The Vauxhall App is designed to help users explore the local area of Vauxhall through offers, discounts, and learning about its history. The app uses a key fob that allows users to scan participating businesses and earn points that can be redeemed for gifts or other offers. Scanning encourages customer loyalty and helps businesses grow by allowing other users to see how popular each business is. Marketing the app involves partnering with local venues like the Oval Cricket Ground that host large events, so information about the app can be provided to thousands of potential new users.

1. Jack Moolark Oliver Tiersch Mar Broseta Matthew Markham Jenni Corbett Hilmi Ramlan

2. The Vauxhall App The app is a fun way to explore Vauxhall. Get to know the history and future developments while benefiting from plenty of great offers and discounts in the users immediate surroundings.

3. User Journey Storyboard

6. 20”Intro Video

15. He was last seen at the Black Dog! We saw him at the Pedlar’s Park! He left a moment ago from Vauxhall Station. 2 for 1 Coffee at Casa Madeira. Free crisps with lunch meal at Black Dog. New show on now at the Tavern.

18. Key fob allows people to collect points. Scan the key at participating businesses to receive points which they can then utilise to redeem gifts or offers. For Residents / Visitors Each scan by a customer/visitor would give them a rating point. The more scans they receive, the more points they get. This lets other consumers see how well this business is growing. For Businesses

19. Portfolio Day

21. Clues v Hi, I am Marc. I will be your guide for today.

24. Marketing the App Thousands of people go through Vauxhall. Either attending conferences or watching the cricket match, Vauxhall hosts many venues for people to gather. Propose to the Hospitality at the Oval Cricket Ground to endorse the app. When an event is booked, additional information regarding the Vauxhall App will be included.

27. Thank You.