Global dairy consumption expected to rise next decade

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Global dairy consumption expected to rise next decade driven by developing markets. Growth mainly driven by developing markets booming demand fueled by India, China and Africa Dairy, a more globalized business with milk increasingly traveling around the world. East Africa Economic indicators Leading growth in core markets

Presentations & Public Speaking

11th African Dairy Conference
and Exhibition 2015
Hakan Soderholm MD
Tetra Pak East Africa
September 23, 2015September 23, 2015

Global dairy consumption expected to rise
next decade…
…driven by developing markets
Tetra Pak Market Intelligence
230915

120%
Increase in Liquid Milk Equivalent 2014-2024
..booming demand fueled by India, China and Africa
Growth mainly driven by developing markets…
Tetra Pak Market Intelligence
4% 7%
78%
35% 34% 37%
1% 14% 16%
6%
47% 52% 57% 60%
43%
4%
230915

USAustralia Western Europe
…where traditional white milk consumption is declining
Decline in developed dairy markets…
sales of milk at
lowest level
since 1984
4 out of 10 people
regularly skip
breakfast
white milk
consumption fell by
0.8% 2010 and 2013
Tetra Pak Market Intelligence
230915

…with milk increasingly travelling around the world
Dairy, a more globalized business…
Tetra Pak Market Intelligence
230915

Leading growth in core markets
East Africa Economic indicators
100%
120%
140%
160%
180%
200%
220%
240%
260%
GPD Growth per capita USD
100%
120%
140%
160%
180%
200%
220%
240%
260%
GPD Growth per capita USD
Source: IMF World Economic Outlook (WEO), April 2015
619
684
1,018
1,495
Ethiopia
Uganda
Tanzania
Kenya
GDP per capita USD
619
684
1,018
1,495
Ethiopia
Uganda
Tanzania
Kenya
GDP per capita USD
100%
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Tanzania Uganda Kenya Ethiopia
100%
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Tanzania Uganda Kenya Ethiopia
Tetra Pak Market Intelligence
230915

We can do the same!!
Vietnam - Dairy Consumption grows with
GDP
1,543 USD
1,755
1,911
2,200
797
919
1,165
1,232
1,334
2006 2007 2008 2009 2010 2011 2012 2013 2014
Liquid Dairy Products
Liters
Liquid Dairy Products
Liters
Tetra Pak Market Intelligence
230915

Dairy Hubs
Start
Only 5%-10% of total milk production in East Africa is
processed!!!!
Administrative/Training
Center
Dairy Hub
Milk cooling points
Dairy Management Groups
Smallholder Farmers
Mobile Training Unit
Tetra Pak Market Intelligence
230915

Distribution in traditional trade
10%
72%
Opportunity
..over 120,000 outlets in Kenya
90%
Tetra Pak Market Intelligence
230915
28%
Packed Milk

Driving Innovation
Product innovation drives growth beyond GDP
Tetra Pak Market Intelligence
230915

Raw milk
Distribution
InnovationOpportunities
for growth
Global
trends
for growth
Tetra Pak Market Intelligence
230915
School Milk

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Global dairy consumption expected to rise next decade

1. 11th African Dairy Conference and Exhibition 2015 Hakan Soderholm MD Tetra Pak East Africa September 23, 2015September 23, 2015

2. Global dairy consumption expected to rise next decade… …driven by developing markets Tetra Pak Market Intelligence 230915

3. 120% Increase in Liquid Milk Equivalent 2014-2024 ..booming demand fueled by India, China and Africa Growth mainly driven by developing markets… Tetra Pak Market Intelligence 4% 7% 78% 35% 34% 37% 1% 14% 16% 6% 47% 52% 57% 60% 43% 4% 230915

4. USAustralia Western Europe …where traditional white milk consumption is declining Decline in developed dairy markets… sales of milk at lowest level since 1984 4 out of 10 people regularly skip breakfast white milk consumption fell by 0.8% 2010 and 2013 Tetra Pak Market Intelligence 230915

5. …with milk increasingly travelling around the world Dairy, a more globalized business… Tetra Pak Market Intelligence 230915

6. Leading growth in core markets East Africa Economic indicators 100% 120% 140% 160% 180% 200% 220% 240% 260% GPD Growth per capita USD 100% 120% 140% 160% 180% 200% 220% 240% 260% GPD Growth per capita USD Source: IMF World Economic Outlook (WEO), April 2015 619 684 1,018 1,495 Ethiopia Uganda Tanzania Kenya GDP per capita USD 619 684 1,018 1,495 Ethiopia Uganda Tanzania Kenya GDP per capita USD 100% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Tanzania Uganda Kenya Ethiopia 100% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Tanzania Uganda Kenya Ethiopia Tetra Pak Market Intelligence 230915

7. We can do the same!! Vietnam - Dairy Consumption grows with GDP 1,543 USD 1,755 1,911 2,200 797 919 1,165 1,232 1,334 2006 2007 2008 2009 2010 2011 2012 2013 2014 Liquid Dairy Products Liters Liquid Dairy Products Liters Tetra Pak Market Intelligence 230915

8. Dairy Hubs Start Only 5%-10% of total milk production in East Africa is processed!!!! Administrative/Training Center Dairy Hub Milk cooling points Dairy Management Groups Smallholder Farmers Mobile Training Unit Tetra Pak Market Intelligence 230915

9. Distribution in traditional trade 10% 72% Opportunity ..over 120,000 outlets in Kenya 90% Tetra Pak Market Intelligence 230915 28% Packed Milk

10. Driving Innovation Product innovation drives growth beyond GDP Tetra Pak Market Intelligence 230915

11. Raw milk Distribution InnovationOpportunities for growth Global trends for growth Tetra Pak Market Intelligence 230915 School Milk

12. Thank You!

Global dairy consumption expected to rise next decade

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