This document provides readership statistics for La Dépêche media group across print, web, and mobile platforms. Some key figures include:
- 4.1 million print readers per month
- 808,000 print readers and 173,594 print copies per day
- Over 2 million monthly unique visitors and 35 million monthly page views on their websites
- Nearly 1 million monthly unique app users and 33.9 million monthly mobile page views
This document provides readership statistics for Journaux du Sud Ouest across print, web, and mobile platforms. It shows that Journaux du Sud Ouest has:
- 5.14 million print readers per month and 1.375 million print readers per day.
- 2.433 million website visitors per month and 46.188 million website page views per month.
- 1.172 million mobile app visitors per month and 59.389 million mobile page views per month.
This document provides readership statistics for several French newspapers, including Le Progrès, Le Républicain Lorrain, Dernières Nouvelles d'Alsace, and Le Bien Public. For each publication, data is given on monthly and daily print readerships, daily print circulation, monthly and daily online visitors and page views, and monthly mobile app users and page views. Demographic breakdowns of readerships are also provided.
This document provides readership statistics for the Nice-Matin media group across print, web, and mobile platforms. It shows that the group has:
- 1.435 million monthly readers
- 606,000 daily readers
- 148,512 daily print copies
- 650,000 monthly unique visitors to its websites
- 8.5 million monthly page views on its websites
- 649,000 monthly unique mobile app users
- 26.6 million monthly mobile page views
The majority of readers and online visitors are between 25-49 years old.
This document provides readership statistics for La Dépêche media group across print, web, and mobile platforms. Some key figures include:
- 4.1 million print readers per month
- 808,000 print readers and 173,594 print copies per day
- Over 2 million monthly unique visitors and 35 million monthly page views on their websites
- Nearly 1 million monthly unique app users and 33.9 million monthly mobile page views
This document provides readership statistics for Journaux du Sud Ouest across print, web, and mobile platforms. It shows that Journaux du Sud Ouest has:
- 5.14 million print readers per month and 1.375 million print readers per day.
- 2.433 million website visitors per month and 46.188 million website page views per month.
- 1.172 million mobile app visitors per month and 59.389 million mobile page views per month.
This document provides readership statistics for several French newspapers, including Le Progrès, Le Républicain Lorrain, Dernières Nouvelles d'Alsace, and Le Bien Public. For each publication, data is given on monthly and daily print readerships, daily print circulation, monthly and daily online visitors and page views, and monthly mobile app users and page views. Demographic breakdowns of readerships are also provided.
This document provides readership statistics for the Nice-Matin media group across print, web, and mobile platforms. It shows that the group has:
- 1.435 million monthly readers
- 606,000 daily readers
- 148,512 daily print copies
- 650,000 monthly unique visitors to its websites
- 8.5 million monthly page views on its websites
- 649,000 monthly unique mobile app users
- 26.6 million monthly mobile page views
The majority of readers and online visitors are between 25-49 years old.
La Marseillaise is a French newspaper with a daily print run of 78,900 copies. It has a website that receives around 169,024 visits per month and over 303,854 page views per month. The newspaper is available in both print and digital formats on the web.
The document provides readership statistics for the Groupe Normandie media group across print, web, and mobile platforms. It states that Groupe Normandie has 329,000 print readers per day and 726,000 unique visitors per month to its websites, which see over 2.4 million page views per month. The document also gives the age, gender, and socio-professional breakdowns of its print and online audiences.
Tiny Data is the Key to Mobile Advertising | Aurelie GuerrieriJessica Tams
Delivered at Casual Connect Asia 2016
Mobile devices are very personal devices so ads should be more inline with consumers' needs and wants to eliminate annoying ad placements and bad targeting. In this session, Cheetah Ad Platform will share how to achieve this. By focusing on Tiny Data, marketers will deliver valuable and engaging experiences that will resonate better with consumers while providing the key metrics and outcomes advertisers’ desire.
