This document provides information on targeting 11-14 year olds and residents of Buckinghamshire for an arson prevention advertising campaign. Research shows the target audience engages in arson due to boredom, attention seeking, and a lack of understanding of consequences. The campaign aims to reduce arson costs in Buckinghamshire through raising awareness of arson's impacts using effective, cost-conscious methods. Focus groups with youths and residents found shocking real-life stories to be most memorable. The campaign will utilize digital media like the internet, TV, and mobile phones to cost-effectively reach a wide audience.
Channel 4's primary purpose is to fulfill its public service remit as defined in the 2003 Communications Act and updated in 2010. This remit requires Channel 4 to provide innovative, creative, and culturally diverse programming that appeals to a wide audience, contributes to education, and exhibits a distinctive character. The 2010 update also requires Channel 4 to participate in activities like film production and distribution, news and current affairs programming, and content for older children and young adults. Channel 4 must promote public participation and support for the creative industries.
Chemistry of fire and arson investigationsullivansd1
- Fire requires three elements - a fuel, oxygen, and heat - to burn in a process called combustion where oxygen atoms combine with fuel to form water and carbon dioxide.
- Investigators can determine if a fire was accidental or arson by examining clues like burn patterns, traces of accelerants, and the appearance of burned materials.
- Understanding the chemistry of fire allows us to use fire safely while also aiding investigations into the causes of fires.
Fatal Fire Investigation (Forensic Science)Jorge Pinto
The document discusses the investigation of fatal fires. It outlines the nature of fatal fires as accidental, homicidal, suicidal, or used to conceal a homicide. It describes the roles of fire investigators, medical examiners, police, and pathologists in examining the fire scene, body, and determining the cause and origin of the fire as well as cause of death. It also discusses evidence collection and analysis, such as analyzing bloodstain evidence that may be altered by the effects of fire.
This document discusses common myths and misconceptions about fire investigation techniques. It notes that factors like depth of charring, size of alligatoring blisters, presence of spalling or annealed springs cannot reliably indicate duration or use of ignitable liquids on their own. Narrow burn patterns, window crazing, or tripped breakers also do not prove arson on their own. The document advocates following NFPA 921 guidelines, obtaining certification, thoroughly documenting investigations, and being certain before ruling a fire incendiary. Fire investigators are legally responsible to investigate all fires using careful scientific methods rather than unverified theories from the past.
This document discusses forensic aspects of fire investigation. It covers the chemistry of fire, including the three requirements for combustion: a fuel, oxygen, and heat. It also discusses heat transfer and the fire scene investigation process. Key areas of the fire are examined for evidence of arson, including accelerant residues. Accelerants are analyzed using gas chromatography and mass spectrometry to identify the substances and determine if arson occurred.
Forensic pathology involves determining the cause of death by examining injuries and diseases, typically in cases of sudden, unexpected, or violent death. A medical examiner will conduct an autopsy to determine the cause, manner, and mode of death. Before an autopsy, the medical examiner will search the body for any physical evidence such as trace evidence, patterns, chemicals, or biological materials. During an autopsy, the medical examiner will examine and collect various evidence from the body to determine the cause and manner of death. Estimating time of death involves examining changes in the body such as rigor mortis, livor mortis, and algor mortis. Forensic anthropology can also be used to analyze skeletal remains to identify victims and
The document discusses the analysis of wounds from a forensic perspective. It describes how a pathologist can determine details about wounds like type, dimensions, and location. It also discusses analyzing specifics of different wound types like bruises, abrasions, incised wounds, and stab wounds. Details like shape, size, depth, and other characteristics can provide information about the weapon and force used. Analysis of wounds is important forensic evidence that can provide details about crimes and injuries.
This document discusses fire investigation and problem solving. It emphasizes using a logical and systematic methodology, peer review, and presenting findings in a way that others can understand. The presentation stresses thorough documentation of the fire scene and evidence, forming hypotheses based on evidence rather than speculation, and providing enough detail in the report for another investigator to arrive at the same conclusion. Overall, it promotes a scientific approach to fire investigation and the importance of documentation and peer review.
Channel 4's primary purpose is to fulfill its public service remit as defined in the 2003 Communications Act and updated in 2010. This remit requires Channel 4 to provide innovative, creative, and culturally diverse programming that appeals to a wide audience, contributes to education, and exhibits a distinctive character. The 2010 update also requires Channel 4 to participate in activities like film production and distribution, news and current affairs programming, and content for older children and young adults. Channel 4 must promote public participation and support for the creative industries.
Chemistry of fire and arson investigationsullivansd1
- Fire requires three elements - a fuel, oxygen, and heat - to burn in a process called combustion where oxygen atoms combine with fuel to form water and carbon dioxide.
