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Vu	Anh	Tran	-	500409016	
ASB4896	–	Gwion	Williams	
EVENT	STUDIES	AND	ABNORMAL	
RETURNS	
C1	Empirical	Research	–	2985	words
C1 - Event Studies and Abnormal Returns
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Table	of	Contents	
Introduction	...........................................................................................................................................	2	
Literature	Review	...................................................................................................................................	3	
Data	........................................................................................................................................................	5	
Data	Selection	....................................................................................................................................	5	
Descriptive	Statistics	of	the	Sample	...................................................................................................	6	
Methodology	..........................................................................................................................................	7	
Empirical	Results	....................................................................................................................................	9	
The	Bidders	.........................................................................................................................................	9	
The	Targets	.......................................................................................................................................	11	
Implications	......................................................................................................................................	13	
Conclusion	............................................................................................................................................	15	
Reference	.............................................................................................................................................	16
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Introduction	
Mergers	and	Acquisitions	(M&A)	is	a	business	consolidating	action	by	combining	two	
separate	firms	into	a	unifying	one	in	order	to	gain	benefits	in	future	operations.	Obviously,	it	
has	huge	influence	in	both	sides	of	the	contract,	from	capital	to	structure.	The	targets	are	
typically	more	heavily	affected	than	the	bidders.	
	
Because	M&A	events	is	a	massive	shift	to	both	companies,	appropriate	adjustments	are	
required.	The	study	of	its	short-term	influence	on	stock	valuation	begins	since	the	1960s,	
nevertheless,	there	has	been	no	concrete	determinants	established	yet.	The	arguments	are	
still	going	on	in	the	matter	of	effect	direction	and	many	hypotheses	have	been	proposed.	
Some	has	become	outdated	already	due	to	the	shifting	in	market	mechanism.	Among	them,	
the	wealth	effect	is	the	most	prominent	theory.	
	
This	paper	aims	to	critically	analyse	short-term	influence	of	M&A	events	on	bidders	and	
target	firms’	return.	Relevant	literatures	are	reviewed,	tested	and	summaries	in	order	to	
give	a	consolidate	opinion	over	the	long	argued	issue.	An	impact	comparison	is	conducted	to	
contrast	the	distinct	influence	of	joint	business	on	both	side	of	the	transaction.	
	
The	rest	of	this	paper	is	arranged	as	following.	The	second	part	addresses	related	literature	
research	on	mergers	and	acquisitions	announcement.	Next,	the	selected	data	is	evaluated	
to	point	out	characteristics.	Methodology	is	covered	in	the	fourth	section.	Section	five	
presents	empirical	results	and	its	implication.	Last,	the	sixth	section	summarises	and	
concludes.
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Literature	Review	
	
Wealth	effect	in	mergers	and	acquisitions	(M&A)	event	is	short-term	effect	on	firm’s	value	
following	the	change	in	perceived	wealth	of	both	companies.	It	is	generally	believed	that	
after	acquisitions,	the	share	price	of	target	firm	increase	while	there	is	a	decreasing	trend	in	
acquirer’s	stock	value.	According	to	that	theory,	the	bibbers	typically	pay	more	than	the	
actual	market	value	for	the	acquisitions.	Unless	in	the	case	of	hostile	takeover,	owners	of	
the	target	firms	have	no	incentive	to	make	decision	resulting	in	losses.	
There	has	been	argument	going	on	around	the	impact	of	M&A	events	on	bidder’s	return.	
One	side	claims	that	acquirer’s	value	decreases	after	the	announcement.	Manne	(1965)	
states	that	the	joint	businesses	merge	capital	and	resources	together.	Small	targets	firms	
get	access	to	better	facility	for	maximising	profits,	while	the	acquiring	organisations	lose	
parts	of	its	pristine	capital.	Therefore,	the	growing	abilities	of	acquirers	are	supposed	to	be	
at	least	partly	affected.	Another	theory	suggests	that	by	cooperating	more	closely,	both	
sides	gain	the	benefits	of	specialised	benefits.	It	then	consequently	translates	into	growing	
profits.	In	real	world,	there	are	at	least	two	M&A	scenarios,	one	targets	expanding	business	
operation,	another	one	focuses	on	maximising	value	similar	to	a	promising	project	
investment.	The	latter	case	is	perceived	favourably	than	the	former	one	as	it	promises	quick	
return.	Roll	(1986)	supports	that	theory,	announces	that	the	size-focused	type	of	joint	
business	reduce	share	value	of	the	bidders	in	short	term.	
Jensen	(1983)	and	Myers	(1984)	states	the	opposite	findings	that	acquiring	firms	meeting	
certain	criteria	experience	significant	increase	in	firm’s	value	after	the	M&A	events.	Myers	
and	Majluf	(1984)	reports	that	there	are	differences	in	the	impact	of	payment	method	on	
the	business	combination.	As	usual,	cash	payment	is	preferred	due	to	liquidity	and	low	
depreciating	value.	Offering	stock	payment	is	considered	as	making	an	unofficial	
announcement	signalling	share	price	overvaluation.	Investors	are	inclined	to	sell	their	
holdings,	drive	down	the	stock	value	in	process.	This	is	supported	by	the	fact	that	current	
financial	market	is	increasingly	becoming	information	sensitive	and	signalling	plays	a	vital	
role	in	shaping	the	mechanism.	It	is	consistent	with	McCabe	(1997)’s	evidence	of	free	cash	
flow	hypothesis.	He	provided	that	cash	acquirers	with	low	default	risk	and	substantial
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capital	have	significant	cash	flow	during	the	announcement	date.	Franks	and	Harris	(1988)	
argues	against	that	idea	by	citing	the	effect	of	taxation	difference	between	capital	gain	and	
income.	Accordingly,	income	is	taxed	at	much	higher	rate	than	capital	gain	and	reasonable	
investors	are	interested	in	profit	maximising.	However,	tax	cut	in	2004	causes	this	
arguments	to	lose	its	standing.	More	recent	researches	reflects	that	although	generating	
profits	is	the	primary	goal,	behavioural	finance	dictates	investors’	action	and	renders	them	
risk-adverse.	
The	return	of	target	firms	is	confirmed	as	more	difficult	to	accurately	forecast	prior	to	the	
announcement	date	(Cornett,	2011).	Previous	wealth	effect	researches	provided	evidences	
of	higher	cumulative	abnormal	return	in	comparison	with	the	bidders’.	However,	this	is	due	
to	the	asymmetry	in	investor’s	anticipation.	Information	leakage	has	been	confirmed	
occurring	several	days	prior	to	the	announcement	date	and	it	is	more	significant	for	the	
bidders.	Consequently,	the	news	for	the	target’s	investor	is	fresh	at	the	announcement	
date,	leading	to	overreaction	in	the	market.	When	the	expectation	asymmetry	is	accounted	
for,	divergence	between	bidders	and	target	firms	in	abnormal	return	becomes	insignificant.	
Both	Jensen	(1983)	and	Andrade	(2001)	finds	considerable	positive	abnormal	return	to	
targets	firms	in	their	research.	Chang	(1998)	states	that	the	result	actually	depend	on	the	
methodology	and	data	selection.
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Data	
Data	Selection	
	
