This document discusses designing faith formation networks for congregations in the 21st century. It covers how the internet, mobile, and social media revolutions have changed how people access and share information. Faith formation needs to shift from education to lifelong learning anywhere. The presentation proposes designing networks that offer a variety of faith forming content, experiences, and resources through both online and physical settings. It provides steps for researching target audiences, designing network content areas, generating programming ideas, and planning seasonal programming schedules. The goal is to help congregations become centers for faith learning and growth that utilize new digital technologies.
Presentation given at the "Urban Academy" of The Desert Southwest Conference of The United Methodist Church. The content is Copyright 2009 by David & Kathy Lynn. All Rights Reserved
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Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
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This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
4. +
1. Internet Revolution
2. Mobile Revolution
3. Social Media Revolution
Information is now. . .
Portable
Personal
Participatory
TheTriple Revolution
8. A shift from education to learning anywhere, anytime.
A shift from consumption of information to participatory learning.
A shift from institutions to networks.
15. +
Faith Formation Networks
What if we reimagined faith formation as a network of
relationships, content, experiences, and resources?
. . . . Offering a wide variety of engaging and interactive content
and experiences in online and physical settings.
. . . . Offering content and experiences to respond to the diverse
religious and spiritual needs of adults today—from the spiritually
committed and engaged to the spiritual but not religious and the
unaffiliated.
. . . . Enabling congregations to become centers for learning and
faith growth by utilizing the best of the new digital technologies
to bring an abundance of meaningful and engaging faith forming
experiences—in the congregation and the world, and in a variety
of media—to all adults
16. +
Faith Formation Networks
Variety of content, methods, formats, and delivery
systems to address the diverse life tasks and
situations, needs and interests, and spiritual and
faith journeys of adults in four seasons of
adulthood.
Multiple environments to address people’s busy
lives and provide more ways to participate:
self-directed, mentored, at home, in small groups,
in large groups, church-wide, in the community,
and in the world
18. +
An Individual Faith Formation Network
Bible
Course
Online
course
Bible
study
group
Book
Video
Program
Audio
book/p
odcast
Mentor
Bible
app
Organize
a study
group
19. +
Faith Formation Networks
1. Caring Relationships
2. Celebrating the Seasons
3. Celebrating Rituals &
Milestones
4. Learning the Christian
Tradition
5. Praying & Spiritual
Formation
6. Reading the Bible
7. Serving, Working for
Justice, & Caring for
Creation
8. Worshipping God
9. Life Stage Issues
10. Missional
Faith
Communit
y
Content
Area
Content
Area
Content
Area
Content
Area
Content
Area
Content
Area
21. +
Process Children
& Family
Teens
& Family
Young
Adults
Midlife
Adults
Mature
Adults
Older
Adults
Caring Relationships
Church Year Feasts &
Seasons
Learning the
Tradition
Prayer & Spiritual
Formation
Reading the Bible
Rituals & Milestones
Service & Working
for Justice
Worship
Missional
Life Stage Issues
Network Programming Planning
22. +
Three Seasons of Programming
Fall Season:
Sept 1 – Jan 1
Winter/Spring Season:
Jan 1 – May 1
Summer Season:
May 1 – Sept 1
Fall
Winter-
Spring
Summer
29. +
Network Design Process
(2016 Update)
Task 1. Research the Target Audience(s) & Identify Needs
Task 2. Build the Faith Formation Network Design
Task 3. Generate Programming Ideas for the Network
Task 4. Plan a Network Season of Programming
Add current programming and events
Redesign current programming by using a digital strategy
Design faith formation playlists
Optional: Design a process for personalizing learning
Task 5. Build the Digital Platform
Task 6. Test the Seasonal Plan with the Target Audience
Task 7. Launch the Seasonal Faith Formation Network
Task 8. Evaluate the Season of Programming
Task 9. Design the New Season of Programming
30. +
Step 1. Research
(Using the “Research Guide”)
Tasks
1. Gather demographic information about the
congregation and its surrounding community.
2. Observe the people in the wider community.
3. Interview selected church leaders.
4. Conduct two or more focus groups of people in
your target audience(s).
5. Produce a summary report of the 1) observations,
2) interviews, and 3) focus groups.
6. Identify the most important needs of the target
audience(s) to be addressed.
