Fiche PQR Groupe Normandie

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The document provides readership statistics for the Groupe Normandie media group across print, web, and mobile platforms. It states that Groupe Normandie has 329,000 print readers per day and 726,000 unique visitors per month to its websites, which see over 2.4 million page views per month. The document also gives the age, gender, and socio-professional breakdowns of its print and online audiences.

Marketing

LECTEURS / JOUR
EXEMPLAIRES / JOUR
SOURCES : OJD 2014 GROUPE NORMANDIE, DIFFUSION TOTALE FRANCE + ÉTRANGER - AUDIPRESSE ONE 2014-2015 GROUPE NORMANDIE
PRINT GROUPE NORMANDIE
329 000
64 183
F
48%H
52% 18% 20%
28%
34%
15-34 ANS 35-49 ANS 50-64 ANS 65 ANS ET +
20% DE CSP +
52% D’ACTIFS
76
27

VU / MOIS
PAGES VUES / MOIS
SOURCES : VISITEURS UNIQUES : TOTAL DÉDUPLIQUÉ DES VISITEURS UNIQUES SUR LES SITES MNR DISPO.= MNR GROUPE NORMANDIE JUIN 2015
PAGES VUES = TOTAL PAGES VUES MNR OU XITI QUAND LE SITE NON ÉLIGIBLE SUR MNR = MNR GROUPE NORMANDIE JUIN 2015
PROFIL : MNR JUIN 2015 PRINCIPAL SITE WEB
WEB GROUPE NORMANDIE
726 000
2,4 M
57%
70%
36%
25-49 ANS ACTIFS CSP+
F
62%
H
38%
76
27

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In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"

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No Cookies, No Problem - Steve Krull, Be Found Online

Fiche PQR Groupe Normandie

1. PRINT WEB MOBILE QUOTIDIEN(S) SUPPLÉMENT(S) SITE(S) APPLI(S) BRAND SOURCES : BRAND PARIS NORMANDIE ONE GLOBAL V3 JUIN 2015 - PRINT OJD 2014 GROUPE NORMANDIE DIFFUSION TOTALE FRANCE ÉTRANGER AUDIPRESSE ONE GROUPE NORMANDIE 2014/2015 – WEB PARIS NORMANDIE MNR JUIN 2015 – MOBILE PARIS NORMANDIE PIM JUIN 2015 GROUPE NORMANDIE  329 000 LECTEURS / JOUR  64 183 EXEMPLAIRES / JOUR  726 000 VU / MOIS  2 378 000 PAGES VUES / MOIS  188 000 VU / MOIS 76 27  1 354 000 LECTEURS/MOIS

2. LECTEURS / JOUR EXEMPLAIRES / JOUR SOURCES : OJD 2014 GROUPE NORMANDIE, DIFFUSION TOTALE FRANCE + ÉTRANGER - AUDIPRESSE ONE 2014-2015 GROUPE NORMANDIE PRINT GROUPE NORMANDIE 329 000 64 183 F 48%H 52% 18% 20% 28% 34% 15-34 ANS 35-49 ANS 50-64 ANS 65 ANS ET + 20% DE CSP + 52% D’ACTIFS 76 27

3. VU / MOIS PAGES VUES / MOIS SOURCES : VISITEURS UNIQUES : TOTAL DÉDUPLIQUÉ DES VISITEURS UNIQUES SUR LES SITES MNR DISPO.= MNR GROUPE NORMANDIE JUIN 2015 PAGES VUES = TOTAL PAGES VUES MNR OU XITI QUAND LE SITE NON ÉLIGIBLE SUR MNR = MNR GROUPE NORMANDIE JUIN 2015 PROFIL : MNR JUIN 2015 PRINCIPAL SITE WEB WEB GROUPE NORMANDIE 726 000 2,4 M 57% 70% 36% 25-49 ANS ACTIFS CSP+ F 62% H 38% 76 27

Fiche PQR Groupe Normandie

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