The	empirical	research	compiles	two	separate	data	sets	of	daily	closing	stock	price	of	
companies	in	USA	prior	to	and	during	the	M&A	events	from	1st	January	2014	to	31st	
December	2014.	The	initial	dataset	extracted	from	Thomson	consists	of	7,586	observations	
companies	taking	part	in	acquisition.	The	list	has	a	diverse	business	background	and	varied	
announcement	dates	
	
After	filtering	companies	without	exact	announcement	date	and/or	available	public	
historical	share	record,	there	are	1,208	results	left.	Accordingly,	50	first	firms	appearing	in	
the	list	are	randomly	chosen	from	each	target	and	acquiring	firms.	Besides	making	sure	that	
each	firms	chosen	satisfies	research	requirements,	the	first-come-first-serve	sampling	
method	significantly	reduces	workload	and	remove	preference	biases.	Nevertheless,	it	
should	be	noted	that	the	initial	dataset	exported	from	Thomson	is	partly	arranged	by	date,	
due	to	their	searching	algorithms.	Therefore,	seasonal	anomalies,	such	as	January	effect	
potentially	influence	the	research	outcomes.	By	actively	recognising	the	impact,	the	risk	of	
unknown	bias	decline	greatly.	
	
Daily	closing	price	of	an	appropriate	stock	index	is	required.	The	relevant	choices	for	firms	
based	in	USA	include	NASDAQ,	Dow	Jones	Industrial	Average,	S&P	500,	Wilshire	5000	and	
Russell	2000.	S&P	500	is	designated	to	be	the	standard	due	to	its	wide	span	of	industries	
and	sector.	Though	the	representativeness	of	S&P	500	is	not	as	strong	as	Wilshire	5000,	its	
popular	is	far	more	superior.	
	
Historical	share	prices	are	exported	from	Yahoo!	Finance,	with	the	exception	of	few	firms	
are	exclusively	available	on	Thomson.	Closing	price	is	used	instead	of	adjusted	closing	price	
because	event	study	focuses	on	the	imperfection	of	high	frequency	trading.	Adjusted	closing	
price	reduces	time-information	difference.	Other	statistics	including	open	price,	volume	
traded,	highest	and	lowest	points	are	not	used	in	this	empirical	research.	For	some	target	
firms,	share	prices	recorded	on	US	holidays	are	excluded	for	unifying	purpose.
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The	data	set	is	divided	into	50	target	firms	and	50	acquiring	firms,	each	observation	is	
matched	against	corresponding	S&P	500	daily	closing	positions.	The	date	of	announcement	
is	set	as	day	0.	The	day	before	announcement	date	is	set	as	-1,	-2,	-3...	respectively.	As	for	
the	days	after,	they	are	set	as	+1,	+2,	+3…	By	that	rule,	the	range	of	study	subjects	goes	from	
day	-100	to	day	+5,	with	day	0	is	the	announcement	date.	Day	-9,	-8,	and	-7	is	later	removed	
from	the	study	to	provide	necessary	gap	prior	to	the	announcement	period.	
	 	
The	date	range	is	further	classified	into	two	period,	during	the	announcement	period	and	
prior	to	that.	As	previously	mentioned,	the	announcement	date	is	set	as	day	0,	hence	the	
announcement	period	will	be	[-5;	+5].	Day	-6	is	included	to	calculate	the	logarithmic	return.	
The	period	before	the	announcement	date	is	[-100;-10].	
	
Descriptive	Statistics	of	the	Sample	
	
The	sample	consists	of	100	firms	traded	in	US	market	during	the	period	from	1st	January	
2014	to	31st	December	2014.	They	are	equally	separated	into	target	and	acquiring	firms.	
Logarithm	return	is	used	instead	of	actual	return	because	size	effect	is	ruled	out.	The	table	
below	presents	descriptive	statistics	for	both	types.	
	
	 Target	firms	 Acquirer	firms	
Mean	 -0.00171	 -0.0009	
Median	 -0.00065	 0.000151	
Standard	Deviation	 0.037236	 0.25874	
Sample	Variance	 0.003496	 0.001823
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	 Target	firms	 Acquirer	firms	
Range	 0.296886	 0.188793	
Minimum	 -0.16089	 -0.1043	
Maximum	 0.135991	 0.084491	
Sum	 -0.17256	 -0.09102	
Confidence	level	(95%)	 0.007351	 0.005108	
Table	1	–	Descriptive	statistics.	
	
