Sify introduces Forum, an integrated internet and infrastructure services platform that enables visibility in forward supply chains. Forum provides a desktop solution and robust information exchange platform to integrate organizations' systems with supply chain partners. This allows for stock and sales visibility, better distribution management, and real-time MIS across the supply chain. Sify has implemented Forum for several clients across various industries in India, helping enable seamless data transfer, real-time information sharing, and standardization of best practices.

2. contents Sify Introduction Introducing Forum™ Forum™ Clients/case studies Forum™ project methodology

3. overview India’s leading integrated internet and infrastructure services company NASDAQ listed corporation India’s leading operator of tier III and tier IV data centres World’s largest Cyber Café chains: 3500+ iWays Pioneering expertise SEI CMMI Level 5 ISO 9001:2000 ISO 27001 Certifications $US 130 million in revenue in 06-07, CAGR of 40% Financial strength 1500+ corporate customers Over 2 million consumers across broadband, cyber café and online services Customer patronage

4. Sify – The Preferred Partner Application customization (EAI, App. Design) Application maintenance (Problem resolution) Application Infrastructure (DB servers) Web hosting (Data center, security) Network (VPN, Bandwidth) Telco Hosting Company IT Outsourcers Specialised Total Outsourcing SI Sify Fringe offering Core Competency Legend

5. Content/ document and Digital asset management Business process automation Knowledge management ERP and Business Applications Business class messaging Secured messaging Bulk messaging platforms Antix offerings IM; web conferencing Messaging and collaboration Enterprise applications offerings Distribution and market places Forward supply chain (Forum) POS Handheld solutions Billing & invoicing Rich content portals Mobile applications Public distribution Supplier relationships management E-procurement and auctioning Suppliers Self servicing portals Employee helpdesk Skill assessment (itest) Learning management Virtual class rooms Learning content Employee records Human resource Customer support applications Call centre and service help desk Portals

6. Awards & accolades Frost & Sullivan Market Leadership Award for IP VPN Market in India Brandon Hall Gold Excellence award- Sify eLearning for Mobile Learning Delivery Platform developed for Cisco Systems Recognition by Forrester for Remote Infrastructure Management Services Recognition by IDC for the pioneering progress in IP VPN market space Recognition by Gartner for initiatives in Managed Services Awarded Superbrand status ISO 27001 Certification for Information Security Management Systems ISO 9001:2000 Certification for provisioning of corporate VPN, Internet bandwidth, Voice over IP and Integrated Security Solutions CMMI® level 5 Certification

7. Introducing Forum™

8. Forum™ - For Visibility in Forward Supply Chain Solution for integrating forward supply chains of organizations using internet technologies over a standards-based information exchange platform

9. “ To implement a system seamlessly integrating Organization's systems with it’s supply chain partners ” Thereby enabling: Stock and Sales visibility in its distribution chain Better Distribution Management Comprehensive and timely MIS from Distributor Continuous Replenishment System Improved customer service Improved efficiency of Distributor Resulting in higher revenues and lower costs Objective

10. Powerful Application for Managing Business Key components: Desktop Solution for trading businesses like C&FAs, Distributors & Small Retailers offering modules for Inventory What is Forum? - I Purchase Sales / KPI F&A

11. Robust Information Exchange Platform Standards-based Information exchange platform for trading partners (it is a web-based EDI VAN) Dealer Bridge Forum Dealer Integrated with Enterprise Applications like ERP / BI What is Forum? - II Forum Forum Connectors

12. Stock-&-Sales-Analytics-Made-Easy Sales Analytics (BI) solution for Enterprises seamlessly integrated with other Forum solution components What is Forum? - III

13. Integrated Handheld Solutions Handheld Solution for Field Force Automation What is Forum? - IV Objectives Spoilage Journey Plan Account Management Distribution Checks Surveys Price Checks Sales Analysis Orders Planograms & Facings Promotions

