D. Hills' presentation at the 2014 Annual Geological Society of America Meeting on geoscience data preservation efforts at the Geological Survey of Alabama. The presentation includes a description of the workflow developed to capture the necessary metadata to register samples and make the data and samples discoverable by a wider audience.
State Survey Experience with the National Geothermal Database systemDenise Hills
Presentation made at 2013 Annual Geological Society of America meeting held in Denver, CO, in October, about the process of developing the National Geothermal Database System as an iterative process between the system developers and the content creators. Also highlights some of the data preservation issues that plague geological sample archives, particularly at state surveys.
Integrated Earth Data Applications: Enhancing Reliable Data Services Through ...iedadata
The document discusses how Integrated Earth Data Applications (IEDA) uses persistent identifiers to enhance reliable data services. IEDA assigns Digital Object Identifiers (DOIs) and International Geo Sample Numbers (IGSNs) to datasets, samples, and other objects to improve accessibility, reliability, and citability of data. These identifiers help link related data within IEDA systems and to external publications, samples, and other resources. They also support long-term archiving and attribution of research data.
http://inarocket.com
Learn BEM fundamentals as fast as possible. What is BEM (Block, element, modifier), BEM syntax, how it works with a real example, etc.
The document discusses how personalization and dynamic content are becoming increasingly important on websites. It notes that 52% of marketers see content personalization as critical and 75% of consumers like it when brands personalize their content. However, personalization can create issues for search engine optimization as dynamic URLs and content are more difficult for search engines to index than static pages. The document provides tips for SEOs to help address these personalization and SEO challenges, such as using static URLs when possible and submitting accurate sitemaps.
How to Build a Dynamic Social Media PlanPost Planner
Stop guessing and wasting your time on networks and strategies that don’t work!
Join Rebekah Radice and Katie Lance to learn how to optimize your social networks, the best kept secrets for hot content, top time management tools, and much more!
Watch the replay here: bit.ly/socialmedia-plan
State Survey Experience with the National Geothermal Database systemDenise Hills
Presentation made at 2013 Annual Geological Society of America meeting held in Denver, CO, in October, about the process of developing the National Geothermal Database System as an iterative process between the system developers and the content creators. Also highlights some of the data preservation issues that plague geological sample archives, particularly at state surveys.
Integrated Earth Data Applications: Enhancing Reliable Data Services Through ...iedadata
The document discusses how Integrated Earth Data Applications (IEDA) uses persistent identifiers to enhance reliable data services. IEDA assigns Digital Object Identifiers (DOIs) and International Geo Sample Numbers (IGSNs) to datasets, samples, and other objects to improve accessibility, reliability, and citability of data. These identifiers help link related data within IEDA systems and to external publications, samples, and other resources. They also support long-term archiving and attribution of research data.
http://inarocket.com
Learn BEM fundamentals as fast as possible. What is BEM (Block, element, modifier), BEM syntax, how it works with a real example, etc.
The document discusses how personalization and dynamic content are becoming increasingly important on websites. It notes that 52% of marketers see content personalization as critical and 75% of consumers like it when brands personalize their content. However, personalization can create issues for search engine optimization as dynamic URLs and content are more difficult for search engines to index than static pages. The document provides tips for SEOs to help address these personalization and SEO challenges, such as using static URLs when possible and submitting accurate sitemaps.
How to Build a Dynamic Social Media PlanPost Planner
Stop guessing and wasting your time on networks and strategies that don’t work!
Join Rebekah Radice and Katie Lance to learn how to optimize your social networks, the best kept secrets for hot content, top time management tools, and much more!
Watch the replay here: bit.ly/socialmedia-plan
(June 12, 2024) Webinar: Development of PET theranostics targeting the molecu...Scintica Instrumentation
Targeting Hsp90 and its pathogen Orthologs with Tethered Inhibitors as a Diagnostic and Therapeutic Strategy for cancer and infectious diseases with Dr. Timothy Haystead.
PPT on Direct Seeded Rice presented at the three-day 'Training and Validation Workshop on Modules of Climate Smart Agriculture (CSA) Technologies in South Asia' workshop on April 22, 2024.
