A team of high school students participating in Eyebeam's Digital Day Camp program designed and pitched a mobile application. This document is their presentation.

1. Gotta Go?!
Justine Neuberger
Max Lavicka
Katie Bor
Kalesha Williams
Aboubakry Diacko

2. App Store Icon

3. Moodboard

5. Visual brainstorming

6. User Story
Molly feels a familiar push against her bladder! Oh no! She
looks up bathrooms and their ratings and proceeds to her
nearest facility. Relieved and on the John she keeps herself
entertained with “Journey to the Center of the Toilette.

7. Design Rationale

8. Design Rationale
for the Gotta Go application
What Does the App Do?
Our app finds restrooms around your location.
Who is the Audience?
Our audience is any helpless soul looking for a public
bathroom in the midst of our jungle of a city.
What Does the Name of the App Mean?
The name of our app “Gotta Go” are the words used
when one is in need of a bathroom.
What is the Visual Theme of the App and Why?
A collage of hand-drawn elements is due to the simplicity
and instinctive nature of using a bathroom. We wanted
our app to look simple, exciting and very useful.
Our color palette is reminiscent of a public school
bathroom with splashes of self-explanatory puke green and
brown. Our button style is clean cut, rounded and black.
Our typography is similar to spray-painted or graffiti found
on stall walls.

9. Style Guide

11. Design

12. Search Screen List of Public Restrooms

13. Graffiti Mania Game
Homescreen
Game in Use

14. App Store Icon

15. App Store Icon

17. Furthermore

18. • Integration with Google Maps
• Get Funding
• Collaboration with Sitorsquat.com
• Develop a prototype
• Test the app
• Integrate Social Media