AIESEC Kenya applied for the Global Absolute Growth Leadership Award. They showed growth across their Experiential Leadership Development programs from 2012 to 2013, with increases ranging from 0 to 66 participants per program. They also grew the number of local committees from 8 to 10, expansions from 10 to 17, and specialized units from 28 to 40 over this period. Additionally, their finances grew from a total income of EUR 8087 in 2012 to EUR 961 in profits in 2013. Finally, their Net Promoter Score, a measure of customer satisfaction, increased each month from July to December 2013 based on a growing number of responses and a higher percentage of promoters relative to detractors.

1. Powered by
AWARDS
APPLICATIONS
Global Absolute Growth Leadership
Award
Why did we apply? AIESEC Kenya has shown absolute growth in each Programme
of Experiential Leadership Development phase of AIESEC
experience. By doing this, we not only achieved growth in
numbers, but had more young people experiencing Leadership
development and we believe these people will go on to create
more impact as we strive to achieve 2015.

2. Global
Absolute
Growth
Leadership
Award
ELD
TMP
TLP
GIP
GCDP
Absolute growth in ELD programmes
2012
706
411
36
456
2013
717
477
36
481
Absolute Growth
+11
+66
0
+25
Experiential Leadership Development (ELD)
481
GCDP
456
36
GIP
36
477
TLP
411
717
TMP
706
0
100
200
300
400
2013
2012
500
600
700
800

3. Global
Absolute
Growth
Leadership
Award
iGCDP
oGCDP
iGIP
oGIP
Absolute growth in Exchange Experiences
2012
364
92
0
36
2013
368
113
9
27
Absolute growth
4
21
9
-9
Exchange Experiences
400
350
300
250
200
150
100
50
0
iGCDP
oGCDP
iGIP
oGIP
2012
364
92
0
36
2013
368
113
9
27

4. Global
Absolute
Growth
Leadership
Award
Absolute growth in Number of LCs
LCs
8
Expansion
2
Specialized Units
10
ELD
iGCDP
oGCDP
iGIP
oGIP
TMP
TLP
Expansions
8
7
0
0
17
10
Specialized Units
28
40
0
0
40
15
Global
Absolute
Growth
Leadership
Award
Absolute growth in Finances
Program
Total
Profit
EP
EUR 4720
EUR 45
EURO 4675
EUR 0
EUR 700
EUR -700
EP
EUR 267
EUR 51
EUR -216
TN
GIP
Expense
TN
GCDP
Income
EUR 3100
EUR 165
EUR 2935
EUR 8087
EURO 961
EURO 6694

5. Global
Absolute
Growth
Leadership
Award
Absolute growth in NPS from July – Dec 2013
# of NPS
45
40
35
30
25
20
15
10
5
0
July
August
September
October
November
December

6. Global
Absolute
Growth
Leadership
Award
Absolute growth in NPS from July – Dec 2013
% of Promoters
December
November
October
September
August
July
0%
10%
20%
30%
40%
Promoter
50%
Passive
60%
Detractors
70%
80%
90%
100%

7. Global
Absolute
Growth
Leadership
Award
Absolute growth in NPS from July – Dec 2013
Response Rate
4
Score
Responses Comments
3 210
%
10
78
32
9
33
12
15
8
41
17
19
7
27
19
12
6
12
3
6
5
12
6
6
4
4
3
2
3
4
0
2
2
2
1
1
1
2
0
1
0
2
0
1
Total
217
6
36
93
10
7
8
9