Mark Zuckerberg launched Facebook in 2004 as a social networking site for Harvard students called Facemash, which allowed users to compare photos of other students. While this initial site was shut down due to privacy concerns, it inspired Zuckerberg to create Facebook. Facebook quickly expanded to other colleges and universities and gained over 1 million users by 2004. It has since become one of the most popular social media platforms in the world, with features like profiles, photos, messaging, live video, e-commerce options, article sharing, and search capabilities. While Facebook connects people and can be educational, there are also privacy, addiction, bullying, and future employment concerns to its use.

2. HISTORY
OFFacebook actually started out in theory on October 23, 2003 when Zuckerberg
launched Facemash.com. Facemash allowed visitors (basically his Harvard
classmates) to compare two student pictures side-by-side to let them decide who
was "hot" and who was "not". Mark was able to populate the site with student
pictures by hacking into Harvard's database. However, days later outraged
students demanded Zuckerberg shut down the site. But one thing was clear,
people like to go on the Internet and check out pictures of their friends for
Facebook's domination continued to grow until it became the 2nd most visited
web property online.
After their launch the buzz about Facebook grew and eventually they got
discovered by Sean Parker (the former co-founder of Napster) who began to
advise informally. By June 2004, Facebook received it's first private investment
from Peter Theil, the founder of PayPal, for $500,000 in exchange for 10.2% of
the company. Sean Parker also became president then of the newly incorporated
Facebook. They continually rolled Facebook out across college campuses and by
December 30, 2004 over one million members were registered

3. What is Facebook all about?
 Facebook is a popular free social networking website that
allows registered users to create profiles, upload photos
and video, send messages and keep in touch with friends,
family and colleagues
 Facebook offers a range of privacy options to its members.
A member can make all his communications visible to
everyone, he can block specific connections or he can keep
all his communications private. Members can choose
whether or not to be searchable, decide which parts of their
profile are public, decide what not to put in their news feed
and determine exactly who can see their posts

4. Features of
1.Facebook Live Video (for all)
Usage of these apps remains low, which may give Facebook Live Video an
opportunity to become the go-to live-streaming app rather quickly. No additional
app is needed to use this feature: the Live Video content prompt is located in the
normal “Update Status” prompt in the mobile app.
2.Facebook Shopping Tab
Comparable services: Google Shopping, (if scaled up) Amazon Marketplace
Back in July, Facebook added a “buy” button and allowed e-commerce partners to
sell products on Facebook through Shopify. Even though the results of social
shopping were disappointing for Facebook this year (as well as for Pinterest and
Twitter), Facebook appears poised to expand their e-commerce offerings in 2016.
Facebook has begun to roll out a shopping tab to a small number of users, with
paid results similar to Google’s shopping tab

5. 3. Instant Articles
Comparable services: Apple News, Snapchat
In May of this year, Facebook introduced Instant Articles for iOS, a feature that allows
publishers to have their content distributed and viewed directly within the Facebook app.
Just recently, Instant Articles was expanded to Android devices as well. A feature
designed to mimic Snapchat’s agile, unique content (provided through publishing
partners), Instant Articles can be viewed in nearly all mobile devices with great reach
than Snapchat or the similar Apple News app.
4. Facebook Professional Services
If you haven’t noticed, Facebook actively prompts you to review the places you’ve been. If
you check in at or tag a location, odds are Facebook will ask you to elaborate about your
experience…and (of course) this is purposeful.
Facebook wants to be a recommendation engine. Mark Zuckerberg alluded to this right
before he rolled out the first iteration of Google Search suggesting that a Facebook user
could search for a sushi restaurant and get inferred recommendations from their
contacts.
Now it seems that the personalized recommendation may be generalized for a more Yelp-
like experience. Facebook Professional Services recently did a soft-launch and the
resulting product is currently more akin to Google reviews than to the robust reviewing
community of Yelp.
5. Facebook Graph Search
In January of 2013, Facebook introduced Graph Search to help users find out more about
what they're looking for based on their friends and connections. This feature lets you
search through data shared by friends to discover new people and interests, restaurants,
music and much more. This is the first major step Facebook has taken towards
competing with Google in search, and they have a wealth of our social data that can be
explored

6. PRO’S
•It’s easy! Setting up a profile is a smooth process, and the relatively uncluttered UI of the
site is easy to navigate and use. It’s free and all you need is an internet connection and
any device that can connect to the internet, mobile phones included.
•Beyond boundaries:
Facebook transcends all physical boundaries, and lets your kids connect with far away
friends and distant family. Your kids can easily be informed about what goes in the lives
of people who are physically distant.
•Your child decides who to share with. Your child can choose who they would like to share
their status updates, photos or check-ins with.
•A place to share thoughts, causes and ideas. Your child can interact with kids with similar
interests and ideas across the globe. They can join groups and support fan pages, and
find out what other kids are interested in.
•Enhances social skills. Facebook allows kids to keep up with current friends and make new
ones. When used in the right way, social media can increase a child’s self-esteem and
help them feel less isolated, as if they belong to a group. Facebook also allows those who
are shy or have trouble making friends to socialize more easily. And let’s face it –
everybody’s on it….
•It’s educational! A majority of tweens and teens use social networking to discuss school
work and share discussions about school assignments

7. Cons
 Cons:
Privacy is a major concern for most Facebook users, and it’s really important to understand the site’s
privacy settings and set them accordingly. And even though a lot has been done to improve the site's
security, it can still be confusing. As a result, hackers can have access to- and misuse- personal
information.
•Time consuming Facebook is a real time guzzler – your kid could be playing outdoors, doing homework
or doing other more meaningful things.
•Freedom of expression? Other kids (or even your own for that matter) on Facebook could misuse that
freedom and post offensive or inappropriate content, which your kids will see! And this leads us to the
next point:
•Kids can be mean:cyberbullying can be a real problem. There are even some documented cases of kids
who committed suicide after being bullied on social networks!
•Things aren't always what they seem There are many fake Facebook accounts, information that is
misrepresented – your child could be exposed to these.
•It’s addictive! Besides all the social features there are games on Facebook that can be very addictive. Did
anyone mention Farmville?
•Whose image is it anyway? Once your child uploads an image to Facebook, it becomes public and
anyone can download and misuse that image.
•Its anti-social? For your kids online interaction could become a replacement for face-to-face meetings.
This can hurt social development and isolate your kids.
•It can hurt their future: kids can post regrettable information or photos that will be discovered by college
admissions or potential employers in the future. Once information goes online, it never goes away