SlideShare a Scribd company logo
What’s next
is anyone’s guess
Multiple business
models is the norm
Customer
experience
is king
Today’s
Commerce
Challenges
Systems redesigned
around the customer,
not channels
Foundational
orientation around
the customer
The Way
Forward
Customer Commerce
Innovative
Experiences
360°
Customer View
Intelligent Order
Orchestration
Unlimited
Expansion
Single Cloud
Platform
Omnichannel customer view
Integrated customer service
Personalization and segmentation
SuiteCommerce Delivers
Full transaction history
One truth across all channels
Lifetime profit measurement
Business Driver
360o Customer View
Innovative Experiences
SuiteCommerce Delivers
Business Driver
Responsive design starter store
Future-proof architecture
B2C caliber experience
Consistent and compelling experiences
Differentiation
Performance and scalability
Support multiple devices
Industry-standard technology
SuiteCommerce Delivers
Business Driver
Manage orders from multiple channels
Real-time inventory visibility for business and customer
Connect global supply and distribution chains
Centralized order & inventory management
Continuity and subscription orders
Countless inventory locations
Customizable order routing rules
Unification of supply chain and customer demand
Intelligent Order Orchestration
SuiteCommerce Delivers
Business Driver
Unlock global opportunity
Complexities of multi-language, -currency, and -tax
Separate systems make expansion cost-prohibitive
Multiple business models and brands
Multi-language, -currency, -tax
B2C and B2B on same platform
Multi-site capability speeds growth
Unlimited subsidiary reporting
Native translation of UI
Unlimited Expansion
SuiteCommerce Delivers
Business Driver
Maintaining separate systems
Fragmented development expertise
Real-time, company-wide data visibility
Implement and enforce business logic once, everywhere
Unified ecommerce and in store with backend business systems
No integration costs
Seamless upgrades, always on latest release
Enterprise-wide data visibility
Single Cloud-Based Platform
Path to Customer Commerce
ORDER
MANAGEMENT
CRM
SuiteCommerce
Complete design flexibility
Leverage pre-built
starting point store
Mobile
Multi-sites on single platform
Interactive shopping
Dynamic merchandising
Faceted search and
guided navigation
Advanced promotions
and pricing
Ultimate Online
Shopping
Experience
Design the
Experience
You Want for
Your Brand
Mobile
Brands
Countries
Languages
Currencies
Business models
Multiple Sites, One Platform
Site Performance
Content Delivery Network (CDN) Single Page Architecture (SPA)+
Fast sites increase sales
conversion & page views
Fast sites improve
customer satisfaction
Fast sites rank higher
in search engines
Recently
viewed items
Advanced
product
imagery
Social
Sharing
Review
and Ratings
Interactive Shopping
SEO
Flexible SEO framework
Full control over SEO elements
301 redirects
Schema.org support
Site Search and Guided Navigation
Searchandise
Tailored page display
Solr site-search
Quick view
Faceted navigation
Promotion targeting
Advanced
coupon capabilities
Customer specific &
volume based pricing
Unify promotions
strategy across
every touchpoint
Flexible business
user controls
Pricing and Promotions
Dynamic Merchandising
Strategic
cross-sells
and up-sell
Display products
and content based on
business logic
Flexible merchandising rules
Customisable Cart & Checkout
Multiple payment options
Flexible checkout flow
Saved customer information
Saved cart
Mini cart
Customer Center
Initiate service
and support
View order history
Track shipments
Manage addresses, emails,
credit cards, preferences
Easily reorder itemsInitiate returns
Search & Catalog Promotions Content
Pricing Merchandising Permissions
Cart Checkout Account
SuiteCommerce Services
ERP CRM Global
SuiteCommerce Architecture
SuiteCloud Commerce APIs
SuiteCloud Platform
SuiteCommerce Reference Apps
B2B B2C POS
Full Range of
Services
Develop & Implement
Support
Training
Optimize
3,200+ B2B and B2C websites
1.3 billion unique website visitors yearly
10 million web orders processed yearly
54 million products managed
Performance
Ecommerce part of the suite since 1998
SuiteCommerce launched May 2012
Retail Anywhere acquired November 2012
OrderMotion acquired May 2013
Venda acquired July 2014
Investments
SuiteCommerce Momentum
Partner Commerce Solutions
Payment Int’l ShippingMarketplace
Integration
Configurator
Int’l Ship
3PL
Connectors
Catalog Site Search
Warehouse
Management
Marketing Automation Cart Abandonment
Personalizatio
n
Ratings/Review
s
Shipping Social
• Bootstrap
• Akamai
• Shopflow
• Backbone
Underlying Technologies
• Initial Setup