- Investigators can determine if a fire was accidental or arson by examining clues like burn patterns, traces of accelerants, and the appearance of burned materials.
- Understanding the chemistry of fire allows us to use fire safely while also aiding investigations into the causes of fires.
Fatal Fire Investigation (Forensic Science)Jorge Pinto
The document discusses the investigation of fatal fires. It outlines the nature of fatal fires as accidental, homicidal, suicidal, or used to conceal a homicide. It describes the roles of fire investigators, medical examiners, police, and pathologists in examining the fire scene, body, and determining the cause and origin of the fire as well as cause of death. It also discusses evidence collection and analysis, such as analyzing bloodstain evidence that may be altered by the effects of fire.
This document discusses common myths and misconceptions about fire investigation techniques. It notes that factors like depth of charring, size of alligatoring blisters, presence of spalling or annealed springs cannot reliably indicate duration or use of ignitable liquids on their own. Narrow burn patterns, window crazing, or tripped breakers also do not prove arson on their own. The document advocates following NFPA 921 guidelines, obtaining certification, thoroughly documenting investigations, and being certain before ruling a fire incendiary. Fire investigators are legally responsible to investigate all fires using careful scientific methods rather than unverified theories from the past.
This document discusses forensic aspects of fire investigation. It covers the chemistry of fire, including the three requirements for combustion: a fuel, oxygen, and heat. It also discusses heat transfer and the fire scene investigation process. Key areas of the fire are examined for evidence of arson, including accelerant residues. Accelerants are analyzed using gas chromatography and mass spectrometry to identify the substances and determine if arson occurred.
Forensic pathology involves determining the cause of death by examining injuries and diseases, typically in cases of sudden, unexpected, or violent death. A medical examiner will conduct an autopsy to determine the cause, manner, and mode of death. Before an autopsy, the medical examiner will search the body for any physical evidence such as trace evidence, patterns, chemicals, or biological materials. During an autopsy, the medical examiner will examine and collect various evidence from the body to determine the cause and manner of death. Estimating time of death involves examining changes in the body such as rigor mortis, livor mortis, and algor mortis. Forensic anthropology can also be used to analyze skeletal remains to identify victims and
The document discusses the analysis of wounds from a forensic perspective. It describes how a pathologist can determine details about wounds like type, dimensions, and location. It also discusses analyzing specifics of different wound types like bruises, abrasions, incised wounds, and stab wounds. Details like shape, size, depth, and other characteristics can provide information about the weapon and force used. Analysis of wounds is important forensic evidence that can provide details about crimes and injuries.
This document discusses fire investigation and problem solving. It emphasizes using a logical and systematic methodology, peer review, and presenting findings in a way that others can understand. The presentation stresses thorough documentation of the fire scene and evidence, forming hypotheses based on evidence rather than speculation, and providing enough detail in the report for another investigator to arrive at the same conclusion. Overall, it promotes a scientific approach to fire investigation and the importance of documentation and peer review.
The document discusses arson, including the three elements required for a crime of arson, various motives for setting fires, and indicators that can help determine if a fire was intentionally set. Case studies and figures are provided to illustrate investigation techniques.
This document discusses arson, bombs, and explosives from a criminal investigation perspective. It covers topics such as fire investigation procedures, obtaining administrative warrants for arson investigations, and the types of forensic evidence that can be obtained from bomb crime scenes. The document also discusses different types of explosive devices, motives for bombings, developing suspects, and handling international suspects involved in bombings.
Step Into Security Webinar – Best Practices for Bomb Threat Response at SchoolsKeith Harris
1) Schools should have a bomb threat response plan in place and work closely with first responders. All threats should be taken seriously.
2) Upon receiving a threat, the school should capture all available information, call 9-1-1, and begin a threat assessment in consultation with first responders.
3) Evacuation of the entire building is not always the first priority; a search may be conducted first if the threat is deemed not credible and no device is found. The decision to evacuate involves considering factors like the threat level and advice from responders.
This document discusses liquid explosives and their use by terrorists. It describes common types of liquid explosives like nitroglycerin and nitroglycol. It explains how liquid explosives work using shock, friction or heat. It discusses how liquid explosives became a major threat for air transportation as terrorists could conceal explosive liquids in drink bottles or cosmetic containers that could be detonated easily. It concludes by noting two dangerous homemade explosives, HMTD and TATP, that can be made from common household chemicals and are very sensitive.
Dear All,
Do you get angry often in your life that makes you loose focus on what is right and wrong? Is there been a time that you failed to see reason because you were very angry at something or someone? Do you scream at your spouse / children / friends / subordinates when you are angry? Welcome to the party - you are one among millions who are victims of this much devastating emotional volatility which is as good as a human bomb ready to explode any time!
