Google was founded in 1997 by Larry Page and Sergey Brin with a mission to organize the world's information and make it universally accessible and useful. It has since grown to be the largest search engine and internet company, offering many popular services like Gmail, Google Maps, Google Chrome, and Android. Their core values focus on putting users first, continuously improving products through innovation and speed, and making information accessible to all through democratic principles and multiple languages.
Presented at the Building a Content Marketing Machine event on February 17th 2016 held at Adobe in Lehi Utah.
John is a San Francisco-based entrepreneur and growth marketer. He is formerly the lead growth manager at Trulia Rentals, head of marketing at HotPads, and the former head of and consultant at Distilled NYC. John got his start in marketing years ago while running a book publishing company in Switzerland.
In his non-work life, he is married to Courtney and they have a very large black labrador named Butterbean.
Digital Transformation 'Before and After' -14th October, EdinburghPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) and Cory Hughes (Digital Experience Director) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn:
- The three stages of digital transformation
- The top six global trends affecting all sectors and industries
- How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay and Cory will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Digital Transformation 'Before and After' - 27th October, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) explores how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn about:
- The three stages of digital transformation
- The top six global trends affecting all sectors and industries
- How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Digital Transformation 'Before and After' - 24th September, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn:
The three stages of digital transformation
The top six global trends affecting all sectors and industries
How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Presented at the Building a Content Marketing Machine event on February 17th 2016 held at Adobe in Lehi Utah.
John is a San Francisco-based entrepreneur and growth marketer. He is formerly the lead growth manager at Trulia Rentals, head of marketing at HotPads, and the former head of and consultant at Distilled NYC. John got his start in marketing years ago while running a book publishing company in Switzerland.
In his non-work life, he is married to Courtney and they have a very large black labrador named Butterbean.
Digital Transformation 'Before and After' -14th October, EdinburghPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) and Cory Hughes (Digital Experience Director) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn:
- The three stages of digital transformation
- The top six global trends affecting all sectors and industries
- How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay and Cory will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Digital Transformation 'Before and After' - 27th October, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) explores how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn about:
- The three stages of digital transformation
- The top six global trends affecting all sectors and industries
- How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
Digital Transformation 'Before and After' - 24th September, LondonPrecedent
Evidenced by ‘before and after’ case studies from famous brands and major organisations, Lindsay Herbert (Global Head of Digital) will explore how you can build a digital culture and achieve your organisation’s own digital transformation.
You’ll learn:
The three stages of digital transformation
The top six global trends affecting all sectors and industries
How to craft your own digital vision in order to enhance customer experience, gain competitive advantage, improve engagement and drive down the cost to serve
Lindsay will also share behind-the-scenes insights from Precedent's own transformation programmes, working with clients such as the British Heart Foundation, the University of Aberdeen and Blackrock.
I had to do a final project consisting of an entire strategic plan for a Fortune 1000 company. I chose Google because I love most of their products. The powerpoint begins from the start of thinking about strategy all the way through implementing it and revising it when necessary. Everything in between falls in this Powerpoint as well. It is one of my personal favorites.
Google company Profile
Introduction
Mission and Vision
Product offerings
Industry analysis
SWOT analysis
competitor analysis
marketing Mix
Google Management
Current Events
Conclusion
This is a Powerpoint presentation on Facebook. The presentation is geared towards teachers and parents of middle school students. This serves as an introduction to Facebook, highlighting the pros and cons.
As a part of the Strategy Assignment during MBA. We tried to create a Strategic Landscape of Google Inc. This is one of the best presentations we ever made. I made it with my friends Abhishesh Kumar Sharma and Virindersingh Villkhoo
Facebook is an online social networking service. Its name comes from a colloquialism for the directory given to students at some American universities.[5] Facebook was founded on February 4, 2004 by Mark Zuckerberg with his college roommates and fellow Harvard University students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes.[6] The founders had initially limited the website's membership to Harvard students, but later expanded it to colleges in the Boston area, the Ivy League, and Stanford University. It gradually added support for students at various other universities before it opened to high-school students, and eventually to anyone aged 13 and over. Facebook now allows anyone who claims to be at least 13 years old to become a registered user of the website
Taps that are connected to the Internet, Computers that you can wear and the Fate of two of the world's biggest Mobile Phone Giants - Here's Tech Guru's quintessential list of Top 13 Technologies that are going to set the wheels in Motion in 2013.
Larry Page, our co-founder and CEO, once described the “perfect search engine” as something that “understands exactly what you mean and gives you back exactly what you want.” Since he spoke those words Google has grown to offer products beyond search, but the spirit of what he said remains. With all our technologies—from search to Chrome to Gmail—our goal is to make it as easy as possible for you to find the information you need and get the things you need to do done.
I had to do a final project consisting of an entire strategic plan for a Fortune 1000 company. I chose Google because I love most of their products. The powerpoint begins from the start of thinking about strategy all the way through implementing it and revising it when necessary. Everything in between falls in this Powerpoint as well. It is one of my personal favorites.