When I was asked to give a companion lecture in support of ‘The Philosophy of Science’ (https://shorturl.at/4pUXz) I decided not to walk through the detail of the many methodologies in order of use. Instead, I chose to employ a long standing, and ongoing, scientific development as an exemplar. And so, I chose the ever evolving story of Thermodynamics as a scientific investigation at its best.
Conducted over a period of >200 years, Thermodynamics R&D, and application, benefitted from the highest levels of professionalism, collaboration, and technical thoroughness. New layers of application, methodology, and practice were made possible by the progressive advance of technology. In turn, this has seen measurement and modelling accuracy continually improved at a micro and macro level.
Perhaps most importantly, Thermodynamics rapidly became a primary tool in the advance of applied science/engineering/technology, spanning micro-tech, to aerospace and cosmology. I can think of no better a story to illustrate the breadth of scientific methodologies and applications at their best.
EWOCS-I: The catalog of X-ray sources in Westerlund 1 from the Extended Weste...Sérgio Sacani
Context. With a mass exceeding several 104 M⊙ and a rich and dense population of massive stars, supermassive young star clusters
represent the most massive star-forming environment that is dominated by the feedback from massive stars and gravitational interactions
among stars.
Aims. In this paper we present the Extended Westerlund 1 and 2 Open Clusters Survey (EWOCS) project, which aims to investigate
the influence of the starburst environment on the formation of stars and planets, and on the evolution of both low and high mass stars.
The primary targets of this project are Westerlund 1 and 2, the closest supermassive star clusters to the Sun.
Methods. The project is based primarily on recent observations conducted with the Chandra and JWST observatories. Specifically,
the Chandra survey of Westerlund 1 consists of 36 new ACIS-I observations, nearly co-pointed, for a total exposure time of 1 Msec.
Additionally, we included 8 archival Chandra/ACIS-S observations. This paper presents the resulting catalog of X-ray sources within
and around Westerlund 1. Sources were detected by combining various existing methods, and photon extraction and source validation
were carried out using the ACIS-Extract software.
Results. The EWOCS X-ray catalog comprises 5963 validated sources out of the 9420 initially provided to ACIS-Extract, reaching a
photon flux threshold of approximately 2 × 10−8 photons cm−2
s
−1
. The X-ray sources exhibit a highly concentrated spatial distribution,
with 1075 sources located within the central 1 arcmin. We have successfully detected X-ray emissions from 126 out of the 166 known
massive stars of the cluster, and we have collected over 71 000 photons from the magnetar CXO J164710.20-455217.
The debris of the ‘last major merger’ is dynamically youngSérgio Sacani
The Milky Way’s (MW) inner stellar halo contains an [Fe/H]-rich component with highly eccentric orbits, often referred to as the
‘last major merger.’ Hypotheses for the origin of this component include Gaia-Sausage/Enceladus (GSE), where the progenitor
collided with the MW proto-disc 8–11 Gyr ago, and the Virgo Radial Merger (VRM), where the progenitor collided with the
MW disc within the last 3 Gyr. These two scenarios make different predictions about observable structure in local phase space,
because the morphology of debris depends on how long it has had to phase mix. The recently identified phase-space folds in Gaia
DR3 have positive caustic velocities, making them fundamentally different than the phase-mixed chevrons found in simulations
at late times. Roughly 20 per cent of the stars in the prograde local stellar halo are associated with the observed caustics. Based
on a simple phase-mixing model, the observed number of caustics are consistent with a merger that occurred 1–2 Gyr ago.
We also compare the observed phase-space distribution to FIRE-2 Latte simulations of GSE-like mergers, using a quantitative
measurement of phase mixing (2D causticality). The observed local phase-space distribution best matches the simulated data
1–2 Gyr after collision, and certainly not later than 3 Gyr. This is further evidence that the progenitor of the ‘last major merger’
did not collide with the MW proto-disc at early times, as is thought for the GSE, but instead collided with the MW disc within
the last few Gyr, consistent with the body of work surrounding the VRM.