Let me share with you this PPT on " How to stop getting angry ". Please do let me have your comments on the same.
With best regards
Shamim
1. The document outlines procedures for evacuating a building during a bomb threat, including calmly exiting without using elevators, following wardens' directions, and proceeding to an assembly area at least 500m away.
2. It also provides guidelines for identifying parcel or letter bombs, such as excessive postage or packaging, and chemical and biological threats including nerve agents, blood agents, and viruses.
3. The various threats - bomb, chemical, and biological - are explained to help prevent loss of lives and damage by following proper procedures and identifying threats.
Lezione del 14 dicembre 2016 dell'Ing. Marco Lucidi al corso di Progettazione Strutturale Antincendio del Prof. Ing. Franco Bontempi presso la Facolta' di Ingegneria Civile e Industriale dell'Universita' degli Studi di Roma La Sapienza.
This document outlines objectives for understanding terrorism threats. It discusses types of terrorist targets including infrastructure, symbolic sites, and civilian areas. Various terrorist tactics are described such as using explosives, secondary devices, and weapons of mass destruction involving chemical, biological or radiological agents. Response procedures are covered including considering secondary devices and coordinating with other agencies. Personal protective equipment requirements are outlined for different hazardous materials.
This document provides an in-depth overview of improvised explosive devices (IEDs), including their key components, types, and experimental variations. It discusses the casing, explosive, power source, detonator/initiator, and trigger/firing switch that make up IEDs. Command-wire, radio-controlled, victim-operated, person-borne, vehicle-borne, and explosively formed projectiles are some common IED types. The document also explores IED enhancements and emerging threats like drone-borne and remote-controlled vehicle-borne IEDs.
This document discusses crude improvised explosive devices (IEDs). IEDs can vary widely in their design depending on the builder's ingenuity and the materials available. They are typically small, weighing less than 1 kilogram, and use common household items in their construction. Explosive materials may include nitrate mixtures, chlorate or permanganate mixtures, or inflammable organic liquids. IEDs can be open, with visible components, or closed in a container like a backpack. Initiation is achieved using mechanical, thermal, electrical or chemical means. Common IED types include throw-down bombs, fuse bombs, and time bombs initiated using a watch mechanism. Postal or letter bombs are also discussed.
This document provides guidelines for responding to bomb threats at shopping centres. It outlines procedures for receiving and evaluating telephonic bomb threats, searching facilities, evacuating if necessary, and actions to take during and after a bomb threat or explosion. It recommends proactive security measures like an emergency plan, training, access control and monitoring of deliveries. The document provides forms and contacts to help security personnel respond appropriately to minimize risk.
The document outlines a bomb threat response plan with the following key points:
1) It establishes a Bomb Threat Response Team to coordinate the response and interface with emergency services. This includes designating a Site Decision Maker.
2) The plan details procedures for receiving threats, assessing threats, searching areas, evacuating if needed, and special situations like threats during events.
3) It provides guidance for responding to suspicious items and packages, and outlines penalties for making false threats according to federal law.
1) Blast injuries can cause a wide range of damage depending on factors like the type of explosive, distance from the blast, and presence of barriers. Primary injuries result directly from blast wave overpressure and include blast lung and traumatic brain injury.
2) Secondary injuries are caused by bomb fragments and debris that can penetrate the body. Tertiary injuries occur when the victim's body is propelled by the blast, often causing fractures and amputations upon impact. Quaternary injuries include burns, crush injuries, and complications from toxic inhalation/contamination.
3) Blast lung is a common primary injury where the rapid pressure change ruptures the lungs. Symptoms include hypoxemia. Treatment involves oxygen supplementation
1) Abdominal trauma can be life-threatening and requires prompt assessment and treatment. A thorough understanding of abdominal anatomy and the mechanisms of injury is important.
2) Evaluation depends on hemodynamic stability and may involve focused assessment with sonography, diagnostic peritoneal lavage, or CT scan. Hemodynamically unstable patients generally require surgery while stable patients may be observed.
3) Management algorithms depend on whether the injury is blunt or penetrating and the presence of additional injuries such as head trauma, which requires careful coordination of care.
Primary blast injuries are caused by the blast wave from an explosive device and can damage internal organs and tissues through stress and shear waves. The most commonly affected organs are the ears, lungs, and gas-filled organs. Injuries may include tympanic membrane rupture, lung hemorrhage, and ruptured internal organs. Evaluation of blast injury victims should include examination of the ears, eyes, lungs, heart, brain and abdomen to identify and treat primary blast injuries from barotrauma and prevent secondary complications. Focusing the medical history on details of the explosive device and victim can help evaluate risk and guide management of primary blast injuries.
