Fear of failure in business can be crippling unless one defines it
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(excerpt from StartUP Cards: a deck of visual cards to provoke the entrepreneur into action) Failure is not the opposite or the absence of success, it has to be understood on its own terms so that it is useful to the business. Having a clear definition and way of recognizing failure is the first step toward mitigating it or converting it a useful process for innovation and learning. StartUP Cards: A deck of visual cards to provoke the entrepreneur into action. Link: http://amzn.com/B013XZTZKO
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