This document contains a questionnaire about film trailers. It asks respondents about their demographics, including gender, age, occupation and favorite movie genres. It also asks what appeals to them in psychological thriller movies, their favorite thriller movie, how they find out about movie releases, what they find most effective in film trailers and how often they go to the cinema. The purpose is to gather information about audience preferences and behaviors related to film trailers.

1. FILM TRAILER QUESTIONNAIRE
What is your gender?
 Male
 Female
 Prefer Not To Say
What age bracket are you in?
 Under 18
 18-21
 22-25
 26-30
 Over 30
What is your current occupation
 Student in lower education (secondary school, college etc)
 Student in higher education (university)
 Working in full time/part time job
 Currently unemployed

2. What genre of movie do you prefer/enjoy the most? (Tick as many that apply)
 Horror
 Romance
 Psychological Thriller
 Action
 Comedy
 Sci-Fi
 Mystery
 Other _____________________________________
Why do you prefer/enjoy this genre? (please state the reason below)
_________________________________________________________________________
_________________________________________________________________________
What appeals to you most in a psychological thriller movie? (Tick as many that
apply)
 Actors/Actresses
 The plot
 The trailer
 Location
 The soundtrack
 Characters
 Other (please state) ____________________________________________

3. What’s your favourite thriller movie and why? (if this is non-applicable to you
please leave blank)
________________________________________________________________________________________________________________________
Where do you find out about movies’ release?
 Adverts on television
 YouTube adverts (the one that plays before your requested video commences)
 Word of mouth
 Newspapers/Magazines
 Promotions advertised on public transports (e.g. Side of buses or on the tube/train)
 Social Networks
What do you find most effective in a film trailer?
 Lighting
 Sound
 Setting
 Editing
 Props
 Costume

4. How often do you go to the cinema?
 Daily
 Weekly
 Monthly
 Yearly
 Never
Does a film trailer aid you in making up your mind up about seeing a movie?
 Yes
 No
 Possibly