14. Existing Clients

15. Previous Projects Manufacturer – Distributor integration ExxonMobil Manufacturer - Distributor integration ITC Limited Client Name Project Executed GlaxoSmithKline Consumer Healthcare Ltd (GSKCH) Manufacturer – Wholesaler integration Perfetti Van Melle India Ltd Manufacturer – Stockist integration Bunge India Ltd Manufacturer – CA integration Bosch Ltd Manufacturer – Service center/Distributor integration Pidilite Industries Manufacturer - WSS integration NHSPL (RedBull) Company - Distributor integration Finolex Industries Manufacturer - Distributor integration

16. Case Study: 1 Organization ITC India Objective To automate Wholesale Dealer’s (WD’s) operations on Forum To make near real-time MIS available to the Branch Offices (BO) about their respective WDs To enable seamless integration with SAP at the Head Office (HO) To integrate this system with a larger IT environment covering field sales, merchandising and exchange of census data with third party systems Scope 1000 WDs across India Activities Business Requirement Analysis visits to WDs across the country and collation of these requirements Executing customisation to map requirements on to Forum Pilot at 50 WDs and review Integration with SAP for exchange of MIS and transactions Ensure constant support to ensure smooth functioning of all WDs Benefits to Client Ensures that MIS is available from all WDs in uniform format and on time Seamless flow of data between the enterprise solutions, third party solutions at one end and WD’s invoicing solution and HH solutions at the other end Visibility of sales & stock with management at both HO and BO Standardization of best practices

17. Case Study: 2 Organization Chevron Objective Distributor integration Seamless data transfer Real time information Scope 7 countries in Asia pacific region – Indonesia, Thailand, Philippines, Vietnam, Cambodia, India, China. BI tool at Client HQ – Singapore Activities Business Blueprint workshop and process mapping Data integration and deployment of Sales portal at client HQ Pilot at two locations in Indonesia and review Bridging gaps – Technical, Functional as well as linguistic Roll out commenced in other countries and design of subsequent versions Transferring the deployment to Client, TTT (Train The trainer) program and Change Request mechanism to capture requirements on the regular basis. Ensure smooth functioning through remote assistance Benefits to Client Reduced lead time for information flow Fast and accurate decision making Reduced inventory levels Visibility of sales & stock with management Standardization of best practices

18. Case Study: 3 Organization Bosch Power tools Objective Dealer and Authorized service center integration Automating the purchase cycle Warranty and claims processing Scope 85 dealers to be covered across India in 1st phase, to be extended to 200 dealers in 2nd phase Activities Business Blueprint workshop and process mapping Integration with SAP for Items, Po and Invoice communication Pilot at four location in Chennai Bridging gaps – Technical as well as Functional 1st phase of customization done for Purchase process. 2nd phase of customization will include claims processing and sending reports to SAP Deployment and training at all dealers site by Sify Ensure smooth functioning through remote assistance Benefits to Client Reduced lead time for master information flow Fast and accurate order processing Reduced inventory levels Visibility of sales & stock with management Standardization of best practices Transparency in claims processing

19. Typical Project Phases Typical Project Phases

20. Project Phases Pre Pilot Phases Post Pilot Phases Pilot Post Pilot Enhancements Full Roll Out System Study : Study of Client’s Existing System Business Process Mapping & Gap Analysis Major enhancements or customisations in the system. Development Testing

21. Implementation Methodology Task Responsibility and Role Sify Limited Client 1. Business Blue Printing A. Business Process Mapping Project Managers from Sify and Client will mutually discuss the existing Business Process of Client B. System Study Understand the current system used by client to identify the differences w.r.t Forum™ C. Gap analysis Requirement are identified Requirements would be prioritized List of Enhancements will be Frozen

22. Implementation Methodology Task Responsibility and Role Sify Limited Client 2. Customisation A. Effort Estimate & Schedule URD is prepared Based on URD the Estimate and Schedule will be prepared To approve Customization, Effort estimate and Schedule B. Design and Development Detailed description of the requirements, design and impact analysis. Develop and test the enhancements. C. User Acceptance Test (UAT) User Acceptance Test (UAT) will be conducted. Usha International will sign off the UAT D. Release Customisation Customization is officially released