Generally,	mean	of	both	target	and	acquiring	firms	are	negative	but	insignificant,	suggesting	
a	mediocre	performance	throughout	the	observed	period	and	pessimistic	future.	Target	
firms	experienced	much	more	negative	impact	than	the	bidders.	The	median	statistics	agree	
with	that	finding.		
	
Sample	variance,	standard	deviation	and	range	are	measurements	of	data	volatility.	It	can	
easily	be	observed	that	targets	have	higher	statistics	than	the	acquirers,	implying	that	they	
are	indeed	the	more	risky	business	group.	
	
The	minimum	and	maximum	tell	the	highest	and	lowest	return	occurred	during	the	
observed	period	for	these	statistics.	In	this	case,	it	is	clearly	that	the	volatile	gap	of	the	
bidders	are	considerately	smaller	
	
By	studying	range	and	confidence	level	(95%),	it	is	safe	to	assume	that	the	stock	price	does	
not	vary	much	and	stay	largely	the	same.	
	
Methodology
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Simple	t-statistics	testing	is	applied	to	test	the	hypotheses	that	M&A	events	have	significant	
short-term	effect	on	both	targets	and	acquirers.	First,	logarithmic	return	is	calculated	for	the	
ease	of	statistical	analysis.	
ln
𝑃$
𝑃$%&
=	ln 𝑃$ −	ln 𝑃$%&	
ln
𝑃$
𝑃$%&
	is	the	continuous	compound	return	between	day	t	and	day	t-1.	It	is	computed	for	
everyday	in	order	to	reduce	the	influence	of	clustering.	
ln 𝑃$	is	the	logarithmic	return	of	the	observed	day	t	
ln 𝑃$%&	is	the	logarithmic	return	of	the	previous	day	t-1	
The	purpose	of	logarithmic	return	is	to	define	the	accurate	return	which	is	free	of	bias.	
Instead	of	using	price,	the	logarithmic	return	distribution	is	normally	distributed,	which	
make	it	a	critical	stage	for	advanced	statistical	analysis.	The	approximations	of	small	value	
are	more	accurate	and	daily	data	can	be	studied	without	obstruction	of	timely	mistakes.	
	
Regression	analysis	is	executed	to	investigate	the	expected	return	during	the	announcement	
period.	
𝐸+,,$ = α/ +	β/ 𝑅3,$	
𝐸+,,$	is	the	anticipated	return,	computed	by	using	regression	analysis	for	the	chosen	firm	i	
subject	to	the	M&A	event	in	time	t.	A	short	time	window	[0;+1]	is	used	to	reduce	the	
clustering	effect	on	the	price	prediction,	as	stated	by	Gande	and	Parsley	(2005).	
Alpha	α/	and	beta	β/	is	the	intercept	point	and	the	slope	respectively,	calculated	for	the	
period	prior	to	the	announcement	[-100;-10].	Alpha	serves	as	the	base	share	price	while	
beta	measure	the	marginal	movement	of	stock	price	in	day	t	in	response	to	the	previous	
day’s	price.	
𝑅3,$	is	the	actual	closing	stock	price	of	the	stock	index	k,	which	is	the	average	of	all	stocks	
trading,	in	day	t	during	the	announcement	period	[-5;+5].	
	
Abnormal	return	is	the	difference	between	the	actual	return	of	stock	and	the	expected	
return.	Practically,	it	reflects	the	unmeasurable	market	impact	of	M&A	announcement,	
suggesting	the	shortcoming	of	the	efficient	market.	
𝐴𝑅/,$ =	 𝑅/,$ −	 α/ +	β/ 𝑅3,$
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𝑅/,$	is	the	actual	daily	share	price	during	the	announcement	period.	The	residual	value	of	
𝑅/,$	and	expected	value	 α/ +	β/ 𝑅3,$ 	makes	up	abnormal	return	for	firm	i	in	day	t.	
	
Cumulative	abnormal	return	is	the	sum	of	all	abnormal	returns	over	a	specific	time	window.	
As	previously	mentioned,	the	time	window	is	kept	short	[-5;+5]	to	avoid	the	biases	off	
compounding	daily	abnormal	return.	
𝐶𝐴𝑅/,$ =	 𝐴𝑅/,$%& +	 𝐴𝑅/,$	
𝐴𝑅/,$	and	𝐴𝑅/,$%&	are	both	measured	in	their	real	value	to	take	into	account	the	cumulative	
effect.		
	
Last,	cumulative	average	abnormal	return	is	computed	by	taking	the	average	of	all	50	firms	
together.	A	common	trend	is	illustrated	from	the	data	set	into	a	comprehensible	graph.		
𝐶𝐴𝐴𝑅/,$ =	
𝐶𝐴𝑅/,$
6789
/
𝑛	
	
The	second	test	involves	testing	the	hypothesis	𝐻9,	which	confirms	no	relationship	between	
abnormal	return	and	M&A	event	if	the	t-statistics	stay	in	the	confidence	level	range.	If	
rejected,	𝐻&	implies	a	significant	negative/positive	correlation	of	abnormal	return	and	the	
takeover.	
𝑡=>+ =	
𝐶𝐴𝐴𝑅/,$
𝜎 𝐶𝐴𝑅/,$
𝑛
	
𝑡=>+	is	the	ratio	of	the	deviation	of	share	prices	during	the	announcement	period	from	its	
notional	value	and	standard	error,	both	of	which	is	calculated	based	on	the	data	set	before	
the	announcement.	
	
In	order	to	avoid	missing	potential	effect	on	different	direction,	two	tailed	hypothesis	test	is	
preferred.	Critical	t	values	are	chosen	at	95%	and	99%	confidence	interval.	
	
Empirical	Results	
The	Bidders
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Chart	1	and	Table	2	illustrates	the	influence	of	M&A	event	on	acquiring	firm’s	daily	stock	
price.	As	can	be	seen,	there	is	a	significant	upward	trend	during	time	window	[-3;+3].	
	
