We help sports organizations to include digital innovation in their transformation. For fans but also for organizations Digital is a must and will ring direct return on experience or return on investment.

1. .
Make a digital step forward
Digital in Sports Industry

2. Wework as partnerto embracethe newdigitaltechnologies andto
delivergreatprojects
Creativityusingtechnologyto
design and develop smartdigital
products.
9
Years ofexpertise
95%
Customerretention
100
Employees
+350
Digital projects
60
Clients
100%
Innovation oriented
10M€
Turnover
4
Countries in Europe
Paris
Geneva
Brussels
Lyon
Gdansk

3. Apps
Motion
Messaging platforms
Virtual & Augmented Reality
IOT
TV
Voice Assistants
CarPlay & Android Auto
PWA
Innovative apps for all screens
Artificial Intelligence

4. OTHERSBANK INSURANCE TOURISMMEDIA & TELCO SPORT
RETAIL &
M-COMMERCE LUXURY
We work as a key partner with our customers
Our references

5. .
Make a step forward.
Digital in Sports Industry

6. .6
The fan
experience
Internal
operations
Your
Business
Allow
interactions
between fansEnhance
the venue
experience
Enrich
the fan
contents
Flawless
ticketing
journey
Federate
the fans
Train
employees
Improve
the events
logistic
Improve
productivity
Improve
internal
communication
E-learningVirtual Reality
Augmented Reality
lenses
Live content
Quizz trivia
Voice
Geofencing
Augmented Reality
Content
Augmented Reality
Cams
Social Media
Content Serious game
Gamification &
leaderboard
Reverse
mentoring
Blended
learning
Ready to share
content
Content
guidelines
Help on
sponsoring issues
Logistics and
organization

7. .
Fan
Engagement Team
performance
Venue
optimization
Operations
Excellence
Digital within the Sport
Organizations Ecosystem
Digital &
New technologies
7

8. .
Technology changes
exponentially
But organizations
change logarithmically
Management must choose carefully
which changes are adopted.
This challenge grows
harder with time
Time
Change
Digital is booming,
don’t be late !
8

9. .
2
9
Opportunities

10. .10
Fans
Ways to improve the fans experience
with their favorite sports

11. .11
Fluid Fan
ExperienceServices Building
Operations
Signage
Concessions
Connectivity
Access Management
Payments
Fan Analytics
Experiential
Activation
Transportation
& Parking
Wayfinding
Mobile App
Ticketing
Design
Security
Management
Constructions
Chatbot

12. .12
Fluid Fan ExperienceServices
Experiential Activation
Transportation &
Parking
Geofencing
Data-driven
app
Ticketing
Chatbot
Augmented
Reality
Virtual Reality
Beacons

13. .
How to engage fans
and build loyalty ?

14. .
<<<
Raise Brand
image and
engagement
Gather data
From consumers
Make them
advocates
Higher Retention
Rate
Reward most
active ones
Fans’ relationship with sport is now more
engaging, direct and personalized than
ever. They want to be fully immersed and
part of the event, even if not there in
person.
New social connections reinforce the
sense of the community before, during
and after the event.
Fans are a
Community.

15. .15
Daily challenge and leadboard
Daily trivia on different
actualities of .
the tour de Romandie .
Gamification - story mode
Create day to day challenges to keep an
audience interested during a month long event.
Immersive
Creates a dedicated place on the app
to the experience
Awell known UI
Development of a instagram stories
like feed.
Multimedia content
Provide a new perspective
that allows users to look in
every direction

16. .16
CHALLENGE THE
FAN COMMUNITY
94K played challenges
254.000 visits on timeline
7000 players

17. .17
What if Virtual Reality
allows you to watch
the games of your
favorite team as if you
were in the stadium ?

18. .18
AR experience
Chatbot
Live-content
Quizz / Trivia
Result & stats through
voice
And many more !
Others ways to engage fans

19. .
How to enrich the
venue experience ?

20. .
<<<
Dedicated
path forVIP
AR guidage
through the
stadium
On-seat
services & offers
Exclusive
contents and
offers
Seamless
experience from
booking to the
event
Enrich the venue
experience.
Venues are more than a seat
with a stadium view, it’s an
immersive and highly
emotional experience.
The future of entertainment is
about real time statistics, live
betting, VR and AR viewing
experience…

21. .21
Real time statistics
Give real-time statistics
about players .
.
Enrich the venue experience
It’s more than a seat, it’s an immersive and
emotional experience on venues.
Indoor GPS
Help people find their way into the stadium
and enhance traffic
Computer vision
Smart cameras
To enhance security
Beverages and
retail offers
Provide tailor-made offer
to spectators
Smart
venues

22. .
The anatomy of the ultimate
Fan Experience
Sharing selfies
from the game
In-seat food
orders
Food and drink
offers in or near
venue
In-stadium
seat upgrade
Real-time
instant replay
Interactive trivia
and games
Retail discounts
at local fan shop
Public WiFI for
pregame/tailgating
Interactive
navigation
Intelligent
security
monitoring

23. .23
What if Augmented
Reality would enhance
your experience as a
spectator ?