A POWER POINT PRESENTATION BY DR.SANGEETA CHOWDHRY & DR.SUNIL SHARMA, DEPARTMENT OF FORENSIC MEDICINE & TOXICOLOGY, GOVT. MEDICAL COLLEGE, JAMMU (JAMMU AND KASHMIR)
Deals with the post-mortem examination (autopsy) particularly the internal examinations of the various organs based on Virchow's technique of organ removal.
The document summarizes key audience data and profiles for art house cinemas in the UK. It finds that the leading art house cinema audience is those aged 45+, who make up nearly half of attendees. Males and females attend at equal rates, and the highest social grade is ABC1 at 78%. Cinemas are seen as the most engaging media compared to other options like TV due to their captive environment and focus on immersive storytelling.
Evaluation question 4 who would be the audience for your mediakieranfalzon123
This document discusses the genre of social realism and targeting audiences for a media product in this genre. Social realism aims to depict everyday life realistically and address issues like relationships and substance abuse. The document examines different distribution platforms and their suitability for a social realism film, concluding that BBC 4 and specialized film magazines would be most appropriate given their focus on arts and educated audiences. Primary research found that social realism films dealing with relationships appealed most to young adults and older viewers.
Evaluation question 4 who would be the audience for your mediakieranfalzon123
This document discusses the genre of social realism and targeting audiences for a media product in this genre. Social realism aims to depict everyday life realistically and address issues like relationships and substance abuse. The document examines different platforms and their suitability for exhibiting a social realism film, including streaming services, TV channels like BBC2 and BBC4, radio stations, and film magazines. BBC4 is identified as an ideal audience because it features arts programming for an educated audience, in line with the sophisticated themes of social realism. Primary research found that young adults and older people relate most to social realism films dealing with relationship issues.
Keynote speech at Tourism Education Futures (TEFI) ConferenceNigel Morgan
This talk at the TEFI conference focused on global citizenship and social inclusion through a tourism lens. In particular, it discusses poverty of tourism opportunities in affluent societies such as the UK.
The document discusses arson, including the three elements required for a crime of arson, various motives for setting fires, and indicators that can help determine if a fire was intentionally set. Case studies and figures are provided to illustrate investigation techniques.
This document discusses arson, bombs, and explosives from a criminal investigation perspective. It covers topics such as fire investigation procedures, obtaining administrative warrants for arson investigations, and the types of forensic evidence that can be obtained from bomb crime scenes. The document also discusses different types of explosive devices, motives for bombings, developing suspects, and handling international suspects involved in bombings.
Step Into Security Webinar – Best Practices for Bomb Threat Response at SchoolsKeith Harris
1) Schools should have a bomb threat response plan in place and work closely with first responders. All threats should be taken seriously.
2) Upon receiving a threat, the school should capture all available information, call 9-1-1, and begin a threat assessment in consultation with first responders.
3) Evacuation of the entire building is not always the first priority; a search may be conducted first if the threat is deemed not credible and no device is found. The decision to evacuate involves considering factors like the threat level and advice from responders.
This document discusses liquid explosives and their use by terrorists. It describes common types of liquid explosives like nitroglycerin and nitroglycol. It explains how liquid explosives work using shock, friction or heat. It discusses how liquid explosives became a major threat for air transportation as terrorists could conceal explosive liquids in drink bottles or cosmetic containers that could be detonated easily. It concludes by noting two dangerous homemade explosives, HMTD and TATP, that can be made from common household chemicals and are very sensitive.
Dear All,
Do you get angry often in your life that makes you loose focus on what is right and wrong? Is there been a time that you failed to see reason because you were very angry at something or someone? Do you scream at your spouse / children / friends / subordinates when you are angry? Welcome to the party - you are one among millions who are victims of this much devastating emotional volatility which is as good as a human bomb ready to explode any time!
Let me share with you this PPT on " How to stop getting angry ". Please do let me have your comments on the same.
With best regards
Shamim
1. The document outlines procedures for evacuating a building during a bomb threat, including calmly exiting without using elevators, following wardens' directions, and proceeding to an assembly area at least 500m away.
2. It also provides guidelines for identifying parcel or letter bombs, such as excessive postage or packaging, and chemical and biological threats including nerve agents, blood agents, and viruses.
3. The various threats - bomb, chemical, and biological - are explained to help prevent loss of lives and damage by following proper procedures and identifying threats.
Lezione del 14 dicembre 2016 dell'Ing. Marco Lucidi al corso di Progettazione Strutturale Antincendio del Prof. Ing. Franco Bontempi presso la Facolta' di Ingegneria Civile e Industriale dell'Universita' degli Studi di Roma La Sapienza.
