YOU have to
find opportunities.

29. There's seven billion people on Earth,
don't expect them to come looking for
you.

30. What does this mean?

31. For one, most people kind of know this
intuitively.

32. We all know not to walk downtown
and stare at a brick wall. We know
where the action is.

33. And we all know to get the heck out of
dodge if some homeless person starts
yelling at us.

34. We can spend our time doing better
things.

35. Which is why when you choose to
focus YOUR time and attention on
somebody else, they will feel really
good.

36. ESPECIALLY if it's the RIGHT attention.

37. Most people walk up and start talking
about themselves.

38. But when YOU walk up and start
asking the right questions about
THEM, they'll NEVER forget you.

39. In fact, they'll start to wonder how
they can help YOU, and do whatever
YOU want, just so you'll hang around.

40. Which questions should you ask?

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