This project uses DSX, Apache Spark, the Twitter API and the Personality Insights Watson API to:
1- Understand the personality profile of the average twitter follower of an account
2- Segment those followers through kmeans clustering analysis into the most relevant segments based on the "Needs" features of the profile. This insight will be useful to marketing teams to optimize targeting and messaging to better meet those needs.
Twitter Accounts Analyzed:
@APACHESPARK
Code: https://github.com/anamecheverri/WatsonAPIPersonalityInsights
As active as we are in contributing content and sharing articles on Twitter, there are a select few twitter handles we recognize by name. These people are industry pros who have caught our attention and earned our recognition. Above, you'll see a brief snapshot of their respective pages. See what we like so much about them at ivedix.com/blog
Hortonworks and Clarity Solution Group Hortonworks
Many organizations are leveraging social media to understand consumer sentiment and opinions about brands and products. Analytics in this area, however, is in its infancy and does not always provide a compelling result for effective business impact. Learn how consumer organizations can benefit by integrating social data with enterprise data to drive more profitable consumer relationships. This webinar is presented by Hortonworks and Clarity Solution Group, and will focus on the evolution of Hadoop, the clear advantage of Hortonworks distribution, and business challenges solved by “Consumer720.”
5 ways innovative brands leverage social data insights (1)Cision
The social intelligence space is evolving rapidly. Will you stay ahead of your competitors and industry trends? Learn the intelligent approach communicators take to harness the power of social data to inform business strategy. Members of the Visible Technologies team show how to beat competitors with the latest social intelligence trends, reduce research spend, and move beyond standard social metrics.
iTrend.tv is a social media analytical platform.
We know everything about Twitter’s Audience.
We are combining BigData feeds through Social Profiles and Locations.
We are extracting Meaning through Context and Social Profiles.
From managing cost, risk and time to harvesting collective Intelligence and collaborative decision making. This a simple introduction to a methodology.
Lean Product Development for Startups- Denver Startup Week Cloud Elements
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As active as we are in contributing content and sharing articles on Twitter, there are a select few twitter handles we recognize by name. These people are industry pros who have caught our attention and earned our recognition. Above, you'll see a brief snapshot of their respective pages. See what we like so much about them at ivedix.com/blog
Hortonworks and Clarity Solution Group Hortonworks
Many organizations are leveraging social media to understand consumer sentiment and opinions about brands and products. Analytics in this area, however, is in its infancy and does not always provide a compelling result for effective business impact. Learn how consumer organizations can benefit by integrating social data with enterprise data to drive more profitable consumer relationships. This webinar is presented by Hortonworks and Clarity Solution Group, and will focus on the evolution of Hadoop, the clear advantage of Hortonworks distribution, and business challenges solved by “Consumer720.”
5 ways innovative brands leverage social data insights (1)Cision
The social intelligence space is evolving rapidly. Will you stay ahead of your competitors and industry trends? Learn the intelligent approach communicators take to harness the power of social data to inform business strategy. Members of the Visible Technologies team show how to beat competitors with the latest social intelligence trends, reduce research spend, and move beyond standard social metrics.
iTrend.tv is a social media analytical platform.
We know everything about Twitter’s Audience.
We are combining BigData feeds through Social Profiles and Locations.
We are extracting Meaning through Context and Social Profiles.
From managing cost, risk and time to harvesting collective Intelligence and collaborative decision making. This a simple introduction to a methodology.
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Mark Geene, CEO/Co-founder of Cloud Elements presented "Lean Product Development for Startups" at Denver Startup Week 2013. Check out the presentation for information on how to build a Lean startup. Based on principles from 'Lean Startup' by Eric Ries, 'Running Lean' by Ash Maurya and '500 Startups' by Dave McClure.
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Mark Geene, CEO/Co-founder of Cloud Elements, presented "Lean Product Development" at Fort Collins Startup Week 2014. Check out the presentation for information on how to build a Lean startup. Based on principles from 'Lean Startup' by Eric Ries, 'Running Lean' by Ash Maurya and '500 Startups' by Dave McClure.
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Making the most out of social chatter - A simple and unique way of analyzing and extracting actionable insights from the stuff out there about your brand or your business.
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https://bloorgroup.webex.com/bloorgroup/lsr.php?RCID=475312d15f46d095797f5842de84925f
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Visit InsideAnlaysis.com for more information.
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Master data management seems to be one of those perennial, evergreen programs that organizations continue to struggle with.
Every couple of years people say, “we're going to get a handle on our master data” and then spend hundreds of thousands to millions and tens of millions of dollars working toward a solution.
The challenge is that many of these solutions are not really getting to the root cause of the problem. They start with technology and begin by looking at specific data elements rather than looking at the business concepts that are important to the organization.
MDM programs are also difficult to anchor on a specific business value proposition such as improving the top line. Many initiatives are so deep in the weeds and so far upstream that executives lose interest and they lose faith in the business value that the project promises. Meanwhile frustrated data analysts, data architects and technology organizations feel cut off at the knees because they can't get the funding, support and attention that they need to be successful.
We've seen this time after time and until senior executives recognize the value and envision where the organization can go with control over its data across domains, this will continue to happen over and over again. Executives all nod their heads and say “Yes! Data is important, really important!” But when they see the price tag they say, “Whoa hold on there, it's not that important”.
Well, actually, it is that important.
We can't forget that under all of the systems, processes and shiny new technologies such as artificial intelligence and machine learning lies data. And that data is more important than the algorithm. If you have bad data your AI is not going to be able to fix it. Yes there are data remediation applications and there are mechanisms to harmonize or normalize certain data elements. But looking at this holistically requires human judgment: understanding business processes, understanding data flows, understanding dependencies and understanding of the entire customer experience ecosystem and the role of upstream tools, technologies and processes that enable that customer experience.
Until we take that holistic approach and connect it to business value these things are not going to get the time, attention and resources that they need.
Seth Earley, Founder & CEO, Earley Information Science
Dan O'Connor, Senior Product Manager at inriver
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Live Webcast April 14, 2015
https://bloorgroup.webex.com/bloorgroup/onstage/g.php?MTID=e079dc562543a394c5c5d0588e7cd9152
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Register for this episode of The Briefing Room to learn from veteran Analyst David Loshin, as he explains why the fundamentals will always apply to the high-stakes game of analytics. He’ll be briefed by Allen Bonde of Actuate, now part of OpenText, who will showcase his company’s intelligence platform, which was designed from the ground up to embrace open standards and was purpose-built to serve large enterprises with a wide range of data needs. He'll demonstrate recent success stories using a number of Big Data sources, including device and machine data.
Visit InsideAnalysis.com for more information.
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Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
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Watch the archive:
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Register for this episode of The Briefing Room to hear veteran Analyst Dr. Robin Bloor as he explains the principles behind a meaningful analytic platform. He’ll be briefed by Peter Hoopes and Allen Bonde of Actuate, who will tout their company’s BIRT Analytics, a solution that combines columnar database technology with pre-built algorithms and puts analytics in the hands of the business user in minutes, not days. They will show how their platform makes it easy to perform complex analytics on enterprise data and visualize results, without slowing down other systems or interfering with governance needs.
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Master data management seems to be one of those perennial, evergreen programs that organizations continue to struggle with.
Every couple of years people say, “we're going to get a handle on our master data” and then spend hundreds of thousands to millions and tens of millions of dollars working toward a solution.
The challenge is that many of these solutions are not really getting to the root cause of the problem. They start with technology and begin by looking at specific data elements rather than looking at the business concepts that are important to the organization.
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