• Ongoing Technical Support
• Upgrade and Version Management
• Creative Design v Response
• Customisation Management
• Sandbox Environment
• Custom Payment Gateways
Unique Challenges
Order Management
Helping Sellers Grow Their
Business and Become
More Profitable
Omnichannel Commerce and
Fulfillment in the Cloud
 Customer / Partner Management
 Catalog / Search
 Content Management
 Merchandising
 Promotions
 Personalization
 Guided Selling
 Configuration / Visualization
 Reviews
 Wishlist / registry
 Price
 Availability / Promising
 Cart Management
 Entitlements
 Quoting / Contracts
 Shipping and Tax
 Appointments
 Payment
 Fraud
 Address Verification
 Sourcing and Scheduling
 Order Orchestration
 Warehouse Management
 Drop Ship / Supplier fulfill
 Delivery Management
 Service Fulfillment
 Digital Fulfillment
 Subscriptions
 Exception Management
 Changes and Cancellations
 Returns
 Exchanges
 Appeasements
 Reverse Logistics
 Self-service
 Warranty
 Repair
 Knowledge Base
Web Mobile Social Call Center Store Field Sales Next
Engage Transact Fulfill Serve
Business User Management Tools Reporting / Analytics Cloud-based Platform
Warehouse Stores Vendors 3PLs Partners Service Partners Next
Order Management Is the Heart
of Omnichannel Commerce
© NetSuite Inc.
2015
3
2
 Price
 Availability / Promising
 Cart Management
 Entitlements
 Quoting / Contracts
 Shipping and Tax
 Appointments
 Payment
 Fraud
 Address Verification
 Sourcing and Scheduling
 Order Orchestration
 Warehouse Management
 Drop Ship / Supplier fulfill
 Delivery Management
 Service Fulfillment
 Digital Fulfillment
 Subscriptions
 Exception Management
 Changes and Cancellations
 Returns
 Exchanges
 Appeasements
 Reverse Logistics
 Self-service
 Warranty
 Repair
 Knowledge Base
Call Center Store
Transact Fulfill Serve
Business User Management Tools Reporting / Analytics Cloud-based Platform
Warehouse Stores Vendors 3PLs Partners Service Partners Next
 Price
 Availability / Promising
 Cart Management
 Entitlements
 Quoting / Contracts
 Shipping and Tax
 Appointments
 Payment
 Fraud
 Address Verification
 Sourcing and Scheduling
 Order Orchestration
 Warehouse Management
 Drop Ship / Supplier fulfill
 Delivery Management
 Service Fulfillment
 Digital Fulfillment
 Subscriptions
 Exception Management
 Changes and Cancellations
 Returns
 Exchanges
 Appeasements
 Reverse Logistics
 Self-service
 Warranty
 Repair
 Knowledge Base
Call Center Store
Transact Fulfill Serve
Business User Management Tools Reporting / Analytics Cloud-based Platform
Warehouse Stores Vendors 3PLs Partners Service Partners Next
Deliver the perfect order
every time and customers
will keep coming back and
become advocates!
Order Management Connect
Commerce to Your Supply Chain
Automated Order
Processes
Intelligent Fulfillment
Decisions
Flawless Fulfillment
Execution
Order Management Enables the
Ultimate Omnichannel Goal
Ship to
Store
Buy Anywhere
Fulfill Anywhere
Return Anywhere
Omnichannel Order Management Provides
Significant Business Value and ROI
Satisfied omnichannel shoppers buy more
Higher customer satisfaction, retention,
re-order/ renewal
Avoid lost sales due to stock-outs
Expand assortment without expanding
store footprint
Store fulfillment drives incremental
store purchases
More effective cross-sell and up-sell
Happy customers advocate your brand
React quickly to changing market demands
Increase Revenue
Omnichannel Order Management Provides
Significant Business Value and ROI
Increase inventory turns
Reduce fulfillment costs
Scale fulfillment productivity while
minimizing labor costs
Reduce costs to maintain and change
fulfillment processes
Increase customer service productivity
Enable store associates to better serve
omnichannel consumers
Avoid markdowns
Improve Profitability
Order Management Delivers the Experience,
Process and Capabilities for Omnichannel
Call Center Store Supply Chain Manager
Commerce Systems (API) Contact Centers (API) POS (API)
Capture Orders Order Status Cancel / Change
Save the Sale Ship from DC Ship from Store
Store Pick-up Ship to Store Drop Ship
Home Delivery Continuity Installment Payment
Personalization Service Provisioning Digital Fulfillment
Backorders Returns Recalls
Item Inventory Promising
Order Shipment Payment
Pricing / Promos Returns Work Orders
Purchase Orders Receiving Transfer Orders
Customer Analytics Services
User Experiences
Processes
Capabilities
Where It All Comes Together
CRM – SERVICE
UNIQUE CHANNEL
EXPERIENCES
MERCHANDISING
ERP
CRM – MARKETING
STORE SYSTEMS
MDM CONTENT
SUPPLY CHAIN
Order
Management

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FHL SuiteCommerce

  • 1.