This document summarizes Pavel Vrba's presentation on Eparkomat, a smart parking solution company. Eparkomat uses big data from cellular signals, sensors, cameras and social networks to predict parking availability with up to 96% accuracy. This allows drivers to be guided to available parking within 3.5 minutes of searching. The company started in 2013 as an intrapreneur project within T-Mobile CZ and Deutsche Telekom. It has since spun off and now has 23 employees and operations in two countries, with plans to expand across Europe and into the US by 2020. Key customers include Deutsche Telekom and automotive companies interested in connected car services.
This document discusses B2B QR codes and O2O solutions. It mentions Kepler, Evernote, Google Drive, and provides a website and contact for a company called Sunmei that offers buttons and an Alibaba site. The document contains technical details but lacks context around its purpose or topic.
The document contains summaries of multiple press releases from December 2014 regarding Alcatel-Lucent Enterprise and Neoteric:
1) Alcatel-Lucent Enterprise outlined their channel roadmap after splitting from Alcatel-Lucent and launched a multi-city road show called 'Xplore' to partner with SMB channels.
2) Neoteric initiated a 'Swachh Bharat Abhiyaan' campaign to support India's cleanliness mission and pledged support along with various group companies.
3) One press release mentioned a story about Alcatel-Lucent Enterprise in an issue of SME Channels magazine on pages 36 and 37.
Month of innovation 13 australian gov ct uinfoshare christophe tallec
This document provides a summary of innovation in public services in France in 2013. It discusses the economic context of budget cuts and debt reduction, citizens' priorities around unemployment and purchasing power, and initiatives to improve public services through open data, service design case studies, and the creation of a national public innovation laboratory. It concludes by looking ahead to new opportunities and challenges in delivering public services across borders through collaborative approaches.
This document provides circulation data for a French newspaper called L'Echo. It has a daily circulation of 26,853 copies according to print data sources from OJD in 2013. The newspaper is published daily and has additional supplemental sections, websites, and applications beyond just the print version.
Les français jugent les medias.
366 présente la première réalisation de l’AMPLI, une étude réalisée auprès de 7000 personnes représentatives des Français de plus de 18 ans en janvier 2016 avec le concours de TNS Sofres.
Este documento proporciona información sobre Linux y el software libre. Explica que Linux es un sistema operativo de código abierto que incluye cientos de miles de programas libres. También define el software libre como aquel que garantiza los derechos de los usuarios a ejecutar, acceder, modificar y distribuir el código. Finalmente, brinda detalles sobre la historia de Linux y el software libre, así como sobre cómo instalar y utilizar distribuciones de Linux.
Restructurations 2015 dossier thématique MinDefFR 15 oct 2014RP defense
Le Livre blanc sur la défense et la sécurité nationale publié en 2013 a défini un nouveau modèle d’armée, adapté aux ambitions, au contexte stratégique et à la situation des finances publiques.
Ce nouveau modèle d’armée est traduit en moyens concrets dans la Loi de programmation militaire (LPM) 2014-2019, votée par la représentation nationale. Il nécessite de la part du ministère de la Défense de réduire ses effectifs. Cette politique de déflation a été établie en cohérence avec le projet global de transformation des armées, directions et services, dont l’amélioration du modèle RH est un des volets majeurs.
Le format d’armée, ainsi revu, induit enfin des opérations de restructuration qui consistent en des mesures de réorganisation, de mutualisation, de fermeture d’implantations militaires et des transferts d’unités.
Este documento explora la relación entre la informática y el derecho jurídico. Se divide en cuatro capítulos que examinan las características de la informática jurídica, la relación entre la cibernética y la informática, cómo la informática jurídica se ha implementado exitosamente en otros países, y cómo el derecho debe regular las actuaciones que afectan la informática y sus usuarios. También se mencionan varios fenómenos que surgen de la intersección de la informática y el derecho, como la protección de datos personales, la prote
La Marseillaise is a French newspaper with a daily print run of 78,900 copies. It has a website that receives around 169,024 visits per month and over 303,854 page views per month. The newspaper is available in both print and digital formats on the web.