Graph	1	–	Bidders’	abnormal	return	
	
	
Table	2	–	Bidders’	t-statistics	
	
The	graph	of	cumulative	abnormal	return	starts	at	about	-0.008	in	day	-5.	Starting	from	day	-
3,	it	begins	increasing	significantly	and	reaches	a	peak	at	around	0.0734	in	day	+2.	There	is	a	
slight	decline	in	day	+3,	following	by	a	sharp	decrease	to	0.02	and	0.012	in	day	+4	and	+5	
respectively.	
-0.040000
-0.020000
0.000000
0.020000
0.040000
0.060000
0.080000
-5 -4 -3 -2 -1 0 1 2 3 4 5
CumulativeAverageAbnormal
Return(%)
Days
CAAR
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The	t-statistic	test	shows	that	there	are	an	significant	adjustments	during	[+1;+3].	Even	
though	there	has	been	an	increasing	trend	in	the	previous	few	days,	there	results	are	not	
significant	enough	and	does	not	reject	the	null	hypothesis.	
By	using	t-statistics	test	for	the	CAAR,	it	reflects	a	significant	increase	in	bidders’	stock	value	
after	the	announcement	date.	This	findings	support	the	theories	of	Jensen	(1983),	Myers	
(1984)	and	McCabe	(1997),	thus,	reject	both	statements	made	by	Manne	(1965)	and	Roll	
(1986).	It	appears	that	for	firms	of	diverse	backgrounds	and	scales,	acquisition	does	not	
weaken	acquirers’	capital.	By	contrast,	M&A	event	is	perceived	by	investors	as	a	positive	
signal	of	business	future,	as	it	solves	the	problem	of	residual	profits	and	project	investment	
at	the	same	time.	
As	most	of	the	acquisition	is	between	US	acquirers	and	oversea	targets,	the	empirical	results	
prove	Bhadat	(2011)	studying	of	internationalisation	strategy	through	cross-border	
acquisitions.	In	his	article,	evidences	of	positive	return	are	found	for	the	acquiring	business	
too.		
	
The	Targets	
	
Graph	2	and	Table	3	details	the	potential	short-term	relationship	between	M&A	
announcement	and	stock	valuation.	Generally,	there	is	a	slight	increase	in	time	window	[-
1;+1].
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Graph	2	–	Targets’	abnormal	return	
	
	
Table	2	–	Bidders	t-statistics	
The	cumulative	abnormal	return	graph	presents	a	slight	increase	from	-0.022	in	day	-3	to	
0.006	in	day	+1.	Right	after	that,	the	share	price	decreases	quickly	and	hits	a	low	at	-0.035	in	
day	+5.	
The	t-statistic	table	shows	that	during	the	announcement	period,	there	is	no	significant	
impact	on	any	particular	day.	Thus,	the	null	hypothesis	that	reject	any	M&A	event	influence	
is	accepted.	
With	the	empirical	results,	the	wealth	effect	on	target	firms	is	strongly	rejected	as	there	is	a	
slight	movement	in	the	opposite	direction.	Though	there	is	evidence	supporting	Jensen	
-0.060000
-0.040000
-0.020000
0.000000
0.020000
0.040000
0.060000
0.080000
-5 -4 -3 -2 -1 0 1 2 3 4 5
CumulativeAverageAbnormal
Return(%)
Days
CAAR
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(1993)	and	Andrade	(2001)	arguments,	its	strength	is	not	considerable	enough,	thus	
requires	further	analysis.	Nevertheless,	the	insignificant	result	can	be	explained	by	Cornett	
(2011)’s	statement,	in	which	the	difficulties	in	predicting	return	prior	to	the	announcement	
date	is	confirmed.	
	
Implications	
	
It	can	be	concluded	that	share	spreads	are	more	sensitive	to	the	M&A	event	for	the	bidders	
than	targets.	While	the	empirical	results	show	considerable	positive	change	for	acquiring	
firms,	no	evidence	has	been	found	for	the	effect	in	target	small	businesses.	The	time	
window	of	event	influence	is	likely	to	extend	from	day	0	to	day	+3,	the	price	reversal	occurs.	
One	plausible	explanation	of	this	short	time	window	is	that	market	is	reacting	quicker	to	
news	than	the	previous	years.	High	frequency	trading	has	been	introduced	and	applied	since	
the	last	decade	and	it	is	pushing	the	speed	reaction	time	of	investors	indirectly	through	
increasingly	competitiveness.	One	important	characteristics	of	high	frequency	trading	is	the	
inability	of	daily	historical	price	to	reflect	market	movements.	Thus,	it	is	likely	that	the	
impact	on	share	price	observed	above	is	due	to	liquidity	trading,	rather	than	information	
trading.	
One	observation	is	that	the	event	period	for	target	firms	are	not	as	long	as	for	the	acquirers.	
Although	the	evidence	of	information	leakage	can	be	seen	for	both	sides,	it	is	delayed	by	1-2	
days	for	the	targets.	There	are	two	reasons	explaining	the	quick	end	of	event	influence.	First	
is	the	inability	of	daily	price	as	detailed	previously.	Second,	the	liquidity	of	small	firms.	By	
having	small	capital,	the	investors	would	quickly	make	decision	to	act	accordingly.		
The	explanation	of	Chang	(1998)	regarding	different	empirical	tests	leading	to	different	
results	is	only	partially	tested,	thus	no	confirmation	can	be	made	regarding	that.	
Furthermore,	it	should	be	noted	that	the	t-statistics	test	for	target	firms	might	be	faulty,	
because	of	two	reasons.	First,	the	data	recorded	for	small	firms	is	usually	missing	or	
incorrect,	due	to	the	lack	of	heavy	regulation	from	shareholders.	Second,	targets’	stocks	are	
thinly	traded,	which	reduced	the	accuracy	of	advance	test	that	relies	on	normal	distribution.
C1 - Event Studies and Abnormal Returns
Page 14 of 17
C1 - Event Studies and Abnormal Returns
Page 15 of 17
Conclusion	
By	using	a	dataset	of	daily	stock	price	for	100	companies	from	2nd
	January	2014	to	31st
	
December	2014,	the	influence	of	mergers	and	acquisition	event	is	studied	to	determine	the	
exact	direction	on	share	price	during	the	announcement	period.	In	this	paper,	the	wealth	
effect	is	focused	on	as	it	is	considered	as	the	most	prominent	one.	
	