Google company Profile
Introduction
Mission and Vision
Product offerings
Industry analysis
SWOT analysis
competitor analysis
marketing Mix
Google Management
Current Events
Conclusion
This is a Powerpoint presentation on Facebook. The presentation is geared towards teachers and parents of middle school students. This serves as an introduction to Facebook, highlighting the pros and cons.
As a part of the Strategy Assignment during MBA. We tried to create a Strategic Landscape of Google Inc. This is one of the best presentations we ever made. I made it with my friends Abhishesh Kumar Sharma and Virindersingh Villkhoo
Facebook is an online social networking service. Its name comes from a colloquialism for the directory given to students at some American universities.[5] Facebook was founded on February 4, 2004 by Mark Zuckerberg with his college roommates and fellow Harvard University students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes.[6] The founders had initially limited the website's membership to Harvard students, but later expanded it to colleges in the Boston area, the Ivy League, and Stanford University. It gradually added support for students at various other universities before it opened to high-school students, and eventually to anyone aged 13 and over. Facebook now allows anyone who claims to be at least 13 years old to become a registered user of the website
Taps that are connected to the Internet, Computers that you can wear and the Fate of two of the world's biggest Mobile Phone Giants - Here's Tech Guru's quintessential list of Top 13 Technologies that are going to set the wheels in Motion in 2013.
Larry Page, our co-founder and CEO, once described the “perfect search engine” as something that “understands exactly what you mean and gives you back exactly what you want.” Since he spoke those words Google has grown to offer products beyond search, but the spirit of what he said remains. With all our technologies—from search to Chrome to Gmail—our goal is to make it as easy as possible for you to find the information you need and get the things you need to do done.
Digital first - the strategic context for revitalising your web presence - Sm...CharityComms
Sarah Rughoonundon, digital lead, Bliss
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Structure Matters - Information Architecture for SEO and UXAscedia
Information architecture is increasingly important in all aspects of business. Search engines and users are placing the burden of information organization and structure on website owners and rewarding or penalizing brands according to their accessibility. From domain structure to sitemap hierarchy to page layout, content architecture can directly affect lead generation, website engagement and conversion rates. Not understanding best practices or performing diligent testing can quickly impede search engine rankings and user experience. Learn the necessary steps required to properly architect your website's content and data.
Structure Matters - Information Architecture for UX & ConversionsJackie Burhans
Presented at World Information Architecture Day, my presentation explores how the power of driving information has shifted from content creators to content consumers and how your message can reach your audience in a constantly changing digital landscape.
Growth Conference Europe 2019 - Luca Senatore' SlidesLuca Senatore
Luca Senatore's slides from the Growth Conference Europe event held in June 2019 in Milan. We address how to build a powerful mission, build a remarkable proposition and set clear powerful goals.
Google project company history and goalsZaid Hussain
This Presentation contains google history, rules, goals and objectives
My sir assigned me and my group members google and we have to present it according to management prospectus
i think this presentation can help other students, to take an idea out of it.
This is a small study on Google comany.It contains the history, products and the current position of Google...I hope that this will be helpful to others..
Unleash the true potential of your digital marketing campaigns by understanding how paid media and SEO can work hand in hand to achieve remarkable results. From aligning keyword research and targeting to leveraging data-driven analytics, this master class will equip you with the tools and knowledge needed to optimize your marketing initiatives across channels and maximize your return on investment.
The Winning Workplace is about how we work within Whirlpool. It is how we empower, enable and inspire our people with the best culture, environment and tools to deliver results beyond expectations for consumers and Whirlpool.
Success factors:
provide a collaborative, transparent workplace where we can operate with speed and work the way we live
transform the way we work.
Unleash the true potential of your digital marketing campaigns by understanding how paid media and SEO can work hand in hand to achieve remarkable results. From aligning keyword research and targeting to leveraging data-driven analytics, this master class will equip you with the tools and knowledge needed to optimize your marketing initiatives across channels and maximize your return on investment.
When PPC Met SEO: A Love Story of Clicks and Keywords! - Inna Zeyger, Amsive ...
Google company
1. Google company
• It's the most successful company of the internet era, a
reshape of industries, a symbol of both good things and
bad in the new economy.
• Google was founded in 1997 by two Stanford
University PhD students Larry Page and Sergey
Bring whose initial company mission statement was.
“T o organize the world’s information and make it
universally accessible and useful ”.
3. What did Google do?
• They created a huge search engine so people would
not have too use all types of different links. They also
created Google chrome, Gmail, iGoogle and Google
plus.
4. What is Google's mission?
• Google's mission is to organize the world's
information and make it universally accessible and
useful. Our company has packed a lot into a relatively
young life.
5. What are ten things they know
to be true?
• Focus on the user and all else will follow.