31. +
Step 1. Research
Audiences
• Children & Families
• Teens & Families
• Emerging Adults: 20s-30s
• Young Adults: 30s-40s
• Mid-Life Adults: 40s-mid 50s
• Mature Adults: mid 50s-70s
• Older Adults: 75+
• Families
• All Ages/Multigenerational
Research Topics
1. Life Stage Issues
2. Generational Issues
3. Milestones & Life
Transitions
4. Ethnic & Cultural
Needs
5. Spiritual & Religious
Needs
32. +
Step 1. Research
1. Compile the responses for each question from all of the
interviews.
2. Review the responses for each question to identify
related themes. Group these items together by giving
identical or similar items the same number beginning
with #1. The #1 item should have the most responses,
the #2 item the second most responses, and so on.
3. Name in one phrase or sentence each of the most
mentioned responses—themes. Develop a summary
report for each question that includes only the top
priority themes.
33. +
Empathy Map
SAY
What do you hear
your target group
saying?
DO
What actions and
behaviors do you
notice in your target
group?
THINK
What might your
target group be
thinking? What does
this tell you about their
beliefs/convictions?
FEEL
What emotions might
your target group be
feeling?
34. +
Step 1. Research
Produce summary reports:
Compile one report of the major insights from your
community observations.
Compile one report of your interview findings—
identifying the major themes for each interview
question.
Compile one report of your focus group findings—
identifying the major themes for each focus group
question.
36. +
SampleThemes – Mature Adults
1. Dealing with retirement
2. Making life plans, finances, health
3. Becoming a grandparent
4. Making a difference in the community and world
5. Incorporating family changes and transitions
6. New ways of living and relating as a married couple
7. Caring for aging parents
8. Taking time to read the Bible and learn more about my
faith
9. Growing spiritually and exploring spirituality for the 2nd
half of life
10. Connecting with people my age; talking about things
that matter to us
11. Dealing with loss
37. +
Step 2. Design NetworkThemes
1. Caring Relationships
2. Celebrating the Seasons
3. Celebrating Rituals &
Milestones
4. Learning the Christian
Tradition
5. Praying & Spiritual
Formation
6. Reading the Bible
7. Serving, Working for Justice,
& Caring for Creation
8. Worshipping God
9. Missional
10. Life Stage Issues
Faith
Communit
y
Content
Area
Content
Area
Content
Area
Content
Area
Content
Area
Content
Area
41. +
Step 3. Generate Programming Ideas
Part 1
1. Correlate the most important needs from the research
into the appropriate content areas of the network.
Some of the important needs will be included in
multiple content areas.
2. Add the faith formation programs that will continue to
be offered for the target audience into the appropriate
content areas of the network. Some may be listed more
than once.
3. Add events, ministries, and programs from the
intergenerational faith community into the appropriate
content areas of the network. Some may be listed more
than once.
42. +
Content Areas Needs Current
Programs
Intergenerational
Events
Caring Relationships
Church Year Seasons
Learning the Tradition
Prayer/Spiritual Form.
Reading the Bible
Rituals & Milestones
Service, Justice, Creation
Worship
Life Stage Issues
Missional
Additional Area
Profile Form - Part 1
43. +
Generate Programming Ideas
Part 2 – New Programming
1. What new programming do we need to address the
needs that surfaced in the research?
2. What would our target audience like to see the church
offer them through faith formation?
3. How can we address the audience’s needs through age-
specific programming?
4. How can we address the audience’s needs through
intergenerational and/or family programming?
5. How can we develop missional outreach programming
and strategies with this target audience?
44. +
Generate Programming Ideas
6. How can we utilize multiple environments: self-
directed, mentored, at home, in small groups, in large
groups, church-wide, in the community, and in the
world?
7. How can we utilize digitally-enabled strategies?
45. +
Gathered using Online Content
A gathered program using online content from
websites, videos from YouTube or other video
sites, and blogs and other social media. With an
abundance of high quality digital content, this first
option is the easiest way to bring the digital world
into a gathered program.
46. +
Gathered with Online Content
Connecting church programs or events with online
content that extends and deepens the experience
through learning, prayer, ritual, action, etc.
Sunday worship & church year feasts and
seasons
Intergenerational & family programs
Children, youth, and adult classes & programs
Extended programs: mission trips, retreat
experiences, and vacation Bible school, summer
camp
48. +
Gathered with Online Content
Event or
Program
TALK
Conversation
Activities
LEARN
Read
Listen
Watch
ACT
Practices
Service
Projects
PRAY
Devotions
Bible Reading
Daily Prayer
SHARE
Blog Facebook
Video
Projects
49. +
Example: SundayWorship
Church Life Daily & Home Life Online Life
Experience of
Worship in the
Congregation
• Sunday worship
and lectionary
• Church year
feasts and
seasons
• Church rituals:
baptism,
communion,
funerals, etc.
