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Disclosure
• Deciding not to disclose complete product
information can endanger the health of the
customers.
Insufficient Research
• Insufficient research may result in allergic or
permanent damage by certain chemicals
Product Disparagement
• Done through a comparison chart that ticks
those features that the competitor’s product
lacks.
Trademark Infringement
• Consists of aping a brand trademark,
sometimes with very insignificant and
perceptibly.
Parody
• Consists of an imitation of any popular
phenomena from blockbuster films, public
figures, popular programmes.
Exploitative Nature of Advertising
Exploitative Nature of Advertising
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Exploitative Nature of Advertising

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