The film poster uses common horror genre conventions like a distressed female character, blue tint, and lack of major actor names. Elements like the red titles and tagline carrying themes of death, and the silhouette drawing the viewer's eye effectively target the intended teenage audience. Dark colors and a close-up central image create a mood that matches the horror genre and provides clear information about the film's release and director.

1. FILM POSTER RESEARCHFORWARD VISION ENT.

2. Facial expression and placement of tiara shows the character being in some sort of distress reinforcing the genre.Blue tint signalling that this is of a horror genre, it emphasises vulnerability of characters. Simple but effectiveNo link to major actors, however the conventional use of having a female victim fits well with its genre.Just like many film posters, there is a close up, elements of mis-en-scene have connotations to target audienceDark edges, centring the viewer to the main imageThe titles are in blood red carrying the theme of death, stands out clearlyThe tag line is a play of words, usually used by its target audience (teenagers)Clear indication of film release

3. Use of red and black, conventional in creating themes of death, fear.Many people fear the unknown, and designer have thought of a clever technique to silhouette the pre dominant image.The ‘scratched’ font used emphasises the blades on the characters hand.

4. A strong tagline, with a clever play of words, creating enigma for the audience.Close up of what seems to be a vulnerable female character which is conventional . Audience are easily drawn to the eyes and the covering of her mouth, her face seems pale which reinforces the horror genre.A list of well known actors, for promotional purposes.A small gradient going for a pale red, into the pale white colour.Note of a infamous and well known director.

5. The tagline creates a strong ominous undertone.Clear picture connoting what the film is about Distorted font and the colours of black an d white are clearly associated with the genre Dark colours, reflecting the mood of the filmNo mention or image of actors showing that the storyline is more critical than the acting.