23. Implementation Methodology Task Role Sify Limited Client 3. Implementation : Roll Out A. Scheduling And Staffing PM/BA and support team will prepare the Schedule and allocate resources for Roll out B. Site Readiness & other Specific Details Site Readiness form, Contact Person Details, Project Manager /Project Owner details to be provided C. Roll Out Onsite implementation and training D. Implementation And Training & Sign off Formal sign off from the customer

24. Customer-centric Support Processes Train the Trainer Program On Site Support Implementation Migration to Forum Distributor Training 106 member strong team Remote Support /Help Desk Dedicated toll free customer support number/SMS support E-mail support Messenger support Class room training sessions for all the stake holders DISTRIBUTOR

25. Forum™ flowcharts

26. Forum TM Masters Transactions Reports Inventory Purchase Sales Finance

27. Masters MASTERS Customer Vendor Manufacturer Division Credit Term Bank Branch Bank Accounts Beat Cheque Scheme Special Category Tax Personnel Salesman Van Category Items Branch Office Task Service details Service tax Checklist

28. MASTER Items Branch Office Stock Transfer Stock Adjustments Stock Transfer In Stock Transfer Out Godown Damages Inventory correction Update Stock Conversion Free to Saleable Saleable to Free Inventory

29. MASTER Vendor , Items Credit Term, Bank & Bank Account Update Accounts PAYMENTS (Cash / Cheque/DD) PO (Manual & Automatic) Bill Direct GRN GRN from PO PURCHASE RETURN PURCHASE Purchase

30. MASTER Customer , Items Beat, Credit Term, Salesman, Schemes Sales Collection Cash / Cheque/DD Deposits & Realization of DD/Cheque Update Accounts Saleable Damage Scheme Claims Damage Claims Other Claims Sales Confirmation Order Booking Ready Stock Direct Dispatch Invoice Dispatch from SC Van Loading Van Return Sales Return Sales

31. Asset Register Account Master Transactions Accounts Receivables Voucher Payments Account Group Receipts Accounts Payable Voucher Contra Entry Bank Deposit Petty Cash withdrawal Petty Cash Payment Bank Withdrawal Update Bank Accounts Manual Journal Entry Debit and Credit Note Petty Expenses Bank Reconciliation Financial Accounts

32. Service MASTER Customer, Items, Tasks, Personnel Credit Term, Bank & Bank Account Update Accounts Claim Processing / Payments Job card from Ack Close Task Direct Job card Estimation & approval Acknowledgement Service Invoice Update Inventory Issue spares and task allocation

33. Key reports Purpose Reports To view a list of the invoices made today (All/Beat wise/Salesman Wise/Customer wise) Invoices, Daily Dispatch Report, Total Sales Report, Invoices based on Beat, Invoices based on Salesmen, Invoices by Customer To find out Sales by SKU (All, Customer wise, Salesman wise, Channel wise, Manufacturer wise etc) Sales day book, Item wise Customer, Customer wise Items, DBR Sales, Sales by Manufacturer Customer wise Consolidated Sales Report Customer wise Sales Total, Customer Census reports To pick stock from stores for delivery after booking of Orders Salesman wise Packing List, Salesman wise Sales To view market outstanding (Customer wise, Salesman wise, Beat wise) Customer wise Outstanding, Salesman wise Invoice wise Outstanding, Beat wise Outstanding To view daily collection reports Daily collection statement, Cash/Cheque collections To view Stock status/ Stock Movement for all/specific SKUs Stock Ledger, Stock Movement, Stock and Sales statement To View Trial Balance, Balance sheet, P&L statement Financial Account Reports

34. Thank You For Your Attention For more details, contact [email_address] www.sifycorp.com ; www.forumcentral.sify.com