“How to build a profitable partnership for Fintechs"
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Partnerships offer businesses a mix of opportunities - enabling strategic initiatives, technology, a performance boost, improved customer experience & retention. Therefore today, when the Financial Services Industry is facing a significant shift, developing a value-aligned Partnership that focuses on common goals and complementary strengths is the key to positive outcomes. Strategic Partnerships are one of the fundamentals to improve business outcomes. Partnering is no longer a viable option but a necessity.
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The Canadian Channel Chiefs Council (C4) is hosting a first of its kind webinar on a topic that has become the most hotly debated area in the channel today: deal registration. Taking place on Dec. 13th at 1 PM ET, the webinar will feature noted channel professional Jay McBain of ChannelEyes to outline what the future holds for deal registration programs in light of the recent announcement by Salesforce.com on its new Einstein tool.
Einstein is an artificial intelligence tool that promises to take all the data that organizations have dutifully been capturing to their CRM for years and put it to good use, at first making recommendations about what leads sales reps should call first, or what personalization path is most appropriate for a marketing campaign.
McBain, who was a channel executive at Lenovo and with AutoTask, intends to provide the audience of this webinar new information on how artificial intelligence and machine learning is going to impact the channel. He believes tools such as Einstein are an exciting new thing that’s going to rapidly change the way vendors look at deal registration today. McBain’s ChannelEyes organization works to provide real-time sales intelligence for channel professionals.
But Einstein is not the only topic of discussion for this webinar. McBain also plans on unveiling new strategies on deal registration for those who are still developing their channel structure and programs. He also has ideas for what to do in terms of conflict resolution and the rules of engagement when it comes to deal registration.
McBain also plans on answering questions from channel chiefs and other channel professionals at the webinar.
How to Scale Your Customer Success Network by Aligning With Channel Partners
The challenge of ensuring client and end-user outcomes is much, much tougher when you sell through the Channel. The business model is solid: Channel Partners drive new revenue at scale very effectively. But how do you protect that revenue when it comes time for renewal and upsell? In other words, how do you protect your customers, their ARR, and their outcomes in the Channel?
We’re so excited to present Jen Spencer, VP of Sales & Marketing at Allbound, joined by Karl Rumelhart, VP of Products at Gainsight. Together they represent the definitive authority on how to leverage best practices and cutting-edge technology to set your customers up for success through the Channel from your company’s very first outreach at the top of the funnel all the way through renewal and expansion.
In this webinar, you’ll learn:
Common hurdles facing Customer Success Managers when working with Channel Partners
How to align with Sales & Marketing to create effective operations that ensure healthy customers
How to structure your Partner relationships around positive, repeatable customer outcomes
How to capture and analyze data insights when you don’t have great access to customer usage information
Best practices including technology and tactics for running a world-class CSM org in the Channel
Much, much more
Channel Evolution
What are your business growth expectations and plans, how can Sales Channels help?
What are your expectations and your assumptions regarding sales channels?
Would like to validate your assumptions?
Thinking About or Starting in Partnering
● How do you decide if it's right for your business?
● Are you ready? What do you need to get started in partnering?
Established, Reviewing and Growing
● How will you take what you've built to date and develop for growth in many international markets?
● How are you phasing sales channels into your direct sales organisation?
Your channel partners are an extension of your company, how can you:
Align your channel with your internal organisation?
Implement standard support structures across all partner types and regions?
Standardise sales pipeline data management and reporting across all partners & partner managers?
Standardise and forecast through the channels?
Create and manage a progress rhythm with each partner and with your channel network?
Learn where and with which partners to invest to get the best return in the coming year?
The Programmatic Sales Ecosystem: The Good, The Bad and The Ugly
What is needed to make successful a sales organization and to empower sales people to not just be good, but great? Brian Decker of Mindshare will revisit his session from last year's Exchange Summit entitled "Programmatic: It's Not Really About Cheap Media" to address the line of questioning by the audience after his presentation, which focused on the sales ecosystem surrounding automated advertising.
6 ways to achieve sales and marketing alignment throughout the buyer's journey
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Sma formatted version
The document summarizes best practices for sales coaching presented by the Sales Management Association. It discusses the importance of formalizing the coaching process and allocating sufficient time for coaching representatives. Effective coaching plans include setting goals and objectives, focusing on skills and sales processes, and using models for coaching interactions. Coaching should be tailored to individual representatives' needs based on their performance levels. Regular coaching is linked to improved sales outcomes like higher win rates and quota achievement.
Fixing Forecast Accuracy: Joint Webinar with Sales Management Association
Forecasting accuracy is a problem for sales organizations. Too often forecasts reflect little more than a sales force’s collective intuition about future results. Not the reliable predictor management needs.
New approaches to forecasting are proving much more valuable. They combine technology, salesperson activities, and a focus on verifiable customer outcomes.
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“How to build a profitable partnership for Fintechs"
- 2. 2
- 3. 3 RAHUL RAJ HEAD OF PARTNERSHIPS SIGNZY Why partnership as a medium? Creating Fortune-500 partnerships Relations and your revenue pipeline Setting goals in partner relationships Your team & metrics Agenda
- 4. 4 Why partnership as a medium? Built-in trust Efficiency Rapid Testing Customer Success Resellers Affiliate partners Consultants Partners are your evangelists
- 5. 5 How to create a world-class partnership from scratch 1st.. You and your partner can sell together 2nd. You can sell through your partner .3rd. Your partner can sell for you
- 6. 6 How to build relationships and a pipeline Market Marketing Expertise Technical Expertise Process Commitment Level
- 7. 7 How to set and crush unquantifiable goals ● Company size and maturity ● Product maturity ● Sales process maturity ● Sales process complexity ● Location ● Revenue needs
- 8. 8 Metrics/ Team ● Channel sales recruitment metrics ● Channel sales success metrics ● Channel sales profitability metrics
- 9. Thank You For more information visit us at www.signzy.com New York Dubai Mumbai Bengaluru