Farmy is an online grocery marketplace established in Switzerland in 2014, catering to ethical consumer needs with over 3,000 products and a focus on sustainability and freshness. The company is experiencing significant growth, with a reported revenue of €5 million in 2016 and a strong market presence in Switzerland, where 90% of respondents believe it contributes positively to the world. Noah Advisors provides expertise in M&A transactions within the online sector, highlighting their successful track record in facilitating significant investment opportunities.