It	becomes	clear	from	the	empirical	results	that	the	wealth	effect	does	not	explained	
observed	share	price	movement.	Instead,	the	signalling	theory	is	able	to	justify	the	increase	
in	acquirer’s	stock	valuation.	Cross-border	acquisition	internationalisation	strategy	supports	
the	theory.	As	for	the	targets,	no	significant	evidence	is	found	to	explain	any	previous	
theory.	However,	the	unpredictability	of	their	share	price	during	the	announcement	period	
is	revealed.		
Another	important	finding	is	the	leakage	of	information,	with	share	price	tends	to	move	our	
of	the	previous	trend	around	2-3	days	prior	to	day	0.	Also,	target’s	share	price	seems	to	
have	a	shorter	impact	period,	because	of	information	asymmetry	and	stock	liquidity.	
For	future	research,	it	is	suggested	that	additional	testing	methodology	should	be	added	
and	crosscheck	the	results	altogether.
C1 - Event Studies and Abnormal Returns
Page 16 of 17
Reference	
Andrade,	G.,	Mitchell,	M.,	&	Stafford,	E.,	2001.	New	Evidence	and	Perspectives	on	Mergers.	
Journal	of	Economic	Perspectives,	15	(2),	pp.103-20.	
Chang,	S.,	&	Suk,	D.,	1998.	Failed	takeovers,	methods	of	payment,	and	bidder	returns.	
Financial	Review,	33	(2),	pp.19-34.	
Cornett,	M.,	Tanyeri,	B.,	&	Tehranian,	H.,	2011.	The	effect	of	merger	anticipation	on	bidder	
and	target	firm	announcement	period	returns.	Journal	of	Corporate	Finance,	17	(3),	pp.596-
611.	
Croci,	E.,	Petmezas,	D.,	&	Vagenas-Nanos,	E.,	2010.	Managerial	overconfidence	in	high	and	
low	valuation	markets	and	gains	to	acquisitions.	International	Review	of	Financial	Analysis,	
19	(5),	pp.	363-78.	
Franks,	J.,	&	Harris,	R.,	1989.	Shareholder	wealth	effects	of	corporate	takeovers:	The	U.K.	
experience	1955-1985.	Journal	of	Financial	Economics,	23	(2),	pp.225-49.	
Jensen,	M.,	&	Ruback,	R.,	1983.	The	Market	for	Corporate	Control:	The	Scientific	Evidence.	
Journal	of	Financial	economics,	11	(1-4),	pp.5-50.	
Manne,	H.,	1965.	Mergers	and	the	Market	for	Corporate	Control.	The	Journal	of	Political	
Economy,	73	(2),	pp,110-20.	
McCabe,	G.,	&	Yook,	K.,	1997.	Jensen,	Myers-Majluf,	Free	Cash	Flow	and	the	Returns	to	
Bidders.	The	Quarterly	Review	of	Economics	and	Finance,	37	(3),	pp.697-707.	
Myers,	S.,	&	Majluf,	S.,	1984.	Corporate	Financing	and	Investment	Decisions	when	Firms	
have	Information	that	Investors	do	not	have.	Journal	of	Financial	Economics,	13,	pp.187-
221.	
Roll,	R.,	1986.	The	Hubris	Hypothesis	of	Corporate	Takeovers.	The	Journal	of	Business,	59	(2),	
pp.197-216.
C1 - Event Studies and Abnormal Returns
Page 17 of 17

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Event Studies and Abnormal Returns