The document provides readership statistics for the Groupe Normandie media group across print, web, and mobile platforms. It states that Groupe Normandie has 329,000 print readers per day and 726,000 unique visitors per month to its websites, which see over 2.4 million page views per month. The document also gives the age, gender, and socio-professional breakdowns of its print and online audiences.
Tiny Data is the Key to Mobile Advertising | Aurelie GuerrieriJessica Tams
Delivered at Casual Connect Asia 2016
Mobile devices are very personal devices so ads should be more inline with consumers' needs and wants to eliminate annoying ad placements and bad targeting. In this session, Cheetah Ad Platform will share how to achieve this. By focusing on Tiny Data, marketers will deliver valuable and engaging experiences that will resonate better with consumers while providing the key metrics and outcomes advertisers’ desire.
This document summarizes Pavel Vrba's presentation on Eparkomat, a smart parking solution company. Eparkomat uses big data from cellular signals, sensors, cameras and social networks to predict parking availability with up to 96% accuracy. This allows drivers to be guided to available parking within 3.5 minutes of searching. The company started in 2013 as an intrapreneur project within T-Mobile CZ and Deutsche Telekom. It has since spun off and now has 23 employees and operations in two countries, with plans to expand across Europe and into the US by 2020. Key customers include Deutsche Telekom and automotive companies interested in connected car services.
This document discusses B2B QR codes and O2O solutions. It mentions Kepler, Evernote, Google Drive, and provides a website and contact for a company called Sunmei that offers buttons and an Alibaba site. The document contains technical details but lacks context around its purpose or topic.
The document contains summaries of multiple press releases from December 2014 regarding Alcatel-Lucent Enterprise and Neoteric:
1) Alcatel-Lucent Enterprise outlined their channel roadmap after splitting from Alcatel-Lucent and launched a multi-city road show called 'Xplore' to partner with SMB channels.
2) Neoteric initiated a 'Swachh Bharat Abhiyaan' campaign to support India's cleanliness mission and pledged support along with various group companies.
3) One press release mentioned a story about Alcatel-Lucent Enterprise in an issue of SME Channels magazine on pages 36 and 37.
Month of innovation 13 australian gov ct uinfoshare christophe tallec
This document provides a summary of innovation in public services in France in 2013. It discusses the economic context of budget cuts and debt reduction, citizens' priorities around unemployment and purchasing power, and initiatives to improve public services through open data, service design case studies, and the creation of a national public innovation laboratory. It concludes by looking ahead to new opportunities and challenges in delivering public services across borders through collaborative approaches.
This document provides circulation data for a French newspaper called L'Echo. It has a daily circulation of 26,853 copies according to print data sources from OJD in 2013. The newspaper is published daily and has additional supplemental sections, websites, and applications beyond just the print version.
Les français jugent les medias.
366 présente la première réalisation de l’AMPLI, une étude réalisée auprès de 7000 personnes représentatives des Français de plus de 18 ans en janvier 2016 avec le concours de TNS Sofres.
Este documento proporciona información sobre Linux y el software libre. Explica que Linux es un sistema operativo de código abierto que incluye cientos de miles de programas libres. También define el software libre como aquel que garantiza los derechos de los usuarios a ejecutar, acceder, modificar y distribuir el código. Finalmente, brinda detalles sobre la historia de Linux y el software libre, así como sobre cómo instalar y utilizar distribuciones de Linux.
Restructurations 2015 dossier thématique MinDefFR 15 oct 2014RP defense
Le Livre blanc sur la défense et la sécurité nationale publié en 2013 a défini un nouveau modèle d’armée, adapté aux ambitions, au contexte stratégique et à la situation des finances publiques.
