Google began developing Android as an open source operating system for mobile devices. In 2005, Google acquired Android and launched the Open Handset Alliance in 2007 with many industry partners. Android was the first open and free mobile OS, allowing developers to easily create apps. Google invested heavily in Android due to the growing mobile market and opportunity for targeted mobile ads. For Android to be successful, it needed to gain significant market share from Symbian and remove Nokia as the leader. While Apple and Nokia posed threats, Google worked with OHA partners to develop smartphones that could compete. However, it would be difficult for any single mobile OS to become a "winner takes all" due to differentiated features across platforms.
Toko Bunga Surabaya, Jual Karangan Bunga Surabaya, Jual Bunga Papan Surabaya, Jual Bunga Ucapan Surabaya, Jual Rangkaian Bunga Surabaya, Jual Buket Bunga Surabaya, Bunga Ucapan Selamat, Bunga Ucapan Duka Cita, Bunga Papan Selamat, Bunga Papan Duka Cita
Content
I. Introduction
II. Company overview
III. Products and services
IV. Main competitors 2015
V. Profitability and US market share 2013
VI. Market Segmentation
VII. SWOT analysis
VIII. Google innovative corporate culture
IX. Business strategy
a) Early success
b) Google’s way of business expansion
c) 4Es of Google strategy
The document contains a detailed analysis of Company OnePlus. The topics covered are Instruction to OnePlus.
History of OnePlus, Products manufactured by OnePlus, Competitive Set of OnePlus, Pricing Strategy, Marketing Strategy, OnePlus turning its gaze towards India, Product availability of OnePlus, Issues Plaguing OnePlus, OnePlus Switching From Cyanogen to Oxygen OS, Competing With a Plethora of Smartphone Brands, Making the Jump to an Omnichannel Retailing Experience, 2017, OnePlus 5 Launch, And Making India the Core Focus, 2017 Is India-Focused.
The OnePlus Core Vision: Breaking Down ‘Never Settle’, Demand, Forecasting & Product Success, Sales Strategy, Annual Report, SWOT Analysis.
Google's Negotiations with the Chinese Government in 2010Ankur Saxena
This paper chronicles Google’s presence in China during 2005-2010, analyzes Google’s dispute with the Chinese government over China’s Internet censorship requirements in 2010 and discusses how a better outcome could have been achieved for Google.
Toko Bunga Surabaya, Jual Karangan Bunga Surabaya, Jual Bunga Papan Surabaya, Jual Bunga Ucapan Surabaya, Jual Rangkaian Bunga Surabaya, Jual Buket Bunga Surabaya, Bunga Ucapan Selamat, Bunga Ucapan Duka Cita, Bunga Papan Selamat, Bunga Papan Duka Cita
Content
I. Introduction
II. Company overview
III. Products and services
IV. Main competitors 2015
V. Profitability and US market share 2013
VI. Market Segmentation
VII. SWOT analysis
VIII. Google innovative corporate culture
IX. Business strategy
a) Early success
b) Google’s way of business expansion
c) 4Es of Google strategy
The document contains a detailed analysis of Company OnePlus. The topics covered are Instruction to OnePlus.
History of OnePlus, Products manufactured by OnePlus, Competitive Set of OnePlus, Pricing Strategy, Marketing Strategy, OnePlus turning its gaze towards India, Product availability of OnePlus, Issues Plaguing OnePlus, OnePlus Switching From Cyanogen to Oxygen OS, Competing With a Plethora of Smartphone Brands, Making the Jump to an Omnichannel Retailing Experience, 2017, OnePlus 5 Launch, And Making India the Core Focus, 2017 Is India-Focused.
The OnePlus Core Vision: Breaking Down ‘Never Settle’, Demand, Forecasting & Product Success, Sales Strategy, Annual Report, SWOT Analysis.
Google's Negotiations with the Chinese Government in 2010Ankur Saxena
This paper chronicles Google’s presence in China during 2005-2010, analyzes Google’s dispute with the Chinese government over China’s Internet censorship requirements in 2010 and discusses how a better outcome could have been achieved for Google.
