SlideShare a Scribd company logo
1 of 9
Advertising Spending Trend
Product Marketing ROI ,[object Object],[object Object]
Paradigm Shift 43%  seeking a local merchant to buy something offline 54%  have substituted Internet/search for the phone book Local Search GROWING Yellow Pages DECLINING Search Online, Buy Offline
Millions of possible pages Paid listings in primary positions
Free listings based on search criteria  Millions of possible pages
 
Search Engine Marketing Free listings based on search criteria  Millions of possible pages
Email Marketing ,[object Object],[object Object],[object Object]
Website Analytics ,[object Object],[object Object],[object Object]

More Related Content

More from Towsley Associates

LinkedIn Whitepaper by Gregg Towsley From Grow Plumbing
LinkedIn Whitepaper by Gregg Towsley From Grow PlumbingLinkedIn Whitepaper by Gregg Towsley From Grow Plumbing
LinkedIn Whitepaper by Gregg Towsley From Grow PlumbingTowsley Associates
 
Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16Towsley Associates
 
Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16Towsley Associates
 
WSI Video Marketing Presentation 4 14 14
WSI Video Marketing Presentation 4 14 14WSI Video Marketing Presentation 4 14 14
WSI Video Marketing Presentation 4 14 14Towsley Associates
 
Local Search Marketing by WSI and Grow Plumbing Gregg Towsley
Local Search Marketing by WSI and Grow Plumbing Gregg Towsley Local Search Marketing by WSI and Grow Plumbing Gregg Towsley
Local Search Marketing by WSI and Grow Plumbing Gregg Towsley Towsley Associates
 
WSI LinkedIn Advanced Training Workbook Gregg Towsley
WSI LinkedIn Advanced Training Workbook Gregg Towsley WSI LinkedIn Advanced Training Workbook Gregg Towsley
WSI LinkedIn Advanced Training Workbook Gregg Towsley Towsley Associates
 
LinkedIn Presentation - Training Guide Gregg Towsley
LinkedIn Presentation - Training Guide Gregg Towsley LinkedIn Presentation - Training Guide Gregg Towsley
LinkedIn Presentation - Training Guide Gregg Towsley Towsley Associates
 
Wsi search and social marketing campaign overview 6 24 10
Wsi search and social marketing campaign overview 6 24 10Wsi search and social marketing campaign overview 6 24 10
Wsi search and social marketing campaign overview 6 24 10Towsley Associates
 
Manhattan Beach Chamber & WIB Social Demystified
Manhattan Beach Chamber & WIB Social DemystifiedManhattan Beach Chamber & WIB Social Demystified
Manhattan Beach Chamber & WIB Social DemystifiedTowsley Associates
 
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...Towsley Associates
 

More from Towsley Associates (13)

Recommendations 1 18 14
Recommendations 1 18 14Recommendations 1 18 14
Recommendations 1 18 14
 
Partial Client List 2012
Partial Client List 2012Partial Client List 2012
Partial Client List 2012
 
LinkedIn Whitepaper by Gregg Towsley From Grow Plumbing
LinkedIn Whitepaper by Gregg Towsley From Grow PlumbingLinkedIn Whitepaper by Gregg Towsley From Grow Plumbing
LinkedIn Whitepaper by Gregg Towsley From Grow Plumbing
 
Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16
 
Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16Great american deals search and social campaign 4 16 16
Great american deals search and social campaign 4 16 16
 
WSI Video Marketing Presentation 4 14 14
WSI Video Marketing Presentation 4 14 14WSI Video Marketing Presentation 4 14 14
WSI Video Marketing Presentation 4 14 14
 
Local Search Marketing by WSI and Grow Plumbing Gregg Towsley
Local Search Marketing by WSI and Grow Plumbing Gregg Towsley Local Search Marketing by WSI and Grow Plumbing Gregg Towsley
Local Search Marketing by WSI and Grow Plumbing Gregg Towsley
 
Wordpress Issue
Wordpress IssueWordpress Issue
Wordpress Issue
 
WSI LinkedIn Advanced Training Workbook Gregg Towsley
WSI LinkedIn Advanced Training Workbook Gregg Towsley WSI LinkedIn Advanced Training Workbook Gregg Towsley
WSI LinkedIn Advanced Training Workbook Gregg Towsley
 
LinkedIn Presentation - Training Guide Gregg Towsley
LinkedIn Presentation - Training Guide Gregg Towsley LinkedIn Presentation - Training Guide Gregg Towsley
LinkedIn Presentation - Training Guide Gregg Towsley
 
Wsi search and social marketing campaign overview 6 24 10
Wsi search and social marketing campaign overview 6 24 10Wsi search and social marketing campaign overview 6 24 10
Wsi search and social marketing campaign overview 6 24 10
 
Manhattan Beach Chamber & WIB Social Demystified
Manhattan Beach Chamber & WIB Social DemystifiedManhattan Beach Chamber & WIB Social Demystified
Manhattan Beach Chamber & WIB Social Demystified
 
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...
WSI Social Media Marketing - Learn How To Use Social Media Marketing to Grow ...
 

Recently uploaded

Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Celine George
 
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...fonyou31
 
social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajanpragatimahajan3
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxheathfieldcps1
 
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...christianmathematics
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
Class 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdfClass 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdfAyushMahapatra5
 
Web & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdfWeb & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdfJayanti Pande
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...EduSkills OECD
 
Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104misteraugie
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Disha Kariya
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsTechSoup
 
General AI for Medical Educators April 2024
General AI for Medical Educators April 2024General AI for Medical Educators April 2024
General AI for Medical Educators April 2024Janet Corral
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdfQucHHunhnh
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfagholdier
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityGeoBlogs
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformChameera Dedduwage
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Sapana Sha
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphThiyagu K
 
Disha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfDisha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfchloefrazer622
 

Recently uploaded (20)

Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17
 
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
Ecosystem Interactions Class Discussion Presentation in Blue Green Lined Styl...
 
social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajan
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptx
 
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
Class 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdfClass 11th Physics NEET formula sheet pdf
Class 11th Physics NEET formula sheet pdf
 
Web & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdfWeb & Social Media Analytics Previous Year Question Paper.pdf
Web & Social Media Analytics Previous Year Question Paper.pdf
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
 
Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104Nutritional Needs Presentation - HLTH 104
Nutritional Needs Presentation - HLTH 104
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 
General AI for Medical Educators April 2024
General AI for Medical Educators April 2024General AI for Medical Educators April 2024
General AI for Medical Educators April 2024
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy Reform
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
 
Disha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdfDisha NEET Physics Guide for classes 11 and 12.pdf
Disha NEET Physics Guide for classes 11 and 12.pdf
 

WSI Search Engine Marketing and Internet Advertising - Gregg Towsley WSI Quality Solutions

Editor's Notes

  1. This is the % of advertisers spending.