This document discusses online guerrilla marketing strategies. It begins by defining guerrilla marketing as unconventional marketing that aims to maximize results with minimal resources. It then outlines opportunities for guerrilla marketers online, such as access to millions of potential customers and the ability to niche market. The document provides various online marketing tools and strategies for guerrilla marketers, such as using classified ads, forums, email marketing, and developing an online storefront. It also offers tips for sustaining marketing efforts through customer satisfaction, repackaging messages, and seeking new expansion opportunities. The overall message is that guerrilla marketers can write their own success story by choosing the right online marketing weapons and battlegrounds.