Features vs Benefits Are you selling the right way?
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Are you selling the right way? Selling in 2016 is NOT the same as selling in 2006. Learn how to distinguish your selling techniques by promoting a benefit of your product over the feature.
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The document outlines 15 strategies and 6 core concepts for being an effective salesperson. The strategies include: calling prospects regularly to stay top of mind; always asking for business; asking probing questions; promoting your strengths while managing expectations; developing personal relationships; staying organized; and becoming a trusted advisor by providing value-added solutions. The core concepts emphasize treating clients well, having a positive attitude, and properly framing sales conversations through effective questioning.
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- The customer decision cycle and selling cycle involve understanding customer needs and confirming the solution fits before closing the sale.
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HVAC is an acronym for Heating, Ventilation, and Air Conditioning. The term HVAC is used to describe a complete home comfort system that can be used to heat and cool your home, as well as provide improved indoor air quality.
ChartMogul Sales Deck Example - SaaS payment analytics
Chart Mogul Sales Deck for example purposes only.
Cold Call Campaigns: Strategies for Success
"Cold Call Campaigns Success visually represent data and information related to the effectiveness of cold calling in sales and marketing strategies. These graphics use a combination of charts, graphs, and illustrations to convey key insights and statistics in a concise and engaging manner.
The infographics may include data on conversion rates, lead generation, call-to-sale ratios, and other metrics to showcase the impact of cold calling on business growth. They can also highlight best practices, tips, and strategies for optimizing cold call campaigns to improve success rates.
By presenting complex information in a visually appealing format, these infographics make it easier for viewers to understand and digest the content quickly. This makes them an effective tool for businesses looking to communicate the benefits of cold calling and its role in driving sales success.
Overall, infographics on Cold Call Campaigns Success serve as a valuable resource for sales professionals, marketers, and business owners seeking to enhance their cold calling strategies and achieve greater success in their campaigns.
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2024 Slides: Sales Productivity: A Deep Dive into Daily Success
Slides from the Demandbase customer lab on Sales Productivity
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ChartMogul Sales Deck Example - SaaS payment analytics
ChartMogul Sales Deck Example - SaaS payment analytics
8328958814SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA ...
8328958814SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA ...
2024 Slides: Sales Productivity: A Deep Dive into Daily Success
2024 Slides: Sales Productivity: A Deep Dive into Daily Success
Features vs Benefits Are you selling the right way?
- 1. Features Vs Benefits Benefits Are you selling the right way?
- 2. What We Will Cover Know the difference in features and benefits Problems marketing that you’re not aware of Understand what people want Ask Yourself, So What? SDI sales pointers for stores.
- 3. What is a feature?
- 4. Features Are Cool Selling Features for the AcmeTikon12: It has 300 gigabytes of space! It has a 1.7GHz processor! Our AcmeWebTool’s templates have over 5000 color options!
- 5. So What?
- 6. “Prospects don’t want features. They want you to change their lives for the better.” – Clayton Makepeace
- 8. Features Are Cool Selling Features for the AcmeTikon12: It has 300 gigabytes of space! It has a 1.7GHz processor! Our AcmeWebTool’s templates have over 5000 color options!
- 9. But Benefits Are BETTER!!! Selling Benefits for the AcmeTikon12: The AcmeTikon12 has enough space for 75,000 songs! Our AcmeTikon12 is our fastest than ever, making browsing a cinch! We guarantee our AcmeWebTool’s templates will have your business’ brand colors.
- 10. What is a Benefit?
- 11. How to Sell a Benefit?
- 12. How to Sell a Benefit?
- 13. The Problem with Marketing
- 14. The Problem with Marketing
- 15. The Problem with Marketing
- 16. Understand what people want • People don’t want to buy a smart TV. They want to watch Netflix without having to plug in an additional console. • People don’t want to buy cooking books. They want to invite their friends and relatives to dinner and have a good time. • People don’t want to buy a scuba diving course. They want to go out and dive with cool fish and share it on social media!
- 17. Understand what people want "Here's what our product can do" and “Here's what you can do with our product" sound similar, but they are completely different approaches.
- 18. Ask Yourself…
- 19. The So what? trick works in any industry Our doors have strong hinges. So what? They won’t bend when the door is slammed shut a thousand times. Our regulators have an overbalance design. So what? They breathe so amazingly easy.
- 20. Again, Ask Yourself How will their life be better, easier, or more fun with my product or service? Why will they want to tell their friends about my company? How will the prospect justify this purchase to themselves or their spouse?
- 21. Beware Don’t sell empty promises or lies… Consumers will still do their research after all. DO NOT LOSE THEIR TRUST!
- 22. How to sell SDI programs? The course is flexible so that you can have an almost customized experience based on your needs. The course is more affordable and you can save some money to upgrade some of those equipment purchases. The course is globally recognized and you can dive in the most incredible places world wide once you’re certified. You can have your c-card right after the course and not wait 3 weeks to get your certification.
- 23. What We Covered Know the difference in features and benefits Problems marketing & you didn’t even know it Understand what people want Ask Yourself, So What? SDI sales pointers for stores.
- 24. Questions