The focus group questionnaire introduces a discussion on what attracts people to movies, particularly horror movies, and asks whether they prefer blood and gore, being startled, or psychological thrills. It then shares an early plot summary and mood board for a horror movie, asking for feedback on what participants like, would change, and if they find it interesting. The questionnaire concludes by thanking participants and asking for any additional comments.

1. Focus Group
Questionnaire Is Provided.

2. The Introduction
• So when you go to the cinema to see a movie
what attracts you?
• When your considering a horror movie, what
do you look for?
– Blood and gore?
– Something that makes you jump?
– A shiver down your spine?
– A mixture?

3. Now Our Plan..
• copy-of-the-plot-so-far
• What are your ideas?
• Would you change anything?
• What do you like?
• Does it interest you?

4. The Mood Board

5. Institutional Logo.
Initial thoughts? What would you change?

6. Thank-You For Watching
Any additional comments? Please write it in the
comment section on the questionnaire.