This document outlines objectives for understanding terrorism threats. It discusses types of terrorist targets including infrastructure, symbolic sites, and civilian areas. Various terrorist tactics are described such as using explosives, secondary devices, and weapons of mass destruction involving chemical, biological or radiological agents. Response procedures are covered including considering secondary devices and coordinating with other agencies. Personal protective equipment requirements are outlined for different hazardous materials.
This document provides an in-depth overview of improvised explosive devices (IEDs), including their key components, types, and experimental variations. It discusses the casing, explosive, power source, detonator/initiator, and trigger/firing switch that make up IEDs. Command-wire, radio-controlled, victim-operated, person-borne, vehicle-borne, and explosively formed projectiles are some common IED types. The document also explores IED enhancements and emerging threats like drone-borne and remote-controlled vehicle-borne IEDs.
This document discusses crude improvised explosive devices (IEDs). IEDs can vary widely in their design depending on the builder's ingenuity and the materials available. They are typically small, weighing less than 1 kilogram, and use common household items in their construction. Explosive materials may include nitrate mixtures, chlorate or permanganate mixtures, or inflammable organic liquids. IEDs can be open, with visible components, or closed in a container like a backpack. Initiation is achieved using mechanical, thermal, electrical or chemical means. Common IED types include throw-down bombs, fuse bombs, and time bombs initiated using a watch mechanism. Postal or letter bombs are also discussed.
This document provides guidelines for responding to bomb threats at shopping centres. It outlines procedures for receiving and evaluating telephonic bomb threats, searching facilities, evacuating if necessary, and actions to take during and after a bomb threat or explosion. It recommends proactive security measures like an emergency plan, training, access control and monitoring of deliveries. The document provides forms and contacts to help security personnel respond appropriately to minimize risk.
The document outlines a bomb threat response plan with the following key points:
1) It establishes a Bomb Threat Response Team to coordinate the response and interface with emergency services. This includes designating a Site Decision Maker.
2) The plan details procedures for receiving threats, assessing threats, searching areas, evacuating if needed, and special situations like threats during events.
3) It provides guidance for responding to suspicious items and packages, and outlines penalties for making false threats according to federal law.
1) Blast injuries can cause a wide range of damage depending on factors like the type of explosive, distance from the blast, and presence of barriers. Primary injuries result directly from blast wave overpressure and include blast lung and traumatic brain injury.
2) Secondary injuries are caused by bomb fragments and debris that can penetrate the body. Tertiary injuries occur when the victim's body is propelled by the blast, often causing fractures and amputations upon impact. Quaternary injuries include burns, crush injuries, and complications from toxic inhalation/contamination.
3) Blast lung is a common primary injury where the rapid pressure change ruptures the lungs. Symptoms include hypoxemia. Treatment involves oxygen supplementation
1) Abdominal trauma can be life-threatening and requires prompt assessment and treatment. A thorough understanding of abdominal anatomy and the mechanisms of injury is important.
2) Evaluation depends on hemodynamic stability and may involve focused assessment with sonography, diagnostic peritoneal lavage, or CT scan. Hemodynamically unstable patients generally require surgery while stable patients may be observed.
3) Management algorithms depend on whether the injury is blunt or penetrating and the presence of additional injuries such as head trauma, which requires careful coordination of care.
Primary blast injuries are caused by the blast wave from an explosive device and can damage internal organs and tissues through stress and shear waves. The most commonly affected organs are the ears, lungs, and gas-filled organs. Injuries may include tympanic membrane rupture, lung hemorrhage, and ruptured internal organs. Evaluation of blast injury victims should include examination of the ears, eyes, lungs, heart, brain and abdomen to identify and treat primary blast injuries from barotrauma and prevent secondary complications. Focusing the medical history on details of the explosive device and victim can help evaluate risk and guide management of primary blast injuries.
A POWER POINT PRESENTATION BY DR.SANGEETA CHOWDHRY & DR.SUNIL SHARMA, DEPARTMENT OF FORENSIC MEDICINE & TOXICOLOGY, GOVT. MEDICAL COLLEGE, JAMMU (JAMMU AND KASHMIR)
Deals with the post-mortem examination (autopsy) particularly the internal examinations of the various organs based on Virchow's technique of organ removal.
The document summarizes key audience data and profiles for art house cinemas in the UK. It finds that the leading art house cinema audience is those aged 45+, who make up nearly half of attendees. Males and females attend at equal rates, and the highest social grade is ABC1 at 78%. Cinemas are seen as the most engaging media compared to other options like TV due to their captive environment and focus on immersive storytelling.
Evaluation question 4 who would be the audience for your mediakieranfalzon123
This document discusses the genre of social realism and targeting audiences for a media product in this genre. Social realism aims to depict everyday life realistically and address issues like relationships and substance abuse. The document examines different distribution platforms and their suitability for a social realism film, concluding that BBC 4 and specialized film magazines would be most appropriate given their focus on arts and educated audiences. Primary research found that social realism films dealing with relationships appealed most to young adults and older viewers.