ESA/ACT Science Coffee: Diego Blas - Gravitational wave detection with orbita...Advanced-Concepts-Team
Presentation in the Science Coffee of the Advanced Concepts Team of the European Space Agency on the 07.06.2024.
Speaker: Diego Blas (IFAE/ICREA)
Title: Gravitational wave detection with orbital motion of Moon and artificial
Abstract:
In this talk I will describe some recent ideas to find gravitational waves from supermassive black holes or of primordial origin by studying their secular effect on the orbital motion of the Moon or satellites that are laser ranged.
Mending Clothing to Support Sustainable Fashion_CIMaR 2024.pdfSelcen Ozturkcan
Ozturkcan, S., Berndt, A., & Angelakis, A. (2024). Mending clothing to support sustainable fashion. Presented at the 31st Annual Conference by the Consortium for International Marketing Research (CIMaR), 10-13 Jun 2024, University of Gävle, Sweden.
ESR spectroscopy in liquid food and beverages.pptxPRIYANKA PATEL
With increasing population, people need to rely on packaged food stuffs. Packaging of food materials requires the preservation of food. There are various methods for the treatment of food to preserve them and irradiation treatment of food is one of them. It is the most common and the most harmless method for the food preservation as it does not alter the necessary micronutrients of food materials. Although irradiated food doesn’t cause any harm to the human health but still the quality assessment of food is required to provide consumers with necessary information about the food. ESR spectroscopy is the most sophisticated way to investigate the quality of the food and the free radicals induced during the processing of the food. ESR spin trapping technique is useful for the detection of highly unstable radicals in the food. The antioxidant capability of liquid food and beverages in mainly performed by spin trapping technique.
The technology uses reclaimed CO₂ as the dyeing medium in a closed loop process. When pressurized, CO₂ becomes supercritical (SC-CO₂). In this state CO₂ has a very high solvent power, allowing the dye to dissolve easily.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
(June 12, 2024) Webinar: Development of PET theranostics targeting the molecu...Scintica Instrumentation
Targeting Hsp90 and its pathogen Orthologs with Tethered Inhibitors as a Diagnostic and Therapeutic Strategy for cancer and infectious diseases with Dr. Timothy Haystead.
PPT on Direct Seeded Rice presented at the three-day 'Training and Validation Workshop on Modules of Climate Smart Agriculture (CSA) Technologies in South Asia' workshop on April 22, 2024.
When I was asked to give a companion lecture in support of ‘The Philosophy of Science’ (https://shorturl.at/4pUXz) I decided not to walk through the detail of the many methodologies in order of use. Instead, I chose to employ a long standing, and ongoing, scientific development as an exemplar. And so, I chose the ever evolving story of Thermodynamics as a scientific investigation at its best.
Conducted over a period of >200 years, Thermodynamics R&D, and application, benefitted from the highest levels of professionalism, collaboration, and technical thoroughness. New layers of application, methodology, and practice were made possible by the progressive advance of technology. In turn, this has seen measurement and modelling accuracy continually improved at a micro and macro level.
Perhaps most importantly, Thermodynamics rapidly became a primary tool in the advance of applied science/engineering/technology, spanning micro-tech, to aerospace and cosmology. I can think of no better a story to illustrate the breadth of scientific methodologies and applications at their best.
EWOCS-I: The catalog of X-ray sources in Westerlund 1 from the Extended Weste...Sérgio Sacani
Context. With a mass exceeding several 104 M⊙ and a rich and dense population of massive stars, supermassive young star clusters
represent the most massive star-forming environment that is dominated by the feedback from massive stars and gravitational interactions
among stars.
Aims. In this paper we present the Extended Westerlund 1 and 2 Open Clusters Survey (EWOCS) project, which aims to investigate
the influence of the starburst environment on the formation of stars and planets, and on the evolution of both low and high mass stars.
The primary targets of this project are Westerlund 1 and 2, the closest supermassive star clusters to the Sun.
Methods. The project is based primarily on recent observations conducted with the Chandra and JWST observatories. Specifically,
the Chandra survey of Westerlund 1 consists of 36 new ACIS-I observations, nearly co-pointed, for a total exposure time of 1 Msec.
