SlideShare a Scribd company logo
hola!


that’s you l
hola!


that’s you l
growth of the web
   Domain Names
   Active Sites

200,000,000


150,000,000


100,000,000


 50,000,000


         0
          2000         2001         2002         2003         2004         2005         2006         2007   2008



              source: http://news.netcraft.com/archives/2008/10/29/october_2008_web_server_survey.html
growth of the web
   Domain Names
   Active Sites                                                      184,000,000 websites
                                                                                                            Oct 2008
200,000,000


150,000,000


100,000,000


 50,000,000


         0
          2000         2001         2002         2003         2004         2005         2006         2007    2008



              source: http://news.netcraft.com/archives/2008/10/29/october_2008_web_server_survey.html
increase signal
decrease noise

          Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
findability helps
your audience ...

          Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
find your site
find things in your site
rediscover your site
your audience is ...

           Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
&


Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
clarity
semantic web standards




                         Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
no information hierarchy
o
no information hierarchy
o




       r
       perfect information hierarchy
accessible
access to all humans and machines




                        Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
decentralize
your site is not the center of the web




                           Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
you are
not here
there is no center
publish broadly
            Publish broadly
       Publish elsewhere, aggregate onto your website
aggregate content into your site




                            Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
social
the new town square




                      Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
portable
microformats




               Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
gracias
I’m Aarron Walter. let’s talk




                          Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.
http://slideshare.net/aarronwalter
http://twitter.com/aarron
http://buildingfindablewebsites.com
http://aarronwalter.com


                 Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.

More Related Content

Similar to Fostering Findability on the Web

The web take two
The web take twoThe web take two
The web take two
Romeo Pruno
 
How to Bluff Your Way in Web 2.0
How to Bluff Your Way in Web 2.0How to Bluff Your Way in Web 2.0
How to Bluff Your Way in Web 2.0
Andy Budd
 
RioInfo 2007 - Tecnologias Centradas no Usuário
RioInfo 2007 - Tecnologias Centradas no UsuárioRioInfo 2007 - Tecnologias Centradas no Usuário
RioInfo 2007 - Tecnologias Centradas no Usuário
Manoel Lemos
 
The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...
The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...
The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...
Jon Phillips
 
WEB 2.0 SLIDES
WEB 2.0 SLIDESWEB 2.0 SLIDES
WEB 2.0 SLIDES
bineet21
 
WEB 2.0
WEB 2.0WEB 2.0
WEB 2.0
bineet21
 
Info2006 Web20 Taly Print
Info2006 Web20 Taly PrintInfo2006 Web20 Taly Print
Info2006 Web20 Taly Print
Ram Srivastava
 
Why and how to create and edit articles on Wikipedia
Why and how to create and edit articles on WikipediaWhy and how to create and edit articles on Wikipedia
Why and how to create and edit articles on Wikipedia
Colin Warwick
 
Area chart
Area chartArea chart
Area chart
Mianlside
 
FSB Get seen on Google 24.4.13
FSB Get seen on Google 24.4.13FSB Get seen on Google 24.4.13
FSB Get seen on Google 24.4.13
Business BUZZ - Watford
 
Content Used to Be King - Now what?
Content Used to Be King - Now what?Content Used to Be King - Now what?
Content Used to Be King - Now what?
Judy O'Connell
 
Web 2.0
Web 2.0Web 2.0
Web 2.0
maxkirby1992
 
Introduction to Social Networking Sites and websites
Introduction to Social Networking Sites and websitesIntroduction to Social Networking Sites and websites
Introduction to Social Networking Sites and websites
Shruti Arya
 
Poliedric WordPress - Go!WebDesign
Poliedric WordPress - Go!WebDesignPoliedric WordPress - Go!WebDesign
Poliedric WordPress - Go!WebDesign
Maurizio Pelizzone
 
Athena Ware Google Presentation September 2013
Athena Ware Google Presentation September 2013Athena Ware Google Presentation September 2013
Athena Ware Google Presentation September 2013
Business BUZZ - Watford
 
Web 2.0: a course
Web 2.0: a courseWeb 2.0: a course
Web 2.0: a course
Carlo Vaccari
 

Similar to Fostering Findability on the Web (20)

The web take two
The web take twoThe web take two
The web take two
 
How to Bluff Your Way in Web 2.0
How to Bluff Your Way in Web 2.0How to Bluff Your Way in Web 2.0
How to Bluff Your Way in Web 2.0
 
RioInfo 2007 - Tecnologias Centradas no Usuário
RioInfo 2007 - Tecnologias Centradas no UsuárioRioInfo 2007 - Tecnologias Centradas no Usuário
RioInfo 2007 - Tecnologias Centradas no Usuário
 
The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...
The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...
The Open Library, Public Domain Wiki, and other Realized Myths of Creative Co...
 
