Haystax is a cybersecurity and enterprise threat intelligence company that provides real-time actionable intelligence solutions through advanced analytics. It has over 350 employees with extensive government and commercial experience. Haystax protects critical infrastructure, detects threats, and provides contextual situational awareness through mobile apps and visualization tools to enable rapid decision making. Key customers include the defense sector, intelligence community, and large cities.

1. COMPANY PROPRIETARY INFORMATION
Next-Generation Cyber and
Enterprise Threat Intelligence
Solutions
Introduction to Haystax Technology

2. COMPANY PROPRIETARY INFORMATION 1
We offer mission critical cybersecurity and
enterprise threat management solutions
that provide real-time actionable intelligence
for complex, high consequence decisions
Our mission

3. COMPANY PROPRIETARY INFORMATION 2
Our Leadership Team
CREATED in 2012 on a 20 year
legacy (Digital Sandbox, FlexPoint, NetCentrics)
CUSTOMERS: Defense, Federal
Civilian, State & Local, Intelligence
Community, Commercial
EMPLOYEES: 350, 90% Secret
clearance, 60% Top Secret
COMPETENCIES: Cybersecurity,
Information Assurance, Network
Management, Advanced Threat
Analytics, Innovation Management
CERTIFICATIONS: ISO 9001, ISO
20000, CMMI Services Level 3,
Microsoft & AWS Gold Partner
BILL VAN VLEET
Chief Executive Officer
BOB DOUGHERTY
President, NetCentrics
MARIANNE MEINS
SVP. Strategic
Initiatives
JIM DOYLE
Chief Financial Officer
TOM SAFIR
VP, Corporate
Development
BRYAN WARE
President, Analytics
DEAN HERRING
Chief Innovation
Officer
JAFFREY ALI
VP, Product Strategy &
Marketing
About us

4. COMPANY PROPRIETARY INFORMATION 3
Protecting critical infrastructure & key resources
Protecting computer networks
Protecting against loss from fraud
Risk planning & allocation of resources
Managing responses during crisis situations
Actionable intelligence solutions include…
Protecting people from natural hazards & human
threats (external and insiders)

5. COMPANY PROPRIETARY INFORMATION 4
We are the de-facto standard for risk
management for major national events
requiring multi-agency collaboration
We developed the protective intelligence
methodology used by the Bill & Melinda Gates
Foundation
Used by 15 of the 20 largest urban
areas to keep their citizens & assets
safe
Architected, manage & protect some of
the most mission critical networks in
the US
We manage the largest enterprise-wide
architecture & worldwide deployments of
SCCM & SCOM
We deployed the first private cloud with AWS
for US Intelligence Community
Trusted by customers nationwide

6. COMPANY PROPRIETARY INFORMATION 5
Network Management
Network Engineering
Data Center Operations
Enterprise Architecture
Service Desk & VIP Support
Washington Headquarters Services
(The Pentagon):
Manage & secure data center
comprised of over 2000 Servers with
over 18,000 users accessing highly
classified information.
Brought the Pentagon back online post
September 11 attack in less than 24
hours
Secure Enterprise Networks
ENGINEERING AND END-TO-END SUPPORT OF MISSION CRITICAL SYSTEMS

7. COMPANY PROPRIETARY INFORMATION 6
Information
assurance
Certification &
accreditation
Computer
network defense
Vulnerability management
& scanning
Risk analysis &
mitigation
Intrusion detection
US Coast Guard: Manage certification &
accreditation of networked devices for
44K+ members.
US Army (Information Technology
Agency): Manage, monitor &
defend networks for personnel
worldwide
Cybersecurity
INTEGRATED COMPLIANCE AND RISK BASED CYBER THREAT MANAGEMENT

8. COMPANY PROPRIETARY INFORMATION 7
Broader visibility | Reduced Response times| Prioritized resource allocation
Profile overall
enterprise threat and
risk
Monitor continuously
and broadly against
that profile
Implement collaborative,
dynamic situational
awareness
Prioritize and route
critical information for
action
Public Safety & Enterprise Threat Management
ENABLING RISK INFORMED DECISION MAKING