Ce nouveau modèle d’armée est traduit en moyens concrets dans la Loi de programmation militaire (LPM) 2014-2019, votée par la représentation nationale. Il nécessite de la part du ministère de la Défense de réduire ses effectifs. Cette politique de déflation a été établie en cohérence avec le projet global de transformation des armées, directions et services, dont l’amélioration du modèle RH est un des volets majeurs.
Le format d’armée, ainsi revu, induit enfin des opérations de restructuration qui consistent en des mesures de réorganisation, de mutualisation, de fermeture d’implantations militaires et des transferts d’unités.
Este documento explora la relación entre la informática y el derecho jurídico. Se divide en cuatro capítulos que examinan las características de la informática jurídica, la relación entre la cibernética y la informática, cómo la informática jurídica se ha implementado exitosamente en otros países, y cómo el derecho debe regular las actuaciones que afectan la informática y sus usuarios. También se mencionan varios fenómenos que surgen de la intersección de la informática y el derecho, como la protección de datos personales, la prote
Este documento describe la bronquiolitis, una infección viral común del tracto respiratorio inferior en lactantes menores de 2 años. Se caracteriza por dificultad respiratoria de grado variable y sibilancias. Los principales virus causantes son el virus sincitial respiratorio, parainfluenza y rinovirus. El tratamiento se enfoca en medidas de soporte como oxigenoterapia y hidratación.
Este documento resume 10 mitos comunes sobre el dinero y el éxito, y explica la verdad detrás de cada uno. Los principales mitos refutados son que se necesita experiencia o nacer rico para tener éxito, que el dinero no es importante, y que hacer dinero rápido es malo. La verdad, según el autor, es que cualquiera puede alcanzar el éxito si decide tomar acción para cambiar su situación, y que el dinero permite ayudar a otros y mejorar vidas.
Este documento ofrece consejos sobre cómo lograr la simplicidad en los negocios y la comunicación. En 3 oraciones o menos, resume lo siguiente:
1) La simplicidad es poderosa y debe buscarse en lugar de la complicación. 2) Confía en tu sentido común sobre todo lo demás. 3) Expresa tus ideas con palabras pequeñas para que sean entendidas por todos.
Print and digital combined are increasing audiences for newspapers globally, but digital revenues are not keeping pace, posing a risk for newspaper businesses and the societies they serve, the annual World Press Trends survey released on June 9th 2014 by the World Association of Newspapers and News Publishers (WAN-IFRA) revealed. Print circulation increased +2 per cent globally in 2013 from a year earlier but declined by -2 per cent over five years. Around 2.5 billion people around the world read newspapers in print and 800 million on digital platforms. Print circulation continues to rise in countries with a growing middle class and relatively low broadband penetration, but long-term structural declines in print circulation continue in mature markets as audiences shift their focus from print to digital. Circulation rose +1.45 per cent in Asia in 2013 from a year earlier and +2.56 per cent in Latin America; it fell -5.29 per cent in North America, -9.94 per cent in Australia and Oceania, -5.20 percent in Europe and -1 per cent in the Middle East and Africa.
Responsive Webdesign: wat is het, en waarom zou je het gebruiken?★Ric van Westhreenen
This document discusses responsive web design and how websites need to adapt to different devices like mobile phones, tablets, and desktops. It notes that over 75% of Europeans now use mobile devices and traffic from mobile devices has grown significantly. It advocates for situational web design which considers context, devices, functionality and emotions rather than just responsive designs. The document suggests the future is about more than just adapting to different devices and previews, but creating engaging experiences.
Mobile marketing be responsive to changing consumer behaviour' | Conor Lync...Enterprise Ireland
This document discusses the rise of mobile devices and changing consumer behavior. It notes that mobile apps will grow to a $55.7 billion industry by 2015 and connected devices are expected to jump to 50 billion by 2022. It emphasizes that marketers need to be responsive to changing consumer behavior and follow consumers as usage of tablets and smartphones explodes. It provides tips on mobile marketing, like optimizing websites to be responsive for multiple devices and using platforms like Google mobile ads.