Additionally, we included 8 archival Chandra/ACIS-S observations. This paper presents the resulting catalog of X-ray sources within
and around Westerlund 1. Sources were detected by combining various existing methods, and photon extraction and source validation
were carried out using the ACIS-Extract software.
Results. The EWOCS X-ray catalog comprises 5963 validated sources out of the 9420 initially provided to ACIS-Extract, reaching a
photon flux threshold of approximately 2 × 10−8 photons cm−2
s
−1
. The X-ray sources exhibit a highly concentrated spatial distribution,
with 1075 sources located within the central 1 arcmin. We have successfully detected X-ray emissions from 126 out of the 166 known
massive stars of the cluster, and we have collected over 71 000 photons from the magnetar CXO J164710.20-455217.
The debris of the ‘last major merger’ is dynamically youngSérgio Sacani
The Milky Way’s (MW) inner stellar halo contains an [Fe/H]-rich component with highly eccentric orbits, often referred to as the
‘last major merger.’ Hypotheses for the origin of this component include Gaia-Sausage/Enceladus (GSE), where the progenitor
collided with the MW proto-disc 8–11 Gyr ago, and the Virgo Radial Merger (VRM), where the progenitor collided with the
MW disc within the last 3 Gyr. These two scenarios make different predictions about observable structure in local phase space,
because the morphology of debris depends on how long it has had to phase mix. The recently identified phase-space folds in Gaia
DR3 have positive caustic velocities, making them fundamentally different than the phase-mixed chevrons found in simulations
at late times. Roughly 20 per cent of the stars in the prograde local stellar halo are associated with the observed caustics. Based
on a simple phase-mixing model, the observed number of caustics are consistent with a merger that occurred 1–2 Gyr ago.
We also compare the observed phase-space distribution to FIRE-2 Latte simulations of GSE-like mergers, using a quantitative
measurement of phase mixing (2D causticality). The observed local phase-space distribution best matches the simulated data
1–2 Gyr after collision, and certainly not later than 3 Gyr. This is further evidence that the progenitor of the ‘last major merger’
did not collide with the MW proto-disc at early times, as is thought for the GSE, but instead collided with the MW disc within
the last few Gyr, consistent with the body of work surrounding the VRM.
ESA/ACT Science Coffee: Diego Blas - Gravitational wave detection with orbita...Advanced-Concepts-Team
Presentation in the Science Coffee of the Advanced Concepts Team of the European Space Agency on the 07.06.2024.
Speaker: Diego Blas (IFAE/ICREA)
Title: Gravitational wave detection with orbital motion of Moon and artificial
Abstract:
In this talk I will describe some recent ideas to find gravitational waves from supermassive black holes or of primordial origin by studying their secular effect on the orbital motion of the Moon or satellites that are laser ranged.
Mending Clothing to Support Sustainable Fashion_CIMaR 2024.pdfSelcen Ozturkcan
Ozturkcan, S., Berndt, A., & Angelakis, A. (2024). Mending clothing to support sustainable fashion. Presented at the 31st Annual Conference by the Consortium for International Marketing Research (CIMaR), 10-13 Jun 2024, University of Gävle, Sweden.
ESR spectroscopy in liquid food and beverages.pptxPRIYANKA PATEL
With increasing population, people need to rely on packaged food stuffs. Packaging of food materials requires the preservation of food. There are various methods for the treatment of food to preserve them and irradiation treatment of food is one of them. It is the most common and the most harmless method for the food preservation as it does not alter the necessary micronutrients of food materials. Although irradiated food doesn’t cause any harm to the human health but still the quality assessment of food is required to provide consumers with necessary information about the food. ESR spectroscopy is the most sophisticated way to investigate the quality of the food and the free radicals induced during the processing of the food. ESR spin trapping technique is useful for the detection of highly unstable radicals in the food. The antioxidant capability of liquid food and beverages in mainly performed by spin trapping technique.
