We wouldn’t be teaching properly if we weren’t honest about all of the options at your disposal. In this module, we’ll talk about the types of publishing solutions that exist, as well as the common compliments and complaints of a variety of softwares—yep, self publishing included. You’ll walk away with a better sense of the publishing universe and all of the major players, so you can see exactly where your book fits in.
Get a jazzy title
Shock – controversy – borrow – well-known – bold
research titles and covers - what works ON you will work for you.
Shock works
Controversy - ride the wave of controversy
Borrow a title from something else.
The wealthy barber
Components of an awesome cover
Design an awesome cover
Picture – Question – Strong Author – Reader-appropriate (fits TA) – Raise the bar (beyond the…) – Use subtitles
Title - logical
Subtitle - emotional
Left vs right brain.
Don’t spend too much time. Make a better book instead. My first book had no endorsements and became a bestseller. That’s’ the best endorsement.
Disclaimer: we do not offer legal advice.
Copyright – Plagiarism – ISBN – Price – QR code
A higher book price gives you freedom. Sell a small book for $35
Pricing. - low self evaluation in the marketplace
Broke mentality to wealth mentality
Pricing - we price our stuff for ourselves, based on what we can afford. But we're not the client. Allow people to pay fair pricing for what they are getting from you. Return on investment based on value.
Make the book interactive with qr codes
- Free audio book to get contact information.
- meet the author video
Write the copyright year in Roman numerals so no one can count the years.
No blank pages. Books are printed in increments of 8.
Disclaimer: we do not offer legal advice.
Copyright – Plagiarism
Copyright
- up to 300 words you can use, as long as you quote the source. No permission needed. Harvard, Stanford, Gladwell, Trump, etc. the more the better but different people so it shows you read more than one book.
ISBN
Prefix
Barcode
Price
90000
Vs 5 xxxx
BS: Bestseller - there are no bestseller police. However there is a NY times police. Amazon best sellers are usually in a category. Invent the most obscure unique category.
3000-5000 sold in Canada is a best seller. You can but those from yourself at a great rate.
92% sell less than 500 books. Don't print until you sold 600 copies.
Not an e-book
If it’s not good enough for paper…
You can do a “downloadable copy of a real book”
Piracy concerns
Develop the right content
Write a book in 40 hours
Writing vs engineering – plan
Publish
Getting the book is the easy part… getting rid of them… now that’s the challenge. What do you do once you get the book. That’s the bigger questions.