LG Corporation formerly Lucky-GoldStar is a South Korean multinational conglomerate corporation. It is the fourth-largest chaebol in South Korea. It is headquartered in the LG Twin Towers building in Yeouido-dong, Yeongdeungpo-gu, Seoul.LG makes electronics, chemicals, and telecom products and operates subsidiaries such as LG Electronics, Zenith, LG Display, LG Uplus and LG Chem in over 80 countries.
We had to present a PPT on why Alphabet was created and whether was it a wise decision to diversify.
The content as well is self written.
The Complete PPT was made by --- Shreyas Sinha [ including the animation, content and the Formula ]
As part Global Marketing Management Module with Lecturer Mahabubur Rahman, we were tasked to develop a strategic international marketing plan for an actual firm. Our company of choice was Xiaomi, a private Chinese tech company that have taken the smartphone industry by storm in the last 5 years, becoming The world's 3rd largest smartphone distributor in 2014 and the world's most valuable tech start up.
The international marketing plan involved the development of a strategic plan for Xiaomi entering fast growing emerging market of Brazil. The global marketing plan addressed the adjustment of Xiaomi's marketing strategies to adapt to conditions on entering the Brazilian market.
LG Corporation formerly Lucky-GoldStar is a South Korean multinational conglomerate corporation. It is the fourth-largest chaebol in South Korea. It is headquartered in the LG Twin Towers building in Yeouido-dong, Yeongdeungpo-gu, Seoul.LG makes electronics, chemicals, and telecom products and operates subsidiaries such as LG Electronics, Zenith, LG Display, LG Uplus and LG Chem in over 80 countries.
We had to present a PPT on why Alphabet was created and whether was it a wise decision to diversify.
The content as well is self written.
The Complete PPT was made by --- Shreyas Sinha [ including the animation, content and the Formula ]
As part Global Marketing Management Module with Lecturer Mahabubur Rahman, we were tasked to develop a strategic international marketing plan for an actual firm. Our company of choice was Xiaomi, a private Chinese tech company that have taken the smartphone industry by storm in the last 5 years, becoming The world's 3rd largest smartphone distributor in 2014 and the world's most valuable tech start up.
The international marketing plan involved the development of a strategic plan for Xiaomi entering fast growing emerging market of Brazil. The global marketing plan addressed the adjustment of Xiaomi's marketing strategies to adapt to conditions on entering the Brazilian market.
En el siguiente trabajo hablaremos sobre el comercio internacional, explicando que es, y en que consiste de una manera breve y sencilla para poder comprenderlo y estar informados de lo que pasa alrededor.
Vesicular Arbuscular Mycorrhizal Fungal status on some medicinal plants of Go...inventionjournals
Medicinal plants are important for our existence that supplies us many components for drug formulation. In nature the plant of particular kind invades with so many microorganisms. Among them one beneficial one is Va-mycorrhizal fungi. It helps in various ways to promote growth and yield of biomass better in natural habitats. So, to promote growth in garden or manmade environment application of VA-fungi as biofertilizer is beneficial. In this study 41 medicinal plants have been studied and application of VAM fungi inocula on Catharanthus roseus (L.) G. Don. have been done. Monsoon showed highest colonization percentage followed by winter and summer where as spore density showed highest during winter followed by summer and monsoon.
Clear Reasons Why Android App Development is Preferable for Developing On-dem...Solution Analysts
On-demand apps are in demand. Do you know why Android is a preferred platform to build on-demand applications? Read on the reasons for it and get your next on-demand app on the most popular and prevalent OS Read More https://www.solutionanalysts.com/android-app-development/