The technology uses reclaimed CO₂ as the dyeing medium in a closed loop process. When pressurized, CO₂ becomes supercritical (SC-CO₂). In this state CO₂ has a very high solvent power, allowing the dye to dissolve easily.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Hills "If Not Now, When?" Presentation, GSA 2014
1. If not now, when?
Denise J. Hills, Sandy Ebersole, and W. Edward Osborne
Geological Survey of Alabama
GSA 2014
2. Data Preservation is Time Sensitive
Samples or media can
deteriorate over time
Individual researchers
have their own
methodology of record-keeping
If the original researcher
(or current maintainer) is
no longer available, what
are your options?
GSA 2014
3. Data at the GSA/OGB
Legally charged to be a repository for data
relating to energy and mineral resources.
GSA 2014
9. Missing
Metadata?
yes
no Original
Provider
Review
A
Locate
Metadata
Determine
Canonical
File(s)
Start
no
B
Missing
Metadata?
yes
A
Enter
null value
no
no From
originator?
yes yes yes
Revise
Metadata
no
Other
source? A In other
file(s)?
10. submitted to NGDS
Well Header Metadata
submitted to NGDS
Core Metadata
USGIN Physical Sample Content
Core Metadata
USGIN Physical Sample Content
11. Revise
Metadata
Map to no
USGIN
yes
Validated?
Approved?
Revise
Metadata
B
no
Missing
Metadata?
yes
no Original
Provider
Review
A
Locate
Metadata
Determine
Canonical
File(s)
Start
Thin Section Metadata
USGIN Physical Sample Content Model
12. Complete
Submit to
SESAR
Receive
IGSN
yes
Generate
SESAR
Template
Populate
Template
Revise no yes
Validated?
Entries
Revise
Metadata
Map to no
USGIN
yes
Validated?
Approved?
Revise
Metadata
B
no
Missing
Metadata?
yes
no Original
Provider
Review
A
Locate
Metadata
Determine
Canonical
File(s)
Start
14. Summary
Use Version Control (e.g., Git) or similar
Build on existing standards
Develop a workflow
Involve current data holder as well as those not
as familiar with the information
Register your samples and data
DO IT NOW!
GSA 2014
Two examples:
DKM thin section DB
Recovery after Lewis’ death
including:
Geophysical well logs
Cores, cuttings, and other physical samples, sometimes with descriptions
Fluid production and injection information from oil and gas wells
Geologic maps
As with many agencies, GSA/OGB has challenges:
Data discoverability often difficult
Much of the available information was analog
Even digital data was not always “machine-readable”
Lack of standardization and documentation of data and metadata
Provenance and quality often poor or unknown
NGGDPP –
Since 2007
>36,000 metadata records uploaded
Capturing info for >100,000 individual fossil specimens
Also includes geologic maps, oil and gas well cores, geologic cuttings, thin sections, and other physical samples
NGDS allowed GSA to generate large quantities of digitally preserved data in a standardized format
NGDS
Project ran from 2010-2013
Included
Geo map with metadata in OneGeology schema
Well Headers, >9,000
Well Log metadata, >10,000
BHT metadata, >11,000
Faults 297
Lithologic interval metadata 4,719
Through both of these projects, GSA personnel became familiar with schemas, schema-mapping, and processes to streamline metadata rescue
Much of the physical sample collection structure at the GSA and OGB can be broken down into parent-child relationships.
This aids in creating linked records. Well header information was recorded/QC’d through NGDS, some through NGGDPP (including core info).
Moving forward, can build on these links to reduce duplicate effort.
As part of its mandate to regulate the petroleum industry in Alabama, the OGB requires that companies drilling oil and gas wells in the state provide the GSA with a share of any well samples collected, as well as copies of any geophysical well logs or other testing undertaken. The OGB stores and maintains the geophysical well logs and other documentation, while the GSA stores and maintains the cores and cuttings in its core and sample warehouse. The parent object in the collection is typically the permitted oil and gas well, with all other information tied back to the well.