This document summarizes the success of Privalia, a flash sales company that transformed into a highly mobile business. It describes Privalia's business model of limited-time deals on best brand products through mobile and email pushes, driving customer attraction, desire, urgency and engagement. Key results shown include growing mobile traffic and sales, with over 70% of sales from smartphones. The document identifies important success factors such as understanding metrics from a single customer view, optimizing content and product development for mobile, and increasing mobile-focused advertising investments.
The document discusses mobile money and trends in the mobile industry. It provides an overview of BOLD Group, which operates in outsourcing, digital marketing, mobile and integrated solutions. It then covers topics like the growth of mobile devices, platforms, and applications. Examples are given of fragmentation across devices, as well as how mobile is changing behaviors and consumption of media. Success stories like Angry Birds, Summly, Instagram and Uber are highlighted.
Presentation I held at the international TYPO3 Conference Berlin. In this presentation I explained the business flaws in Responsive Webdesign, and why alternative forms also won't succeed. By coining the term Situational Webdesign, I showed some alternative ideas to better the way the mobile user experience could be handled.
The NCT Corporation report summarizes traffic and user statistics for their web, mobile, and PC application products in 2014. The report shows nearly 1.6 million daily web visits, over 500,000 daily WAP visits, over 9.2 million mobile installs, and nearly 1 million monthly active PC application users. All product areas experienced monthly growth in visits, installs, and active users throughout 2014.
The document discusses trends related to the Internet of Things (IoT), including: 1) Most everyday objects are not currently connected to the internet; 2) Connecting objects will require standardization to overcome fragmentation from different connectivity protocols; 3) Connecting objects as platforms and providing seamless user experiences will be important for widespread adoption of the IoT. The document advocates developing lean platforms to connect objects and enable applications in a way that makes connectivity easy and valuable for users.
80% of ad impressions on the InMobi mobile advertising network globally occurred on mobile apps, while 20% were on mobile websites. The top 5 devices by share of impressions were the Apple iPhone, Apple iPad, Samsung GT-I9300, Apple iPod, and Samsung GT-I9500. Android saw significant growth and had the largest share of impressions at 61.4%, followed by iOS at 31.7%.
Trivadis TechEvent 2016 How to transform a complex web application into a mob...Trivadis
The presentation discusses how to transform complex web applications into mobile applications, including examining why mobile versions are important due to growing mobile traffic and usage, the different options for developing mobile versions like web, native, or hybrid apps, and considerations for different mobile platforms like Microsoft, Apple, and Android. The presentation also provides examples of mobile app screens and discusses the presenters' experience developing mobile apps at Trivadis Lausanne.
To be or not to be responsive? (by Konstantins Kuzikovs)Mobile Monday Riga
1) Delfi is Latvia's largest online publisher, receiving over 900,000 readers per month across desktop, mobile, and tablet platforms.
2) While Delfi's mobile and tablet audience and pageviews are growing significantly each year, ad revenue is not keeping pace and remains disproportionately from desktop users.
3) Native mobile apps may be a better solution than responsive design websites for delivering ads and providing a better user experience on mobile, though Delfi currently uses both approaches.
Q1 2015 Mobile Commerce Index (MCI) - Branding BrandBranding Brand
In the first quarter of 2015, 100 mobile retail sites saw over 279 million visits and $233 million in revenue, increases of 19% and 32% respectively from the fourth quarter of 2014. The mobile share of total online revenue remained at 28% despite the end of the holiday season. iOS devices accounted for 59% of smartphone traffic and 70% of tablet traffic, while the top five devices made up the majority of traffic on both smartphones and tablets.