9. COMPANY PROPRIETARY INFORMATION 8
Contextual situational
awareness anywhere
Swivel-chair situational
awareness does not scale
…and one app
Into one screen
Haystax analytics &
visualization puts all the
information that goes here
Informed Decision Making Needs Context
CONTEXT ENABLES DECISION MAKER TO UNDERSTAND ALL THE DATA

10. COMPANY PROPRIETARY INFORMATION 9
Suspicious Activity
Reports
Physical
Assets/CIKR
HR Data
Calls for
Service
Network Alerts
Enterprise
Communications
Enterprise Data
News & Social
Feeds
Ingest
Natural
Language
Processing
Geo
Location
StoreREST API
Alerts
Web Apps
Mobile
Bayesian Threat Model
Objectivity
Credibility
Impersonal
Specificity
Threat Score
Prioritization
Algorithm
Data
Visualizations drive
understanding
Actionable Information is
pushed to the edge
Massive scaling in Real Time
Algorithms
contextualize and
Prioritize
Contextual Analytic Framework for Understanding
OPTIMIZES MACHINE AND HUMAN PROCESSING OF DATA

11. COMPANY PROPRIETARY INFORMATION 10
Powerful native apps with easy self
configuration and usability
Reporting, Assessments & Monitoring
seamlessly integrated
Secure online/offline data access from
anywhere
Decision Makers are Increasingly Mobile
REQUIRING ACTIONABLE INTELLIGENCE BEYOND OFFICE WALLS

12. COMPANY PROPRIETARY INFORMATION 11
Monitor categorized & prioritized data
feeds from multiple sources
Make predictions based on trends and
intensity of data
Use dynamically generated profiles of to
discover links & associations
Actionable Intelligence for Analysts
MAKING IT EASY TO INTERACT WITH REAL-TIME DATA IN REAL-TIME

13. COMPANY PROPRIETARY INFORMATION 12
Holistic presentation framework that
optimizes based on device, role,
location, time, context
Information is prioritized based on
relevance to the user
User interface designed to focus user
to hot spots and key alerts
Actionable Intelligence for Commanders
BY PROVIDING CONTEXTUAL SITUATIONAL AWARENESS WHEREVER THEY ARE

14. COMPANY PROPRIETARY INFORMATION 13
Application performance optimized for
mission critical deployments
Secure cross organization information
sharing & collaboration
Unified system of records that can be
accessed from anywhere, anytime
Actionable Intelligence For First Responders
BY SEAMLESSLY TYING INFORMATION TO THEIR OPERATIONAL PROCESS

15. COMPANY PROPRIETARY INFORMATION 14
In the command center Forward deployed Mobile Apps
>25 mile
radius monitored
312 events
monitored
737 total
users
600 real-time
data feeds
238 assets
protected
345 incidents
managed
RESULTS FROM SUPER BOWL XLVIII
Contextual Situational Awareness in Action
INTEGRATING OVER 40 AGENCIES AT THE LAST FIVE SUPER BOWLS

16. COMPANY PROPRIETARY INFORMATION 15
8 regions analyzing and
monitoring with shared best
practices
20122010
Analysis of risk to a single
jurisdiction by a single
agency
California uses the Haystax Public Safety Cloud to connect its
8 MAJOR URBAN AREAS
into a collaborative information sharing network
2011
Regional analysis and
monitoring of threats
across agencies in a
jurisdiction
2014
Statewide collaborative analysis
and situational awareness

17. COMPANY PROPRIETARY INFORMATION 16
Contextual Situational Awareness in Action
CALIFORNIA EMERGENCY OPERATIONS CENTER
Haystax provides the analytic
back-bone for total situational
awareness
100% cloud based
Integrates hundreds of real time
information sources across the
state
Information is prioritized and
routed automatically to
personnel on the ground as
needed
Contextual situational awareness on one screen