Experience of
Sunday worship,
rituals, and church
year seasons in daily
life
• Reflecting on the
sermon and
readings at home
• Practices: Lectio,
etc.
• Application to
daily living
Online worship,
church year, and
lectionary resources
on the church’s faith
formation website
• Lectionary
commentaries
online
• Video reflections
and commentary
• Online activities
and projects
50. +
Online and Gathered
“Flip the classroom or program” by creating a digital
platform to provide the content that people would learn in
the gathered setting in an online learning space using print,
audio, video, and more. And then transform the gathered
program using interactive activities, discussion, project-
based learning, and practice and demonstration.
Flip children’s programming: At home learning with
parents (print, video, online); in-class application with
activities, project-centered learning
Flip confirmation programming
Develop a online justice and service center
54. +
Mostly Online
Utilizing the digital platform as the primary learning setting and
providing opportunities for interaction in gathered settings.
Parent webinar programs delivered to parents at home in
four-month semesters: three webinars + a parent gathering;
three more webinars + a parent gathering.
Online learning resources for self-study or small group study,
and gathering at the conclusion to share their insights.
Online Bible study where groups can meet regularly in a
physical setting or virtually through Skype or a Google+
Hangout.
Selected online courses and activities from colleges,
seminaries, and religious organization for individualized
learning with the option for a mentor or small group
gathering.
55. +
Fully Online
The rise of high quality and easily accessible online
religious content—courses, activities, print and e-books,
audio and video programs, and content-rich websites—has
made designing online faith formation feasible.
Online Bible and theology courses, video programs,
webinars for individual study
Online prayer and spirituality center where people can
access daily prayer reflections and devotions, offer
prayer intentions, pray for others, learn about spiritual
practices, download prayer activities for the home
Online parent resource center
Online retreat experience
56. +
Example: 40-Day Lent Curriculum
Church Life Daily & Home Life Online Life
• Ash Wednesday
• Lenten Sunday
liturgies
• Stations of the
Cross
• Lenten prayer
• Lenten retreat
• Lenten service
• Lenten soup
suppers
• Fasting
• Praying
• Service/Almsgiv
ing
• Lectionary
reflection
• Family activities
• Lenten learning
resources
• Lenten
calendar
• Daily Lenten
prayer
• Weekly table
prayer
• Video
resources
• Online retreat
experience
57. +
Idea Generating
How Might We. . . .
Brainstorm responses to the question: “How Might We
Address this Need?” Go for quantity, not quality at this
point. Post all of the ideas on sheets of easel paper. Cluster
similar HMW statements.
What If. . . .
List as many “What If” statements as you can on Post-it
notes – one idea per note. After several minutes, ask
people to place their notes on a sheet of easel paper. Then
cluster similar ideas together. A sense of priority is often
revealed as one or more of the clusters claim the energy
and interest of the group.
58. +
Content Areas Needs Current
Programs
Inter-
generational
New
Ideas
Caring Relationships
Church Year Seasons
Learning the Tradition
Prayer/Spiritual Form.
Reading the Bible
Rituals & Milestones
Service, Justice, Creation
Worship
Life Stage Issues
Missional
Additional Area
Profile Form – Part 2
Programming Possibilities
59. +
Step 4. Plan a Network Season
Fall Season:
September 1 – January 1
Winter/Spring Season:
January 1 – May 1
Summer Season:
May 1 – September 1
Fall
Winter-
Spring
Summer
60. +
Design a Network Season
Using your Network Design (and content areas):
1. Add currently scheduled programming for this season (age
group, family, and/or intergenerational) in the appropriate
Network content areas and month(s).
2. Use digitally-enabled strategies to redesign current
programming (extending programs with online content,
offering online-only programs, etc.)
3. Select new programming ideas for this season from the ideas
generated in Step 3. Where appropriate, schedule the
programming (e.g., a monthly focus).
4. Develop playlists of content, programs, and experiences.
5. Develop the final version of the seasonal plan and design the
seasonal faith formation website.
61. +
Develop a Seasonal Plan & Calendar
Content Area
(examples)
Programming & Dates
Month 1 Month 2 Month 3 Month 4
Scripture
Enrichment
Faith
Enrichment
Spiritual
Enrichment
Service &
Mission
Life Issues
62. +
Design Playlists of Programming
Playlists are thematic learning plans that integrate a variety of
ways to learn, multiple learning environments, and online and
physical spaces—from which people can create their own faith
formation plan.
