HDC is a wholly owned subsidiary of United Development Company focused on owning, developing, and operating world-class hospitality projects. It currently has several projects underway on The Pearl-Qatar, including boutique hotels, beach clubs, and restaurants. Key plans for HDC include establishing a central production unit to ensure food quality and safety, developing a Nikki Beach resort in Porto Arabia, and mixed-use developments and beach clubs in Viva Bahria. The goal is for The Pearl-Qatar to become a top international tourism destination through these hospitality offerings and continuous entertainment activities.

1. July HOSPITALITY DEVELOPMENT COMPANY – HDC o.m.c.
2009 A United Development Company psc. (UDC) Subsidiary
UDC The Pearl HDC

2. ABOUT QATAR

3. Qatar Geography
Geographically the country of Qatar almost feels like a large desert
island, a large flat land area surrounded almost entirely by
water, bordering Saudi Arabia and United Arab Emirates (UAE). Fresh
water is scarce and Qatar has several large desalination plants.

4. Location:
Currency
Qatar is a peninsula running north into the Persian /
Arabian Gulf. Qatar is bounded in the south by the United
The official currency is the Qatari Riyal (QR), which is divided into
Arab Emirates.
100 dirham's. The Exchange parity has been set at the fixed rate
of US $ = 3.65 QR’s
Climate
Qatar has a desert climate of hot summer and relatively National Day
warm winter. The 18th of December every year
National Flag
Capital of Qatar
Doha is the Capital city of Qatar, the seat of government The national flag is maroon color with a broad vertical white stripe
and the location of the main commercial and financial at the pole
institutions.
Population Local Time
3 hours + Greenwich Mean Time.
The population of Qatar is 1,678,568 (till 31 May
2010) according to Qatar Statistics Authority.
Religion and Official Language Electrical Current
240 Volts + 6% with frequency 50 hertz
Islam is the official religion of the State. Arabic is the
official language.

5. About QATAR
Qatar is investing in its tourism infrastructure:
- US$ 15 billion tourism master plan unveiled in 2004 to include:
- New airport expansion
- Around 40 new hotels by 2012
- World-class sporting and tourism facilities
A few major developments / events :
- Asian Games 2006 - Science and Technology Park (STP)
- Cultural Village - Museum of Islamic Arts Designed by I. M. Pei

6. Qatar Economy
General Overview
Qatar is one of the smallest Gulf Countries in terms of population and
geographical area but the second largest gas reserves in the world
representing more than 5% of the world total.
The prosperity of natural resources coupled with the growing and
diversifying economy means enormous access to investment opportunities
and incentives. The Qatari government adopts a policy aiming at
diversifying income resources and developing economic infrastructure.
Specifically, the government expanded the exploration projects in oil and
gas sectors and offered numerous incentives to attract foreign investors to
carry out similar projects. The Qatari economy is one of the most rapidly
growing economies in the world offering the international community a
variety of world-class and cutting-edge products and services.

7. UNITED
DEVELOPMENT
COMPANY Q.S.C
An innovative private sector
Briefly….. investment company
• One of Qatar’s largest private sector shareholding companies
• One of the Top 100 Companies in the Middle East
• Established : July 1999
• Paid-up Capital: QR 1.072 billion (US$ 294 million)
• Listed on Doha Securities Market (DSM) : June 2003
• More than 5,000 Qatari and international shareholders
• DSM opened to foreign (non-GCC) investors April 2005

8. A value company
• UDC is a long term investor that develops and invests in
carefully selected projects and companies with good profit
growth potential
• UDC creates value for our shareholders and business partners by
an active engagement in our investments

9. A wide vision company
• Home base is Qatar, with its rapidly growing economy and
business opportunities, but……..
• Actively seeking opportunities and business partners outside
Qatar

10. Investment strategy
• Wide scope:
 GCC; Middle East and beyond
 Broad spectrum of sectors, including:
industrial, hydrocarbon
related, construction, services, hospitality and real estate
• Lasting project value to maximize long-term returns for
shareholders and partners

11. UDC Subsidiaries
HDC UFC
100% 100%

12. “The Most Glamorous Address in The Middle East”

13. SCALE
• 400 hectares
• 32 kilometers of new coastline
• 350 meters from mainland
• $10 billion when fully built in 2012 and:
• 41,000 international residents
• 40,000 staff working
• 45,000 daily visitors
3.6 km
5.5 km

14. Existing World Class
18 - hole Golf Course LOCATION
Ritz Carlton
Downtown 10 mins.
Airport 15 mins.
University Al Qutaifiyah
Lagoon
Safliya Natural Island
Cultural Village
Intercontinental

15. The Pearl-Qatar “The most glamorous address in the Middle East”
January 05
January09 July 2007
October 07
March 2007
Satellite Image – Jan 07
November 05
June 07
November 05

16. Freehold Title
• 100% freehold ownership.
• Qatar residency rights for owners.
Investment Gem
• High return on investment.
• Excellent finance terms.
• Varied investment choices available.
- Development plots.
- Completed individual apartments.
- Townhouses and villas.
- Retail lease sites.

