The document discusses the design process for magazine and movie poster drafts. It describes different layout options tested, including placement of the masthead, title, tagline, images, billing blocks, and review quotes. The key decisions reached were to: - Use a single large background image on the poster/magazine cover - Place the title at the bottom of the poster to seem more dramatic - Include a billing block and review quotes on the poster for credibility - Position the masthead at the top of the magazine cover per convention - Add circular coverlines and a single background image to the magazine cover for visual interest.

1. By Caitlin Reidy

2. For this draft I made the image the
background to make it the main
impactful piece on the cover, I also
made sure it was the only image so
that the readers eye wasn’t moved
away.
The tagline was placed just
underneath the title of the film to
show their relation; with the title at
the top of the poster to tie the rest of
it together.
Also, I included to review quotes to
make the film seem more credible;
giving evidence and reason for the
audience to see it.
Furthermore, I put a billing block at
the bottom of the poster as it is a
normal convention of film posters;
therefore it would make mine seem
more realistic.

3. On my second draft I decided a
different version of the layout whilst
including the same features. The
image was used as the background
but only on the right hand
side, leaving a space on the other
which would be filled with a dark
background that would blend into
the image; making the image stand
out and looking menacing and
mysterious.
I kept the title at the top of the page
to set up what the posters about to
the reader whilst moving the tagline
to the bottom, below the
image, making it separate whilst
being able to re-enforce the topic of
the film.
Furthermore, I only placed one
review quote on the poster so the
poster isn’t too cluttered with
text, allowing it to seem more
mysterious and make the text seem
more dramatic.

4. On this draft I made the image the
background so it’s shown as the
main attracter of the audience;
describing the film itself.
Instead of a review quote I used a
‘From the makers of...’ text box at
the top of the poster as this would
make the film seem more credible
and would attract a wider audience
of those who saw the previous
films.
The tagline is placed in the middle
of the image to show its relation
whilst the title is positioned at the
bottom of the poster, being the
last thing read to make it seem
more dramatic and tense whilst
not taking away from the main
features of the poster.

5. After creating these draft layouts of how my poster will be
positioned and what features will be used I have made
crucial decisions to what I’ll include;
I will definitely put a billing block at the bottom of the
poster as it is a usual convention for all film posters and will
therefore make it seem more realistic.
I have decided to use my image as the background to my
poster whilst allowing it to stand in the middle so it slightly
blends into a plain, dark background that will cover the
edges of the poster.
Furthermore, I think the title will be positioned at the
bottom of the page to make it seem less cluttered and place
one or two review quotes around the poster to attract an
audience and back up the films credibility.

7. On my first draft I placed the
masthead at the top of the cover as
it is a usual convention for
magazines whilst placing the
image as the background to draw
the readers attention to it firstly.
I only placed a few coverlines on
the right hand side of the
poster, towards the bottom, in
order to leave most of the image
uncovered.
I also included a circular coverline
to add variations to the magazine
and make it seem more
interesting; attracting the
audience’s attention.

8. On the second draft I placed a
coverline at the bottom and top of
the page to border the page and fill
its content; showing the amount of
information contained within the
magazine.
The masthead was more
centralised on this version to allow
it to stand out and draw attention
as the second most important
element, from the image.
The image is also centralised on
this cover with the edges of the
cover in a different background;
which I will place as plain to allow
the image to stand out further
whilst giving more space for
coverlines to see without taking
away from the image.

9. For my third draft I put the
masthead at the top of the page
taking up the width; making it bold
and stand out so it’s identified to
the reader.
I reused the idea of putting a
circular coverline to make the cover
more diverse and only used to plain
coverlines which stood on the left
hand side, opposite the circular
one, so they didn’t take away from
the image which is centralised and
takes up most of the page.
However, I made another varitation
of a coverline at the bottom left-
hand corner which placed another
image on the cover to show the
diverse information inside the
magazine.

10. For my film magazine front cover I have decided that the
masthead will be placed along the top of the page as this is
a normal convention used in all other real magazines.
Whilst having the image stand in the middle of the front
cover; so it is the main attracter of the readers attention and
have the coverlines placed around it within the corners of
the page.
I think I will use a circular coverlines as it adds variation to
the page and makes it seem more exciting to the reader
whilst have the rest as simple text coverlines.
I will only be using one image on the page, as any more
would make it seem too cluttered, and would have it
relating to my film trailer.