  • 2. What’s next is anyone’s guess Multiple business models is the norm Customer experience is king Today’s Commerce Challenges
  • 3. Systems redesigned around the customer, not channels Foundational orientation around the customer The Way Forward
  • 4. Customer Commerce Innovative Experiences 360° Customer View Intelligent Order Orchestration Unlimited Expansion Single Cloud Platform
  • 5. Omnichannel customer view Integrated customer service Personalization and segmentation SuiteCommerce Delivers Full transaction history One truth across all channels Lifetime profit measurement Business Driver 360o Customer View
  • 6. Innovative Experiences SuiteCommerce Delivers Business Driver Responsive design starter store Future-proof architecture B2C caliber experience Consistent and compelling experiences Differentiation Performance and scalability Support multiple devices Industry-standard technology
  • 7. SuiteCommerce Delivers Business Driver Manage orders from multiple channels Real-time inventory visibility for business and customer Connect global supply and distribution chains Centralized order & inventory management Continuity and subscription orders Countless inventory locations Customizable order routing rules Unification of supply chain and customer demand Intelligent Order Orchestration
  • 8. SuiteCommerce Delivers Business Driver Unlock global opportunity Complexities of multi-language, -currency, and -tax Separate systems make expansion cost-prohibitive Multiple business models and brands Multi-language, -currency, -tax B2C and B2B on same platform Multi-site capability speeds growth Unlimited subsidiary reporting Native translation of UI Unlimited Expansion
  • 9. SuiteCommerce Delivers Business Driver Maintaining separate systems Fragmented development expertise Real-time, company-wide data visibility Implement and enforce business logic once, everywhere Unified ecommerce and in store with backend business systems No integration costs Seamless upgrades, always on latest release Enterprise-wide data visibility Single Cloud-Based Platform
  • 10. Path to Customer Commerce ORDER MANAGEMENT CRM
  • 12. Complete design flexibility Leverage pre-built starting point store Mobile Multi-sites on single platform Interactive shopping Dynamic merchandising Faceted search and guided navigation Advanced promotions and pricing Ultimate Online Shopping Experience
  • 16. Site Performance Content Delivery Network (CDN) Single Page Architecture (SPA)+ Fast sites increase sales conversion & page views Fast sites improve customer satisfaction Fast sites rank higher in search engines
  • 18. SEO Flexible SEO framework Full control over SEO elements 301 redirects Schema.org support
  • 19. Site Search and Guided Navigation Searchandise Tailored page display Solr site-search Quick view Faceted navigation
  • 20. Promotion targeting Advanced coupon capabilities Customer specific & volume based pricing Unify promotions strategy across every touchpoint Flexible business user controls Pricing and Promotions
  • 21. Dynamic Merchandising Strategic cross-sells and up-sell Display products and content based on business logic Flexible merchandising rules
  • 22. Customisable Cart & Checkout Multiple payment options Flexible checkout flow Saved customer information Saved cart Mini cart
  • 23. Customer Center Initiate service and support View order history Track shipments Manage addresses, emails, credit cards, preferences Easily reorder itemsInitiate returns
  • 24. Search & Catalog Promotions Content Pricing Merchandising Permissions Cart Checkout Account SuiteCommerce Services ERP CRM Global SuiteCommerce Architecture SuiteCloud Commerce APIs SuiteCloud Platform SuiteCommerce Reference Apps B2B B2C POS
  • 25. Full Range of Services Develop & Implement Support Training Optimize
  • 26. 3,200+ B2B and B2C websites 1.3 billion unique website visitors yearly 10 million web orders processed yearly 54 million products managed Performance Ecommerce part of the suite since 1998 SuiteCommerce launched May 2012 Retail Anywhere acquired November 2012 OrderMotion acquired May 2013 Venda acquired July 2014 Investments SuiteCommerce Momentum
  • 27. Partner Commerce Solutions Payment Int’l ShippingMarketplace Integration Configurator Int’l Ship 3PL Connectors Catalog Site Search Warehouse Management Marketing Automation Cart Abandonment Personalizatio n Ratings/Review s Shipping Social
  • 28. • Bootstrap • Akamai • Shopflow • Backbone Underlying Technologies