17. Cosmopolitan Residential Community
• Centrally located in the heart of Doha
• A multicultural mix of residents
• A community for 45,000 residents
• Approximately 15,000 residential units
• Extensive support facilities
• Top Quality Schools
• Cutting Edge Clinics
• Superb Entertainment
• Worldwide dining brands
• Landscaped Gardens
• Community Centers
• Ample parking space
• Variety of Shopping experiences
• World class safety & Fire Services
• Three marinas with combined moorings for 1000
boats
• Three destination luxury hotels as well as around
three ultra luxury boutique hotels

18. The Pearl-Qatar “10-themed residential districts”

19. • International Yachting Hub
• Mooring for around 700 boats
• Two and a half kilometer Promenade
• 1 million square feet of Luxury Retail Space
• Around 100 International Restaurants and
Cafés
• Luxury Styled Towers and Townhouses
• Island Luxury Resort

20. Porto Arabia – Luxury Styled Towers and Townhouses
• 31 Mediterranean styled Towers with spectacular views
• One to four Bedroom Luxury Apartments
• Five Bedroom Luxury Penthouses
• One to four Bedroom Townhouses
Porto Arabia – Retail Space
• Approximate 1 million square feet
• More than 800 retail outlets
• Almost 4,000 car parking spaces
• More than 700 berths marina
• Leisure and entertainment waterfront
• World Class retailers presented to Doha
for the first time

21. • Moroccan-inspired architecture
• 29 Luxury beach front Towers
• Sea facing townhouses and chalets
• Marina for over 120 boats
• Iconic Yacht Club & Water Park
• 5 day-beach clubs spread over the 1.8 km of
sandy beach
• Island Luxury Resort

22. • Venetian inspired low-rise precinct
• Intriguingly complex area edged by sandy bays
• Two ultra-luxury signature boutique hotels
• Sailboat marina with retail promenade quay
• Luxurious townhouses
• Venetian style courtyards
• Sea and water canal views
• Pedestrian streets with charming retail life of
boutiques, art galleries and neighborhood
restaurants

23. • At the entrance of the Island
• Modern residential towers and townhouses
• Tallest buildings of the island
• Direct access to sandy beach clubs

24. • At the heart of the Island, in between the
two largest residential precincts
• Hypermarket, clinics, banks, retail… all
of everyday’s life necessities in one
place
• Multiplex movie theater
• Family casual and fast casual dining

25. • The essence of true island life
• Various luxury Mediterranean style villas
• Three to six Bedrooms
• Beach Front and sea views
• Fully landscape gardens
• Island-style luxury villas
• Each property stands alone in a semi-tropical gardens
• Four hundred villas with private beach fronts
• Maximum privacy and unique aspects to all villas

26. • Nine independent islands, around 22’000 m2 plots
• Each island has it sown private beach and marina

27. Porto Arabia Under Construction – December 08

28. January HOSPITALITY DEVELOPMENT COMPANY – HDC o.m.c.
2009 A United Development Company psc. (UDC) Fully Owned Subsidiary

29. HDC The Company
A United Development Company (UDC) wholly owned subsidiary
Specialized in owning, developing and operating world-class
hospitality projects
Creating partnerships with recognized leaders and young yet
promising hotels, resorts and restaurant brands
The initial geographic development priority is MENA region, poised
for double digit tourism growth over the coming years
Many of HDC’s brands are entering the market for the first time on
The Pearl – Qatar
HDC is set to strongly contribute in making The Pearl - Qatar as one
of the most exclusive, fashionable and sophisticated tourist
destinations in the world

30. HDC Business Activities
A current portfolio of activities in hospitality
development, operations and assets management…
Present lines of activities (Years 1-2)
Owning & operating food & beverage operations
Owning, developing & asset managing hotel & resort properties
Providing hospitality advisory services to UDC
International equity investments in hospitality projects
Future lines of activities
Joint ventures with food & beverage wholesalers
Food & beverage concept/brand development
Hospitality industry education
… with additional activities in the future in view of a backward
vertical integration in the supply chain

31. HDC & The Pearl-Qatar

32. TPQ Strategic Food & Beverage Mix
Every one of the precincts will have its differentiated food & beverage
experience as to become a magnet in its own right…
Top End & Upper Trendy International
Porto Arabia & / or Value Recognized brands
Upper to High End Night Life Concepts
Quality Middle to Upper Middle Market
Value For Money Casual & Fast Casual
Medina Centrale International & Regional Brands
New yet Promising Concepts
Upper to High End Market
Unique Branded & Non Branded
Qanat Quartier Strong Character Restaurants & Bars
Signature Chefs within Ultra Luxury Boutique Hotels

33. TPQ F&B Mix
The Pearl, Qatar will offer a wide selection of outing options
Throughout the project people will chose from quality alternatives , i.e..
By cuisine of origin (French, Italian, Other Ethnic…..)
Fast food
Fast Casual
Casual and Casual Chic Dining
Fine Dining / Signature Chefs
Delis / Gourmets shops
Non - chain independent restaurants
Cafes
Health / bio concepts
Traiteurs, up-market caterers
Bars / Lounges
Live venues (i.e.. Jazz Bar)
Nightclubs, ….