Example: Spiritual Enrichment for Adults
Theme: “Spiritual Practices”
1. Spiritual Practices Course (5 sessions at church in one month)
2. Spirituality Over 50 Book Group (variety of times & places)
3. Online Daily Devotion Resources
4. Online Prayer Practices Resources
5. Online Course or Retreat with a Spiritual Master
6. Online Retreat
Website: http://holytrinityadults.weebly.com
63. +
Faith Formation Playlists
1. Variety of Environments: Self-directed, mentored, at
home, in small groups, in large groups, church-wide, in
the community, and in the world.
1. Variety of Ways to Learn
64. +
Faith Formation Playlists
3. Digitally-Enabled: Blending gathered community
settings with online learning environments and utilizing
the abundance of digital media and tools for learning
and faith formation
69. +
Personalized Faith Formation
(Optional)
Discerning Learning
Needs
Working with a
Mentor/Guide
Finding Resources on
the Network
Engaging in
Formation in a
Variety of Learning
Environments
Sharing Learning with
Others
Reflecting on Growth
& Identifying New
Needs
70. +
Personalized Faith Formation
(Optional)
Personalized pathways for discipleship & faith
growth. . . .
Guide people in discerning their religious and
spiritual needs.
Equip people with the resources and tools to
learn and grow at their own pace.
Provide mentoring and support for the journey.
73. +
Step 5. Build a Digital Platform
Other Platforms
www.wordpress.org www.wix.com www.squarespace.com
74. +
Build a Digital Platform
1. Choose a domain name.
2. Select a website template that is “mobile”
responsive.
3. Create the primary navigation system (main
menu) from the network content areas.
4. Build each webpage to incorporate all
programs, activities, and resources for each
content area.
5. Design the webpage for your target audience—
write the website content to your audience.
75. +
Things to Remember…
1. Don’t make the user think—make web pages self-
explanatory so the user hardly has any perceived
effort to understand them, for example, clear
choice of labels, clearly “clickable” items, simple
search.
2. People generally don’t read web pages closely;
they scan, so design for scanning rather than
reading.
3. Create a clear visual hierarchy and menu system
(main menu, submenus).
4. Make it very clear how to navigate the site, with
clear “signposts” on all pages.
5. Omit needless words.
6. The home page needs the greatest design care to
convey site identity and mission.
7. Promote user goodwill by making the typical
tasks easy to do, make it easy to recover from
errors, and avoid anything likely to irritate users.
76. +
Step 7.Test the Plan &Website
1. Let your user experience the network online. Show don’t
tell. Let them review the website and the programming. Just
the minimum context so they understand what to do. (Have
computers or tablets available for people to use or ask them
to bring a device.)
2. Have them talk through their experience, e.g., “Tell me what
you are thinking as you are doing this.”
3. Actively observe. Watch how they use (and misuse!) the
website. Don’t immediately “correct” what your user is
doing.
4. Follow up with questions, such as: “Show me why this would
(or would not) work for you.” “Can you tell me more about
how this made you feel?” “Why? “ “Do you find things that
interest you and connect with your life?” “Are there things
you would have liked to see?”
77. +
Step 8. Launch the Network
Be sure to pay careful attention to the titles and
descriptions so that they capture people’s interests.
Develop descriptions that are positive in tone, indicate
clearly the content or focus of an activity.
1. Describe how your offerings respond to something
within the lives of people. Highlight the relationship
between the content and the particular spiritual or
religious needs, interests, passions, concerns, or life
issues of people.
2. Describe the 2-3 benefits of participating or engaging
in faith formation.
3. Explain to people how to use the Network and how to
access the activities and resources.
78. +
Promotion Ideas
1. Connect to (or extend from) a gathered event.
2. Use personalized invitations.
3. Establish a Facebook page for faith formation for
announcements, updates, stories and photos from
people engaged in faith formation, etc.
4. Use Twitter to announce updates, events, and invite
reflections from people on their experiences.
5. Send email or e-newsletters to targeted groups (use a
service like Constant Contact, Mail Chimp, Flocknote).
6. Provide ways to share experiences using blogs, Twitter,
Facebook: videos, reports, photos, etc.
79. +
Connect to Social Networks
Our social network is made up of all the people we’re
connected to, all the people they are connected to, all the
people they are connected to, and so on.
