Happy trips rahul_til
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This document proposes a Facebook Page PPC campaign for HappyTrips.com to achieve a cost per like of $0.00 consistently. The proposal includes setting up ads, optimizing bids, monitoring ad performance, and creating eye-catching ad copies targeting the exact interested audience. The procedure involves granting the agency general user access to set up ads and advertiser access to the page. Ads will be evaluated for 24 hours and optimized until a mutually agreeable cost per like is achieved. The projected demographics are 18-35 year olds at a cost per like of $0.01-0.03. The one-time fee is ₹15,000 with a monthly support price of ₹2000
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- 3. 1 CAMPAIGN SETUP 4 SUMMARY OF WHAT IS INCLUDED 2 BID OPTIMISATION 3 MONITORING OF ADS AD COPIES AND CREATIVES 3
- 4. PROCEDURE 1) We set up the ads in your account. For that we need “General User” Access. This enables us to access your Ads ONLY. We don’t need your account login/password. We will also need Advertiser Access to the page. 2) The ads are set up in a time frame of 24-48 hours after payment. The ads are evaluated for a period of 24 hours. If a mutually agreeable cost per like is achieved, we continue running the campaign and scale it as desired. Otherwise we tweak the campaign until it is optimised to the maximum. Optimisation can take from 24 hours to a week. 4
- 5. WHAT’S SPECIAL? 21 56 18 1 2 3 4 LASER TARGETING. WE REACH THE EXACT AUDIENCE THAT WOULD BE INTERESTED IN YOUR PAGE EYE-CATCHING AD COPIES CONSTANT MONITORING OF ADS FOR BEST RESULTS UNDERSTANDING OF FB’S ALGORITHM TO DELIVER THE LOWEST COST POSSIBLE 5
- 6. PROJECTED DEMOGRAPHICS AND COST PER LIKE >0.01- 0.03$ PER LIKE 18-35 Yr. 6
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