Growth Hacking
with 0€ Budget
From 0 to 10 000 Users in 9 days
brainhub.eu
@mwarcholinski
brainhub
getdoido.com
Biz Dev + Sales + Marketing + Design UI/UX + Front-end Dev
MATEUSZ WARCHOLINSKI
Yesterday:
Today: brainhub
What is Growth Hacking?
• Being Creative Marketer
• High ROI with Low Budget
• Mix of Marketing, Data
Analytics and Engineering
brainhub
#1 Build Side Projects
Startup Stash
Startup Stash A curated directory of
resources & tools to help you build
your Startup
Results after 48h:
• 1573 upvotes
• 35K unique visitors
• 230K pageviews (5.17 pages/
session)
Source: http://startupstash.com/
brainhub
Hubspot
Hubspot is an inbound marketing
and sales platform that helps
companies
Website Grader Grade your
website's strengths and
weaknesses in seconds
Results after 48h:
• 2046 upvotes
• 4M pages graded during last 6y
Source: https://website.grader.com/
brainhub
crew.co
Crew connects devs/
designers/agencies with
customers
Unsplash - Free (do whatever
you want) high-resolution
photos. Get 10 new photos
every 10 days.
Results:
• 5 million unique visitors
• #1 referral source to Crew
Source: http://blog.crew.co/how-side-projects-saved-our-startup/
brainhub
crew.co
3 of the top 5 referring sites
to Crew
100,000+ email subscribers
40% of our Revenue
#3 referral source to Crew
3,600+ email subscribers
50,000 unique visitors/
month
Side Projects Blogging
Hint: Ideas for your side project
brainhub
My side project
James Story
Launched in 2 days
3 People
100€ Budget
10 000 Unique Users
in 9 days
brainhub
How did we do
this?
brainhub
#1 PR / Media
1) Build a list of journalists/bloggers/newspapers, who write
about something similar to your product.
#1 PR / Media
2) Prepare a Press Package with short company description,
photos and most important….
SEXY STORY
What does sexy story
mean?
• We said that we are available in the whole DACH Region
from day 1 (Germany, Switzerland, Austria)
• We said that our first task was to find an old bavarian
musician to play in a front of somebody’s girlfriend house
- It was an actual request
• No barrier for any user - SMS or WhatsApp // NO APP
brainhub
RESULTS?
Traffic
brainhub
Sales
brainhub
#2 Content writing
• Find the ideas for blog posts on FB Groups
• Write great posts
• Share it
• Re-publish it - +50 places to repurpose your content
brainhub
#2 Content writing
1) Share on Social Networks: Facebook, Linkedin, Twitter
and Google+ (Use Hoosuite to do it) and send to your
newsletter subscribers
brainhub
#2 Content writing
2) Post a link to your blog post on Facebook/Linkedin/Xing
Groups
brainhub
#2 Content writing
3) Re-Frame the content and publish it on Quora
Hint: How to measure traffic from Quora with Google Analytics
brainhub
#2 Content writing
4a) Google the keywords on which you are positioning your
article and go through all the links on the first 6-7 pages, and
then…
Hint 1: It’s great to inform all authors included in your blog post by Twitter/E-mail - https://contentmarketer.io/
Hint 2: Automate the follow-ups, use http://replyapp.io
brainhub
#2 Content writing
4b) Share your content with each blog post author/website owner/
people on forums and blogs you have found.
Ask them to share your content. Comment on their posts
Hint 1: It’ great to inform all authors included in your blog post by Twitter/E-mail - https://contentmarketer.io/
Hint 2: Automate the follow-ups, use http://replyapp.io
brainhub
3. Facebook Groups
4. Forums - Talk to people
5. Classified Ads
6. Twitter - Look for keywords
https://www.quora.com/How-do-I-get-my-first-1000-users-to-try-my-website
brainhub
#7 Infographics
mateusz@brainhub.eu
@mwarcholinski
THANKS!
brainhub

Growth hacking without any budget @numbeer26

  • 1.