Evaluation question 4 who would be the audience for your mediakieranfalzon123
This document discusses the genre of social realism and targeting audiences for a media product in this genre. Social realism aims to depict everyday life realistically and address issues like relationships and substance abuse. The document examines different platforms and their suitability for exhibiting a social realism film, including streaming services, TV channels like BBC2 and BBC4, radio stations, and film magazines. BBC4 is identified as an ideal audience because it features arts programming for an educated audience, in line with the sophisticated themes of social realism. Primary research found that young adults and older people relate most to social realism films dealing with relationship issues.
Keynote speech at Tourism Education Futures (TEFI) ConferenceNigel Morgan
This talk at the TEFI conference focused on global citizenship and social inclusion through a tourism lens. In particular, it discusses poverty of tourism opportunities in affluent societies such as the UK.
The leading audience for art house cinemas according to a 2009 profile is those aged 45+, who make up nearly half of the audience. Males and females each account for 50% of the audience. The most common social grade is ABC1, comprising 78% of art house cinema goers. Cinemas are one of the most positively engaging media for audiences, with movies providing a captive experience with high emotional stimulation and few distractions compared to other media like television. The most profitable cinema audience is likely 15-24 year olds, as they attend in larger groups regularly and are more likely to watch advertisements.
Tribes And Viruses: Communications 2.0 ExploredITDogadjaji.com
Prezentacija "Tribes And Viruses: Communications 2.0 Explored" koju je Dr. Nikos Dimitriadis održao na Web fest 2009 radionici 13. novembra 2009. godine u Beogradu.
BBC Three is the BBC's youth-oriented television channel aimed at viewers aged 16-34. It focuses on innovative programming and 90% of its output originates in the UK. The document proposes creating a documentary about the effects of social media and technology on young people, as this will actively engage the target audience. Audience research found that people aged 16-24 are heavy social media users. The documentary will highlight the impacts of constant technology and social media access through casual interviews. Feedback indicated the topic will engage and inform both the target group and a wider audience.
The document summarizes a campaign by Unity called "R UV UGLY?" that was created for Cancer Research UK to raise awareness of the dangers of sunbed use among young people in the UK. The campaign's key objectives were to reduce youth sunbed use and change attitudes and behaviors regarding tanning. It utilized free skin scans provided by sk:n clinics to visually show customers the hidden skin damage from UV exposure. Promotional efforts included social media, influencer partnerships, media coverage of case studies and clinic open days. Results showed hundreds of people participated in skin scans at events in Manchester and Newcastle, with high percentages being past sunbed users.
Dorothy Donor, the traditional charitable donor, is declining as older generations age. Younger generations like Generation X and Y engage differently and prefer digital methods. Charities must understand different age cohorts and meet audiences where they are. New events like outdoor yoga or skinny dipping can create buzz. Innovation is key to engaging digital natives and replacing declining legacy income. The challenge is understanding audiences and delivering the right offerings through the preferred channels of each generation.
This document discusses how to break down audiences for film and TV based on different demographic factors such as age, gender, sexuality, economic status and education. It provides details on the media consumption habits and preferences of different groups of men and women in the UK, including ABC1 and C2DE men and women, men and women aged 16-34, and men aged 55+. For each group, it outlines what types of TV programming, channels and platforms they prefer, as well as when and how they typically consume media.
The document discusses the genre of social realism and targeting audiences for a media product in this genre. Social realism aims to depict everyday life realistically and address issues like relationships and substance abuse. The author's film uses social realism to explore a relationship breakup. The target audience is young adults who can relate to the themes. Streaming services make social realism films more accessible but may prevent audiences understanding the genre. BBC channels like BBC Two and Four with older, more educated audiences are well-suited to distributing social realism works.
Televison, digital media, and children's learningMiraAlmirys
This document discusses the potential for media technology to enhance children's learning and development. It examines how children currently use television, films, computers, and other digital media. While media is already playing an educational role, the document argues there is significant potential to further capitalize on its ability to improve learning outcomes. It highlights opportunities for high-quality television programs, interactive games, and online content to stimulate children's imagination, expand their understanding of the world, and support healthy development from ages 0-8.
Bringing it all together! Building a citywide intelligence hub to support the development of a place-based joint strategic needs assessment. Presentation to the Local Area Research and Intelligence Association (Laria) Annual Conference, 13 May 2019.