A large amount of other data at the GSA not directly related to oil and gas development, yet still associated with a permitted well, has been held or maintained by individual researchers. Access then is limited to those with the prior knowledge of what researcher to question about the availability of these data. Other challenges arise due to researchers’ individual record-keeping methodology, e.g., use a unique notation system, failure to record information that others may need to understand the work. When the individual is no longer available, the data and objects may therefore become useless. Often, then, it becomes difficult or impossible to regain the information necessary to make that data useful to another researcher.
The GSA recently confronted this issue with the sudden death of our long-time core warehouse manager. As the warehouse filled, cores had to be shifted and relocated. The new locations were not always recorded, as the locations could be temporary until a more logical permanent location was determined. The manager had kept a “mental map” of some core locations. While he had always been able to locate these items immediately, others did not have his knowledge and thus could not replicate his work. Following his death, GSA personnel spent significant time determining physical locations of items to make up for that lack of knowledge. The GSA is actively working to prevent this sort of incident with other collections.
For example, information was maintained in several different spreadsheets. These documents contained distinct AND overlapping information. Determination of canonical files/records is a time consuming process.
DKM Thin Section DB –
We’ve been keeping track of TS with a basic spread sheet, with no way to cross reference data. Each person had their own way of doing things, of recording information.
Old “database” – single spreadsheet. Inconsistencies with measurement reporting (e.g., depths sometimes reported in full, sometimes as range, sometimes as final digits in range). Some TS had NO depth, or unknown what notation meant. It only got worse when you look at the records for photos for these TS
Top – TS record. Note depths are recorded inconsistently.
Bottom – Photomicrograph records. Note depth incompletely recorded, extensive abbreviations (not always consistent), dependency on previous info (e.g., when changing magnification).
To address lack of clarity of what file should be preeminent, we suggest the use of version control. Version control is a system that records changes to a file or set of files over time so that you can recall specific versions later. An example of a version control system is Git, developed by Linus Torvalds for Linux kernel development. Git is a distributed version control system (L) that organizes data like a set of snapshots of a mini file system – every time a project is committed (save the state of the project) in Git, the state of all the files is saved. If the file is unchanged, a new copy is not generated, just a link to the previous identical file (R)
(L) Simple diagram of a distributed version control system such as Git (modified from Figure 1-3 from ProGit manual).
(R) Demonstration of what changes with each version using a distributed version control system such as Git (modified from Figure 1-5 from ProGit manual).
The first step in our process was at first look an easy one – gather the relevant records about the thin sections and photomicrographs. However, when the researcher was approached, he realized he had multiple versions of the spreadsheets he had been using. Even though the files had time and date stamps, information in the newer files was not always the most accurate. Some information captured in an older file was not present in the newer files, although it was not obsolete. It became obvious that multiple files had been developed and modified concurrently. This resulted in many hours spent sifting through the files line by line to compare the information recorded, and then to verify as best as possible the most accurate information.
We next examined the information contained within those spreadsheets to pull out the relevant metadata. This led to the discovery of several idiosyncrasies in the recordkeeping, such as inconsistent or unclear use of abbreviations as well as notations such as “same as previous” which could prove disingenuous if records were re-sorted, otherwise moved, or even deleted. Additionally, multiple categories of information (e.g., lithology, sedimentary structures) were recorded within a single cell. Recording of methodology was also inconsistent to non-existent, although as the original researcher was available, much of this information could be reconstructed from his other notes.
Semi-automated workflows were developed to aid in this “translation” process. Abbreviations were replaced with full text or standardized. Information grouped together was split into individual categories. Metadata that were gathered from the NGDS project (e.g., related to well header) could be matched with child items (e.g., Figures 6-7).
Well header metadata gathered for the NGDS project (upper) could be matched to child items (lower) based on the OGB permit number (GSAPER:624, in this instance, highlighted). The parent HeaderURI becomes the ParentSpecimenURI (blue boxes), the APINo maps to SamplingFeatureURI (green boxes), and the parent locations map to the child locations (red boxes). URI – unique record identifier
The first step in our process was at first look an easy one – gather the relevant records about the thin sections and photomicrographs. However, when the researcher was approached, he realized he had multiple versions of the spreadsheets he had been using. Even though the files had time and date stamps, information in the newer files was not always the most accurate. Some information captured in an older file was not present in the newer files, although it was not obsolete. It became obvious that multiple files had been developed and modified concurrently. This resulted in many hours spent sifting through the files line by line to compare the information recorded, and then to verify as best as possible the most accurate information.
