This document provides guidance on choosing makeup products and colors. It discusses factors to consider when selecting foundation shade like skin type, coverage level and undertone. It also offers tips for choosing lipstick, mascara, eyeshadow, concealer, eyeliner, blush and makeup brushes. Application techniques and removal processes are outlined. Men's specific concealer options and application are also covered.

3. INDEXINTRODUCTION
BASIC MAKE-UP ITEMS
HOW TO CHOOSE FOUNDATION SHADE FOR SKIN
SKIN TYPE
SHADE
COVERAGE
HOW TO CHOOSE LIPSTICK SHADE
HOW TO CHOOSE RIGHT MASCARA
HOW TO CHOOSE EYE SHADOW COLOR
CONCEALER
HOW TO CHOOSE A CONCEALER
HOW TO CHOOSE THE RIGHT EYELINER
HOW TO CHOOSE BLUSH COLOR
WHAT MAKE-UP BRUSHES DO U NEED?
MAKE-UP TIPS FOR MENS
MAKE-UP REMOVAL PRODUCTS AND PROCESSES
THANKYOU

4. Being aviation professional is a challenge as
grooming in aviation industry is an essential skill
one needs to hone. The importance of grooming in
aviation industry lies in the fact that it is more than a
profession; it is a lifestyle that requires personality,
charm, enthusiasm, a caring attitude and pride. It is a
demanding job that requires not only skills but also a
personal commitment a lifestyle change. The elements of
image excellence do not stop at clothing and grooming
in the aviation industry. A positive first impression goes
beyond how we look (appearance) and what we do (body
language) to the way we communicate and serve others.
INTRODUCTION

5. BASIC MAKE-UP ITEMS
Foundation
Concealer
Compact powder
Eye shadow
Eyeliner
Eye pencil / kajal
Eyebrow pencil
Mascara
Blusher
Lipstick

6. HOW TO CHOOSE FOUNDATION SHADE
FOR SKIN
Skin type
Shade
Coverage

7. SKIN TYPE
Normal skin – can use any foundation from mineral powder to
tinted moisturizer, depending on the required coverage and shade
Dry skin – oil-based foundations
Oily skin – oil-free liquid foundations
Combination skin – liquid to powder
foundations
Acne prone skin – foundation labeled
as non-comedogenic or salicylic acid and
should be oil-free .

8. SHADEChoose the foundation of your skin color.
Test the product in broad day light not just in store light as it can
be deceiving.
Narrow down to 2-3 foundations matching to your skin.
Don’t test it on
your hand. Test it on
your jaw line and
then double test it
on your forehead.
Click pictures of
yourself while testing.

9. COVERAGE
Sheer – lightest coverage just for
even out skin tone
Medium – thicker in consistency
& provides coverage with
blemishes, discoloration or minor
imperfections
Full – erase sever imperfections
like acne scars.

10. HOW TO CHOOSE LIPSTICK SHADE
 Fair or light skin should look for
dusty, pinkish red or coral.
Cool undertones: raspberry
 Tan or medium skin should look for
bright red cherry red, or true red with no undertone
(if you have a neutral undertone)
 Deep skin with warm undertones should try blue-
based red.

11. HOW TO CHOOSE THE RIGHT MASKARA
Used to thicken, lengthen, darken or define your eyelashes. Beauty routine is
incomplete without it.
For long eyelashes choose mascara that can give volume to
your eyes so it makes them look thicker and denser.
For short lashes always choose lengthening mascara.
If you have brown eyes - true black will suit you best &
during day time use shades like brown and pulp.
Office going women's opt for black and brown mascaras.
If your eyes are sensitive then go for gentle mascara &
is also best for contact wearers.

12. HOW TO CHOOSE EYE SHADOW
COLOR
Eye color
Skin tone
Hair color

13. CONCEALER
It is used on small discolored areas like underneath the
eyes, around the nose,
on blemishes
It can be applied over or
under your foundation
For less coverage, apply
concealer before foundation
For more coverage, apply concealer
on top of foundation .

14. HOW TO CHOOSE A CONCEALER
If you have dry skin, don’t go for liquid concealer
matte finish because it will emphasize dryness
If you have oily skin with enlarged pores,
don’t go for a creamy or stick concealer
If you have dark circles or brown spots to hide,
concealer that provides medium coverage
For under eye area, select a shade of one or two
shades lighter than your natural skin tone
For other parts of your face, select a concealer
that matches the color of your foundation.

15. HOW TO CHOOSE THE RIGHT EYE LINER
Classic pencil liner – soft natural line
along your eyes
Liquid eyeliner – dramatic
look
Cake eyeliner – amazing
staying power.

16. HOW TO CHOOSE BLUSH COLOR
Fair skin – coral, beige & shades of pink
Dark skin – burgundy and wine apart from bronze
and plum
Hinges skin – warm brown shades
Sun tanned – apricot or orange
Everyday use – soft shade of peach,
pink and apricot

17. WHAT MAKEUP BRUSHES DO YOU NEED ?
Eye shadow brush
Blending brush
Angled brush
Pencil brush
Eyeliner brush
Mascara brush
Foundation brush
Powder brush
Blushing brush
Highlighter brush
Fan brush
Lip brush
Eyebrow & eyelash comb

18. MAKE-UP TIPS FOR MENS
When shopping for concealer for men, it is important that you select a color that
goes well with his skin tone, or else the concealer will end up magnifying skins
imperfections.
When selecting a concealer make sure that it is a shade or two lighter than your
normal skin tone
Allowing concealer to hide and fade away any darkness
that is usually associated with skin scarring
Creams are excellent options for the delicate
under-eye area
Powder concealers are lightweight, which can be
used on skin that is relatively free from imperfections
Concealer for men that come in a stick are a variable
option for those that have highly uneven skin
Concealer for men should have a glossy, glimmery,

19. MAKE-UP REMOVAL PRODUCTS AND
PROCESSES
Cleansing – cleansing lotion, cleansing milk, cleansing cream or cleansing gel, cleansing foam
like face wash. You get cleansers according to your skin type. Apply on your face and whip it
off with cotton.
Cleansing lotion is for oily skin, while cleansing cream is for dry skin.
Cleansing lotion and milk should be applied with the help of cotton.
Eye make-up removal – never use cleanser for eye makeup removal
or your eyes will swell. Use oil based eye makeup removers.
 Don’t rub as eye is very sensitive, remove it with the help of cotton
and whip off the eye makeup. Some eye makeup removers are
also used for removing your lipstick.
Toner – used after cleanser take some amount on cotton and
whip entire face and neck avoid the eyes .
 You get toners according to your skin type.