Presentation at the Alliance for CEHP’s Annual Conference 2015

1. Scott Kober, MBA, CCMEP
Principal, MedCaseWriter
Co-Producer, CMEpalooza
Philadelphia, PA
Derek Warnick
Senior Manager, Healthcare
Education at Pfizer
Co-Producer, CMEpalooza
Philadelphia, PA
and surprise guest stars…

2. Disclosure
• Derek: discloses that he is a Dallas Cowboys fan and once stole a
packet of gum from the Acme when he was 6. He apologizes for both
of these things.
• Scott: discloses that he holds a special dark place in his heart for
Dallas Cowboys fans and that he once turned in a friend of his for
stealing a pack of Gobstoppers from the 7-Eleven when he was 8. He
apologizes for neither of these things.

3. Questions to be Addressed
• Who are these incredibly trendy, debonair guys?
• Why can’t I just keep using Skype?
• You mean I shouldn’t still have a “Netscape.com” email address?
• Surely you can’t set this up and show us how to use it in 5 minutes,
can you?
• But I mean, c’mon, you realize I like spending $50,000 to rent a
studio, fly in speakers, and get professional video production, right?
• CMEpawhatza?

4. Why Are Talking About Google Hangouts?

5. Getting More Granular
• Google Hangouts are closed, private discussions
between invited individuals. They cannot be viewed
by external parties, broadcast, or archived. It is
essentially free, video-based web conferencing
technology.
• Google Hangouts On Air may be broadcast to the
general public and, once complete, are automatically
archived on YouTube.

6. Google Hangouts On Air: Pros
• Events are broadcast and recorded at the click of a button
and automatically synced to the main presenter’s YouTube
channel
• Mobile friendly
• Easy to embed on any website
• Up to 10 presenters
• Unlimited viewers
• No pre-registration required
• FREE

7. • Limited audience Q&A capabilities within the platform
• No interactive polling (yet)
• Organizer sees only numbers of viewers, but does not get
names or email addresses of viewers
• Legwork involved in marketing and creating visibility to
broadcasts
• No pre-registration required
Google Hangouts On Air: Cons

8. Hardware & Software Requirements
•Computer (kəm-pyü-tər)
•Webcam
•Google+ account (producer)
•G+ or Gmail account (faculty)
•Headphones with integrated mic (recommended
but not required)

9. In the “No”
Why Use Google Hangout On Air
for CME/CE-Certified Education?
• No travel
• No cost
• No hours of setup and preparation
• No video editing (OK, it’s optional)
• No limit on creative uses

10. Using Google Hangouts for Accredited
Education

15. Your Turn
• Scenario 1: You are the CE director at a medium-sized hospital and
have been tasked with coming up with fresh ideas to breathe life and
expand interest into weekly GI grand rounds. How can GHOA help?
• Scenario 2: You are the CE director at a membership-based
association and have been asked to develop accredited onsite
education at your upcoming annual meeting. How can GHOA help?
• Scenario 3: You are the onsite manager at a satellite symposium with
200+ expected attendees. Two of your faculty have been stranded in
a snowstorm and won’t make it in time to the session. How can GHOA
help?

16. And… We’re Done But Don’t Forget…
Spring Event: Wednesday, April 8
Fall Event: Wednesday, October 21
Submit your abstract now at cmepalooza.com