WEB 2.0 SLIDES
WEB 2.0 SLIDESWEB 2.0 SLIDES
WEB 2.0 SLIDES
 
WEB 2.0
WEB 2.0WEB 2.0
WEB 2.0
 
WEB 2.0
WEB 2.0WEB 2.0
WEB 2.0
 
Info2006 Web20 Taly Print
Info2006 Web20 Taly PrintInfo2006 Web20 Taly Print
Info2006 Web20 Taly Print
 
Why and how to create and edit articles on Wikipedia
Why and how to create and edit articles on WikipediaWhy and how to create and edit articles on Wikipedia
Why and how to create and edit articles on Wikipedia
 
Area chart
Area chartArea chart
Area chart
 
FSB Get seen on Google 24.4.13
FSB Get seen on Google 24.4.13FSB Get seen on Google 24.4.13
FSB Get seen on Google 24.4.13
 
Content Used to Be King - Now what?
Content Used to Be King - Now what?Content Used to Be King - Now what?
Content Used to Be King - Now what?
 
Web 2.0
Web 2.0Web 2.0
Web 2.0
 
Web2.0
Web2.0Web2.0
Web2.0
 
Web 2.0
Web 2.0Web 2.0
Web 2.0
 
Introduction to Social Networking Sites and websites
Introduction to Social Networking Sites and websitesIntroduction to Social Networking Sites and websites
Introduction to Social Networking Sites and websites
 
Utah Trendlines for March/April 2009
Utah Trendlines for March/April 2009Utah Trendlines for March/April 2009
Utah Trendlines for March/April 2009
 
Poliedric WordPress - Go!WebDesign
Poliedric WordPress - Go!WebDesignPoliedric WordPress - Go!WebDesign
Poliedric WordPress - Go!WebDesign
 
Athena Ware Google Presentation September 2013
Athena Ware Google Presentation September 2013Athena Ware Google Presentation September 2013
Athena Ware Google Presentation September 2013
 
Web 2.0: a course
Web 2.0: a courseWeb 2.0: a course
Web 2.0: a course
 

More from Aarron Walter

Interface Design Bootcamp
Interface Design BootcampInterface Design Bootcamp
Interface Design Bootcamp
Aarron Walter
 
Learning to Love Humans: Emotional Interface Design
Learning to Love Humans: Emotional Interface DesignLearning to Love Humans: Emotional Interface Design
Learning to Love Humans: Emotional Interface Design
Aarron Walter
 
Findability Bliss Through Web Standards
Findability Bliss Through Web StandardsFindability Bliss Through Web Standards
Findability Bliss Through Web Standards
Aarron Walter
 
Free Range Content: Unlock Your Content to Increase Your Reach
Free Range Content: Unlock Your Content to Increase Your ReachFree Range Content: Unlock Your Content to Increase Your Reach
Free Range Content: Unlock Your Content to Increase Your Reach
Aarron Walter
 
Findability Bliss Through Web Standards
Findability Bliss Through Web StandardsFindability Bliss Through Web Standards
Findability Bliss Through Web Standards
Aarron Walter
 
Findability: Design Comp to Code
Findability: Design Comp to CodeFindability: Design Comp to Code
Findability: Design Comp to Code
Aarron Walter
 

More from Aarron Walter (6)

Interface Design Bootcamp
Interface Design BootcampInterface Design Bootcamp
Interface Design Bootcamp
 
Learning to Love Humans: Emotional Interface Design
Learning to Love Humans: Emotional Interface DesignLearning to Love Humans: Emotional Interface Design
Learning to Love Humans: Emotional Interface Design
 
Findability Bliss Through Web Standards
Findability Bliss Through Web StandardsFindability Bliss Through Web Standards
Findability Bliss Through Web Standards
 
Free Range Content: Unlock Your Content to Increase Your Reach
Free Range Content: Unlock Your Content to Increase Your ReachFree Range Content: Unlock Your Content to Increase Your Reach
Free Range Content: Unlock Your Content to Increase Your Reach
 