34. HDC Currently Confirmed Projects on The Pearl Qatar
QQ 09
QQ04 Boutique Marine Resort
Boutique Urban Resort
Central Production Unit
MEGU 5 Day-Beach Clubs
Tse Yang
Liza
Pampano
Burj El Hamam
Chocolate Bar
La Tabkha
PA 19 – Nikki Beach Resort
VB 01
Mixed-Use Development
& Beach Clubs

35. HDC Current Food & Beverage Brands Portfolio
Concept Positioning
Trendy Chocolate Restaurant Bar Up-Casual
Modern Lebanese Up-scale
Modern Mexican
Up-scale
Specialized in Fish & Seafood
Authentic Lebanese Up-scale
Chinese
Fine Dining
Restaurant & Trendy Bar
Modern Japanese High-End
Lebanese Home Comfort Food Casual
International Cuisine Up-Casual

36. CPU Location
The Central Production Unit will be located within the facilities
management quarters at the heart of TPQ
CPU

37. CPU Direct & Indirect Benefits
Some of the key benefits of a CPU are optimizing food safety and
hygiene as well as ensuring quality standard consistency…
Direct Benefits
Financial profitability on long term
Maximize and optimize production efficiency and service delivery
Optimize food safety and hygiene management system
Become a world-class operator accredited by the highest international
certifications HACCP and ISO 22000
Ensure quality consistency
Indirect Benefits
Brand building, that facility will be a key factor in positioning HDC as a
world-class operator
Develop a knowledge and expertise that can be transferred and sold to
other large UDC projects
… while contributing to a positive brand building

38. Porto Arabia Nikki Beach Resort
Developing a $20-25 million exclusive & trendy beach resort
comprising 40-60 keys and potentially 24 branded residences
Porto Arabia 19 – Nikki Beach Resort
Ultra exclusive & trendy beach resort
Estimated CapEx of $20-25 million
Around 40 to 60 bungalow suites
Potentially 24 branded residences
Bungalows and private decks some with
private plunge pools / Jacuzzis
Up-scale restaurants and trendy open
air beach bar
Pools, sun beds and open air SPA
Day & night entertainment
Designer Operator
PA-19

39. Porto Arabia Nikki Beach Resort

40. Viva Bahria Mixed Use Development
World-class entertainment hub offering a variety of experiences
from iconic art performance hall to exclusive beach club experience
Viva Bahria 01 - Mixed Use Development & Beach Clubs
Signature building yacht club
Multipurpose art performance hall and
outdoor exhibition venue
100 Upscale serviced and furnished flats
Sports, body and children entertainment
zones with themed restaurants
5 distinctive day-beach clubs targeting
different segments of TPQ residents
Designer VB-01

41. Viva Bahria Art Performance Hall

42. Viva Bahria Beach Clubs

43. Viva Bahria Beach Clubs

44. Qanat Quartier Boutique Marine Resort
A total experience boutique resort, offering three types of
lodging, signature restaurant and potentially Thalasso SPA
Qanat Quartier 09 – Signature Boutique Marine Resort
120/150-key all-suite boutique hotel
including luxury water bungalows and
seaside luxury tents
Statement signature building
Potential branded residences
Cutting edge beach club
Signature restaurants & bars
Thalasso & relaxation SPA
Sailboat marina with charming retail
promenade quay
Designer Potential Operators Luxury QQ09
Branded Resort
Residences

45. Qanat Quartier Boutique Marine Resort

46. Qanat Quartier Boutique Urban Resort
A 120-key urban boutique luxury resort including branded
residences and a very exclusive hotel beach club
Qanat Quartier 04 – Signature Urban Boutique Resort
Around 120 luxury rooms and suites with re-visited classic interiors
20 to 30 luxury residences
Rooftop landscaped terrace & pool
Exclusive beach area
Support relaxation SPA
Ultra personalized business services
State-of-the art banqueting and meeting
Designer Potential Operator
CHARLES EDITIONS by
HADIFE
ARCHITECTS
& IAN SCHRAGER QQ-04

47. Qanat Quartier Boutique Urban Resort

48. TPQ Events & Entertainment
Continuous entertainment is key for Pearl Island to generate visitor
traffic, enhance quality of life for the residents and get free worldwide
media coverage
The Pearl Qatar will act as a catalyst for regular entertainment activities i.e..
Music (live bands, concerts –small and large scale- indoor and
outdoor…)
Art (indoor and outdoor painting, sculpture, photo exhibitions, etc…)
Fashion (i.e.. “The Pearl Fashion Week”, broadcasted on Fashion TV)
Sports (Horse beauty contest, auctions, sailing school , sail boat races
etc.)
Cinema (The Pearl Film Festival…)
Other...

49. TPQ Events & Entertainment
HDC organized on The Pearl Qatar construction site a world-class opera
concert featuring tenor Placido Domingo; attracting over 3’500 people

50. Thank You