  • 29. • Initial Setup • Ongoing Technical Support • Upgrade and Version Management • Creative Design v Response • Customisation Management • Sandbox Environment • Custom Payment Gateways Unique Challenges
  • 30. Order Management Helping Sellers Grow Their Business and Become More Profitable
  • 31. Omnichannel Commerce and Fulfillment in the Cloud  Customer / Partner Management  Catalog / Search  Content Management  Merchandising  Promotions  Personalization  Guided Selling  Configuration / Visualization  Reviews  Wishlist / registry  Price  Availability / Promising  Cart Management  Entitlements  Quoting / Contracts  Shipping and Tax  Appointments  Payment  Fraud  Address Verification  Sourcing and Scheduling  Order Orchestration  Warehouse Management  Drop Ship / Supplier fulfill  Delivery Management  Service Fulfillment  Digital Fulfillment  Subscriptions  Exception Management  Changes and Cancellations  Returns  Exchanges  Appeasements  Reverse Logistics  Self-service  Warranty  Repair  Knowledge Base Web Mobile Social Call Center Store Field Sales Next Engage Transact Fulfill Serve Business User Management Tools Reporting / Analytics Cloud-based Platform Warehouse Stores Vendors 3PLs Partners Service Partners Next
  • 32. Order Management Is the Heart of Omnichannel Commerce © NetSuite Inc. 2015 3 2  Price  Availability / Promising  Cart Management  Entitlements  Quoting / Contracts  Shipping and Tax  Appointments  Payment  Fraud  Address Verification  Sourcing and Scheduling  Order Orchestration  Warehouse Management  Drop Ship / Supplier fulfill  Delivery Management  Service Fulfillment  Digital Fulfillment  Subscriptions  Exception Management  Changes and Cancellations  Returns  Exchanges  Appeasements  Reverse Logistics  Self-service  Warranty  Repair  Knowledge Base Call Center Store Transact Fulfill Serve Business User Management Tools Reporting / Analytics Cloud-based Platform Warehouse Stores Vendors 3PLs Partners Service Partners Next
  • 33.  Price  Availability / Promising  Cart Management  Entitlements  Quoting / Contracts  Shipping and Tax  Appointments  Payment  Fraud  Address Verification  Sourcing and Scheduling  Order Orchestration  Warehouse Management  Drop Ship / Supplier fulfill  Delivery Management  Service Fulfillment  Digital Fulfillment  Subscriptions  Exception Management  Changes and Cancellations  Returns  Exchanges  Appeasements  Reverse Logistics  Self-service  Warranty  Repair  Knowledge Base Call Center Store Transact Fulfill Serve Business User Management Tools Reporting / Analytics Cloud-based Platform Warehouse Stores Vendors 3PLs Partners Service Partners Next Deliver the perfect order every time and customers will keep coming back and become advocates! Order Management Connect Commerce to Your Supply Chain Automated Order Processes Intelligent Fulfillment Decisions Flawless Fulfillment Execution
  • 34. Order Management Enables the Ultimate Omnichannel Goal Ship to Store Buy Anywhere Fulfill Anywhere Return Anywhere
  • 35. Omnichannel Order Management Provides Significant Business Value and ROI Satisfied omnichannel shoppers buy more Higher customer satisfaction, retention, re-order/ renewal Avoid lost sales due to stock-outs Expand assortment without expanding store footprint Store fulfillment drives incremental store purchases More effective cross-sell and up-sell Happy customers advocate your brand React quickly to changing market demands Increase Revenue
  • 36. Omnichannel Order Management Provides Significant Business Value and ROI Increase inventory turns Reduce fulfillment costs Scale fulfillment productivity while minimizing labor costs Reduce costs to maintain and change fulfillment processes Increase customer service productivity Enable store associates to better serve omnichannel consumers Avoid markdowns Improve Profitability
  • 37. Order Management Delivers the Experience, Process and Capabilities for Omnichannel Call Center Store Supply Chain Manager Commerce Systems (API) Contact Centers (API) POS (API) Capture Orders Order Status Cancel / Change Save the Sale Ship from DC Ship from Store Store Pick-up Ship to Store Drop Ship Home Delivery Continuity Installment Payment Personalization Service Provisioning Digital Fulfillment Backorders Returns Recalls Item Inventory Promising Order Shipment Payment Pricing / Promos Returns Work Orders Purchase Orders Receiving Transfer Orders Customer Analytics Services User Experiences Processes Capabilities
  • 38. Where It All Comes Together CRM – SERVICE UNIQUE CHANNEL EXPERIENCES MERCHANDISING ERP CRM – MARKETING STORE SYSTEMS MDM CONTENT SUPPLY CHAIN Order Management