SlideShare a Scribd company logo
"Bad news is good news"
Really?
“Could you write about something that’s not sad?”
“No one loves the messenger who brings
bad news”.
Gazeta Wyborcza @ Hackdays
Elżbieta Ruebenbauer, Cezary Średnicki, Jakub Szestowicki
The more positive an article, the more likely
it was to be shared [in social media].
Gazeta Wyborcza’s Inbox
Jonah Berger, a social psychologist, University of Pennsylvania
Sophocles, Antigone
VIDE Visual Interactive Data Explorer
vide latin: 1. seem, seem good, appear, be seen; 2. consider; 3. see, look at
Idea
Visual news explorer
that respects user’s
mood
User gets what he/she
wants
mockup
VIDE Visual Interactive Data Explorer
Result
User selects his/her
mood
If user is sad, VIDE cuts
off the bad news
our app
VIDE (Visual Interactive Data Explorer)
Idea
Image-centric User Interface
User gets content filtered
by #tags
User can always change
mood and #tags
mockup
VIDE (Visual Interactive Data Explorer)
our app
Result
User sees a wall of images
refering to stories
User can choose content
by simple #tags: all news
(#wyborcza), event
(#hackdays), #world
or #local news
User can switch his/her
mood by choosing icon
VIDE (Visual Interactive Data Explorer)
Idea
One image means more
than 1000 words
Sometimes users prefer
to read/see the whole stories
People like to share GOOD
stories
mockup
VIDE (Visual Interactive Data Explorer)
our app
Result
User can enlarge
images
User can
see the picture
with the headline
or go to the whole story
User can share the
article on Facebook
VIDE (Visual Interactive Data Explorer)
Our app is fully done.
You can see
our demo
Thanks:)

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Gazeta Wyborcza - EditorsLab Warsaw

  • 1. "Bad news is good news" Really?
  • 2. “Could you write about something that’s not sad?” “No one loves the messenger who brings bad news”. Gazeta Wyborcza @ Hackdays Elżbieta Ruebenbauer, Cezary Średnicki, Jakub Szestowicki The more positive an article, the more likely it was to be shared [in social media]. Gazeta Wyborcza’s Inbox Jonah Berger, a social psychologist, University of Pennsylvania Sophocles, Antigone
  • 3. VIDE Visual Interactive Data Explorer vide latin: 1. seem, seem good, appear, be seen; 2. consider; 3. see, look at Idea Visual news explorer that respects user’s mood User gets what he/she wants mockup
  • 4. VIDE Visual Interactive Data Explorer Result User selects his/her mood If user is sad, VIDE cuts off the bad news our app
  • 5. VIDE (Visual Interactive Data Explorer) Idea Image-centric User Interface User gets content filtered by #tags User can always change mood and #tags mockup
  • 6. VIDE (Visual Interactive Data Explorer) our app Result User sees a wall of images refering to stories User can choose content by simple #tags: all news (#wyborcza), event (#hackdays), #world or #local news User can switch his/her mood by choosing icon
  • 7. VIDE (Visual Interactive Data Explorer) Idea One image means more than 1000 words Sometimes users prefer to read/see the whole stories People like to share GOOD stories mockup
  • 8. VIDE (Visual Interactive Data Explorer) our app Result User can enlarge images User can see the picture with the headline or go to the whole story User can share the article on Facebook
  • 9. VIDE (Visual Interactive Data Explorer) Our app is fully done. You can see our demo