  • 2. C1 - Event Studies and Abnormal Returns Page 1 of 17 Table of Contents Introduction ........................................................................................................................................... 2 Literature Review ................................................................................................................................... 3 Data ........................................................................................................................................................ 5 Data Selection .................................................................................................................................... 5 Descriptive Statistics of the Sample ................................................................................................... 6 Methodology .......................................................................................................................................... 7 Empirical Results .................................................................................................................................... 9 The Bidders ......................................................................................................................................... 9 The Targets ....................................................................................................................................... 11 Implications ...................................................................................................................................... 13 Conclusion ............................................................................................................................................ 15 Reference ............................................................................................................................................. 16
  • 3. C1 - Event Studies and Abnormal Returns Page 2 of 17 Introduction Mergers and Acquisitions (M&A) is a business consolidating action by combining two separate firms into a unifying one in order to gain benefits in future operations. Obviously, it has huge influence in both sides of the contract, from capital to structure. The targets are typically more heavily affected than the bidders. Because M&A events is a massive shift to both companies, appropriate adjustments are required. The study of its short-term influence on stock valuation begins since the 1960s, nevertheless, there has been no concrete determinants established yet. The arguments are still going on in the matter of effect direction and many hypotheses have been proposed. Some has become outdated already due to the shifting in market mechanism. Among them, the wealth effect is the most prominent theory. This paper aims to critically analyse short-term influence of M&A events on bidders and target firms’ return. Relevant literatures are reviewed, tested and summaries in order to give a consolidate opinion over the long argued issue. An impact comparison is conducted to contrast the distinct influence of joint business on both side of the transaction. The rest of this paper is arranged as following. The second part addresses related literature research on mergers and acquisitions announcement. Next, the selected data is evaluated to point out characteristics. Methodology is covered in the fourth section. Section five presents empirical results and its implication. Last, the sixth section summarises and concludes.
  • 4. C1 - Event Studies and Abnormal Returns Page 3 of 17 Literature Review Wealth effect in mergers and acquisitions (M&A) event is short-term effect on firm’s value following the change in perceived wealth of both companies. It is generally believed that after acquisitions, the share price of target firm increase while there is a decreasing trend in acquirer’s stock value. According to that theory, the bibbers typically pay more than the actual market value for the acquisitions. Unless in the case of hostile takeover, owners of the target firms have no incentive to make decision resulting in losses. There has been argument going on around the impact of M&A events on bidder’s return. One side claims that acquirer’s value decreases after the announcement. Manne (1965) states that the joint businesses merge capital and resources together. Small targets firms get access to better facility for maximising profits, while the acquiring organisations lose parts of its pristine capital. Therefore, the growing abilities of acquirers are supposed to be at least partly affected. Another theory suggests that by cooperating more closely, both sides gain the benefits of specialised benefits. It then consequently translates into growing profits. In real world, there are at least two M&A scenarios, one targets expanding business operation, another one focuses on maximising value similar to a promising project investment. The latter case is perceived favourably than the former one as it promises quick return. Roll (1986) supports that theory, announces that the size-focused type of joint business reduce share value of the bidders in short term. Jensen (1983) and Myers (1984) states the opposite findings that acquiring firms meeting certain criteria experience significant increase in firm’s value after the M&A events. Myers and Majluf (1984) reports that there are differences in the impact of payment method on the business combination. As usual, cash payment is preferred due to liquidity and low depreciating value. Offering stock payment is considered as making an unofficial announcement signalling share price overvaluation. Investors are inclined to sell their holdings, drive down the stock value in process. This is supported by the fact that current financial market is increasingly becoming information sensitive and signalling plays a vital role in shaping the mechanism. It is consistent with McCabe (1997)’s evidence of free cash flow hypothesis. He provided that cash acquirers with low default risk and substantial
  • 5. C1 - Event Studies and Abnormal Returns Page 4 of 17 capital have significant cash flow during the announcement date. Franks and Harris (1988) argues against that idea by citing the effect of taxation difference between capital gain and income. Accordingly, income is taxed at much higher rate than capital gain and reasonable investors are interested in profit maximising. However, tax cut in 2004 causes this arguments to lose its standing. More recent researches reflects that although generating profits is the primary goal, behavioural finance dictates investors’ action and renders them risk-adverse. The return of target firms is confirmed as more difficult to accurately forecast prior to the announcement date (Cornett, 2011). Previous wealth effect researches provided evidences of higher cumulative abnormal return in comparison with the bidders’. However, this is due to the asymmetry in investor’s anticipation. Information leakage has been confirmed occurring several days prior to the announcement date and it is more significant for the bidders. Consequently, the news for the target’s investor is fresh at the announcement date, leading to overreaction in the market. When the expectation asymmetry is accounted for, divergence between bidders and target firms in abnormal return becomes insignificant. Both Jensen (1983) and Andrade (2001) finds considerable positive abnormal return to targets firms in their research. Chang (1998) states that the result actually depend on the methodology and data selection.