    Growth Hacking with 0€Budget From 0 to 10 000 Users in 9 days brainhub.eu @mwarcholinski brainhub
  • 2.
    getdoido.com Biz Dev +Sales + Marketing + Design UI/UX + Front-end Dev MATEUSZ WARCHOLINSKI Yesterday: Today: brainhub
  • 3.
    What is GrowthHacking? • Being Creative Marketer • High ROI with Low Budget • Mix of Marketing, Data Analytics and Engineering brainhub
  • 4.
    #1 Build SideProjects
  • 5.
    Startup Stash Startup StashA curated directory of resources & tools to help you build your Startup Results after 48h: • 1573 upvotes • 35K unique visitors • 230K pageviews (5.17 pages/ session) Source: http://startupstash.com/ brainhub
  • 6.
    Hubspot Hubspot is aninbound marketing and sales platform that helps companies Website Grader Grade your website's strengths and weaknesses in seconds Results after 48h: • 2046 upvotes • 4M pages graded during last 6y Source: https://website.grader.com/ brainhub
  • 7.
    crew.co Crew connects devs/ designers/agencieswith customers Unsplash - Free (do whatever you want) high-resolution photos. Get 10 new photos every 10 days. Results: • 5 million unique visitors • #1 referral source to Crew Source: http://blog.crew.co/how-side-projects-saved-our-startup/ brainhub
  • 8.
    crew.co 3 of thetop 5 referring sites to Crew 100,000+ email subscribers 40% of our Revenue #3 referral source to Crew 3,600+ email subscribers 50,000 unique visitors/ month Side Projects Blogging Hint: Ideas for your side project brainhub
  • 9.
  • 10.
    James Story Launched in2 days 3 People 100€ Budget 10 000 Unique Users in 9 days brainhub
  • 11.
    How did wedo this? brainhub
  • 12.
    #1 PR /Media 1) Build a list of journalists/bloggers/newspapers, who write about something similar to your product.
  • 13.
    #1 PR /Media 2) Prepare a Press Package with short company description, photos and most important….
  • 14.
  • 15.
    What does sexystory mean? • We said that we are available in the whole DACH Region from day 1 (Germany, Switzerland, Austria) • We said that our first task was to find an old bavarian musician to play in a front of somebody’s girlfriend house - It was an actual request • No barrier for any user - SMS or WhatsApp // NO APP brainhub
  • 16.
  • 17.
  • 18.
  • 19.
    #2 Content writing •Find the ideas for blog posts on FB Groups • Write great posts • Share it • Re-publish it - +50 places to repurpose your content brainhub
  • 20.
    #2 Content writing 1)Share on Social Networks: Facebook, Linkedin, Twitter and Google+ (Use Hoosuite to do it) and send to your newsletter subscribers brainhub
  • 21.
    #2 Content writing 2)Post a link to your blog post on Facebook/Linkedin/Xing Groups brainhub
  • 22.
    #2 Content writing 3)Re-Frame the content and publish it on Quora Hint: How to measure traffic from Quora with Google Analytics brainhub
  • 23.
    #2 Content writing 4a)Google the keywords on which you are positioning your article and go through all the links on the first 6-7 pages, and then… Hint 1: It’s great to inform all authors included in your blog post by Twitter/E-mail - https://contentmarketer.io/ Hint 2: Automate the follow-ups, use http://replyapp.io brainhub
  • 24.
    #2 Content writing 4b)Share your content with each blog post author/website owner/ people on forums and blogs you have found. Ask them to share your content. Comment on their posts Hint 1: It’ great to inform all authors included in your blog post by Twitter/E-mail - https://contentmarketer.io/ Hint 2: Automate the follow-ups, use http://replyapp.io brainhub
  • 25.
    3. Facebook Groups 4.Forums - Talk to people 5. Classified Ads 6. Twitter - Look for keywords https://www.quora.com/How-do-I-get-my-first-1000-users-to-try-my-website brainhub
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