Findability Bliss Through Web Standards
Findability Bliss Through Web StandardsFindability Bliss Through Web Standards
Findability Bliss Through Web Standards
 
Findability: Design Comp to Code
Findability: Design Comp to CodeFindability: Design Comp to Code
Findability: Design Comp to Code
 

Recently uploaded

S1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptxS1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptx
tarandeep35
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
camakaiclarkmusic
 
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
MysoreMuleSoftMeetup
 
Thesis Statement for students diagnonsed withADHD.ppt
Thesis Statement for students diagnonsed withADHD.pptThesis Statement for students diagnonsed withADHD.ppt
Thesis Statement for students diagnonsed withADHD.ppt
EverAndrsGuerraGuerr
 
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityNatural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Akanksha trivedi rama nursing college kanpur.
 
The Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official PublicationThe Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official Publication
Delapenabediema
 
PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.
Dr. Shivangi Singh Parihar
 
Digital Artifact 2 - Investigating Pavilion Designs
Digital Artifact 2 - Investigating Pavilion DesignsDigital Artifact 2 - Investigating Pavilion Designs
Digital Artifact 2 - Investigating Pavilion Designs
chanes7
 
Lapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdfLapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdf
Jean Carlos Nunes Paixão
 
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...
NelTorrente
 
Digital Artifact 1 - 10VCD Environments Unit
Digital Artifact 1 - 10VCD Environments UnitDigital Artifact 1 - 10VCD Environments Unit
Digital Artifact 1 - 10VCD Environments Unit
chanes7
 
Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.
Ashokrao Mane college of Pharmacy Peth-Vadgaon
 
Best Digital Marketing Institute In NOIDA
Best Digital Marketing Institute In NOIDABest Digital Marketing Institute In NOIDA
Best Digital Marketing Institute In NOIDA
deeptiverma2406
 
Top five deadliest dog breeds in America
Top five deadliest dog breeds in AmericaTop five deadliest dog breeds in America
Top five deadliest dog breeds in America
Bisnar Chase Personal Injury Attorneys
 
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...
Levi Shapiro
 
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School DistrictPride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
David Douglas School District
 
How to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold MethodHow to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold Method
Celine George
 
How to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP ModuleHow to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP Module
Celine George
 
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
Academy of Science of South Africa
 
A Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in EducationA Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in Education
Peter Windle
 

Recently uploaded (20)

S1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptxS1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptx
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
 
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
Mule 4.6 & Java 17 Upgrade | MuleSoft Mysore Meetup #46
 
Thesis Statement for students diagnonsed withADHD.ppt
Thesis Statement for students diagnonsed withADHD.pptThesis Statement for students diagnonsed withADHD.ppt
Thesis Statement for students diagnonsed withADHD.ppt
 
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityNatural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
 
The Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official PublicationThe Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official Publication
 
PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.
 
Digital Artifact 2 - Investigating Pavilion Designs
Digital Artifact 2 - Investigating Pavilion DesignsDigital Artifact 2 - Investigating Pavilion Designs
Digital Artifact 2 - Investigating Pavilion Designs
 
Lapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdfLapbook sobre os Regimes Totalitários.pdf
Lapbook sobre os Regimes Totalitários.pdf
 
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...
 
Digital Artifact 1 - 10VCD Environments Unit
Digital Artifact 1 - 10VCD Environments UnitDigital Artifact 1 - 10VCD Environments Unit
Digital Artifact 1 - 10VCD Environments Unit
 
Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.Biological Screening of Herbal Drugs in detailed.
Biological Screening of Herbal Drugs in detailed.
 
Best Digital Marketing Institute In NOIDA
Best Digital Marketing Institute In NOIDABest Digital Marketing Institute In NOIDA
Best Digital Marketing Institute In NOIDA
 
Top five deadliest dog breeds in America
Top five deadliest dog breeds in AmericaTop five deadliest dog breeds in America
Top five deadliest dog breeds in America
 
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...
 
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School DistrictPride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
 
How to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold MethodHow to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold Method
 
How to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP ModuleHow to Add Chatter in the odoo 17 ERP Module
How to Add Chatter in the odoo 17 ERP Module
 
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
 
A Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in EducationA Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in Education
 

Fostering Findability on the Web