We next examined the information contained within those spreadsheets to pull out the relevant metadata. This led to the discovery of several idiosyncrasies in the recordkeeping, such as inconsistent or unclear use of abbreviations as well as notations such as “same as previous” which could prove disingenuous if records were re-sorted, otherwise moved, or even deleted. Additionally, multiple categories of information (e.g., lithology, sedimentary structures) were recorded within a single cell. Recording of methodology was also inconsistent to non-existent, although as the original researcher was available, much of this information could be reconstructed from his other notes.
Semi-automated workflows were developed to aid in this “translation” process. Abbreviations were replaced with full text or standardized. Information grouped together was split into individual categories. Metadata that were gathered from the NGDS project (e.g., related to well header) could be matched with child items (e.g., Figures 6-7).
Well header metadata gathered for the NGDS project (upper) could be matched to child items (lower) based on the OGB permit number (GSAPER:624, in this instance, highlighted). The parent HeaderURI becomes the ParentSpecimenURI (blue boxes), the APINo maps to SamplingFeatureURI (green boxes), and the parent locations map to the child locations (red boxes). URI – unique record identifier
Once the original researcher reviewed the updated metadata to help reduce mistranslation and other errors, we mapped the available metadata to an existing USGIN content model for Physical Samples (v.0.8). This content model is based on consideration of content requested for other schemas and services, such as the System for Earth Sample Registration (SESAR), Geoscience Markup Language (GeoSciML), and others. Although this content model is still under review, USGIN provides a content model validation tool to verify appropriate data formatting and content. Any corrections highlighted by the validator were made prior to the final step, registration of the samples.
USGIN Content Model fields populated through the GSA workflow
The USGIN Physical Samples content model includes the information necessary for SESAR registration (e.g., Figures 7-8). SESAR operates the registry that distributes the International GeoSample Number (IGSN). The IGSN is a 9-digit alphanumeric code that is assigned to specimens and related sampling features such as drill holes or wells to ensure their unique identification and unambiguous referencing of data generated by the study of samples. SESAR catalogs and preserves sample metadata profiles and then provides access to the sample catalog via search. SESAR allows for batch registration of samples, a clear need for the GSA when we are ultimately looking at hundreds of thousands of potential registrations. Through SESAR’s web interface, a batch file template can be generated (Figure 9). Once the necessary information is entered into the template (Figure 10), a simple process of copying from the USGIN content model, the samples can be registered. SESAR will then respond with the IGSNs of the samples once they are registered.
By making the legacy data rescue and preservation process as simple as possible through the development of template workflows, such as that presented here, personnel are more likely to adopt and adhere to standards. Template workflows also simplify training of additional personnel to assist in the registration process. Ultimately this increases data and metadata exposure and interoperability.
The USGIN Physical Samples content model includes the information necessary for SESAR registration (e.g., Figures 7-8). SESAR operates the registry that distributes the International GeoSample Number (IGSN). The IGSN is a 9-digit alphanumeric code that is assigned to specimens and related sampling features such as drill holes or wells to ensure their unique identification and unambiguous referencing of data generated by the study of samples. SESAR catalogs and preserves sample metadata profiles and then provides access to the sample catalog via search. SESAR allows for batch registration of samples, a clear need for the GSA when we are ultimately looking at hundreds of thousands of potential registrations. Through SESAR’s web interface, a batch file template can be generated (Figure 9). Once the necessary information is entered into the template (Figure 10), a simple process of copying from the USGIN content model, the samples can be registered. SESAR will then respond with the IGSNs of the samples once they are registered.
Use Version Control (e.g., Git) or similar
Build on existing standards – USGIN, OneGeology, etc
Develop a workflow – iterative process to refine
Involve current data holder as well as those not as familiar with the information – current archivist checks for accuracy, others check for usability
Register your samples and data – thus, people can FIND the information and use it => becomes VALUABLE