Vivogig is a fan engagement platform based on user generated photos that allows bands, festivals, venues and brands to benefit from the co-creation that happens on stages all around the world. Add fan photos to your band website, run "best photo" contests, expose your band or brand to potential new fans everywhere!

1. all
together
now.

2. Content
Sharing
Evolu&on
of
communica&on
Books
Magazines
Blogs
Twi>er
Photo-­‐sharing
1
Year
1
week
1
Day
1
Minute
1
Second
Evolu&on
of
photography
Dry
Plates
Film
Digital
Mobile

3. What’s
wrong
with
photo-­‐sharing
The
current
reliance
on
#hashtagging
requires
users
to
know
who
the
band
is,
how
to
spell
the
band’s
name
and
remember
to
hashtag
the
band,
never
mind
the
venue/fesCval.
The
below
examples
show
how
current
photo-­‐sharing
feeds
can
be
spammed
and/or
inaccurate.

4. Vivogig
is
a
fan
engagement
plaMorm
focused
on
intelligent
and
correct
fan
photography.
Vivogig
makes
user
content
available
to
all
parCes,
from
fans
to
bands,
venues
and
fesCvals
to
brands
and
media
companies
so
that
everyone
can
benefit
from
the
mutual
creaCon
that
happens
at
concerts
all
around
the
world.
• Shared
experiences
• Band
discovery
• Focused
content
channel
• Relevant
and
engaging
• Content
distribuCon
through
API

5. How
it
works
Vivogig
cross-­‐references
users’
geo-­‐locaCon
and
Cme
with
an
event
database
to
work
out
who’s
onstage.
This
means
that
photos
are
accurately
tagged
without
the
fan
having
to
type
or
#hashtag
anything.
=
Less
spam
and
more
accurate
crowd
photography
taken
by
real
fans
in
the
venue
at
the
Cme
of
the
show.
SGIIT
Shoot
Select
show
Tag
band
Share
to
social
Photo
in
stream

6. Less
Spam
By
verifying
the
Cme
and
locaCon
of
the
show
against
user
photos,
less
spam
is
included
in
the
stream.
The
below
example
shows
Instagram
photos
tagged
with
#AWOLNATION
during
the
band’s
2012
tour.

7. Proof
of
concept
Vivogig
has
had
two
very
successful
early
test
cases,
proving
that,
even
with
limited
access
(web
and
iPhone
only,
respecCvely),
a[endees
became
users
at
very
high
rates
and
generated
lots
of
compelling
content.
This
proves
that
when
vivogig
is
integrated
into
the
fesCval/venue/band
markeCng
and
media,
high
volumes
of
accurate
content
is
created
by
passionate
and
engaged
fans.
Web
Only
iOs
Only
Fun
Fun
Fun
Fest
SXSW
Party
2.5%
Conversion
15%
Conversion

8. Demographic
Targe&ng
Through
user
data
and
brand
preferences,
vivogig
can
offer
sponsors
very
targeted
campaigns,
creaCng
new
revenue/upselling
opportuniCes
for
bands,
venues,
fesCvals
etc.
mini
Vivogig
injects
brand
into
the
creator
to
consumer
content
transacCon.
FANS
AT
SHOW
FANS
AT
HOME
creators
consumers

9. Branding
Opportuni&es
Through
vivogig,
bands,
fesCvals
and
venues
can
offer
a
sponsor
exposure
through
in-­‐app,
website
and
social
sharing
logos.
This
creates
a
dynamic
way
to
create
or
deepen
brand
relaConships
and
generate
addiConal
revenue.
*
Mini
is
not
an
ongoing
sponsor
of
vivogig.
In-­‐app
branding
Web
branding
Social
sharing
branding

10. Content
Distribu&on
Vivogig
can
power
band
websites,
media
companies
and
music
technology
plaMorms
through
the
self-­‐
service
API
and
widgets.
Simple
and
free
band
widgets*
can
be
generated
(like
YouTube
videos)
at
www.vivogig.com/bandpage.html
to
bring
fan
photos
directly
onto
musicians’
websites.
Real
Cme
updaCng
*Contact
info@vivogig.com
for
pricing
informaCon
for
more
involved
(contesCng,
voCng
etc.)
implementaCons.

11. Photo
Contes&ng
Photo
contests
create
a
viral
Ce
between
the
users
and
the
bands,
fesCval,
venue,
brand
and/or
sponsor,
generate
promoConal
content
and
drive
traffic
and
discovery.
“Best
photo”
contests
are
based
on
total
user
votes.
The
photo
with
the
most
votes
at
the
end
of
the
compeCCon
wins
prizes
like
band
experiences,
merch,
sponsor
products,
VIP
Cckets
and
more.
Entrants
drive
their
friends
and
family
to
host
site
(vivogig.com,
fesCval
or
100
brand
site)
to
vote
on
their
photos.
These
new
voters
are
then
exposed
to
new
music,
brand
messages
or
offers.

12. Include
vivogig
in
your
marke&ng
and
fan
engagement
plan
and
let
your
most
passionate
followers
spread
your
shows
to
their
followers,
friends
and
family
and
grow
your
audience
without
doing
anything
but
sending
a
few
tweets.

13. Press
!
!
!
Yahoo
HYPEB OT
Venture Beat
GIGA OM
NPR