  • 6. C1 - Event Studies and Abnormal Returns Page 5 of 17 Data Data Selection The empirical research compiles two separate data sets of daily closing stock price of companies in USA prior to and during the M&A events from 1st January 2014 to 31st December 2014. The initial dataset extracted from Thomson consists of 7,586 observations companies taking part in acquisition. The list has a diverse business background and varied announcement dates After filtering companies without exact announcement date and/or available public historical share record, there are 1,208 results left. Accordingly, 50 first firms appearing in the list are randomly chosen from each target and acquiring firms. Besides making sure that each firms chosen satisfies research requirements, the first-come-first-serve sampling method significantly reduces workload and remove preference biases. Nevertheless, it should be noted that the initial dataset exported from Thomson is partly arranged by date, due to their searching algorithms. Therefore, seasonal anomalies, such as January effect potentially influence the research outcomes. By actively recognising the impact, the risk of unknown bias decline greatly. Daily closing price of an appropriate stock index is required. The relevant choices for firms based in USA include NASDAQ, Dow Jones Industrial Average, S&P 500, Wilshire 5000 and Russell 2000. S&P 500 is designated to be the standard due to its wide span of industries and sector. Though the representativeness of S&P 500 is not as strong as Wilshire 5000, its popular is far more superior. Historical share prices are exported from Yahoo! Finance, with the exception of few firms are exclusively available on Thomson. Closing price is used instead of adjusted closing price because event study focuses on the imperfection of high frequency trading. Adjusted closing price reduces time-information difference. Other statistics including open price, volume traded, highest and lowest points are not used in this empirical research. For some target firms, share prices recorded on US holidays are excluded for unifying purpose.
  • 7. C1 - Event Studies and Abnormal Returns Page 6 of 17 The data set is divided into 50 target firms and 50 acquiring firms, each observation is matched against corresponding S&P 500 daily closing positions. The date of announcement is set as day 0. The day before announcement date is set as -1, -2, -3... respectively. As for the days after, they are set as +1, +2, +3… By that rule, the range of study subjects goes from day -100 to day +5, with day 0 is the announcement date. Day -9, -8, and -7 is later removed from the study to provide necessary gap prior to the announcement period. The date range is further classified into two period, during the announcement period and prior to that. As previously mentioned, the announcement date is set as day 0, hence the announcement period will be [-5; +5]. Day -6 is included to calculate the logarithmic return. The period before the announcement date is [-100;-10]. Descriptive Statistics of the Sample The sample consists of 100 firms traded in US market during the period from 1st January 2014 to 31st December 2014. They are equally separated into target and acquiring firms. Logarithm return is used instead of actual return because size effect is ruled out. The table below presents descriptive statistics for both types. Target firms Acquirer firms Mean -0.00171 -0.0009 Median -0.00065 0.000151 Standard Deviation 0.037236 0.25874 Sample Variance 0.003496 0.001823
  • 8. C1 - Event Studies and Abnormal Returns Page 7 of 17 Target firms Acquirer firms Range 0.296886 0.188793 Minimum -0.16089 -0.1043 Maximum 0.135991 0.084491 Sum -0.17256 -0.09102 Confidence level (95%) 0.007351 0.005108 Table 1 – Descriptive statistics. Generally, mean of both target and acquiring firms are negative but insignificant, suggesting a mediocre performance throughout the observed period and pessimistic future. Target firms experienced much more negative impact than the bidders. The median statistics agree with that finding. Sample variance, standard deviation and range are measurements of data volatility. It can easily be observed that targets have higher statistics than the acquirers, implying that they are indeed the more risky business group. The minimum and maximum tell the highest and lowest return occurred during the observed period for these statistics. In this case, it is clearly that the volatile gap of the bidders are considerately smaller By studying range and confidence level (95%), it is safe to assume that the stock price does not vary much and stay largely the same. Methodology
  • 9. C1 - Event Studies and Abnormal Returns Page 8 of 17 Simple t-statistics testing is applied to test the hypotheses that M&A events have significant short-term effect on both targets and acquirers. First, logarithmic return is calculated for the ease of statistical analysis. ln 𝑃$ 𝑃$%& = ln 𝑃$ − ln 𝑃$%& ln 𝑃$ 𝑃$%& is the continuous compound return between day t and day t-1. It is computed for everyday in order to reduce the influence of clustering. ln 𝑃$ is the logarithmic return of the observed day t ln 𝑃$%& is the logarithmic return of the previous day t-1 The purpose of logarithmic return is to define the accurate return which is free of bias. Instead of using price, the logarithmic return distribution is normally distributed, which make it a critical stage for advanced statistical analysis. The approximations of small value are more accurate and daily data can be studied without obstruction of timely mistakes. Regression analysis is executed to investigate the expected return during the announcement period. 𝐸+,,$ = α/ + β/ 𝑅3,$ 𝐸+,,$ is the anticipated return, computed by using regression analysis for the chosen firm i subject to the M&A event in time t. A short time window [0;+1] is used to reduce the clustering effect on the price prediction, as stated by Gande and Parsley (2005). Alpha α/ and beta β/ is the intercept point and the slope respectively, calculated for the period prior to the announcement [-100;-10]. Alpha serves as the base share price while beta measure the marginal movement of stock price in day t in response to the previous day’s price. 𝑅3,$ is the actual closing stock price of the stock index k, which is the average of all stocks trading, in day t during the announcement period [-5;+5]. Abnormal return is the difference between the actual return of stock and the expected return. Practically, it reflects the unmeasurable market impact of M&A announcement, suggesting the shortcoming of the efficient market. 𝐴𝑅/,$ = 𝑅/,$ − α/ + β/ 𝑅3,$
  • 10. C1 - Event Studies and Abnormal Returns Page 9 of 17 𝑅/,$ is the actual daily share price during the announcement period. The residual value of 𝑅/,$ and expected value α/ + β/ 𝑅3,$ makes up abnormal return for firm i in day t. Cumulative abnormal return is the sum of all abnormal returns over a specific time window. As previously mentioned, the time window is kept short [-5;+5] to avoid the biases off compounding daily abnormal return. 𝐶𝐴𝑅/,$ = 𝐴𝑅/,$%& + 𝐴𝑅/,$ 𝐴𝑅/,$ and 𝐴𝑅/,$%& are both measured in their real value to take into account the cumulative effect. Last, cumulative average abnormal return is computed by taking the average of all 50 firms together. A common trend is illustrated from the data set into a comprehensible graph. 𝐶𝐴𝐴𝑅/,$ = 𝐶𝐴𝑅/,$ 6789 / 𝑛 The second test involves testing the hypothesis 𝐻9, which confirms no relationship between abnormal return and M&A event if the t-statistics stay in the confidence level range. If rejected, 𝐻& implies a significant negative/positive correlation of abnormal return and the takeover. 𝑡=>+ = 𝐶𝐴𝐴𝑅/,$ 𝜎 𝐶𝐴𝑅/,$ 𝑛 𝑡=>+ is the ratio of the deviation of share prices during the announcement period from its notional value and standard error, both of which is calculated based on the data set before the announcement. In order to avoid missing potential effect on different direction, two tailed hypothesis test is preferred. Critical t values are chosen at 95% and 99% confidence interval. Empirical Results The Bidders
