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Franchise proposal ctcdc
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- 2. Table Of Content CTCDCBrief Profile CTCDC Franchise Model Target Audience Partner Profile Investment Operational/Financial responsibility of Franchisee CTCDC Deliverables to Franchisee Role of CTCDC & Franchises New Start Up Why CTCDC
- 3. Croissant Technology CareerDevelopment Centre is a Delhi based group under trademark of Croissant Technologies Pvt Ltd, CTCDC is a leading Digital Marketing Training Institute, We believes in imbibing new technologies. And this helps business people, professionals and working people to remain abreast in the industry. On broader aspect , our course curriculum includes SEO (Search Engine Optimization) PPC (Pay-Per-Click) & SMO (Social Media Optimization) Needless to say mentors appointed by us are not only experienced but they are also good trainers. Later on we expand our other specialized courses depending upon the demand(location basis). Training and jobs go hand-in-hand, the institute makes sure its pass out get good placement in SEO and other industries. We intend to penetrate and expand into several pockets of the country to cater today’s Digital World About Us
- 4. Franchise Model Our FranchiseModel treats Franchisee as entrepreneurs, offering them great business opportunities in Internet Marketing. CTCDC focus on FOCO model of franchise setup. FOCO: Franchise Owned and Company Operated. CTCDC franchisee invest in physical assets in terms of own rented building for the center anywhere from 1000 sqft to 1500 sqft and IT hardware/software. Franchisee will regulate the human resource and regulate the working capital. CTCDC will conduct the faculty training, prepare course material and take care of brand and market development strategies. Attendance of the students will be reported to CTCDC and will conduct online examination after completion of the course. We have built the courses based on the extensive knowledge and experience of our digital marketing experts. The courses have been designed keeping in mind the industry needs and challenges and to ensure that you become ready for the digital marketing era.
- 5. Target Audience •Planning aCareer in digital Marketing •Working Professional •Entrepreneurs •Starting a new business As the world going digital today, not only the students requires the understanding of the market, also the entrepreneurs seeks to enhance their business name, target more and more audience to generate a good revenue. So our basic aim is to provide training to
- 6. What we lookfor CTCDC is interested in associating with potential partners…. Have a passion for education business Posses good business and management skills Interested for long term business relationship Capability two invest in hardware, software, Franchise fee, working capital Space Planning A clear carpet area of 1000-15000 sq. ft. or more in a prominent locality with the following: Adequate Parking Space, Stable Power, with power back up
- 7. Investment Given below arethe areas of investment and calculations on returns on investment. Hardware : Computers :- 15-20 in number Printer :- 1-2 in number Internet :- Dedicated internet connection CTCDC would authorize the partner to offer a certain set of courses in the region assigned. Monetary : A fixed Franchise Fee . Later on 33% on per admission (Which includes the course material and other operating cost for that admission) Monthly Expenses break up You are required to calculate your expected monthly expenses based on the below Rent Salary Office Maintenance Telephone Stationery Electricity Advertisement Emergency
- 8. Operational Responsibility ofthe Franchise e Use CDCTC Logo and Brand name in appropriate manner Furnish the centre as per the standards Ensure quality of the training as per the standards Use only CTCDC Centre course material Issue only CTCDC Centre's certification Franchise fee is fixed based on the market potential. Per student 33% will be given to CTCDC by the Franchisee as soon as the student get enrolled. Every year there is a renewal fee to continue the Franchise for the next year in advance All franchise are expected to commence the operation with minimum 10 systems Financial Responsibilities of the Franchisee
- 9. CTCDC Deliverables toFranchisee Initial Stage Support : CTCDC provides a start up kit with course material for all courses and required marketing collateral for you to promote the courses to the target audience. Identify Market Opportunities: CTCDC helps franchisee to incorporate Marketing plans. We study the course demand and new trends in the market and help franchise to set up that. Referral Marketing: Training business is a referral business. We support “Earn while you learn” aspect. We invest in referral schemes and identify customers who introduces new students and recognize them. Faculty Management: we on times keep on checking the caliber of the faculty by screening them as per the market trend, occasionally providing them training to meet the market requirement. Marketing Campaigns: CTCDC provides local marketing campaign material that produce long term benefits for our franchisee.
- 10. Understanding the BusinessPartner Proposal MOU Sign and Payment of Franchise Fee Centre Set up Staff Appointment Issue of Start up Kit Staff Training Launch Advertisement Batch Commencement New Start up *Through out operational support
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- 12. Why With CTCDC Quality:Being in education industry from past 6 years, we understand and religiously follow the basic ethics to give good education. We have qualified trainers associated with us who provides training as per the market standards and requirement. Growing Industry : As the world is going digital and there is boom of technology, students are getting attracted towards the short term professional courses to earn money. Make Incredible Profit : In any business profits are directly proportional to the demand, today such short term courses are in demand and students are getting attracted towards such practices. High return on investment. Full Fledge Strategy: Low invest requires and with proven business strategy high turn over is guaranteed Complimentary Workshop and updates on better management strategies.
- 13. Thank you Become yourown boss with an established name