The functions of a financial manager include making investment, financing, and dividend decisions. A financial manager is responsible for the financial health of an organization by producing financial reports, directing investment activities, and developing long-term financial strategies and goals. Some of the primary roles of a financial manager are performing financial analysis and planning, deciding how to invest funds, determining the best sources of financing, and deciding how to distribute profits between shareholders and retained earnings. In addition to these core duties, a financial manager also forecasts future profits, allocates resources and funds, and represents the interests of shareholders.