Since the beginning, we’ve focused on providing the best user
experience possible. Whether we’re designing a new Internet
browser or a new tweak to the look of the homepage, we take
great care to ensure that they will ultimately serve you, rather
than our own internal goal or bottom line. Our homepage
interface is clear and simple, and pages load instantly.
Placement in search results is never sold to anyone, and
advertising is not only clearly marked as such, it offers
relevant content and is not distracting. And when we build
new tools and applications, we believe they should work so well
you don’t have to consider how they might have been designed
6. • It’s best to do one thing really, really well.
We do search. With one of the world’s largest
research groups focused exclusively on solving search
problems, we know what we do well, and how we could
do it better. Through continued iteration on difficult
problems, we’ve been able to solve complex issues and
provide continuous improvements to a service that
already makes finding information a fast and seamless
experience for millions of people. Our dedication to
improving search helps us apply what we’ve learned to
new products, like Gmail and Google Maps. Our
hope is to bring the power of search to previously
7. • Fast is better than slow.
We know your time is valuable, so when you’re seeking
an answer on the web you want it right away–and we
aim to please. We may be the only people in the world
who can say our goal is to have people leave our website
as quickly as possible. By shaving excess bits and bytes
from our pages and increasing the efficiency of our
serving environment, we’ve broken our own speed
records many times over, so that the average response
time on a search result is a fraction of a second. We
keep speed in mind with each new product we release,
whether it’s a mobile application or Google Chrome,
a browser designed to be fast enough for the modern
8. • Democracy on the web works.
Google search works because it relies on the millions of
individuals posting links on websites to help determine
which other sites offer content of value. We assess the
importance of every web page using more than 200
signals and a variety of techniques, including our
patented Page Rank™ algorithm, which analyzes
which sites have been “voted” to be the best sources of
information by other pages across the web. As the web
gets bigger, this approach actually improves, as each
new site is another point of information and another
vote to be counted. In the same vein, we are active in
9. • You don’t need to be at your desk to need an answer.
The world is increasingly mobile: people want access to
information wherever they are, whenever they need it.
We’re pioneering new technologies and offering new
solutions for mobile services that help people all over the
globe to do any number of tasks on their phone, from
checking email and calendar events to watching videos,
not to mention the several different ways to access
Google search on a phone. In addition, we’re hoping
to fuel greater innovation for mobile users everywhere
with Android, a free, open source mobile platform.
Android brings the openness that shaped the Internet
to the mobile world. Not only does Android benefit
10. • You can make money without doing evil.
Google is a business. The revenue we generate is
derived from offering search technology to companies
and from the sale of advertising displayed on our site
and on other sites across the web. Hundreds of
thousands of advertisers worldwide use AdWords to
promote their products; hundreds of thousands of
publishers take advantage of our Ad Sense program
to deliver ads relevant to their site content. To ensure
that we’re ultimately serving all our users (whether
they are advertisers or not), we have a set of guiding
principles for our advertising programs and practices.
11. • The need for information crosses all borders.
Our company was founded in California, but our
mission is to facilitate access to information for the
entire world, and in every language. To that end, we
have offices in more than 60 countries, maintain more
than 180 Internet domains, and serve more than
half of our results to people living outside the United
States. We offer Google’s search interface in more
than 130 languages, offer people the ability to restrict
results to content written in their own language, and
aim to provide the rest of our applications and products
in as many languages and accessible formats as
possible. Using our translation tools, people can
discover content written on the other side of the world
in languages they don’t speak. With these tools and
the help of volunteer translators, we have been able to
12. • You can be serious without a suit.
Our founders built Google around the idea that work
should be challenging, and the challenge should be fun.
We believe that great, creative things are more likely
to happen with the right company culture–and that
doesn’t just mean lava lamps and rubber balls. There
is an emphasis on team achievements and pride in
individual accomplishments that contribute to our
overall success. We put great stock in our employees–
energetic, passionate people from diverse backgrounds
with creative approaches to work, play and life. Our
atmosphere may be casual, but as new ideas emerge in
a café line, at a team meeting or at the gym, they are
traded, tested and put into practice with dizzying
speed–and they may be the launch pad for a new
13. We see being great at something as a starting point, not
an endpoint. We set ourselves goals we know we can’t
reach yet, because we know that by stretching to meet them
we can get further than we expected. Through innovation
and iteration, we aim to take things that work well and
improve upon them in unexpected ways. For example,
when one of our engineers saw that search worked well for
properly spelled words, he wondered about how it handled
typos. That led him to create an intuitive and more
helpful spell checker even if you don’t know exactly what
you’re looking for, finding an answer on the web is our
problem, not yours. We try to anticipate needs not yet
articulated by our global audience, and meet them with
products and services that set new standards. When we
launched Gmail, it had more storage space than any
email service available. In retrospect offering that seems
obvious–but that’s because now we have new standards for
email storage. Those are the kinds of changes we seek to
make, and we’re always Great just isn’t good enough.