You
Your Friends
Your Friends’
Friends
Your Friends’
Friends
Your Friends’
Friend’s Friends
Your Friends’
Friend’s Friends
Your Friends’
Friend’s Friends
Your Friends
Your Friends’
Friends
Your Friends’
Friends
80. +
FeedbackCaptureGrid
METHOD
WHY use a feedback capture grid
HOW to use a feedback capture grid
Useafeedbackcapturegridtofacilitatereal-timecapture,or post-mortemunpacking,of feedbackon
presentationsandprototypes–timeswhenpresenter-critiquer interactionisanticipated. Thiscanbeused
either togivefeedbackonprogresswithinthedesignteamor tocaptureauser’sfeedbackabout a
prototype. Youusethegridbecauseit helpsyoubesystematicabout feedback,andmoreintentional about
capturingthoughtsinthefour different areas.
1.Sectionoff ablankpageor whiteboardintoquadrants.
2.Drawaplusintheupper left quadrant,adeltaintheupper right quadrant,aquestionmarkinthelower
left quadrant,andalight bulbinthelower right quadrant.
It'sprettysimple,really. Fill thefour quadrantswithyour or auser’sfeedback. Thingsonelikesor finds
notable,placeintheupper left;constructivecriticismgoesintheupper right;questionsthat theexperience
raisedgointhelower left;ideasthat theexperienceor presentationspurredgointhelower right. If you
aregivingfeedbackyourself,strivetogiveinput ineachquadrant (especiallytheupper two:both“likes”
and“wishes”).
Step9.Evaluate
Programming
83. +
Emerging Roles
Developing religious
content
Designing
programming
Managing
programming
Teaching/Facilitating
programming
Designing learning
environments—
architecture
Curating religious
content and
experiences
Current Roles Emerging Roles
84. + What is Content Curation
(Beth Kanter)
Content curation is the process of sorting through the vast
amounts of content on the web and presenting it in a meaningful
and organized way around a specific theme.
The work involves sifting, sorting, arranging, and publishing
information.
A content curator picks the best content that is important
and relevant to share with their community.
It isn’t unlike what a museum curator does to produce an
exhibition: They identify the theme, they provide the
context, they decide which paintings to hang on the wall,
how they should be annotated, and how they should be
displayed for the public.
85. +
Faith Formation Curators
A Faith Formation Curator is a trusted guide
who continually finds, groups, organizes,
evaluates, and connects the best and most
relevant content and experiences on a
specific topic to match the needs of a
specific audience.
86. +
Why Curation?
1. The increasing diversity of the religious and
spiritual needs and practices of people today
require personalized and customized content and
experiences
2. An overwhelming abundance of high quality faith
formation resources: print, audio, video, programs
and activities, apps, e-books, websites, and more
3. The rise of online providers of religious content
and experiences—“open repositories” of freely
accessible faith formation and learning content
hubs
87. +
Why Curation?
4. There is a growing demand for trusted guidance in
finding and selecting quality religious content and
experiences. People are looking for trusted guides to
help them select quality faith formation experiences
and curated learning paths and resources to explore
and learn more deeply on a specific topic.
5. The tools are now available for finding and accessing
the content, storing it (websites), delivering it to
people 24x7x365 (computers, iPhones, iPads, etc.),
and communicating & connecting people to the
content (Facebook, Twitter, email, text, etc.).
88. +
Curating Religious Content
Research &
Organize
Resources
Identify
Potential
Resources for
Programming
Evaluate
Resources
Select &
Connect
Resources to
programming
89. +
Build a Curation Support System
1. Develop trusted expert curators to assist.
2. Develop a list of high quality online resource
centers.
3. Subscribe to faith formation blogs and
newsletters.
97. +
Research Checklist
1. People: teachers, mentors/guides, guest presenters
2. Community programs: churches, agencies, organizations,
3. Educational institutions: colleges, seminaries
4. Retreat and spiritual life centers, monasteries
5. Denominational programs, events, websites
6. Museums
7. Books (with study guides) & E-books
8. Apps
9. Audio podcasts & audio learning programs
10. Videos & video learning programs
11. Online courses & online activities
12. Television shows
13. Organizational websites
14. Resource center websites
98. +
Evaluation Criteria
Biblical content and interpretation
Theological content and emphasis
Developmental appropriateness
Ethnic-Cultural appropriateness
Inclusive of diversity
Respect for diverse ways of learning
Appearance and visual appeal
Ease-of-Use
Quality of Experience
Applicable: Able to be incorporated into daily and
home life
99. +
Curating Religious Content
Research &
Organize
Resources
Identify
Potential
Resources for
Programming
Evaluate
Resources
Select &
Connect
Resources to
programming