It's a mobile world out there. You wish your site (and apps) to be 'mobile first' and make sure they are using the best practices for mobile. It's important to remember that E-commerce occurs across apps and web, but consumers rely disproportionately on mobile web for commercial tasks. In these slides we will show you how to improve your sites/app for the new world.
Good luck!
The document provides an overview of QR codes, including what they are, how they work, and their uses and benefits. Specifically, it notes that QR codes are two-dimensional barcodes that can link to websites, texts, apps, and more. It discusses how QR codes can be used for advertising, information sharing, and entertainment. It also outlines the benefits of QR codes for businesses, including their low cost and ability to increase engagement. Finally, it briefly discusses considerations for setting up and managing a QR code system.
Mobility Usage Statistics & Trends by RapidValue SolutionsRapidValue
This presentation gives a statistical representation on:
1. Mobile Subscription Stats
2. Mobile Penetration
3. Android vs iOS Usage
4. Mobile Advertising Stats
5. Enterprise Mobility Facts, Figures and Trends
6. Enterprise mobility Spend
Veltrod offers mobile application development, web application development & user experience design services. Our most poweful business mobilizes with mobile app development platform, Software development platform and their solutions.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.
This session will aim to comprehensively review the current state of artificial intelligence techniques for emotional recognition and their potential applications in optimizing digital advertising strategies. Key studies developing AI models for multimodal emotion recognition from videos, images, and neurophysiological signals were analyzed to build content for this session. The session delves deeper into the current challenges, opportunities to help realize the full benefits of emotion AI for personalized digital marketing.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Fiche PQR Le Telegramme
1. BRAND
PRINT
WEB
MOBILE
QUOTIDIEN(S) SUPPLÉMENT(S) SITE(S) APPLI(S)
SOURCES : BRAND ONE GLOBAL V3 JUIN 2015- PRINT OJD 2014 DIFFUSION TOTALE FRANCE+ETRANGER AUDIPRESSE ONE 2014/2015 – WEB MNR JUIN 2015
MOBILE PIM JUIN 2015 (PERIMETRE MOBILE : APPLI IPHONE/ANDROID)
LE TELEGRAMME
2 142 000 LECTEURS / MOIS
678 000 LECTEURS / JOUR
204 636 EXEMPLAIRES / JOUR
805 000 VU / MOIS
9 685 000 PAGES VUES / MOIS
382 000 VU / MOIS
6 481 954 PAGES VUES / MOIS
22
56
29
2. LECTEURS / JOUR
EXEMPLAIRES / JOUR
SOURCES : OJD 2014, DIFFUSION TOTALE FRANCE + ÉTRANGER - AUDIPRESSE ONE 2014-2015
PRINT LE TELEGRAMME
678 000
204 636
F
47%
H
53% 17%
21%
30% 32%
15-34 ANS 35-49 ANS 50-64 ANS 65 ANS ET +
22% DE CSP +
51% D’ACTIFS
22
56
29
3. VU / MOIS
PAGES VUES / MOIS
SOURCES : VISITEURS UNIQUES : TOTAL DÉDUPLIQUÉ DES VISITEURS UNIQUES SUR LES SITES MNR DISPO.= MNR JUIN 2015
PAGES VUES = TOTAL PAGES VUES MNR OU XITI QUAND LE SITE NON ÉLIGIBLE SUR MNR = MNR JUIN 2015
PROFIL : MNR JUIN 2015 PRINCIPAL SITE WEB
WEB LE TELEGRAMME
805 000
9 685 000
51%
41%
73%
25-49 ANS CSP + ACTIF
F
46%H
54%
22
56
29
4. VU / MOIS
PAGES VUES / MOIS
SOURCES : PIM JUIN 2015 - XITI JUIN 2015 (PERIMETRE MOBILE : APPLI IPHONE/ANDROID)
MOBILE LE TELEGRAMME
382 000
6,5 M
57%
71%
39%
25-49 ANS ACTIFS CSP +
F
45%
H
55%
22
56
29