24. .24
Others ways to enhance venues
Geofencing
AR content on
the field
AR Cams
Quizz / Trivia
Easy to share contents
on social media
And many more !

25. .25
Internal Organization
Optimizing the
ressources management
and operations

26. .
How to train
your staff?

27. .
<<<
Reduce
training &
travel
expenses
Experimental
Learning
Safer &
personalised
level for high
risk situations
Higher
Retention
Rate
For optimizing internal
training & learning.
Benefits of
VR training
Make the one who is trained at the
heart of his training.
Cancel the distance from the
training ground, it is e field comes
to the trained person.
Training becomes active
& no more passive.
Higher
Engagement
Rate

28. .28
Augmented Reality
Overlays digitally created content
into the user’s real-world .
environment .
Virtual Reality
Create a digital environment that replace
the user’s real world environment
Immersive
Creates multi-sensory digital
experiences & is delivered through
any of these technologies
Mixed Reality
Blends digital content into the real .
world & creates an environment .
where both coexist & interact
360° video
Provide a new perspective
that allows users to look in
every direction
Digital
Reality

29. .29
UEFA
VR Training (POC)
UEFA must regularly train
freelancers who go to the stadiums
to check if it is operational before
any competition.
Tapptic therefore developed a
Proof of Concept in virtual reality
to show UEFA how it is possible to
train these people directly from
the headquarters and save on
training costs.

30. .30
E-learning
Serious Game
Gamification and
leaderboard
Reverse mentoring
Blended learning
And many more !
Others ways to train staff

31. .
How to streamline your
people & stakeholders
organization ?

32. .
Poor support of the
user in his daily life
Multi-Channel
Experience
Allow the team to choose how they
want to communicate interact but
give lot of work to managers.
Steps of the team experience with
the federation are not linked.
No one single point of access for
entire organisation
Travel Feedback
Accommodation
Accreditation
& Security
Daily
workflow

33. .
<<<
Travel
<<<
Accommodation
<<<
Accreditation
& Security
Daily workflow
<<<
Feedback
Multi-Channel
Experience

34. .
Optimization of internal
team management and
task tracking.
Mono-Channel
Experience
To gather the big data that give
you opportunities to decrease time
& cost organisation.
You must apply the knowledge
base to integrate interactions
across every channel & create truly
seamless, personalised
experiences
Travel Feedback
Accommodation
Accreditation
& Security
Daily
workflow
Yourapp

35. .
<<<
Travel
Give access &
organise with
automation
<<<
Accommodation
Link between
accommodation &
mission site
<<<
Accreditation
& Security
Real time security tracking
& effort for check-in/out
Daily workflow
Flexibility to show all relevant
information to the team such as
food, or organise
communication properly
<<<
Feedback
Multi possibility to give
feedback to
manager/team
Yourapp
Mono-Channel
Experience

36. .36
All-in-one mobile tool to the UEFA staff for events
organization.
• Interactive maps
• Contacts
• Accreditations
• Logisitics
• …
UEFA GO

37. .
UEFA
Volunteers

38. .38
UEFA
Transfer Shuttle app
Shuttle drivers app to get ride
request and accept/decline them.
The app is providing the driver
location live and let the admin at
UEFA the possibility to assign shifts.
The app is developed in React
Native technology as it doesn’t
require an advanced native User
Experience.

39. .39
E-learning
Serious Game
Gamification and
leaderboard
Reverse mentoring
Blended learning
And many more !
Others ways to streamline
your teams training

40. .
How to help
Federation’s
partners?

41. .
Venue
reporting &
visualisation
Web responsive
for universal
access.
Interactive
experience :
virtual visit,
3D
modelisation.
All-in-one
platforms to
make
organization
as smooth as
possible.
Faciltate Federations
logistics during an
international event.
Useful tools
for partners
Logistics is a huge concern for
National Teams and other partners
of Federations. Digital tools offers
easy features so they get totally
independent with events
organization.
Websites and apps as turnkey
solutions to completely and easily
manage complicated processes.

42. .
UEFA Basecamp

43. .
UEFA UpTop

44. .44
Ready to share content
Help on
sponsoring issues
Content
guidelines
And many more !
Others ways to help
feds’ partners
Logistics and
organization
Mobile & fast
reporting

45. .
In a nutshell
What are the key technologies that will
shape sport industries?

46. .46
What technology
did you explore or
want to explore?

47. .
3
47
How Tapptic can help you

48. .
The digital synergy.
Today's challenge is to place technology in the
right place, where it generates business for our
customers while ensuring that we meet their
needs.
48
BUSINESS
USER TECH
Sweet spot