This document breaks down audiences for television into various demographic groups including men and women of different ages and socioeconomic classes, as well as groups like housewives with children. For each group, it provides details on their television viewing habits, preferred genres, and popular channels. Key points include that sports and comedy are popular for young men, while ABC1 men enjoy documentaries and news, and soaps and reality shows appeal to housewives with children and teenage girls.
Ageism effects all of us – whether we are young, old, or somewhere in between. Ageism is a broad issue throughout the UK that exists in many different areas in society. In this webinar we will discuss this issue and the different areas of ageism that exist within our society including:
Language – Tackling everyday ageist language used to talk about older and younger people.
Cities – Making our cities more accessible and age-friendly.
Services – Promote independence by making financial and technology services easier, safer and fairer to use.
New developments in marketing trends 2010 march 2010Alison O'Hara
The document discusses new trends in marketing for 2010, including:
1) Changes in private sector support for the arts due to the recession, with private investment and individual giving declining.
2) Emerging social trends like increased acceptance of same-sex relationships and couples living together rather than marrying.
3) Demographic shifts such as young adults delaying independence and living with parents longer due to economic factors.
This document discusses how to break down audiences for film and TV based on age, gender, economic status, sexuality, and education. It provides details on film consumption habits of lesbian and gay audiences, as well as media consumption patterns of various demographic groups in the UK including ABC1 and C2DE men and women across different age ranges. Examples of popular genres, platforms, and channels are given for each group.
Children today are growing up immersed in electronic media like TV, DVDs, computers, and games. They have never known a world without technologies like remote controls, CDs, and computers. Most children play electronic games and have broadband internet and game consoles at home. While TV is still important, children have more autonomy over their media choices and spend less time watching TV as other options have become available. Nearly all children ages 6-15 play video games, and many have their own mobile phones at a young age.
Injustice: Why social inequality persistsDanny Dorling
1) The document summarizes Danny Dorling's claim that five new social injustices have replaced the five evils identified by Beveridge in 1942: elitism, exclusion, prejudice, greed, and despair.
2) It argues that social inequalities are now being recreated and supported by these unjust beliefs, and that we need to think differently to address this.
3) The document then provides examples to illustrate how each of the five new social injustices has replaced one of the original five evils through increased inequality in areas like education, employment, housing, and mental health.
The document discusses research into attracting different audience demographics to York, England. It profiles the 18-24 age group ("Gen Z") that values honesty, equality and inclusivity in brands. It also profiles visitors aged 45-64 who travel from northern England and the first computer generation aged 55-64. Research into existing York tourism finds visitors enjoy attractions, scenery and markets. The Harry Potter franchise is discussed as attracting younger visitors. The Harry Potter: Hogwarts Mystery mobile game and Pokémon Go are examined as interactive experiences incorporating real locations that could attract audiences.
13062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
Youngest c m in India- Pema Khandu BiographyVoterMood
Pema Khandu, born on August 21, 1979, is an Indian politician and the Chief Minister of Arunachal Pradesh. He is the son of former Chief Minister of Arunachal Pradesh, Dorjee Khandu. Pema Khandu assumed office as the Chief Minister in July 2016, making him one of the youngest Chief Ministers in India at that time.
Essential Tools for Modern PR Business .pptxPragencyuk
Discover the essential tools and strategies for modern PR business success. Learn how to craft compelling news releases, leverage press release sites and news wires, stay updated with PR news, and integrate effective PR practices to enhance your brand's visibility and credibility. Elevate your PR efforts with our comprehensive guide.
केरल उच्च न्यायालय ने 11 जून, 2024 को मंडला पूजा में भाग लेने की अनुमति मांगने वाली 10 वर्षीय लड़की की रिट याचिका को खारिज कर दिया, जिसमें सर्वोच्च न्यायालय की एक बड़ी पीठ के समक्ष इस मुद्दे की लंबित प्रकृति पर जोर दिया गया। यह आदेश न्यायमूर्ति अनिल के. नरेंद्रन और न्यायमूर्ति हरिशंकर वी. मेनन की खंडपीठ द्वारा पारित किया गया
3. ...Target
Audience...
•Half of all 11 to 14-
•Cinema is the largest sector
year-olds claim they
of child-related out-of-home
“can’t live without
entertainment
music”
•The “coolest” media
for this age group is
satellite, digital and
•The most admired cable television
individuals are Will (47%), cinema (46%)
and the internet
Smith, Eminem • Only 22% of parents
and JK Rowling. (44%).
stated that they try or
would try to encourage
their children not to play
video games”
•79% watch TV in their bedrooms
4. Youth TGI media opinions Two and a half million have
data shows that the “coolest” their own mobile phone
media for this age group is with one in seven of them
satellite, digital and cable sending 25+ text messages
television (47%), cinema in the past week
(46%) and the internet (44%).
