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How to Create a Business Plan Workshop
The document outlines the essential elements of creating a business plan, emphasizing its importance for operational guidance and attracting investors. Key components include an executive summary, company description, customer segmentation, market analysis, and financial projections. It also highlights the role of effective marketing and social media in business success.
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How to Create a Business Plan Workshop
- 1. How to createa Business Plan? Pradeep Chopra Co-founder, Digital Vidya www.digitalvidya.com
- 2. Plans are _______ useless Planning is _______ priceless - Dwight Eisenhower www.digitalvidya.com
- 3. Why Business Plan? • Operating and Financial Plan • Your map and compass for the future • Sell yourself on your business • Sales Pitch – Investors – Partners – Customers – Employees • MAKE MORE MONEY www.digitalvidya.com
- 4. Key Elements ofa Business Plan www.digitalvidya.com
- 5. Executive Summary • ConciseExplanation how Present =====> Future • Most Important Part • 5 Mins Test • 1-2 Pages Long • Written LAST www.digitalvidya.com
- 6. Company Describe in1 sentence how your business proposition is valuable to mankind www.digitalvidya.com
- 7. The Core Team Namesof the Members of the core team Skill Set & Previous Experience www.digitalvidya.com
- 8. Customer Segmentation Who areyour customers? Demographics (age, income, location etc) & Psychographics (attitude, behavior). www.digitalvidya.com
- 9. Market Size Define marketsize in terms of current spending and acquirable market. www.digitalvidya.com
- 10. Value Proposition Define company/product value proposition. Share any case studies if available. www.digitalvidya.com
- 11. Offerings Describeyour product/service (functionalities, IP, tech etc). Show product development roadmap. www.digitalvidya.com
- 12. Business Model Revenue Model& Pricing www.digitalvidya.com
- 13. Sales & Marketing Howwill you acquire customers and build brand? www.digitalvidya.com
- 14. Why care aboutSocial Media? www.digitalvidya.com
- 15. Kogi Korean BBQTaco Truck Blog + Flickr + Twitter - 10 people/stop to 800 people/stop www.digitalvidya.com
- 16. Apple Macbook: OnlineReputation 1 Review – 60,000+ Views www.digitalvidya.com
- 17.
- 18. Online Leads &Sales www.digitalvidya.com
- 19. Competition Who are they?How will you compete? www.digitalvidya.com
- 20. Financials Cash Flow, Revenues & Profits Detailed Short Term (1st Year) & Overview of Long Term (3–5 years) www.digitalvidya.com
- 21. Start Planning… www.digitalvidya.com
- 22. Thank You! Let’s stay in touch! http://facebook.com/pradeepchopra http://linkedin.com/in/pradeepchopra pradeep@digitalvidya.com Care about Digital Marketing? Join us at http://www.facebook.com/digitalvidya www.digitalvidya.com