4. How it began?
▸It started as start-up company developing an open source for
digital cameras by Andy Rubin and Chris White
▸Rich Miner was working at Orange Ventures and identified the
need of having an open operating system for mobile phones
▸At this time, the industry was not well positioned to deliver
this opportunity
▸Soon, Miner and Rubin started to work on idea of developing
an open operating system for mobile phones
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5. Google Acquisition
▸In July 2005, the team sold Android to Google and stayed on
after the acquisition
▸The project remained stealth until November 2007, when
Google led the unveiling of the Open Handset Alliance(OHA)
▸The OHA had 34 partners including mobile carriers, chipset
and handset manufacturers and application providers
▸Most prominent members were T-Mobile, Intel, Motorola,
HTC, Qualcomm and Samsung
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6. Android Developer Community
▸On November 13, 2007, the first release of the Android Software
Development Kit (SDK) became available for free download
▸The SDK included the entire software package needed to operate the
hardware of Android Enabled mobile handset
▸The launch of Android Developer Challenge saw 500,000 copies of
the SDK downloaded within less than three months
▸This became the initialization of Android Developer Community
which would be responsible for developing third party applications
for Android enabled mobile phones
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7. How Android was different from other OS for
Smartphones
Android
It is Open Source
It had an App Store
It did not charged any
Licence Fee
Windows
It was not an Open Source
It had an App Store
It charged $25 as Licence
Fee
Symbian
It was not an Open Source
untill 2008/9
It had an App Store
It charged $4 as Licence
Fee
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Apple
It was not an Open Source
It had an App Store
It did not charged any
Licence Fee
9. Reason behind Spending as per Case facts?
▸ In 2007, Google was the largest search Engine on the Internet
▸ The vast majority of revenue came from advertising products
- 99% in 2007
- 97% in 2008
▸ Google’s interest in telecommunication was driven by explosive growth in
mobile subscribers and the development of mobile technology to enable
wide range of new mobile applications
▸ In 2007, 1Billion handsets were shipped and it was expected to grow to 1.9
Billion by 2012
▸ As per Schmidt, Google wanted very, very targeted advertising and they
wanted to make money from mobile advertising
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10. When and how will Google able to determine if Android
is success?
▸ To answer this we need to look what objectives Google had in mind when
they decided to enter smartphone market
▸ By 2007, there were 3.5 billion mobile phone subscriber which were expected
to grow to 5.4 billion by 2011
▸ The ideal scenario to determine the success of Android will be to identify
how many handsets are operating on Android platform and how many
applications are available in Android Market place for users
▸ The success of Android can determined within one or two years, as Google
will be able to identify how it is detering the Market share of Symbian OS and
how the OHA members are able to remove Nokia from market leader position
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11. To what extent the
stakeholders are aligned
with Google?
What impact would this have
on the viability of OHA?
12. Shareholders in Google
▸ Majority of voting rights are held by Larry Page and Sergey Brin
▸ Both the founders have used the Danger platform with Google services
which was earlier version of Android
▸ The next disruptive technology was Smartphones at that time so, Google
couldn’t afford to forgo this opportunity
▸ Google was targeting mobile users for increasing the efficiency of targeted
advertisement
▸ Thus this project was supported by Google’s shareholders due to high return
in the future
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13. Viability of OHA
▸ Open Handset Alliance (Organization): a consortium of
hardware, software, and
telecommunication companies
▸ Developers of Android include Google, Open Handset Alliance, Android Open
Source Projects
▸ Android is not owned by Google. It is just the main organization of the
consortium and android is Open Source
▸ Google completely supports the development process of Android
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14. Are Nokia and Apple
Threat to Android?
Can Android be the
WTA?
15. When and how will Google able to determine if Android
is success?
▸ Apple’s Iphone was a hit in the market with its touch screen UI and easiness
to use internet related services
▸ Nokia has highest market share with Symbian OS
▸ The integration of Google services is easy for these platforms so the
competitive advantage of Google could have been lost and Android might
not have gain popularity
▸ Google could overcome these obstacle by having strong OHA members and
supporting them to develop smartphone which could tackle Apple and Nokia
and Google and also learn from these OHA members and slowly develop
hardware competency
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16. Scope of Winner takes All for Android?
▸The OS depends on Linux technology each OS has differentiated
advantages over each other
▸The features are differentiated in every Mobile OS
▸The market share of these platforms depends on the compatible
hardware manufactured by third party which were OHA members
▸Thus, it is difficult for Android to have WTA advantage in this market
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