•
84% receive pocket
money/allowance; 78% have a
bank/building society account and
61% “want to be rich”.
• Tony Blair is the most hated
personality within this age group,
with George W Bush second and
Prince Charles third. The most
admired individuals are Will Smith,
Eminem and JK Rowling.
5.
6. 29 people were hospitalised due to
wheelie bin fires in 2006.
There were an estimated 29,884 wheelie bin fires in
the UK in 2006
·Wheelie bins are now outside 56% of UK households
The estimated total cost for wheelie bin fires in 2006 was
£49,308,600.
Cost of attending a wheelie bin fire as stated by the ODPM (
2005) was £1650
7. They tend to come from one
person households and enjoy
recreational activities such as
boxing and gym. (usually
supported by local communities)
There are also around an
average of 3 children living in
the household...more info to
come
Don't tend to have a personal
income
their parents earn less then
£30,000 a year....
Dominantly £9-11,000 max.
11. 35000
30000
25000
20000
Series1
15000 Series2
10000
5000
0
Presence of Children In No Children Child(Ren) 1-4 Years 5-9 Years 10-15 Years
Children in Household In Under 1
Household: Household Year
12. Initial Focus Group
8 Participants: 4 male, 4 female
Ages 16-20
Sixth form/college students working part-time
To determine attitudes/knowledge towards arson
13. Focus Group Main Findings
Boredom/Attention
Awareness of the sentence for arson
Shock tactics
Loss of possessions and neighbourhood safety
Isolated areas/buildings
Media representation
15. Creative Brief 1
Client
Buckinghamshire Fire and Rescue service
Project
Advertising Campaign on Arson
Prepared by
MORR PR Agency
Background
Every day, the fire service is called to more deliberately started fires than accidental fires. Approximately 3,000 people are injured
and 100 die in deliberate fires in the UK every year. The cost of arson in the UK has risen to £2.4 billion every year putting
more and more strain on our economy. Successful arson preventative measures can only be identified and put in place if the
incidence and risk factors associated with arson are understood.
The Promise
To reduce the amount of money spent by the county of Buckinghamshire on arson attacks, creating awareness of the various
impacts to which are direct results of arson in and around the Buckinghamshire county using a cost effective measure to which
clearly displays the dangers of Arson within the community.
Target Audience
11-14 year old & Residents of Buckinghamshire
According to extensive research boredom and attention seeking are the main reasons why arson attacks occur. Failure to realise the
ramification of their actions also leads to arson attacks.
Arson attacks take lives believe it or not!
Residents of Buckinghamshire need to take more preventative measure to stop wheelie bin fires. Raising awareness in this
community is essential.
Just because you have not been affected by it, doesn’t mean it doesn’t go on!
16. Creative Brief 2
Client
Buckinghamshire Fire and Rescue service
Project
Advertising Campaign on Arson
Prepared by
MORR Advertising & PR Agency
Background
Every day, the fire service is called to more deliberately started fires than accidental fires. Approximately 3,000 people are injured
and 100 die in deliberate fires in the UK every year. The cost of arson in the UK has risen to £2.4 billion every year putting
more and more strain on our economy. Successful arson preventative measures can only be identified and put in place if the
incidence and risk factors associated with arson are understood.
The Promise
To reduce the amount of money spent by the county of Buckinghamshire on arson attacks, creating awareness of the various
impacts to which are direct results of arson in and around the Buckinghamshire county using a cost effective measure to which
clearly displays the dangers of Arson within the community.
Target Audience
11-14 year old & Residents of Buckinghamshire
Research shows that the target audience are finding it difficult to engage in mainstream education. Also tend to suffer from low self
esteem and confidence so seeks attention. The young kids we are targeting also lack any sort of assertiveness and direction
so forming productive relationships is a challenge. More often than not they are at risk of exclusion and needing anger
management. According to extensive research boredom and attention seeking are the main reasons why arson attacks occur.
Failure to realise the ramification of their actions also leads to arson attacks.
Residents of Buckinghamshire need to take more preventative measure to stop wheelie bin fires. Raising awareness in this
community is essential.
Emotional Response
Arson attacks KILLS!!!
Punishable by a term in PRISON!!!
17. Process of Campaign Ideas
•Poster
•Educational Video
•Demonstration
•Theatre
•Puppet Theatre
•3D Projection
18.
19.
20.
21.
22.
23.
24. Second Focus Group
Conducted at Viking Primary School
Short attention span
Enjoyed the imagery but didn’t have a
full appreciation of the art.
“We’re not kids”
25. Focus Group Main Findings
Found things that were shocking to be most
effective
“its when the firemen said it could have been my
Mum”
26. Media
Internet – its a cost effective way to
reach a wider audience and correlates
with the target audience.
TV – visually
Mobile