This PPT includes all things about Google Search Console.

1. SEARCH
CONSOLE

2. Introductio
n:
 Free Tool from Google
 Its monitor security issues like hacking and malware
 Helps for monitor, maintain and troubleshoot a site's
presence in Google search

3. Google Search
Console
 Google Search Console is a free tool that
provides website performance report,
Indexing report and other errors of the
website
What is Google Search
Console
 Identify and fix indexing issues, analyze
search traffic and performance data

4. Why its
Important
 Understand website traffic from Google search
 Optimize content for better visibility
 Track keyword ranking & CTR(click through rate)
 Improve search ranking
 Backlinks Monitoring
 You can stay on top of your SEO performance

5. Useful Google Search Console
Reports
Index
Coverage
Report
URL
Inspectio
n
Report
Link
Report
Performance
Report

6. Performance
Report
o Offers detailed data on how your site performs in Google Search
o Google Search Console’s Performance Report helps you
measure & analyze your website’s metrics including impression,
clicks, rank, average CTR & more
o Average Click Through Rate [CTR]
o Top queries leading to the discovery of your webpage content

7. Performance Report
Metrics
In Performance Report, we can find 4
Metrics
The total
number of times
users clicked
from search to
the website.
The number
of times the
site appeared
in a search
result.
Average click-
through rate-the
percentage of
impressions that
result in a click.
The average
ranking of the
website URLs in
the Google
search engine.

8. Index Coverage
Report
o The Index Coverage Report in Google Search Console is
also commonly known as the Page Indexing Report
o The Indexing Coverage Report will show you the status of
your website’s URLs or webpages within Google’s
Indexing
o This Report provides valuable insights into how google
interacts with your website’s page including

9. URL Inspection Report
o URL Inspection Tool is a powerful resource that allows
you to check a specific URL on your website to see the
status of how Google Search views that URL.
o This tool provides detailed insights such as crawl,
index, and information about your website's pages.
 URL Inspection Tool Provides:
• Current Indexing Status
• Testing Live URL
• Requesting Google to Crawl a Page
• Information about Page Loaded Resources

10. Link Report
o The "Links" report in Google Search Console provides insights
into both external and internal links to your website.
o It helps you understand which pages are most linked to, which
sites link to yours most frequently, and what anchor text is
being used in those links.
o This information is valuable for SEO, allowing you to refine
your linking strategies and potentially improve your search
rankings.
 External Link:
Links from outside your property to your property
 Internal Links:
Links from your property to your
property

11. Sitemap
o In Google Search Console, a sitemap is a file that provides a roadmap of
your website's important pages, videos, images, and other files to help
Google's crawlers discover, crawl, and index them more efficiently.
o By submitting a sitemap, you give search engines valuable information, such as
the last updated date, alternate language versions, and how often a page is
changed, improving the discoverability and indexing of your content.
How it works
o A sitemap is essentially a list of your site's important URLs, serving as a directory
for search engines.
o It can also include valuable metadata about each URL, such as the date the
content was last modified.
o By providing a sitemap, you help Google understand your site's structure and
content.
o You can also create sitemaps for other content types, like videos, images, and
news articles, providing specific details for each.

12. Importance of
Sitemap
 Better Discoverability
 Faster Indexing
 Efficient Crawling
 Site Management
 SEO Boost

13. Breadcrumbs
In Google Search Console, "breadcrumbs" refers to the navigational
links displayed in desktop search results that show a page's
position within a website's hierarchy
Security & Manual
Action
Security & manual action helps website owners monitor, maintain, and
troubleshoot their site's presence in Google Search results.

14. Digital Pundit