  • 11. C1 - Event Studies and Abnormal Returns Page 10 of 17 Chart 1 and Table 2 illustrates the influence of M&A event on acquiring firm’s daily stock price. As can be seen, there is a significant upward trend during time window [-3;+3]. Graph 1 – Bidders’ abnormal return Table 2 – Bidders’ t-statistics The graph of cumulative abnormal return starts at about -0.008 in day -5. Starting from day - 3, it begins increasing significantly and reaches a peak at around 0.0734 in day +2. There is a slight decline in day +3, following by a sharp decrease to 0.02 and 0.012 in day +4 and +5 respectively. -0.040000 -0.020000 0.000000 0.020000 0.040000 0.060000 0.080000 -5 -4 -3 -2 -1 0 1 2 3 4 5 CumulativeAverageAbnormal Return(%) Days CAAR
  • 12. C1 - Event Studies and Abnormal Returns Page 11 of 17 The t-statistic test shows that there are an significant adjustments during [+1;+3]. Even though there has been an increasing trend in the previous few days, there results are not significant enough and does not reject the null hypothesis. By using t-statistics test for the CAAR, it reflects a significant increase in bidders’ stock value after the announcement date. This findings support the theories of Jensen (1983), Myers (1984) and McCabe (1997), thus, reject both statements made by Manne (1965) and Roll (1986). It appears that for firms of diverse backgrounds and scales, acquisition does not weaken acquirers’ capital. By contrast, M&A event is perceived by investors as a positive signal of business future, as it solves the problem of residual profits and project investment at the same time. As most of the acquisition is between US acquirers and oversea targets, the empirical results prove Bhadat (2011) studying of internationalisation strategy through cross-border acquisitions. In his article, evidences of positive return are found for the acquiring business too. The Targets Graph 2 and Table 3 details the potential short-term relationship between M&A announcement and stock valuation. Generally, there is a slight increase in time window [- 1;+1].
  • 13. C1 - Event Studies and Abnormal Returns Page 12 of 17 Graph 2 – Targets’ abnormal return Table 2 – Bidders t-statistics The cumulative abnormal return graph presents a slight increase from -0.022 in day -3 to 0.006 in day +1. Right after that, the share price decreases quickly and hits a low at -0.035 in day +5. The t-statistic table shows that during the announcement period, there is no significant impact on any particular day. Thus, the null hypothesis that reject any M&A event influence is accepted. With the empirical results, the wealth effect on target firms is strongly rejected as there is a slight movement in the opposite direction. Though there is evidence supporting Jensen -0.060000 -0.040000 -0.020000 0.000000 0.020000 0.040000 0.060000 0.080000 -5 -4 -3 -2 -1 0 1 2 3 4 5 CumulativeAverageAbnormal Return(%) Days CAAR
  • 14. C1 - Event Studies and Abnormal Returns Page 13 of 17 (1993) and Andrade (2001) arguments, its strength is not considerable enough, thus requires further analysis. Nevertheless, the insignificant result can be explained by Cornett (2011)’s statement, in which the difficulties in predicting return prior to the announcement date is confirmed. Implications It can be concluded that share spreads are more sensitive to the M&A event for the bidders than targets. While the empirical results show considerable positive change for acquiring firms, no evidence has been found for the effect in target small businesses. The time window of event influence is likely to extend from day 0 to day +3, the price reversal occurs. One plausible explanation of this short time window is that market is reacting quicker to news than the previous years. High frequency trading has been introduced and applied since the last decade and it is pushing the speed reaction time of investors indirectly through increasingly competitiveness. One important characteristics of high frequency trading is the inability of daily historical price to reflect market movements. Thus, it is likely that the impact on share price observed above is due to liquidity trading, rather than information trading. One observation is that the event period for target firms are not as long as for the acquirers. Although the evidence of information leakage can be seen for both sides, it is delayed by 1-2 days for the targets. There are two reasons explaining the quick end of event influence. First is the inability of daily price as detailed previously. Second, the liquidity of small firms. By having small capital, the investors would quickly make decision to act accordingly. The explanation of Chang (1998) regarding different empirical tests leading to different results is only partially tested, thus no confirmation can be made regarding that. Furthermore, it should be noted that the t-statistics test for target firms might be faulty, because of two reasons. First, the data recorded for small firms is usually missing or incorrect, due to the lack of heavy regulation from shareholders. Second, targets’ stocks are thinly traded, which reduced the accuracy of advance test that relies on normal distribution.
  • 15. C1 - Event Studies and Abnormal Returns Page 14 of 17
  • 16. C1 - Event Studies and Abnormal Returns Page 15 of 17 Conclusion By using a dataset of daily stock price for 100 companies from 2nd January 2014 to 31st December 2014, the influence of mergers and acquisition event is studied to determine the exact direction on share price during the announcement period. In this paper, the wealth effect is focused on as it is considered as the most prominent one. It becomes clear from the empirical results that the wealth effect does not explained observed share price movement. Instead, the signalling theory is able to justify the increase in acquirer’s stock valuation. Cross-border acquisition internationalisation strategy supports the theory. As for the targets, no significant evidence is found to explain any previous theory. However, the unpredictability of their share price during the announcement period is revealed. Another important finding is the leakage of information, with share price tends to move our of the previous trend around 2-3 days prior to day 0. Also, target’s share price seems to have a shorter impact period, because of information asymmetry and stock liquidity. For future research, it is suggested that additional testing methodology should be added and crosscheck the results altogether.
  • 17. C1 - Event Studies and Abnormal Returns Page 16 of 17 Reference Andrade, G., Mitchell, M., & Stafford, E., 2001. New Evidence and Perspectives on Mergers. Journal of Economic Perspectives, 15 (2), pp.103-20. Chang, S., & Suk, D., 1998. Failed takeovers, methods of payment, and bidder returns. Financial Review, 33 (2), pp.19-34. Cornett, M., Tanyeri, B., & Tehranian, H., 2011. The effect of merger anticipation on bidder and target firm announcement period returns. Journal of Corporate Finance, 17 (3), pp.596- 611. Croci, E., Petmezas, D., & Vagenas-Nanos, E., 2010. Managerial overconfidence in high and low valuation markets and gains to acquisitions. International Review of Financial Analysis, 19 (5), pp. 363-78. Franks, J., & Harris, R., 1989. Shareholder wealth effects of corporate takeovers: The U.K. experience 1955-1985. Journal of Financial Economics, 23 (2), pp.225-49. Jensen, M., & Ruback, R., 1983. The Market for Corporate Control: The Scientific Evidence. Journal of Financial economics, 11 (1-4), pp.5-50. Manne, H., 1965. Mergers and the Market for Corporate Control. The Journal of Political Economy, 73 (2), pp,110-20. McCabe, G., & Yook, K., 1997. Jensen, Myers-Majluf, Free Cash Flow and the Returns to Bidders. The Quarterly Review of Economics and Finance, 37 (3), pp.697-707. Myers, S., & Majluf, S., 1984. Corporate Financing and Investment Decisions when Firms have Information that Investors do not have. Journal of Financial Economics, 13, pp.187- 221. Roll, R., 1986. The Hubris Hypothesis of Corporate Takeovers. The Journal of Business, 59 (2), pp.197-216.
  • 18. C1 - Event Studies and Abnormal Returns Page 17 of 17