18. COMPANY PROPRIETARY INFORMATION 17
School Safety Master
Data Management
.
Incident Reporting &
Event Tracking
Contextual Monitoring of
Threats & Risks
Launching a Nationwide School Safety Cloud
POWERED BY THE SAME ANALYTIC PLATFORM

19. COMPANY PROPRIETARY INFORMATION 18
Bayesian model designed to solve high
noise-to-signal data problems
Automatically aligns alert quality to
available investigation resources
Eliminates scaling problems of
traditional rules based systems
Insider Threat Analytics for Enterprise Security
BRUTE FORCE SOLUTIONS WILL NOT WORK – NEEDS A COMPREHENSIVE SYSTEM MODEL

20. COMPANY PROPRIETARY INFORMATION 19
Counterintelligence
Medical
Criminal Investigators
HUMINT
Family
Peers
Psych
Subject
Command
ITSecurity
Backgroun
d Check
Peers &
Family
$
Financial
Records Public
Records
HR
Record
Web and Social
Media
+ =
Experts Data
Continuously
prioritized risk based
ranking
CARBONTM
Automated Threat Awareness
MATHEMATICAL MODELING OF EXPERTS + RISK RANKING + CONTINOUS EVALUATION

21. COMPANY PROPRIETARY INFORMATION 20
Automated continuous evaluation
and re-prioritization enables
sustained success
Can be deployed on top of 3rd
party alerting products
CARBONTM
Threat Optimization Solution
IT DOES NOT REMOVE ALERTS, JUST TELLS YOU WHICH ARE IMPORTANT AND WHY

22. COMPANY PROPRIETARY INFORMATION 21
Compare subject to
peer groups and
historic changes in
risk profile
Up to 10x improvements in
investigation productivity
Separates the critical from the
mass and lets the analyst know
Full traceability from results to the
source data
The CARBONTM
Value Proposition
STOP LOOKING AT ALERTS, START ACTING ON THEM BY KNOWING YOUR RISK

23. COMPANY PROPRIETARY INFORMATION 22
Why Haystax Analytics Matter
BRUTE FORCE SECURING AND ALERTING WON’T WORK
No industry is immune, no level of
technical sophistication is sufficient
Real-time visibility & control over the
entire at risk environment is critical
for CSO’s and CIO’s today
All security breaches involve people
and people are smarter than rules

24. COMPANY PROPRIETARY INFORMATION 23
Cloud enable Microsoft to any
cloud
90 days, fixed cost none-to-done
guarantee
Microsoft Gold Certified Partner
Selected by Microsoft to build their
reference Azure package for the
US Intel Community
Enabling Enterprise Clouds Without the Drama
HAYSTAX CANOPY CLOUD ACCELERATORS ARE THE FASTEST WAY TO A SECURE
CLOUD

25. COMPANY PROPRIETARY INFORMATION 24
Proven “Innovate on Purpose”
methodology
Innovation change management
consulting
Rapid disruptive innovation workshops
OVO Innovation
EXPERT INNOVATION CONSULTING SERVICES TO GOVERNMENT AND INDUSTRY

26. COMPANY PROPRIETARY INFORMATION 25
Haystax Technology Accelerator
DRIVEN TO INNOVATE AND BRING DISTRUPTIVE PRODUCTS TO MARKET
Developing advanced concepts and next
generation solutions to initial pilot
Incubating emerging technologies and
entrepreneurial third-party partnerships
Advancing the state-of-the-art through
agile, out-of-the-box thinking

27. COMPANY PROPRIETARY INFORMATION 26

28. COMPANY PROPRIETARY INFORMATION
Thank You

29. COMPANY PROPRIETARY INFORMATION
info@haystax.com
www.haystax.com
For Additional
Information Contact:
@HaystaxTech
(571) 297-3800