BOSTON | ISRAEL | MEXICO | SWITZERLAND | UK
HOW TO BE A STANDOUT
MASSCHALLENGE
APPLICANT
Applications due March 28, 2017!
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 2
WE BELIEVE
ENTREPRENEURS CAN
CHANGE THE WORLD
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 3
IMPACT OVER EQUITY
MASSCHALLENGE SUPPORT
AND FUNDING COMES WITH
NO EQUITY TAKEN
• No-equity, not-for-profit
• Impact across all
industries
• 100% focus on helping
entrepreneurs win
• $2M+ total cash awards
WHO CAN APPLY?
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 4
• Open to all
• Anywhere in the world
• Any industry
• Early stage
• At least one founder
engages in the program
TIMELINE: CYCLE 1
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 5
Boston | Israel | Switzerland
JUDGING
APRIL - MAY
APPLICATIONS
MARCH 1 EARLY BIRD
MARCH 28 REGULAR
Round 1: Short online application
Round 2: In-person pitch
Written feedback & scoring for all applicants in
both judging rounds.
ACCELERATOR
JUNE - OCTOBER
WHO ARE THE JUDGES
• ENTREPRENEURS
• EXECUTIVES
• INVESTORS
• LAWYERS
• SERVICE PROVIDERS
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 6
MassChallenge Judges overlap with the mentor pool and represent
many industries and perspectives.
JUDGING CRITERIA
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 7
HIGH IMPACT
WHY DOES YOUR STARTUP MATTER?
The judges make an overall recommendation, seeking startup with a
high potential to make an impact.
HIGH POTENTIAL
WHAT ARE YOUR CHANCES?
IMPACT ON A SPECTRUM
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 8
Impact is up to the entrepreneurs to define. Often, impact isn’t black
and white.
IMPACT
ECONOMIC IMPACT
• Revenue
• Funding
• Jobs
• Market Creation
• Industry Disruption
SOCIAL IMPACT
• Solutions
• Behavioral Change
• Education/Research
• Skill Transfer
• People Helped
TIP #1: CHARACTER LIMITS
• SHORTHAND & BULLETS
• STRATEGIC REPETITION
• STARTUP PROFILE
• SIMPLE CITATIONS
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 9
The 250 & 500 character limits are tricky – many entrepreneurs
struggle to fit their answers.
TIP #2: BAD & LESS BAD ANSWERS
• SHOW PROGRESS
TO DATE
• DEMONSTRATE
NEXT STEPS
• PROVE ABILITY TO
SOLVE PROBLEMS
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 10
No application is perfect. Great applications are honest and have a
realistic view of the future.
TIP #3: COMPLICATED TECHNOLOGY
• FEEDBACK FROM
LAYPERSON
• FEEDBACK FROM
PEERS
• SHOW KEY PROOF
• LEVERAGE
STARTUP PROFILE
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 11
Many of the startups have complicated products that will be difficult
to describe within the character limits
TIP #4: HIGHEST-IMPACT QUESTIONS
1. Customer Pain &
Solution
2. Overall Impact
3. Customer Needs
& Acquisition
4. Industry &
Competitors
5. Business Model
6. Regulation & IP
7. Founding Team,
Advisors &
Investors
8. MassChallenge
Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 12
The application is essentially an executive summary. Start with the
three first questions.
THANK YOU

How to be a standout MassChallenge Applicant

  • 1.
    BOSTON | ISRAEL| MEXICO | SWITZERLAND | UK HOW TO BE A STANDOUT MASSCHALLENGE APPLICANT Applications due March 28, 2017!
  • 2.
    Copyright © 2017MassChallenge, Inc. All Rights Reserved. 2 WE BELIEVE ENTREPRENEURS CAN CHANGE THE WORLD
  • 3.
    Copyright © 2017MassChallenge, Inc. All Rights Reserved. 3 IMPACT OVER EQUITY MASSCHALLENGE SUPPORT AND FUNDING COMES WITH NO EQUITY TAKEN • No-equity, not-for-profit • Impact across all industries • 100% focus on helping entrepreneurs win • $2M+ total cash awards
  • 4.
    WHO CAN APPLY? Copyright© 2017 MassChallenge, Inc. All Rights Reserved. 4 • Open to all • Anywhere in the world • Any industry • Early stage • At least one founder engages in the program
  • 5.
    TIMELINE: CYCLE 1 Copyright© 2017 MassChallenge, Inc. All Rights Reserved. 5 Boston | Israel | Switzerland JUDGING APRIL - MAY APPLICATIONS MARCH 1 EARLY BIRD MARCH 28 REGULAR Round 1: Short online application Round 2: In-person pitch Written feedback & scoring for all applicants in both judging rounds. ACCELERATOR JUNE - OCTOBER
  • 6.
    WHO ARE THEJUDGES • ENTREPRENEURS • EXECUTIVES • INVESTORS • LAWYERS • SERVICE PROVIDERS Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 6 MassChallenge Judges overlap with the mentor pool and represent many industries and perspectives.
  • 7.
    JUDGING CRITERIA Copyright ©2017 MassChallenge, Inc. All Rights Reserved. 7 HIGH IMPACT WHY DOES YOUR STARTUP MATTER? The judges make an overall recommendation, seeking startup with a high potential to make an impact. HIGH POTENTIAL WHAT ARE YOUR CHANCES?
  • 8.
    IMPACT ON ASPECTRUM Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 8 Impact is up to the entrepreneurs to define. Often, impact isn’t black and white. IMPACT ECONOMIC IMPACT • Revenue • Funding • Jobs • Market Creation • Industry Disruption SOCIAL IMPACT • Solutions • Behavioral Change • Education/Research • Skill Transfer • People Helped
  • 9.
    TIP #1: CHARACTERLIMITS • SHORTHAND & BULLETS • STRATEGIC REPETITION • STARTUP PROFILE • SIMPLE CITATIONS Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 9 The 250 & 500 character limits are tricky – many entrepreneurs struggle to fit their answers.
  • 10.
    TIP #2: BAD& LESS BAD ANSWERS • SHOW PROGRESS TO DATE • DEMONSTRATE NEXT STEPS • PROVE ABILITY TO SOLVE PROBLEMS Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 10 No application is perfect. Great applications are honest and have a realistic view of the future.
  • 11.
    TIP #3: COMPLICATEDTECHNOLOGY • FEEDBACK FROM LAYPERSON • FEEDBACK FROM PEERS • SHOW KEY PROOF • LEVERAGE STARTUP PROFILE Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 11 Many of the startups have complicated products that will be difficult to describe within the character limits
  • 12.
    TIP #4: HIGHEST-IMPACTQUESTIONS 1. Customer Pain & Solution 2. Overall Impact 3. Customer Needs & Acquisition 4. Industry & Competitors 5. Business Model 6. Regulation & IP 7. Founding Team, Advisors & Investors 8. MassChallenge Copyright © 2017 MassChallenge, Inc. All Rights Reserved. 12 The application is essentially an executive summary. Start with the three first questions.
  • 13.

Editor's Notes

  • #3 MassChallenge was founded on the belief that entrepreneurs are the true value creators for society – that entrepreneurs like you tackle huge opportunities and important opportunities. So when we created MassChallenge, we ensured that we would prioritize the needs of the entrepreneurs above all else.
  • #4 So what does it mean to be startup-friendly? We value impact over equity. MassChallenge support and funding comes with no strings attached. We are structured as a nonprofit to focus on your success. We award over $2M in cash awards, again, all with no equity taken.