The document summarizes how the creator of a rock music magazine attracted and addressed their target audience. They used imagery on the front cover that related to the clothing and lifestyle of rock fans, including a band t-shirt and graffiti. The front cover image made eye contact with the viewer to match the genre. The magazine's name, font, and cover lines were bold and distorted to appeal to rock fans. A survey found that the target audience preferred the color scheme of purple, black, and white, which was used. The language, text styles, and artists featured in features and sections aimed to attract readers from ages 16 to 35 and cover different rock genres.