During each stage of production, the group used various new media technologies for planning, construction, and evaluation. This included using the internet for research on noir films and target audiences. They used Prezi, Word, and PowerPoint to create documents and presentations. Hardware like phones, laptops, and cameras supported their work. Editing software helped produce and refine the film trailer. Overall, these technologies helped make their media product as effective as possible and informed their creative decisions at each stage.